The Utilization of ChatGPT as a Learning Tool for Students of the Faculty of Economics and Business Ibn Khaldun Bogor

Ilyas Lutfi Abdat (Universitas Ibn Khaldun Bogor)
Akbar Supia Dirja (Universitas Ibn Khaldun Bogor)
Cika Jelita (Universitas Ibn Khaldun Bogor)
M. Akhdan Putra Hermawan (Universitas Ibn Khaldun Bogor)
Asti Marlina (Universitas Ibn Khaldun Bogor)

Jurnal Bisnis Digital
Vol. 3 No. 2 (2024): DESEMBER

The development of artificial intelligence technology (Artificial Intelligence) has brought significant changes in the world of higher education, one of which is through the use of ChatGPT as a learning tool. This study aims to analyze the level of use of ChatGPT and its influence on the learning benefits of students of the Faculty of Economics and Business, Ibn Khaldun University Bogor. This study uses a quantitative approach with a survey method. The data was collected through a Likert scale-based questionnaire that was distributed to students who had used ChatGPT in the learning process. Data analysis was carried out using the Partial Least Squares (PLS) method with the help of SmartPLS 4 software. The results showed that the use of ChatGPT had a positive and significant effect on the learning benefits of students with an R-square value on the Learning Benefit variable (Y) of 0.810 (81.0%).