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INDONESIA
Jurnal SEPA (Social Economic and Agribusiness Journal)
Published by Universitas Sebelas Maret
ISSN : 18299946     EISSN : 26546817     DOI : -
Core Subject : Economy, Agriculture,
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis is published by Agribusiness Program, Faculty of Agriculture, Universitas Sebelas Maret (UNS) Indonesia in cooperation with Association of Indonesian Agribusiness (AAI). We welcome manuscripts on agricultural socio-economic studies, agribusiness management, agricultural development and policies, agricultural business, agricultural feasibility studies, agricultural consumers and producers, agricultural market, agroindustry and community development.
Arjuna Subject : -
Articles 12 Documents
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Search results for , issue "Vol 22, No 2 (2025): SEPTEMBER" : 12 Documents clear
ANALYSIS OF WILLINGNESS TO PAY FOR C4 PULEN RICE PRODUCED BY UD. RATIH Ni Komang Ayu Dirgantari; Ni Luh Prima Kemala Dewi
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 22, No 2 (2025): SEPTEMBER
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v22i2.102278

Abstract

Consumers' Willingness to Pay for C4 pulen rice produced by UD. Ratih in Bali is analyzed in this study, aiming to identify consumer characteristics and market segmentation, calculate WTP values, and evaluate influencing factors. Employing a quantitative approach with the Contingent Valuation Method (CVM) and SEM-PLS, data were collected from 100 UD. Ratih consumers through questionnaires and interviews. The findings reveal that consumers are predominantly young (20-24 years), highly educated (59%), with middle income (IDR 3,000,000-IDR 5,000,000), and no family dependents (53%). The highest WTP was recorded for 10 kg packaging (IDR 2,417/kg), with consumer income as the most significant factor (p=0.000), followed by product price (p=0.000) and product quality (p=0.004). The quality of C4 rice—such as its softness and aroma—is a major attraction, although market competition and price fluctuations remain challenges. This study recommends marketing strategies that highlight local quality and utilize digital-based promotions to expand market reach.
THE RELATIONSHIP BETWEEN THE ROLE OF FARMER GROUPS AND THE WELFARE OF THEIR MEMBERS IN BANYU ABANG VILLAGE, TELUK BATANG DISTRICT, KAYONG UTARA REGENCY Wiwik Indrayani; Komariyati Komariyati; Shenny Oktoriana
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 22, No 2 (2025): SEPTEMBER
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v22i2.96136

Abstract

Farmer groups act as learning classes, collaboration platform and production units. Welfare is the goal of farming families, where prosperity is the ability to meet the food and non-food needs of farming households and manage expenses. The aim of this research is to determine the level of the role of farmer groups and the welfare of their members, as well as to analyze the relationship between the role of farmer groups and the welfare of farmer group members in Banyu Abang Village, Teluk Batang District, North Kayong Regency. The population in this study was 360 members, with a sample size of 100 farmers. The data collection techniques used were direct observation and interviews with farmers. The data analysis used was Spearman's Rank Correlation analysis using IBM SPSS Statistics 23 software. The results of the study showed that the majority of farmers spent most of their income on food consumption, which reached 55.3% of total income and more than 70% of farmer family expenses were spent on food consumption, especially rice and daily necessities. Based on the results of the Spearman rank statistical test, Poktan's role as a learning class, collaboration vehicle, and production unit has a positive but weak relationship with the level of welfare of members. The correlation value between learning classes (0.307), collaboration platform (0.292), and production units (0.302) shows that although there is a positive relationship, the relationship to member welfare is not very strong. This means that although farmer groups can have a positive impact, their role has not been strong enough to significantly improve welfare.
COOPERATIVE MEMBERSHIP AND ENTREPRENEURIAL ORIENTATION OF WOMEN PALM-OIL SELLERS IN OGUN STATE, NIGERIA Nurudeen Afolabi Sofoluwe; Toheebat Temitope Adelanwa; Olugbenga Chris Ologbon
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 22, No 2 (2025): SEPTEMBER
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v22i2.100842

Abstract

Women entrepreneurs in palm oil business face significant challenges associated with access to finance and formal institutional support leading to poor entrepreneurial outcomes. An increasing number of women have joined cooperative organizations to boost their entrepreneurial activities. However, the question of whether cooperative membership enables significant support for entrepreneurial success of the women remain unanswered. The study examined the cooperative role of women engaged in the palm oil business in their entrepreneurship drive and determined the factors responsible for entrepreneurship orientation among women and their levels. Primary data were collected using a structured questionnaire. The respondents were purposively sampled. Descriptive statistics and a multiple regression model were used to analyze the data. The results showed that cooperative membership has a significant influence on entrepreneurship drive among palm oil sellers. Additionally, financial support has a significant influence on the entrepreneurship traits of the women palm oil traders. The findings also indicate that the orientation of women toward risk-taking and business aggressiveness is high. Women entrepreneurs should be encouraged to increase their entrepreneurial aggressiveness and supported financially to sustain their palm oil business. Women palm oil sellers who are not members of co-operative societies should endeavor to join one to have access to low-cost financing to undertake entrepreneurship activities.
EMERGING ISSUES IN THE DEVELOPMENT OF AGRITOURISM IN INDONESIA: A BIBLIOMETRIC ANALYSIS Nirwikara Widhiwidhana Prasetyanto; Iwan Setiawan; Endah Djuwendah; Suhartini Suhartini
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 22, No 2 (2025): SEPTEMBER
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v22i2.106970

Abstract

Indonesia possesses significant potential for agritourism development,supported by its abundant natural resources, cultural richness, and largeagricultural workforce. Despite this, various challenges—such as limitedinfrastructure, insufficient farmer skills, weak promotion, and poor stakeholdercollaboration—continue to impede progress. This study analyzes existingliterature on agritourism in Indonesia using a qualitative content analysisgrounded in bibliometric data. The analysis draws on Scopus-indexedpublications from 2014 to 2025, retrieved using keywords: (“Agritourism” or“Agro-tourism” or “Agrotourism” or “Farm tourism” or “Agricultural tourism”)and “Indonesia”. The data were processed with VOSviewer and Biblioshiny toexamine keyword relationships, publication trends, and emerging researchthemes. Results show Indonesia is the second most studied country inagritourism, with 94 articles—after the United States (181) and Italy (106). Anotable increase in publications was observed post-COVID-19 (2020–2025).Following abstract screening, 78 relevant articles were included in thebibliometric analysis. Co-occurrence analysis identified five main keywordclusters, reflecting the dominant themes in the field. The study synthesizes theseclusters to outline the conceptual structure of agritourism research in Indonesia.Findings suggest that future studies should focus on enhancing communityparticipation in development of agritourism.
RESILIENCE MODEL FOR THE EMPOWERMENT OF YOUNG COFFEE AGRIPRENEURS IN NAVIGATING BUSINESS ENVIRONMENT UNCERTAINTIES Sri Sundari; Donny Agustinus Waluyo; Ahmad Ahsin Kusuma Mawardi
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 22, No 2 (2025): SEPTEMBER
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v22i2.95639

Abstract

The resilience of entrepreneurial capacity was crucial for young agripreneurs in facing the challenges of uncertainty, such as climate change and economic fluctuations. Institutional capacity and the adoption of appropriate technology enabled adaptation and innovation, enhancing competitiveness and sustainability, although this relationship has not yet been explored in-depth. This study aimed to analyze the influence of environmental uncertainty on the resilience of young agripreneurs, with institutional capacity and the adoption of appropriate technology serving as mediating variables. This research utilized primary data collected through questionnaires distributed to 110 respondents, consisting of upstream-to-downstream coffee agripreneurs in Jember Regency, using purposive sampling. Data analysis was performed using SEM-PLS. The results showed that environmental uncertainty significantly influenced institutional capacity, the adoption of appropriate technology, and business resilience, with positive coefficients for all three and p-values below 0.05. Institutional capacity also positively affected the adoption of appropriate technology and business resilience. Moreover, institutional capacity moderated the impact of environmental uncertainty on the adoption of appropriate technology, while uncertainty, through institutional capacity and the adoption of appropriate technology, positively affected the resilience of young agripreneurs.
FACTORS AFFECTING THE SUCCESS OF INCLUSIVE BUSINESSES OF CASSAVA FARMER IN SUPPORTING FOOD SECURITY AND FARMER WELFARE Yayu Ulfah Marliani; Alghif Aruni Nur Rukman
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 22, No 2 (2025): SEPTEMBER
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v22i2.95723

Abstract

The inclusive business model places farmers involved in the cassava value chain thereby providing market opportunities for farmers. The success of inclusive business is expected to increase food security and balance village development, which will have a major impact on efforts to improve the welfare of cassava farmers. The objectives of this research are analyzing the factors that influence the success of cassava farmers' inclusive businesses. The research method used is a quantitative method, the data used is primary data obtained through structured interviews using questionnaires given to 120 respondents, while secondary data comes from literature studies that are relevant to the research. The data obtained will be analyzed based on its objectives, SEM analysis.  The Result is factor that most indirectly influences inclusive business is farmers' motivation towards adopting innovation and technology. Meanwhile, the variables that have a direct influence are the adoption of technological innovation, partnerships, financial access and the role of government.
THE INTEREST OF THE YOUNGER GENERATION IN GROUPER FARMING IN LEMBUNG VILLAGE, GALIS DISTRICT, PAMEKASAN REGENCY Putri Dwi Nurlaily; Slamet Widodo; Amanatuz Zuhriyah; Jeter Donald Siwalette
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 22, No 2 (2025): SEPTEMBER
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v22i2.95454

Abstract

The aging farmer and aging fisherman is a challenge in Indonesia's agriculture and fisheries sector. Without regeneration, the economy, employment, and food security will be threatened. One of the fisheries sectors with good prospects is aquaculture, such as grouper farming in Pamekasan Regency. This research aims to assess the level of interest among the youth and identify factors that influence their interest in grouper farming in Lembung Village, Galis Sub-district, Pamekasan Regency. The respondents in this research were 30 youth aged 16-30 years who were determined purposefully. Primary data was collected by interview and observation and analyzed by descriptive quantitative and multiple linear regression. The results showed that the level of interest of the youth in cantang grouper aquaculture in Lembung Village, Galis Sub-district, Pamekasan Regency was in the medium category. This interest is influenced by motivational factors. It requires steps to continuously increase the interest of the youth in cantang grouper aquaculture through government and community cooperation. Government support can be in the form of training, counseling, and capital access assistance. In addition, strengthening groups of cultivators to guide and share experiences with the youth is highly necessary.
ECONOMIC STRUCTURE AND ECONOMIC SHIFT ANALYSIS OF FOOD CROP COMMODITIES IN SOUTH LAMPUNG REGENCY Rizky Augia; Teguh Endaryanto; Novi Rosanti
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 22, No 2 (2025): SEPTEMBER
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v22i2.106172

Abstract

Research on the economic structure and shifts of the food crop commodities in South Lampung Regency is important to identify local potential that can be optimized to support regional food sovereignty. This study specifically aims to determine the leading commodities within the food crop subsector that should be prioritized for regional development. The research uses secondary data obtained from the Central Bureau of Statistics (BPS) and the Department of Food Crops, Horticulture, and Plantations of South Lampung Regency, focusing on soybean, sweet potato, maize, mung bean, rice, peanut, and cassava as the main food crops distributed across 17 districts, forming 119 commodity–district observation units. The methods used to identify the structure of food crop commodities in the economy of South Lampung Regency include the location quotient, dynamic location quotient, localization index, and specialization index, while the shift-share analysis was applied to examine the economic shifts of food crop commodities. Additionally, Klassen typology was used to classify commodity–district combinations into four quadrants. The results of the economic structure analysis show that 25 observation units fall into the base and prospective categories, with rice in Candipuro District and cassava in Jati Agung District also showing distinct concentration and characteristics. Based on the results of the economic shift analysis, rice in Candipuro District ranks highest in terms of growth and competitiveness, thus being designated as the region’s leading commodity that can serve as a foundation for sustainable agricultural development planning and the strengthening of national food sovereignty.
FINANCIAL FEASIBILITY ANALYSIS AND MAXIMUM PROFIT OF CASSAVA AND ALOE VERA FRITTER PRODUCT (CASE STUDY AT P4S RAMA VERA) Umi Nasyiatul Aisyah; R Hermawan; Fitria Naimatu Sadiya
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 22, No 2 (2025): SEPTEMBER
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v22i2.92545

Abstract

Getuk Goreng Lidah Buaya (cassava and aloe vera fritter) were a new product from P4S Rama Vera whose feasibility and maximum profit were unknown. This study aimed to determine the financial feasibility and maximum profit that could be obtained with the available resources. The method used was mixed methods using Microsoft Excel and SPSS. Based on the results of the financial feasibility analysis, the Getuk Goreng Lidah Buaya product was declared to be feasible to be run. The results of this study state that the business is feasible because the R/C ratio is 1.30. However, the maximum profit has not been achieved. The maximum profit will be achieved at Q = 887 packs, while P4S Rama Vera still produces 678 packs for a month.
ANALYSIS OF CONSUMER BEHAVIOR IN CHOOSING ATTRIBUTES OF LARGE RED CHILI WITH A CONJOINT ANALYSIS APPROACH Idham Parhanudin; Zumi Saidah
SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis Vol 22, No 2 (2025): SEPTEMBER
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/sepa.v22i2.96132

Abstract

Large red chili is a high value horticultural commodity that plays a vital role in meeting Indonesia's food demands, both for domestic consumption and industrial purposes. The high production rate of red chili corresponds with increasing consumer needs, influenced by diverse preferences that shape purchasing behavior, perceptions, and decisions. This study aims to identify the attributes most considered by consumers and analyze the combinations of large red chili attributes based on consumer preferences in Bandung City. A quantitative descriptive method was employed using questionnaires, with perceptual mapping applied to evaluate consumer perceptions and conjoint analysis used to determine consumer preferences. The findings reveal that consumer perceptions of price and freshness attributes tend to be neutral, with average scores of 3 on a Likert scale. Meanwhile, shelf life, taste, and color are perceived positively, with average scores of 4. Regarding preferences, consumers prioritize a combination of affordable prices (<Rp20,000.00/kg), high shelf life (5–6 days), very fresh conditions, mildly spicy taste, and bright red color. Among all attributes, freshness is identified as the most critical factor based on its relative importance in shaping consumer preferences.

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