HUBUNGAN ANTARA INTUITIVE EATING TERHADAP KESEHATAN KONSUMEN DI WARKOP MASA KINI BATAM

Bella Syakilla (Politeknik Pariwisata Batam)
Arina Luthfini Lubis (a:1:{s:5:"en_US"s:27:"Politeknik Pariwisata Batam"})
Miratia Afriani (Politeknik Pariwisata Batam)
Eryd Saputra (Politeknik Pariwisata Batam)

Jurnal Manajemen Perhotelan dan Pariwisata
Vol. 8 No. 3 (2025)

The rapid pace of modern lifestyles has led to the emergence of unhealthy eating habits among urban communities. One approach that can help improve eating behavior is intuitive eating, which emphasizes awareness of the body’s hunger, fullness, and emotional signals. This study aims to analyze the influence of intuitive eating on consumer health at Warkop Masa Kini Batam. The research employed a quantitative approach with 100 respondents selected through the stratified random sampling technique. Data were collected using a Likert-scale questionnaire and analyzed through simple linear regression. The results show that intuitive eating has a positive and significant effect on consumer health. The findings indicate that the higher the application of intuitive eating principles, the better the consumers’ health condition. The implications of this study highlight the importance of mindful eating education in promoting a healthy lifestyle among communities in coffee shops.