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INDONESIA
Humaniora
Published by Universitas Bina Nusantara
ISSN : 20871236     EISSN : 24769061     DOI : -
Core Subject : Humanities,
Humanities
The journal invites professionals in the world of education, research, and entrepreneurship to participate in disseminating ideas, concepts, new theories, or science development in the field of Language, Culture, Visual Communication Design, Interior and Furniture Design, Character Building, Law, International Relations, Psychology, and Communications through this scientific journal.
Arjuna Subject : -
Articles 69 Documents
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Search results for , issue "Vol 4, No 2 (2013): Humaniora" : 69 Documents clear
Kepemimpinan: Usaha Pemberdayaan Pemimpin Baru Menuju Pertumbuhan Organisasi Berkelanjutan Ismoyo, Thomas Ulun
Humaniora Vol 4, No 2 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i2.3509

Abstract

?Leadership is the capacity and the willingness to rally men and women to a common purpose. But it also a character which inspires confidence.? These are the words uttered by Bernard Montgomery, a British Field Marshal, when asked what leadership meant to him. From his quote, he reveals the importance of the role of a leader in any organization. A leader will direct and at the same time emit confidence to his followers. In life, human beings are the main catalyst for the world?s living history. The same applies to any organization. Human is the most important agent that creates, develops and keeps the whole institution running smoothly. However not everyone is capable of leadership. One needs a competent characteristic and various qualifications to execute the role. The organization must first make an effort and sizeable attention to attract such personnel who can make a valuable contribution to the organization. One of the effort may be to establish a leadership development program. With the specific objective of producing more competent leaders, it needs special leader who can guide, influence, and develop people within the organization. Leadership development becomes a serious task for any organization because its fate and future lies on the capability of its new leaders. Leadership development in every organization is both personal and communal. Personal because there is an individual effort to progress and improve himself so that he will finally be trusted to lead in the organization. However this personal progression needs a support system and a structure that supports and facilitate every type of personality to become a dependable leader. This macro support system is communal in characteristic.  
Kajian Tvc Wonderful Indonesia sebagai Cermin Citra Indonesia di Mata Dunia Oscario, Angela
Humaniora Vol 4, No 2 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i2.3542

Abstract

Tourism is one of the most important sectors supporting the economy of Indonesia. One way to develop the Indonesian tourism is strengthening the image of Indonesia in the world. To strengthen the image, Indonesia has replaced the old brand, ?Visit Indonesia?, and launched a new brand, ?Wonderful Indonesia?. Besides the logo, in order to campaign ?Wonderful Indonesia,? some television commercials have been launched. An advertising, which creates a powerful image, not only has a great power to influence the viewers but can also be a double-edged sword. Advertising can become a mirror of reality, but it can also become a distorted mirror of reality. A similar case happens with Wonderful Indonesia television commercial, which was released early in 2012 by the Ministry of Tourism and Creative Economy. The television commercial is considered to have distorted the image of Indonesia in the world by displaying only the culture, society, and nature of Java and Bali. Meanwhile, the other Wonderful Indonesia television commercial, ?Feeling is Believing,? which was launched by Indonesia Tourism Board in 2012 considered to have become quite successful framing the beauty, and diversity of the cultures, communities, regions, and natures of Indonesia. Learning from the mistakes, and considering the importance of an image, the future Wonderful Indonesia television commercial should be dealt more carefully. The image that is proper to represent Indonesia, the visual signifier should reflect the intended signified precisely.  
Observing Hakka’s Culture According to Hakka’s Proverbs Lim, Sugiarto
Humaniora Vol 4, No 2 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i2.3574

Abstract

Proverbs in Hakka dialect reflect the attitude of the Hakka?s social life and nature. Hakka dialect?s proverbs are divided into two major categories of social life and natural phenomenon. This article tries to analyze how is the Hakkanese culture reflected by the characteristics of these two aspects. In aspects of social life, it could be seen the proverbs from several points of view, including the religion and traditional virtue, fame and academic, regional dialects, and feng shui.  On the part of natural phenomenon, it could be seen Hakkanese dependency and understanding on the nature, as well as their agricultural production ?based on their way of life and survival. The article is particularly concerned about the cultural characteristics of the Hakkanese which is shaped and reflected due to their migration history and root. 
Peran Media Relations terhadap Keberhasilan Program Provocative Proactive di Pt Media Televisi Indonesia (Metro Tv) Sanjaya, Marta; Larasati, Ariesza Sekarayu
Humaniora Vol 4, No 2 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i2.3533

Abstract

This article aims to determine whether the Provocative Proactive (PP) program on Metro TV proactive is known by Indonesian people, to explain how the media selection strategy for Provocative Proactive program is, and to explain the program on Metro TV can be written and known by the press or reporters (external PR). The method used was descriptive qualitative approach to analyze the existing problems by presentation of information from the data collected through the company's internal analysis of the results of in-depth interviews and field observations regarding activities in the company. The results showed that duties and functions of public relations are as a motor for better co-operation with external and internal parties relating to Provocative Proactive program. The PR and Promotion Departments were turned out to help the success of the PP program, in addition to various roles and hardworks of the Producer and the creative team. Based on the observations, the role of Metro TV?s PR and Promotion Departments in conducting media relations through cooperation with the media both print and electronic media in an effort to have Provocative Proactive widely known by the public is through cooperation with various mass media, implementation of mass media selection strategies, and introducing Provocative Proactive Program broadly.  
Pluralisme Agama dan Toleransi dalam Islam Perspektif Yusuf Al-Qaradhawi Ma?mun, Sukron
Humaniora Vol 4, No 2 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i2.3565

Abstract

Religious pluralism is a phenomenon that cannot be avoided. If religious pluralism is not rightly understood by religious believers, pluralism will lead to interreligious conflict. This paper would like to reveal the thoughts of Yusuf al-Qaradawi about religious pluralism and tolerance in Islam. The purposes of writing this paper are exploring the concept of religious pluralism and tolerance, describing the biography of Yusuf al-Qaradawi and his influences in Islamic studies, and describing the thoughts of Yusuf al-Qaradawi about religious pluralism and tolerance in Islam. In paper the author uses descriptive-analytical method. The procedures are data collection, classification of data, data analysis, and drawing conclusions. Source of the data was gained from information available in the literatures. The data analysis was done by using content analysis method (content analysis), which is an attempt to explore the symbolic meaning of the message or the contents of a book or other writings products. Result showed that pluralism in Islam is based on the fact that God has created man in the diversity and plurality. For that to avoid disaster or human conflict, it is necessary tolerance values. Qur'an, Sunnah, and behavior as scholars have become reasons to appreciate the difference. 
Kritik Seni dengan Kasus Festival Seni Rupa “Nagari Ngayogyakarta Hadiningrat” Kuntjara, Hagung
Humaniora Vol 4, No 2 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i2.3503

Abstract

"War againt the forgot" ? Some time ago the government through a bill drafted by the Ministry of Home Affairs rolled leadership succession issues covered in the bill of Privileges Yogyakarta which hands polemical dichotomy of choice 'Sultan is not automatically Governor' (by election) or 'Sultan is automatically Governor' (direct designation). Social and political conditions that nation endlessly polemical dichotomy is heating up at the public grassroot level to the national level lead to opposite parties and keep fire as unresolved. A Fine Arts Festival event titled "Nagari Ngayogyakarta Hadiningrat" one century to coincide with HB IX, was presented in Jogja National Museum (JNM) 13 April 2012 and 2 weeks later, became a kind of 'witness marker' of the existence and the constellation 'Nagari Yogyakarta Sultanate - HB IX' with the Republic of Indonesia. Form of attitudes, arts events as a marker ? ?Titi pranoto mongso? - in ancient agrarian societies of Java was used as a natural event signs to be observed, the Arts Festival events can be read as a reminder to not forget, will conduct historical Yogyakarta. Practice of art criticism writing is about the Arts Festival event "Nagari Ngayogyakarta Hadiningrat" in the perspective of art criticism, which is not only a cultural festival article coverage of events, but also the existence of a strong side shoot 'Nagari Yogyakarta Sultanate - HB IX 'is presented in the form of representation of the works of art are very diverse and are free to respond to a given topic.  
Directive Speech Act in The Movie “Sleeping Beauty” Muhartoyo, Muhartoyo; Kristani, Keilly
Humaniora Vol 4, No 2 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i2.3536

Abstract

Pragmatics is one of linguistics studies that is quite attractive to learn more about. There are many aspects of pragmatics; one of them is dealing with speech acts. Speech acts consist of many categories; one of them is directive speech act. This study aims to identify the directive speech act performed in ?Sleeping Beauty? movie. Likewise, it will find out how often the directive speech act performed and which type of directive speech act that are most frequently used in the movie. This  study used qualitative method in which data collection is done by watching the movie, analyzing the body movement and the dialogues of each character, reading the script and library research. A total of 139 directive speech acts were successfully identified. The result of analysis showed that the directive speech act of ordering is the most frequently used in the movie (21,6%). The least frequently used directive speech act is inviting directive speech act (0,7%). The study also revealed the importance of directive speech act in keeping the flow of storyline of the movie. This study is expected to give some useful insights in understanding what directive speech acts is.  
Kajian Budaya Organisasi Bina Nusantara University Menuju “A World Class University” Luthfia, Amia; Wasita, Agus; Syaukat, Rosidah
Humaniora Vol 4, No 2 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i2.3568

Abstract

University is an important institution that would form the nation culture and responsible for the culture transmission. The assessment of a good organizational culture is an important part in the study of organizational culture. The research objective is to analyze organizational culture of Bina Nusantara University comprehensively, the strengths and weaknesses of its effort to become ?The World Class University". The research methodology is qualitative with method combination of FGD, in-depth interviews and covert observation. The research outcome shows that Bina Nusantara University has had elements of modern organization characteristic such as innovative management (centralized non-academic function and decentralize academic function); transparent and results-oriented management system with clear and measurable target; detail operational procedure. It has been able to create healthy working environment that supports high integrity, working ethics, dedication, loyalty, opened communication and high sense of belonging. It utilizes information and communications technology through a comprehensive and integrated system called Binusmaya as its ikon and identity.As an educational institution, Bina Nusantara University should develop 3 other elements which are role model, spirit and character building. Former rector (the founder) was an inspired role model that provided a profound influence to the attitudes and behaviors of its members. 
Menciptakan Karakter yang Menarik dalam Penulisan Naskah Film Sasongko, Hario
Humaniora Vol 4, No 2 (2013): Humaniora
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/humaniora.v4i2.3559

Abstract

The main character in a movie is the central to the film itself. Generally, a movie tells the story of a specific character. The character can be drawn from figures that exist in the real world or a fictional character. Thus, the success of a movie is always directly proportional to the success of a movie script writer in formulating the main character in the movie. By the increasing of techniques of writing a story, it can be determined how to make characters to be interesting in a movie script.   

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