<![CDATA[Pura Mangkunegaran is one of the cultural tourism destinations in Surakarta City with significant historical, architectural, and cultural values. Destination management depends not only on attractions but also on adequate amenities, ancillary services, and accessibility. This study aims to analyze the implementation of the 4A concept, consisting of Attraction, Amenities, Ancillary, and Accessibility, at Pura Mangkunegaran. The study employed a descriptive qualitative approach. Data were collected through observation, in-depth interviews with managers, tour guides, service or operational staff, and tourists, as well as literature study. Informants were selected using purposive sampling. Data were analyzed through an interactive model involving data reduction, data display, and conclusion drawing and verification. Data credibility was examined using source triangulation. The findings show that Attraction is the strongest component through a variety of historical buildings, architectural features, cultural collections, traditional dance, gamelan, Rebon, Setuponan, Bogasambromo, and other cultural activities. Amenities are available and generally sufficient to support tourists' needs, although continuous maintenance and quality evaluation are required. Ancillary services have been implemented well through visitor registration, queue management, tour guide services, information provision, and mechanisms for receiving feedback and suggestions. Accessibility is generally adequate because of the destination's strategic location and relatively easy access; however, internal wayfinding and accessibility for wheelchair users still require improvement. Overall, the 4A components have been implemented fairly well and mutually support destination management, with Accessibility requiring the highest development priority.]]>
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