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INDONESIA
EKUITAS (Jurnal Ekonomi dan Keuangan)
ISSN : 2548298X     EISSN : 25485024     DOI : -
Core Subject : Economy,
Diterbitkan oleh Sekolah Tinggi ilmu Ekonomi Indonesia (STIESIA) Surabaya secara berkala (setiap tiga bulan) yaitu setiap Maret, Juni, September, dan Desember, dengan tujuan untuk menyebarluaskan hasil penelitian, pengkajian, dan pengembangan bidang ekonomi dan keuangan, khususnya bidang akuntansi, manajemen, pasar modal hukum bisnis, perpajakan, sistem informasi, serta bidang ekonomi dan keuangan lainnya. Artikel yang dipublikasikan dalam EKUITAS dapat berupa Artikel Penelitian maupun Artikel Konseptual (non-penelitian).
Arjuna Subject : -
Articles 602 Documents
THE INTERSECTION OF CORPORATE SOCIAL RESPONSIBILITY AND INNOVATION: A CATALYST FOR SUSTAINABLE GROWTH Erlinda Sonia, Lucya; Basuki
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 9 No 2 (2025)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/j25485024.y2025.v9.i2.7222

Abstract

The intersection of Corporate Social Responsibility (CSR) and innovation has garnered significant attention in recent years, as organizations increasingly recognize the potential of CSR initiatives to drive innovative practices. This literature review explores how integrating CSR into business strategies not only enhances corporate reputation, but also fosters creativity and sustainable growth. Research indicates that CSR can act as a catalyst for innovation by aligning organizational goals with social and environmental objectives. By measuring the impact of CSR efforts through key performance indicators, organizations can effectively communicate their results, enhancing credibility and stakeholder relations. This article accentuates the importance of stakeholder engagement in driving innovation through CSR. Collaborative platforms, such as Unilever's Open Innovation Portal, Tesla, etc., have proven effective in harnessing external expertise and driving innovation. It concludes by emphasizing the powerful relationship between CSR and innovation as a driver of competitive advantage. By embracing CSR as a strategic imperative, organizations can unlock new opportunities, foster collaboration, and build a sustainable future. As businesses move forward, it is crucial to integrate CSR into their core strategies, leveraging the power of innovation to create positive social and environmental impact while driving business success.
ROLE OF MOTIVATION TO INNOVATION BEHAVIOR WITH KNOWLEDGE AS MEDIATING VARIABLE IN FEMALE BUSINESS OWNERS Buyung Aulia Safrizal, Helmi; Sarmento Soares, Vasio; Ali Ahmad, Muhammad
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 9 No 2 (2025)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/j25485024.y2025.v9.i2.7009

Abstract

The objective of this research is to examine and analyze predictors of innovation behavior, namely motivation (extrinsic and intrinsic) and good knowledge. Therefore, it employs a quantitative research methodology, using a survey to collect data. Two hundred fifteen female respondents in SMEs in Madura have been collected for the data processes using SEM-PLS. The results indicate that all hypotheses were accepted. Both direct and indirect hypotheses demonstrate that knowledge can serve as a mediating variable in the indirect influence test. This research shows that good knowledge has a positive and significant impact. Similarly, the direct influence test also shows positive and significant results. The independent variable on adequate knowledge can be a good predictor of success as innovative behavior in making art, specifically producing batik. It has been one of cultural characteristics of the Maduranese community. The novelty in this research lies in the success of the valuable knowledge possessed by women in creating more valuable products.

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