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AFEBI Management and Business Review

ambr
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Published by Asosiasi Fakultas Ekonomi dan Bisnis Indonesia

ISSN : 2548530X EISSN : 25485318 DOI : -

Core Subject : Economy,

Economics, Econometrics & Finance

AFEBI Management And Business Review (AMBR) is an academic journal which is published twice a year (June and December) by The Association of The Faculty of Economics and Business Indonesia. AMBR is aimed as an outlet for theoretical and empirical research in the field of management and business and to disseminate the information of the management and business research was conducted by members of AFEBI in particular and researchers in general to the academics, practitioners, students, and others who interested in management and business research.

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Articles 6 Documents

Search results for , issue "Vol 1, No 1 (2016)" : 6 Documents clear

The Influence of Corporate Social Responsibility Programs To The Image of Corporations Mohammad Hamim Sultoni
AFEBI Management and Business Review Vol 1, No 1 (2016)
Publisher : Asosiasi Fakultas Ekonomi dan Bisnis Indonesia

The social responsibility nowadays is the company’s response to the environmental and social aspects. It is based on the determination of government regulations in Article 74 of Act Number 40 Year 2007 on Limited Liability Companies. The implementation of Corporate Social Responsibility (the so called CSR) program presently is not only as a social responsibility but also as a core of marketing strategy in growing or maintaining the image of the company. Even the results of research conducted by Roper Search Worldwide explained that as much as about 66% of respondents are ready to change brands to the companies that have a positive social image in the form of CSR program. Therefore, this research has an objective to determine the influence of CSR program against the image of the company.This research uses a quantitative approach which has result in a clear and definite conclusion. The findings concluded that the variables of Corporate Social Responsibility (X3) are significantly takes effect and has the most dominant influence with the result t tcount of 4.701 with the significance t of 0.000. Meanwhile, CSR Goals with tcount of 2.552 with significance t of 0.013 have significant influence. While CSR Issue has no significant influence with tcount of -0.411 with significance t of 0.682.

Influence of Teacher Competence, Motivation and Job Satisfaction on Teacher’s Performance SMP Negeri 1 Cikarang Bekasi Regency East Niantoro R Sutrisno; H. Puji Isyanto; Rachmat Hasbullah
AFEBI Management and Business Review Vol 1, No 1 (2016)
Publisher : Asosiasi Fakultas Ekonomi dan Bisnis Indonesia

The purpose of this study is to identify, analyze and assess influences of Teacher’s Competency, Motivation and Job Satisfaction on Teacher’s Performance at State Junior High School 1 East CikarangBekasi Regency.This research is intended to giving advice for the teacher’s competence, motivation and job satisfaction in order teacher’s performance improve. This research was using descriptive and verification method.Descriptive research is used to describe characteristics of a population or phenomenon being studied. Verification is the research conducted with the aim to prove the truth of a theory on a particular time and place.The results of this research are as follows:1. Range scale of teacher’scompetence isquite good, it need to be improved.2. Range scale of teacher’s motivation is quite high, it need to increased.3. Range scale of teacher’s job satisfaction is quite satisfied, it need to increased.4. Range scale of Teacher’s performance is quite good, it need for improved.5. There is a relationship between teacher’s competence and motivation.6. There is a relationship between teacher’s competence and job satisfaction.7. There is a relationship between motivation and job satisfaction.8. There are both partially and simultaneously influence teacher’s competence, motivation and job satisfaction on teacher’s performance.Keywords: Job Satisfaction, Motivation, Teacher’s Competency, Teacher’s Performance

The Role of Brand Trust in Determining The Relationship Between Brand Affection and Loyalty Programs on Customer Loyalty Jojor Marintan Silalahi; Lizar Alfansi; Akram Harmoni Wiardi
AFEBI Management and Business Review Vol 1, No 1 (2016)
Publisher : Asosiasi Fakultas Ekonomi dan Bisnis Indonesia

study investigates how brand affection, loyalty programs, and brand trust determine the loyalty in airways industry. We examined the influence of brand trust and brand affection on loyalty in airlines services. The airways companies applied loyalty programs as a trend. The purpose of the loyalty programs is to encourage the loyalty of the customers. The purpose of this study is to analyze the influence of brand affection and loyalty programs on brand trust and loyalty among GarudaMiles members. Primary data were collected through a survey. Data collected by online quistionnaire through social media and resulting 171 processable questionnaire. Data were analysed using confirmatory factor analysis and structural equation modelling. Confirmatory factor analysis within structural equation modeling were carried out to assess adequacy of the measurements and validity of the model. We found that brand affection is not significantly influence customer loyalty; brand affection significantly influence brand trust; and brand trust significantly influence customer loyalty. This result indicate that brand affection has an indirrect effect on loyalty, it’s mediated by brand trust. Loyalty program is not significantly effect brand trust, it has direct effect on loyalty. It’s become clear that only brand trust mediates the relationship of brand affection and loyalty. The customers of the airways companies tend to be loyal because of the loyalty programs applied by the airways companies. These finding add performance effectiveness and long-term relationships with customers in airlines industry to the factors needed to respond to the highly competitive situation at present, which will be even more important with the ASEAN Economic Community in 2015.Keywords: Brand Affection, Brand Trust, loyalty, Loyalty Program

Empirical Investigation of Five-Factor Model of Personality Fahrudin JS Pareke; Rina Suthia Hayu
AFEBI Management and Business Review Vol 1, No 1 (2016)
Publisher : Asosiasi Fakultas Ekonomi dan Bisnis Indonesia

The concept of Five-Factor Model (FFM) of Personality describes the basic dimension of human behavior, thinking, and emotions that related to the job. The FFM currently getting popular and reach more attention to from the scholars and practitioners as well, particularly in the area of human resource management. Therefore, the main goal of current research is to compile and to test the dimensions of FFM and its measure empirically. Eighty-four self report measures distributed to the 238 employees who work both for public and private organizations at the Northern Sumatera Island, Indonesia. The respondents are currently completing their graduate programs at the University of Bengkulu. Two-hundred-and-eighteen questionnaires completed and returned by respondents, and analyzed using Factor Analysis with Varimax Approach to extract them in to the several components. Based on the analyses, research confirmed the 5 dimensions for FFM, which is conscientiousness (18 items), extraversion-introversion (18 items), agreeableness (12 items), openness to experience (14 items), and emotional stability (12 items). The result strictly recommended that the use of FFP as a means of Human Resource Practices such as selection, promotion, training, and the like.Keywords: Agreeableness, Conscientiousness, Emotional Stability, Extraversion, Openness to Experiences, Personality

How Differences Between Fashion Innovators and Non-Innovators Among Young People? Novika Candra Astuti
AFEBI Management and Business Review Vol 1, No 1 (2016)
Publisher : Asosiasi Fakultas Ekonomi dan Bisnis Indonesia

Fashion is important for our life because not only it allows you to dress fashionably but also help connect with people of same interest and provides as a form of entertainment. These days' youth are becoming so obsessed with fashion and mainly follow trends to get a sense of identity that they waste most part of their time and money on fashion. The purpose of this study is to identify the difference between innovators and non-innovator among young people in adopting new fashion item influenced by the selected determinants i.e. information seeking, variety seeking, product evaluation, price sensitivity, and hedonic shopping. This research also investigates shopping behavior and attitude among young consumers. Total 121 questionnaires were distributed among undergraduate students in Bandung. The result shows that price sensitivity and hedonic shopping significantly differentiate between fashion innovators and non-innovators. The results of the study provide guidance to designers and entrepreneurs in the fashion industry that greater focused on innovative consumers.Keywords: Fashion, Innovators, Non-Innovator, Young People

Effect of Service Quality and Perceived Value Satisfaction and Loyalty Religious Tourists Visit Island Madura, Indonesia Pribanus Wantara
AFEBI Management and Business Review Vol 1, No 1 (2016)
Publisher : Asosiasi Fakultas Ekonomi dan Bisnis Indonesia

This paper wants to examine the relationship of service quality, perceived value, satisfaction and loyalty with religious tourists who visit the island of Madura in 2015. The structural equation modeling results support the hypothesis that service quality affects directly the satisfaction and loyalty, and satisfaction directly affects loyalty, but the results do not support the hypothesis that the perceived value directly affects the satisfaction and perceived value directly affects loyalty. Quality of service only has direct and indirect influence on loyalty through satisfaction. So the stage of tourism development in Madura, quality of service is very important in building loyalty and satisfaction tourists.Keywords: Loyalty, Madura Island, Perceived Value, Satisfaction, Service Quality

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