BERBAKTI: Jurnal Pengabdian Kepada Masyarakat
Vol. 4 No. 2: BERBAKTI: Jurnal Pengabdian Kepada Masyarakat | September 2026

Strengthening the Digital Capacity of MSMEs through Mentoring in Bogem Village, Klaten Regency

Miftakul Inayah (UIN Raden Mas Said Surakarta)
Aisya Mutia Ulfa (UIN Raden Mas Said Surakarta)
Fajar Ilyas Rosyidi (UIN Raden Mas Said Surakarta)
Fakehufidin Fakehufidin (UIN Raden Mas Said Surakarta)
Wiwin Astuti (UIN Raden Mas Said Surakarta)



Article Info

Publish Date
15 Sep 2026

Abstract

Digitalization is essential for developing Micro, Small, and Medium Enterprises (MSMEs), particularly in transactions, digital presence, and promotion. However, some MSMEs in Bogem Village, Bayat District, Klaten Regency, have not optimally utilized digital technology. This community service activity aimed to strengthen MSMEs’ digital capacity through QRIS implementation, Google Maps optimization, and promotional media development. The activity was conducted in from June 25 to July 20, 2026, by students of KKN 26046, UIN Raden Mas Said Surakarta, using mentoring, observation, interviews, and documentation. Fourteen MSMEs received assistance based on their respective needs. The evaluation of the program was conducted by assessing the achievement of digitalization outputs, such as Google Maps registration, QRIS implementation, and availability of promotional media after mentoring. The results showed that all 14 MSMEs obtained business locations on Google Maps, three implemented QRIS, and nine received banners as promotional media. The program provided digital business presence, cashless payment alternatives, and promotional media to clarify business identity and information. Needs-based mentoring can support MSMEs in adopting digital technology and developing more adaptive business strategies.

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Journal Info

Abbrev

BERBAKTI

Publisher

Subject

Humanities Dentistry Education Languange, Linguistic, Communication & Media Other

Description

Berbakti: Jurnal Pengabdian Kepada Masyarakat covers a wide range of topics related to community services such as training, marketing, local food safety, Appropriate Technology, design, community empowerment, social access, border areas, less developed areas, and education for sustainable ...