This study was conducted due to students' low understanding of ecosystem concepts caused by conventional teaching methods and the lack of visualization of abstract concepts. This research aimed to describe the use of Augmented Reality (AR)-based learning media, identify the challenges faced by teachers, and analyze students' understanding of concepts after learning. The study used a descriptive qualitative approach at SD Negeri 1 Bandar with teachers and fifth-grade students as data sources. Data were collected through observations, interviews, concept-understanding tests, and documentation, and then analyzed through data reduction, data presentation, and drawing valid conclusions. The results showed that Augmented Reality (AR)-based learning media were implemented systematically through the stages of preparation, material visualization, and group learning, thereby enhancing students' participation and learning motivation. The challenges encountered included classroom management, technical constraints, time management, and pedagogical aspects; however, these did not significantly hinder the achievement of the learning objectives. Students' conceptual understanding was categorized as very good, as demonstrated by their ability to explain, interpret, draw inferences, classify, compare, summarize, and provide examples of ecosystem concepts.
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