Articles
<![CDATA[Pengaruh Citra, Reputasi dan Kualitas Pelayanan terhadap Kepuasan dan Loyalitas Mahasiswa PTS di Jawa Timur (Studi pada STIE dengan Program Studi Terakreditasi) ]]>
<![CDATA[Pribanus Wantara]]>
<![CDATA[ Jurnal Aplikasi Manajemen Vol 7, No 2 (2009) ]]>
Publisher : <![CDATA[Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya ]]>
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<![CDATA[The objectives of this research are to examine and analyze: (1) whether the image of STIE influences students’ satisfaction; (2) whether the image of STIE influences students’ loyalty; (3) whether the reputation of STIE influences students’ satisfaction; (4) whether the reputation of STIE influences students’ loyalty; (5) whether the service quality of STIE influences students’ satisfaction; (6) whether the service quality of STIE influences students’ loyalty; (7) whether the students’ satisfaction influences students’ loyalty. Theoretically, the results of this research are to enrich and strengthen the science of marketing especially customer’s behavior theory. The research object was a number of accredited study programs of 12 STIE in Kopertis Wilayah VII - East Java. The number of respondents was 200 students. This is a causality research. The variables were measured using Likert Scale with 1 – 5 ladders. Structural Equation Modeling (SEM) with software AMOS 5 was used to test hypothesis. The finding of the research can be described into two categories: 1. Supporting the previous research i.e.: a). Iof significantly influenced (directly and positively) students’ satisfaction and loyalty; b). Reputation of significantly influenced (directly and positively) students’ satisfaction and loyalty; c). Service quality of significantly influenced (directly and positively) students’ satisfaction; and d). Students’ satisfaction significantly influenced (directly and positively) students’ loyalty; and 2. Not supporting the previous research i.e.: Service quality of did not significantly influenced students’ loyalty. Keywords: image, reputation, service quality, satisfaction and loyalty]]>
<![CDATA[Strategi Pengembangan Produk Garam Rakyat Bersama Pt. Garam Madura Menggunakan Model Dart ]]>
<![CDATA[Pribanus Wantara]]>;
<![CDATA[Anugrahini Irawati]]>;
<![CDATA[Wiwit Sri]]>
<![CDATA[ Eco-Entrepreneur Vol 7, No 2 (2021): Desember ]]>
Publisher : <![CDATA[Eco-Entrepreneur ]]>
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DOI: 10.21107/ee.v7i2.14206
<![CDATA[Problematika garam rakyat di Indonesia masih belum terselesaikan untuk dibahas, karena harga garam rakyat sangat murah, selain itu juga membanjirnya garam impor yang harganya lebih murah dan kualitasnya lebih baik dari garam rakyat. Untuk mengembangkan produk garam rakyat diperlukan strategi pengembangan yaitu alat analisis value co-creation yang dibangun dari model DART dalam upaya mengembangkan shared value.Penelitian dimulai berdasarkan 4 blok atau dimensi pada the DART, dimulai dengan dialog yang dilakukan pada manajemen PT. Garam, pelanggan, pemasok dan mitra PT. Garam, dilanjutkan dengan akses dalam mendapatkan informasi mengenai penyerapan garam raakyat, penanganan resiko dalam proses co-creation dan keterbukaan yang ada pada pihak manajemen PT. Garam Madura beserta pelanggan, pemasok dan mitra. Hasil penelitian adalah adanya keterbatasan dalam mengakses informasi antara PT Garam Madura dengan industri (pelanggan) dan mitra pemasok.]]>
<![CDATA[HUBUNGAN STRUKTURAL KUALITAS LAYANAN, KUALITAS PRODUK, KEPUASAN PELANGGAN, DAN NIAT ULANG BERKUNJUNG KE PANTAI LONG MALANG DI SAMPANG ]]>
<![CDATA[Pribanus Wantara]]>;
<![CDATA[Muhammad Tambrin]]>
<![CDATA[ Distribusi - Journal of Management and Business Vol. 9 No. 2 (2021): Distribusi, September 2021 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis Universitas Mataram ]]>
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DOI: 10.29303/distribusi.v9i2.168
<![CDATA[The purpose of this study was to examine the structural relationship between service quality, product quality, customer satisfaction, and re-visit intention. This research was conducted in the conditions of the Covid 19 pandemic and was carried out at a coastal tourist destination in Sampang Regency, Madura. Respondents in this study were 187 local tourists who were willing to complete this research. Analysis of Structural Equation Modeling (SEM) is used to analyze relationships. The results showed that service quality had a significant influence to tourist satisfaction, but the product quality did not have a significant effect on tourist satisfaction, and satisfaction have a significant effect on re-visit intention to tourist destinations in Long Malang beach of the Sampang Regency, Madura.]]>
<![CDATA[Analisis Kualitas Website Dan Reputasi Vendor Terhadap Keputusan Pembelian Online Dengan Kepercayaan Konsumen Sebagai Variabel Intervening ( Studi Pada Pembeli Online Tokopedia Di Kabupaten Lamongan ) ]]>
<![CDATA[Nanto Purnomo]]>;
<![CDATA[Mohammad Arief]]>;
<![CDATA[Pribanus Wantara]]>
<![CDATA[ Jurnal Studi Manajemen dan Bisnis Vol 6, No 1 (2019): Juni ]]>
Publisher : <![CDATA[Trunojoyo University of Madura ]]>
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DOI: 10.21107/jsmb.v6i1.6673
<![CDATA[Penelitian ini bertujuan untuk menganalisis keputusan pembelian online di Tokopedia. Penelitian ini menggunakan variabel kualitas website dan reputasi vendor sebagai variabel independent. Selain itu, Penelitian ini juga menggunakan kepercayaan konsumen sebagai variabel intervening untuk menganalisis pengaruh tingkat kepercayaan konsumen terhadap keputusan pembelian online di Tokopedia.Jenis penelitian yang dipakai dalam penelitian ini adalah penelitian kuantitatif deskriptif. Populasi dalam penelitian ini adalah seluruh pembeli online tokopedia di Kabupaten Lamongan. Teknik analisis data dalam penelitian ini menggunakan analisis SEM (Structural Equation Modelling) yang dioperasikan melalui program AMOS 22. Hasil penelitian menunjukkan bahwa terdapat pengaruh positif dan signifikan dari variabel kualitas website terhadap kepercayaan konsumen, terdapat pengaruh positif dari variabel reputasi vendor terhadap kepercayaan konsumen dan terdapat pengaruh positif dari variabel kepercayaan konsumen terhadap keputusan pembelian. Dalam penelitian ini variabel kualitas website memberikan pengaruh secara langsung yang lebih besar terhadap kepercayaan konsumen apabila dibandingkan dengan pengaruh reputasi vendor. Untuk pengaruh tidak langsung / variabel intervening dalam analisisnya menggunakan standardized indirect effects yang menghasilkan bahwa variabel kualitas website memberikan pengaruh tidak langsung yang lebih besar terhadap keputusan pembelian dibandingkan dengan variabel reputasi vendor. Penelitian ini bertujuan untuk menganalisis keputusan pembelian online di Tokopedia. Penelitian ini menggunakan variabel kualitas website dan reputasi vendor sebagai variabel independent. Selain itu, Penelitian ini juga menggunakan kepercayaan konsumen sebagai variabel intervening untuk menganalisis pengaruh tingkat kepercayaan konsumen terhadap keputusan pembelian online di Tokopedia.Jenis penelitian yang dipakai dalam penelitian ini adalah penelitian kuantitatif deskriptif. Populasi dalam penelitian ini adalah seluruh pembeli online tokopedia di Kabupaten Lamongan. Teknik analisis data dalam penelitian ini menggunakan analisis SEM (Structural Equation Modelling) yang dioperasikan melalui program AMOS 22. Hasil penelitian menunjukkan bahwa terdapat pengaruh positif dan signifikan dari variabel kualitas website terhadap kepercayaan konsumen, terdapat pengaruh positif dari variabel reputasi vendor terhadap kepercayaan konsumen dan terdapat pengaruh positif dari variabel kepercayaan konsumen terhadap keputusan pembelian. Dalam penelitian ini variabel kualitas website memberikan pengaruh secara langsung yang lebih besar terhadap kepercayaan konsumen apabila dibandingkan dengan pengaruh reputasi vendor. Untuk pengaruh tidak langsung / variabel intervening dalam analisisnya menggunakan standardized indirect effects yang menghasilkan bahwa variabel kualitas website memberikan pengaruh tidak langsung yang lebih besar terhadap keputusan pembelian dibandingkan dengan variabel reputasi vendor.]]>
<![CDATA[Effect of Service Quality and Perceived Value Satisfaction and Loyalty Religious Tourists Visit Island Madura, Indonesia ]]>
<![CDATA[Pribanus Wantara]]>
<![CDATA[ AFEBI Management and Business Review Vol 1, No 1 (2016) ]]>
Publisher : <![CDATA[Asosiasi Fakultas Ekonomi dan Bisnis Indonesia ]]>
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DOI: 10.47312/ambr.v1i1.30
<![CDATA[This paper wants to examine the relationship of service quality, perceived value, satisfaction and loyalty with religious tourists who visit the island of Madura in 2015. The structural equation modeling results support the hypothesis that service quality affects directly the satisfaction and loyalty, and satisfaction directly affects loyalty, but the results do not support the hypothesis that the perceived value directly affects the satisfaction and perceived value directly affects loyalty. Quality of service only has direct and indirect influence on loyalty through satisfaction. So the stage of tourism development in Madura, quality of service is very important in building loyalty and satisfaction tourists.Keywords: Loyalty, Madura Island, Perceived Value, Satisfaction, Service Quality]]>
<![CDATA[Pengaruh Promosi, Harga Dan Kualitas Produk Terhadap Keputusan Pembelian Batik Madura Pada Galery Pesona Bangkalan ]]>
<![CDATA[Khusnul Khotimah]]>;
<![CDATA[Pribanus Wantara]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 1, No 1 (2021): Maret ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v1i1.10601
<![CDATA[The study aims to test and analyze the impact of promotions, prices and the quality of products on the batik madura purchase decision on the charm fisheries. The study is using a predictive quantitative approach, the population in this study is the customer who used to buy batik madura at the charm gallery of the banker. With as many as 60 respondents taken using sampling techniques. Data collected using a questionnaire. The tools of analysis in the study employ instrument testing, classic assumptions test, data analysis (linear regression analysis berganda, test t, test f and r2's coefficient determinations). The results of the data prepared in SPSS 23 result in that promotion is partial to positive and significant to purchase decisions, prices are partial to positive and significant to purchase decisions and product quality. Based on the simultaneous promotion of f, prices and quality products have a positive and significant impact on purchasing decisions.]]>
<![CDATA[Pengukuran Tingkat Kepuasan Konsumen Terhadap Atmosfer Restoran Dan Harga (Studi Pada Kedai Skrikandi Kwanyar, Bangkalan) ]]>
<![CDATA[Ana Imtiyaz Rahmaty]]>;
<![CDATA[Pribanus Wantara]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 1, No 4 (2021): Desember ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v1i4.13504
<![CDATA[This study aims to understand the problems regarding the level of consumer expectations of the atmosphere and prices as well as to measure consumer satisfaction with the atmosphere and prices at Kedai Srikandi Kwanyar. Thus, the atmosphere and price variables can be identified in accordance with the needs and expectations of consumers as well as variables that require improvement. The samples taken in this study were consumers who were visiting and had transacted and had enjoyed the offerings from Kedai Srikandi Kwanyar. The analysis method used is the Customer Satisfaction Index (CSI) and Importance Performance Analysis (IPA). The results obtained based on the CSI method indicate that the overall level of customer satisfaction at Kedai Srikandi is included in the "very satisfied" category. The calculation results based on the IPA method there are 2 items that need to be improved.]]>
<![CDATA[Pengaruh Kualitas Pelayanan dan Persepsi Harga Terhadap Loyalitas Pelanggan (Pada Alfamart Simogunung Surabaya) ]]>
<![CDATA[Dika Bayu Saputra]]>;
<![CDATA[Pribanus Wantara]]>
<![CDATA[ Jurnal Kajian Ilmu Manajemen (JKIM) Vol 2, No 4 (2022): Desember ]]>
Publisher : <![CDATA[Management Department of Economics and Business Of Trunojoyo Madura University ]]>
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DOI: 10.21107/jkim.v2i4.16394
<![CDATA[This research aims to determine the effect of service quality, price perception on customer loyalty with a case study on Alfamart consumers in Simo Gunung, Surabaya. The research method used is a quantitative method with primary data through questionnaires distributed to respondents. The sampling technique in this study used a simple random sampling technique, namely sampling from the population was carried out randomly without paying attention to the existing strata in the population, which then obtained 96 samples.The results obtained from the research conducted indicate that service quality has a significant and significant effect on customer loyalty as well as price perceptions have a significant effect on customer loyalty. And simultaneously service quality and price perceptions have a positive effect on customer loyalty variables simultaneously]]>
<![CDATA[Determinan repurchase intention dalam belanja online ]]>
<![CDATA[Pribanus Wantara]]>;
<![CDATA[S Anugrahini Irawati]]>
<![CDATA[ Jurnal Inspirasi Bisnis dan Manajemen Vol 6, No 2 (2022): DESEMBER 2022 ]]>
Publisher : <![CDATA[Lembaga Penelitian Universitas Swadaya Gunung Jati ]]>
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DOI: 10.33603/jibm.v6i2.7643
<![CDATA[Abstract. The purpose of this study is to identify online repurchase intentions among Indonesian consumers, especially student consumers, with a special focus on the effects of e-satisfaction, e-trust and e-loyalty. As there is limited research explaining online repurchase intentions in developing countries, this study was conducted in Indonesia. An empirical study was conducted using a questionnaire survey and a total of 290 respondents were used to test the proposed model. The results showed that e-satisfaction, e-trust and e-loyalty had a positive effect on repurchase intentions at online stores. In addition, it was found that trust in online stores is the main determinant of online repurchase intentions followed by satisfied online customers and loyal to online store websites. Keywords: E-loyalty; E-repurchase intention; E-Satisfaction; E-Trust  Abstrak. Tujuan dari penelitian ini adalah untuk mengidentifikasi minat pembelian ulang online pada konsumen Indonesia khususnya konsumen mahasiswa dengan fokus khusus pada pengaruh e-satisfaction, e-trust dan e-loyalty. Karena ada penelitian terbatas yang menjelaskan niat pembelian ulang online di negara berkembang, penelitian ini dilakukan di Indonesia. Sebuah studi empiris telah dilakukan dengan menggunakan survei kuesioner dan total 290 responden digunakan untuk menguji model yang diusulkan. Hasil penelitian menunjukkan bahwa kepuasan, kepercayaan dan loyalitas memiliki pengaruh positif terhadap minat pembelian ulang pada toko online. Selain itu, ditemukan bahwa kepercayaan pada toko online adalah penentu utama terhadap minat pembelian ulang secara online diikuti oleh pelanggan online yang puas serta loyal terhadap situs web toko online. Kata kunci: E-loyalty; E-repurchase intention; E-Satisfaction; E-Trust]]>
