Padang Garugur Village in North Padang Lawas Regency possesses significant economic potential in the agricultural sector, particularly regarding the *balakka* fruit. However, the local community continues to face various challenges, such as limited product innovation, a lack of processing skills, and difficulties in marketing. To address these issues, a community empowerment initiative was implemented, providing training and guidance on processing *balakka* fruit into a product with economic value: *balakka* chips. The initiative also focused on developing skills and enhancing marketing efforts through social media and digital platforms. The results demonstrate that the innovation of *balakka* chips increases the value-added and competitiveness of local products, while also creating opportunities for the community to boost their income. Furthermore, the adoption of digital marketing has helped expand market reach. This initiative underscores how product innovation and the enhancement of community skills can support the long-term well-being and economic growth of Padang Garugur Village.
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