<![CDATA[Agricultural instructors have a role as facilitators, educators, motivators, and communicators in farming for farmers to direct and improve their welfare. The role of agricultural instructors was to influence farmers to change their knowledge, skills, and attitudes. The research aimed to analyze the influence of the role of agricultural instructors on coffee farmers' knowledge of SOPs for organic coffee cultivation. The research was conducted in February-April 2023. The research used a quantitative-descriptive method. The location was determined purposively. The sampling used quota sampling, with a total sample of 143. The data were collected by using interviews and observation. The analysis used multiple linear regression OLSs. The results showed that farmers' knowledge of SOP for organic coffee cultivation obtained a percentage of 64%, which was in the high category. The role of agricultural instructors as facilitators, educators, motivators, and communicators obtained percentages of 66%, 64%, 66%, and 71%, which were in the high category. The results of the regression analysis partially stated that the role of agriculture extension workers as educators and communicators had an increasing effect on farmers' knowledge about SOPs for organic coffee cultivation. Simultaneously, the role of agricultural instructors affects farmers' knowledge about SOPs for organic coffee cultivation.]]>
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