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Interaksi : Jurnal Ilmu Komunikasi

interaksi
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Published by Universitas Diponegoro

ISSN : 23016051 EISSN : 25484907 DOI : -

Core Subject : Education, Social,

Law, Crime, Criminology & Criminal Justice Other

Interaksi: Jurnal Ilmu Komunicasi is published by the Magister of Communication Science Program, Department of Communication, Faculty of Social and Political Science Diponegoro University. I has registered number of LIPI, ISSN 23016051 (print), ISSN 25484907 (Online). This journal has aim to disseminate critical and original analysis from researchers and academic practitioners on various contemporary social and political issues both local and foreign.

Arjuna Subject : -

Articles 242 Documents

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PERAN PERS DALAM PENINGKATAN DAYA SAING DAERAH Wicaksono, Kukrit Suryo
Interaksi: Jurnal Ilmu Komunikasi Vol 4, No 2 (2015): July 2015
Publisher : Master of Communication Science Program, Faculty of Social and Political Science, Diponego

AbstractNewspaper is not only depend on the factors of production, but also outside factors ofproduction are called off-print. One such factor is the newspaperâ€™s role as a "bridge" between thepublic, government, and business. Therefore, Suara Merdeka (hereinafter written: SM) is active asa coordinator of the Organizing Committee (OC) of Survey of Regional Competitiveness in CentralJava 2010. This survey is proof SM role in improving the competitiveness of districts / cities in CentralJava, in addition to as well as best practices that can be used as a model of the newspaperâ€™s role inregional development.

Analisis Keterlibatan Komunitas dalam Industri Permainan Daring di Indonesia Ahdiyat, Moh. Adli; ., Irwansyah
Interaksi: Jurnal Ilmu Komunikasi Vol 7, No 2 (2018): December 2018
Publisher : Master of Communication Science Program, Universitas Diponegoro

In this digital era, the entertainment industry began to be enriched by the presence of the online gaming industry. In Indonesia, video games that were once considered as a hobby, now have turned into commodities with millions hundred dollar profits per year. The online game industry cannot be separated from the role of stakeholders, including the audience as consumers. The audiences or consumers of the online game industry are active members of the online game community that shares the same perceptions, principles, values, and interests by playing online games. In this article, the author aims to describe the role of the online game industry in creating a community, both virtual (online) community or real community (offline), and describing various business and industrial potentials that exist within the online game community. The findings in this article are: 1) The online game industry in Indonesia plays a role in forming an online and offline community that considered as an important community by the Indonesian government and society in general. 2) Through activity in the online and offline communities, gamers can take advantages of their hobbies as a way to generate financial benefits, 3) The potential of business in the online gaming community can significantly help the development of the online game industry. The results of this study suggest the development of scientific research on the online gaming industry, so it can provide a significant influence on the development of the online game industry.

Media Relations dan Kepuasan Wartawan Atas Layanan Kehumasan di Kabupaten Brebes Isni, Lusiana Indira
Interaksi: Jurnal Ilmu Komunikasi Vol 1, No 1 (2012): July 2012
Publisher : Master of Communication Science Program, Faculty of Social and Political Science, Diponego

AbstractMedia relations as a specific activity of the PR to communicate messages, or specific information about the activities that are institutional, corporate / institutional, product and other individual to activities that need to be published in cooperation with the press / media to create publicity and positive image. Therefore, a public relations practitioner must be able to establish good relations with the mass media for smooth performance. In dealing with a mass media public relations officer to work in a professional, credible, and ability to establish good relationships with journalists and the media. This study aims to determine the extent of the influence of public relations officers role in media relations activity that consists of variable credibility, professionalism and interpersonal relations between public relations officers and journalists - to the satisfaction of journalists upon public relations services This study uses explanatory research. The hypothesis of this study is that there is the influence of credibility, professionalism, and level of interpersonal relations betweenÂ public relations officers and journalists to the satisfaction of journalists upon public relations services. The results showed the value of coefficient of determination (R2) which shows the magnitude of the effect the credibility of public relations officers, public relations officer professionalism, the level of interpersonal relationships between journalists and public relations officer to the journalists satisfaction upon public relations services is 81.1%. It can be concluded that journalists satisfaction is heavily influenced by the credibility of public relations officer, the professionalism of public relations officers, and the interpersonal relationship between public relations officers and journalists.Â Keywords: media relations, role of public relations officers, journalists satisfaction

Peran dari Integrated Marketing Communication terhadap Brand Equity Kandhogo, Ari Titis Bimo
Interaksi: Jurnal Ilmu Komunikasi Vol 3, No 1 (2014): January 2014
Publisher : Master of Communication Science Program, Faculty of Social and Political Science, Diponego

Brand equity is an intangible aset but has a very important role for a company. Eventhough intangible, but brand equity has same important role with another company aset. To build and develop brand equity, company needs to create an unique, identic and favorable brand association. Integrated Marketing Communication considered as an exact concept for company to communicate with the consument and stakeholder. Good communication between company, consument and stakeholder will give a positive impact for brand equity. This paper will analyzes the role of Integrated Marketing Communication and the effect to the brand equity, also the role of brand equity for a company.

DRAMATURGI: PENCITRAAN PRABOWO SUBIANTO DI MEDIA SOSIAL TWITTER MENJELANG PEMILIHAN PRESIDEN 2014 Fitri, Ainal
Interaksi: Jurnal Ilmu Komunikasi Vol 4, No 1 (2015): January 2015
Publisher : Master of Communication Science Program, Faculty of Social and Political Science, Diponego

Abstract:Twitter social media becomes one of the means to make a positive self-image to public. It was also made by a presidential candidate ahead of the 2014 elections. By using the dramaturgical theory of Erving Goffman, this article tries to analyze the dramaturgy from front stage and backstage conducted by a presidential candidate Prabowo as Indonesia via his Twitter account @Prabowo08. From the analysis it can be seen that Prabowo perform imaging with the aim to bring out the positive side of himself-so gain the sympathy of the people, but tend to cover issues regarding his oblique.

Netralitas Konten Berita Online (Analisis Framing: Berita Reuni Alumni 212 di detik.com) Wardani, Ajeng Dwi; Indrayani, Heni
Interaksi: Jurnal Ilmu Komunikasi Vol 7, No 1 (2018): June 2018
Publisher : Master of Communication Science Program, Universitas Diponegoro

Religion issue recently gets much attention in Indonesian media coverage. A Rally named ‘212 alumni reunion’ to celebrate the anniversary of a previous rally that demanded the prosecution of then Jakarta Governor Basuki ‘Ahok’ Tjahaja Purnama after he was accused of blasphemy became national-wide coverage of national media. By using the framing analysis method, this article tries to illustrate how an online media, detik.com, have or have not applied journalism principal in coveting that religious issue. The result of the study shows that detik.com have done media function because it has applied media principle of neutrality. This research did not find any subjective opinion and political interest in the text. Besides that, detik.com was more focusing on the using of ‘what’ element of news as well as the ‘who’ element for describing the issue more objectively.

PENGARUH BRAND COMMUNICATION, SERVICE QUALITY DAN BRAND PERSONALITY ANGGOTA DEWAN TERPILIH MELALUI BRAND TRUST TERHADAP BRAND LOYALTY PEMILIH (Studi Partai Politik Gerindra) Arenggoasih, Wuri
Interaksi: Jurnal Ilmu Komunikasi Vol 5, No 2 (2016): July 2016
Publisher : Master of Communication Science Program, Faculty of Social and Political Science, Diponego

AbstractTalking about marketing communications today is not only to products but has penetrated into the political field. Indonesia as a democratic state which is to become the member of parliament needs to have as many voters and a strong loyalty to the sustainability of the council itself and the political parties. Brand Communication, Service Quality and Brand Personality emerged as a voter votes for member of parliament which gives the possibility of influence in building Brand Loyalty (loyalty) through Brand Trust (trust).The theory used is the Strategy Choice Theory suggests one of the forms Compliance Gaining which argued about strategies of verbal / non verbal and emphasized specific results loyalty.Â Â Â Â Â Â Â Â This research has shown that Brand Communication, Service Quality and Brand Personality as a real form of strategies verbal / nonverbal become voter votes for member of parliament which influence the Brand Loyalty through Brand Trust as a mediating variable.Keyword : marketing communications, Brand Communication, Service Quality, Brand Personality, Brand Loyalty, Brand Trust

Pengaruh Kampanye Pendidikan Media pada Perilaku Anak dalam Menonton Televisi Pradekso, Tandiyo
Interaksi: Jurnal Ilmu Komunikasi Vol 3, No 1 (2014): January 2014
Publisher : Master of Communication Science Program, Faculty of Social and Political Science, Diponego

The research was aimed to assess a media literacy program for teachers and parents of Mangunharjo elementary school and measured its influence on their childrenâ€™s television viewing behavior. Employing a quasi-experimental method, the result suggested that the campaign program did have some effects on the childrenâ€™s television viewing behavior. The average decrease of viewing duration during the weekend or holiday (0,78 hour) was higher than the weekdays (0,25 hour). Yet, there were no median differences of total hours of watching television during weekdays between prior and post treatment, that was 3 hours. The median differences of total hours of watching television during weekend decreased to 2 hours from 2,5 hours. The mode of total hour of watching television during weekdays decreased to 2 hours from 3 hours, while during the weekend the mode was not watching television (0 hour) compared to 2 hours before the campaign.

NEGOSIASI IDENTITAS DALAM REKONSILIASI KONFLIK ANTARETNIS (KASUS : RELASI ETNIS MADURA DENGAN ETNIS DAYAK) Prathama, Nikolaus Ageng
Interaksi: Jurnal Ilmu Komunikasi Vol 6, No 1 (2017): January 2017
Publisher : Master of Communication Science Program, Faculty of Social and Political Science, Diponego

ABSTRACTWhen a number of Madurese individual returned to the former conflict area in Central Kalimantan, the phenomena of identity negotiation in communication process between Dayaknese and Madurese individual has arisen. The events of social conflict between these two ethnic groups in 2001, tended to be a sensitive issue for Dayaknese and Madurese. Therefore, when Dayaknese and Madurese individual made contact and interact with each other, prejudice and negative stereotype were appeared. And then, mindful interethnics communication disturbed.The study based on genre of interpretive and phenomenology tradition, to get perceiverâ€™s world, which is Dayaknese and Madurese individual, about identity negotiations in their daily interaction activities. Furthermore, by identity negotiation theory perspective, that accentuate mutual understanding among members of the dominant and minority groups, this study also seeks to gain meaning of individual relations of Dayaknese and Madurese ethnic which are understood by both parties in the framework of inter-ethnic conflict reconciliation.The results of this study indicate that relationships involving Dayak and Madura individuals in living together, have a positive development post social conflicts 2001. They could negotiated their own cultural identity in the process of daily interaction. However, there are still negative stereotypes, although their stereotypes do not completely block their intercultural interaction process. In addition, this study also revealed the results of the process of identity negotiation conducted by both parties. The form is the use of Dayaknese and Madurese Language and the existence of mixed marriages that are encouraged by both parties. The most prominent phenomenon in this Dayaknese and Madurese post-conflict individual relations is the cooperation made by the leaders to maintain good relations and prevent the emergence of social upheaval in the society.Key words: negotiations, reconciliations, conflict, Dayaknese, Madurese

CYBER-COLLECTIVE ACTION NETIZEN MELALUI MEDIA SOSIAL TWITTER DENGAN HASTAG #SHAMEONYOUSBY Hinggarwati, Fat'khah Dwi
Interaksi: Jurnal Ilmu Komunikasi Vol 5, No 1 (2016): January 2016
Publisher : Master of Communication Science Program, Faculty of Social and Political Science, Diponego

Abstract :People use social media to communicate with others, including to give an opinions. And in this way netizen on Indonesia in givingÂ his opinion. Netizen in Indonesia giving a protest against the government through social media twitter. They wrote the disappointment tweetwith hastag #ShameOnYouSBY. This research use qualitative descriptive analysis, and discuss about the form of cyber-collective action that occurs in a protest the netizen, andÂ how social media activismÂ get the support. Of research results, obtained four stages cyber-collective action that is the individual perspective, group perspective, national perspective, and transnational perspective.In addition, social media activist also uses the principle of consumption of contemporary culture in seeking the support of the masses from social media twitter.Keywords: Social Media, twitter, cyber-collective action, activist

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