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MetaCommunication; Journal Of Communication Studies
Published by Universitas Lambung Mangkurat
ISSN : 23564490     EISSN : 2549693X     DOI : -
Core Subject : Social,
Social Sciences
MetaCommunication; Journal Of Communication Studies is a scientific journal, published by Department of Communications, Faculty of Political and Social Sciences, Universitas Lambung Mangkurat. The articles are focused on the results of research and idea in the study of: 1. Communication Science. 2. Mass Media. 3. Communication Technology. 4. Applied Communications
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 158 Documents
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Search results for , issue "Journal of Communication Studies" : 158 Documents clear
Development of Religious Tourism Potential to Increase Community Income in Wetland Areas in Tapin Regency Maryono, Maryono; Rawali, Siswanto
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v9i2.19106

Abstract

A tourism potential that has always been developing up until now is religious tourism, which has had a positive impact on communities in wetland areas. This study aims to analyze the potential of religious tourism as an effort to increase community income in wetland areas in Tapin Regency. This is qualitative research with data obtained through observation, interviews and documentation, and data analysis using SWOT analysis. The results have shown that according to the identification of internal and external factors depicted in the diagram, there is a very good potential for religious tourism in the Tapin Regency. The development of religious tourism objects may improve the community's economy through job creation with the growth of small business sectors or the opportunity to work as security officers, parking attendants, and cleaners. Policy recommendations that can be implemented are aggressive strategies of Strengths (S) and Opportunities (O), although religious tourism objects in Tapin Regency may have some weaknesses and sufficient threats, these religious tourism objects can take advantage of existing strengths and opportunities for them to survive and develop optimally. The presence of tourists around religious tourism objects has been able to increase the income of people around religious tourism objects located in wetland areas in Tapin Regency.
The Effect of Exposure to Social Media Instagram @Narasinewsroom Regarding Online Fraud on Students' Vigilant Attitude Mutia Khairunnisa; KYS Putri; Dini Safitri
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v1i1.16761

Abstract

Online fraud continues to haunt internet users, especially WhatsApp as a messenger media which is the main medium for communication. The motive is now to spread messages such as couriers, wedding invitations, or bill payments by sending .apk format to break into the victim's account. This became a concern and was reported by Instagram @narasinewsroom. Uploaded news can form a wary attitude among readers. The aim of this research is to determine the influence of exposure to the social media Instagram @narasinewsroom regarding online fraud on students' alert attitudes. The paradigm used is positivism with a quantitative approach. The sample used consisted of 100 Communication Science students at Jakarta State University and used a simple random sampling technique. The results of this research show that there is an influence between exposure to social media Instagram @narasinewsroom regarding online fraud on students' alert attitudes with a weak correlation, namely 13%.
Redefining Orientalism Through “Squid Game”: Sentiment Analysis And Word Cloud R Studio Moh Rifaldi Akbar
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v1i1.18794

Abstract

This article aims to redefine Edward Said's definition of orientalism in the era of contemporary communication and information technology through the comments column for the film Squid Game on the IMDB (internet movie database) website. This paper argues that the Orientalist attitude of a dominant English-speaking country such as the United States emerged as a consequence of its white superior hegemony. In the midst of this orientalist attitude, today's communication and information technology has become a discursive channel for the world community to conduct ongoing discussions on films by Asians. By using the text in the comment column for the film Squid Game on IMDB.com as a case example, this article provides a discussion regarding the need to rethink the conceptual definition of orientalism today. This paper uses a digital research methodology with analysis tools using R Studio with two types of analysis, namely word cloud and sentiment analysis. By utilizing the programming language functions available in R Studio, this paper mines text from the IMDB.com comments column for the film Squid Game. This article contains results obtained from digital research methods, namely the Squid Game comments column focuses on characters, plot, acting and story. Meanwhile, sentiment analysis shows the dominance of positive sentiment and some negative sentiment. Therefore, this article argues that the battle between negative and positive sentiments in the Squid Game comments column is a means of resetting the negative stigma towards Asian films and eroding the orientalist attitudes that the West oppresses towards "the East."
Effective Communication Strategies for Marketing Halal Products in Taiwan Using the Best Worst Method (BWM) Ghalih, Muhammad; Chang, Chia-Hua
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v9i2.19939

Abstract

This article investigates effective communication strategies for marketing halal products in Taiwan, leveraging the Best Worst Method (BWM) to prioritize these strategies systematically. Given the increasing demand for halal products among local and international Muslim communities, it is imperative for businesses to adopt culturally sensitive and efficient marketing approaches. The BWM is utilized to evaluate and rank key strategies, including cultural sensitivity and respect, digital marketing, community engagement, and collaborations and partnerships. Implementing these prioritized strategies allows businesses to effectively connect with the Muslim community in Taiwan, enhancing their ability to promote halal products successfully and build enduring customer relationships.
The Influence of Attitudes on Environmental Activism Content on Social Media on the Desire to Support Environmental Issue Content Asma Latifah; Benazir Bona Pratamawaty
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v1i1.18244

Abstract

Now that we have entered an era of technological progress, a lot of social activism has started to take place on social media. There has been a lot of research discussing environmental activism that takes place on various social media. This research focuses on a person's attitude towards the circulation of environmental issues on social media. Attitude variables are taken from the TPB. Previous research examined all components of the TPB. However, this research only discusses attitudes that will have an influence. Apart from that, this research also discusses how a person's attitude after being exposed to environmental issue content can influence the desire to like the upload, donate, and volunteer. Research data was obtained using a precise quantitative method, namely by taking free samples. This method is carried out by distributing questionnaires on social media to make it easier for researchers to obtain samples that meet the criteria. Then the data obtained from distributing the questionnaires was analyzed using the SmartPLS and SPSS applications. From the results obtained, there is a positive relationship and significant influence between the predictor variables and the independent variables. This means that there really is an interplay between attitudes towards the content of environmental activism and the specified desires. Environmental activism content on social media is received positively by every individual. This is what makes them increasingly want to like environmental issue content, donate money and volunteer.
Documentary Content in The Digital Era (Watchdoc Documentary Content Study) Sisca T. Gurning; IGP Wiranegara; Dias Suminta
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v1i1.18761

Abstract

The rise of internet technology has revolutionized how we access media, making it more accessible and affordable for individuals from all walks of life. With the advent of broadcasting tools such as cameras, even ordinary people can create news content, including journalism. Watchdoc production house has taken a unique approach to disseminating information by presenting it as documentary content instead of relying on traditional journalistic channels. This approach helps educate the public about issues often overlooked by mainstream television channels, which are often controlled by authorities. This study explores how the Watchdoc production house selects its documentary content in this information age. It draws on a descriptive qualitative research method that includes literature reviews and interviews. The research findings suggest that the selection of documentary content still holds significant sway and resonates with a broad audience. Furthermore, it addresses the public's disillusionment with traditional journalism, which frequently needs to cover issues affecting marginalized groups.
Product Crisis Management Through Continuous Communication: A Content Analysis Approach Using The Case of Honda Astra Indonesia Saputra, Rizky; Safitri, Lies Utami Efni
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v9i2.20176

Abstract

AbstractThis study investigates the crisis communication strategies employed by Honda Astra Indonesia in response to the eSAF (Enhanced Smart Architecture Frame) issue, which posed significant challenges to the company's reputation and customer trust due to product quality concerns. The urgency of this research lies in understanding how effective crisis communication can mitigate reputational damage and restore public confidence in the automotive industry. Utilizing crisis communication theory, which emphasizes transparency, consistency, and swift responsiveness, this study examines the approaches Honda Astra Indonesia adopted to manage the crisis.A content analysis method was employed to analyze various data sources, including official press releases, media reports, and public responses on social media platforms Instagram. The analysis aimed to identify key themes and assess the effectiveness of the communication strategies implemented by Honda Astra Indonesia.Findings indicate that the company's consistent and transparent communication through regular press releases, which outlined the steps taken to address the eSAF issue, played a crucial role in mitigating the negative impact. Media reports reflected mixed perspectives, with some criticism of product quality and appreciation of the company's corrective actions. Social media analysis revealed diverse public responses, ranging from concerns about safety to praise for the company's prompt response and transparency. The study's novelty lies in its comprehensive examination of how different communication channels and strategies contribute to crisis management in the automotive industry. It provides valuable insights into best practices for effectively managing product-related crises and highlights the importance of maintaining open and transparent communication with stakeholders. These findings offer practical implications for other companies facing similar challenges, emphasizing the need for structured and proactive communication plans to restore and maintain public trust during crises. AbstrakKajian ini mengulas strategi komunikasi krisis yang digunakan oleh Honda Astra Indonesia dalam menanggapi isu eSAF (Enhanced Smart Architecture Frame), yang memberikan tantangan signifikan terhadap reputasi perusahaan dan kepercayaan pelanggan karena masalah kualitas produk. Urgensi penelitian ini terletak pada pemahaman bagaimana komunikasi krisis yang efektif dapat memitigasi kerusakan reputasi dan memulihkan kepercayaan masyarakat terhadap industri otomotif. Memanfaatkan teori komunikasi krisis yang menekankan transparansi, konsistensi, dan kecepatan tanggap, penelitian ini mengkaji pendekatan yang diterapkan Honda Astra Indonesia dalam mengelola krisis. Metode analisis konten digunakan untuk menganalisis berbagai sumber data, termasuk siaran pers resmi, laporan media, dan tanggapan publik di platform media sosial Instagram. Analisis bertujuan untuk mengidentifikasi tema-tema utama dan menilai efektivitas strategi komunikasi yang diterapkan Honda Astra Indonesia. Temuan menunjukkan bahwa komunikasi perusahaan yang konsisten dan transparan melalui siaran pers rutin, yang menguraikan langkah-langkah yang diambil untuk mengatasi masalah eSAF, memainkan peran penting dalam memitigasi dampak negatif. Laporan media mencerminkan perspektif yang beragam, dengan beberapa kritik terhadap kualitas produk dan apresiasi terhadap tindakan perbaikan yang dilakukan perusahaan. Analisis media sosial mengungkapkan tanggapan masyarakat yang beragam, mulai dari kekhawatiran mengenai keselamatan hingga pujian atas respons cepat dan transparansi perusahaan. Kebaruan studi ini terletak pada pemeriksaan komprehensif tentang bagaimana berbagai saluran komunikasi dan strategi berkontribusi terhadap manajemen krisis di industri otomotif. Laporan ini memberikan wawasan berharga mengenai praktik terbaik untuk mengelola krisis terkait produk secara efektif dan menyoroti pentingnya menjaga komunikasi yang terbuka dan transparan dengan para pemangku kepentingan. Temuan-temuan ini menawarkan implikasi praktis bagi perusahaan-perusahaan lain yang menghadapi tantangan serupa, dengan menekankan perlunya rencana komunikasi yang terstruktur dan proaktif untuk memulihkan dan menjaga kepercayaan publik selama krisis 
The Influence of JOMO and Authenticating News Before Sharing on Fake News Sharing Behavior Aliva Brilliant Al-Aufar
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v1i1.18241

Abstract

Easy access to the internet provides many conveniences for its users. Thanks to the convenience provided, information can spread quickly and widely. However, for every advantage there are disadvantages. The easy dissemination of this information can also have negative impacts, one of which is the spread of fake news. Currently, fake news is very easy to find, especially in online media. This research is based on behavioral reasoning theory, which discusses the reasons behind individual behavior and intentions. The purpose of this theory is to find out the factors that influence the spread of fake news. In this research, there are 2 factors studied, JOMO and authenticating news before sharing through perceived believability. By distributing questionnaires to students and analyzed using SmartPLS, it can be concluded that JOMO and authenticating news before sharing have a negative effect on fake news-sharing intentions either through mediation or directly. The results show that individuals will not have the intention to spread fake news even though the person believes that the source of the information they receive is credible. Based on this research, individuals tend to check the veracity of the news they receive before sharing it to avoid fake news-sharing behavior. Apart from that, there are also some individuals who feel happier and more relaxed when they are not connected to information that is being widely reported, this is their reason not to engage in fake news-sharing.
DISKURSUS FEMINISME PEREMPUAN PADA ABAD 19 DALAM FILM “LITTLE WOMEN” Dwi Pela Agustina; Stara Asrita
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v8i1.15654

Abstract

 This study aims to find out how the discourse of 19th century women in Little Women movie. The analytical method is using critical discourse analysis method of Norman Fairclough's model with three dimensional models, dimensions of text, discourse practice and socio-cultural practice.  The results show that the emerging feminist discourse is liberal feminism.  The text dimension shows that Jo March not wanting to get married, struggling alone, being able to be empowered with his own abilities.  The dimension of discourse practice was not yet able to accept women to appear in public spaces, receive inadequate education and limited employment opportunities.  The socio-cultural practice, the people is still in the patriarchal ideology that dominates every level. 
ARTIFICIAL INTELLIGENCE TO IMPROVE ACCURACY AND EFFICIENCY OF PRESCRIBING BETWEEN DOCTORS & PHARMACISTS Izzaty Zephaniah; Deny Febrian
Metacommunication Journal of Communication Studies
Publisher : Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/mc.v8i1.15706

Abstract

This qualitative method research aims to explain the use of artificial intelligence (AI) as an alternative means of optimizing interpersonal communication between doctors and pharmacists in terms of prescribing drugs. Because in practice, there are still many drug administration errors due to miscommunication between what the doctor writes or prescribes and what the pharmacist understands and gives to the patient. One that can be done by applying AI to electronic recipes. Unfortunately, the expansion of the use of AI technology in Indonesia in the pharmaceutical sector (especially drug prescribing) is still rarely found. In electronic prescribing, AI technology will help doctors to diagnose diseases suffered by patients through the analysis of previous medical reports. Then the doctor can directly send the prescription to the pharmacist through the computer. So that pharmacists can directly read, prepare and mix medicines. Through this mechanism, errors in prescribing that often occur can be minimized, thereby improving patient safety. The results of the study also show that although electronic prescribing can help overcome many medical problems, it can also cause new problems. For example electronic prescription systems can affect the workload of doctors and pharmacists by creating new types of prescribing errors such as delivery of prescriptions with medications, dosages or incorrect drug regimens. Not only that, but electronic prescribing systems can also raise concerns about information security and patient privacy when sharing prescription information with pharmacies. When sharing and storing patient prescription information, data security must be ensured to avoid changes that could potentially compromise the patient's health. The use of AI in electronic prescribing does not necessarily indicate clinical efficiency. Because it is also influenced by several factors, one of which is related to the knowledge and ability to use AI technology and the electronic prescribing system itself.

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