MABIS: Manajemen dan Bisnis
Manajemen & Bisnis (MABIS) is an open access journal with ISSN 1412-3789 and e-ISSN 2477-1783. The editorial board invites authors and experts to publish and share their ideas through scientific and empirical research in the field of Management and Business. The major objective of the publication is to improve theories, concepts, and practices in the field of management and business. The dissemination of research will enable young researchers, and practitioners to present and share their scientific empirical findings. We are going to be a bridge between theories and practices in management and business.
Articles
515 Documents
BRAND EQUITY TOWARDS REPURCHASING INTENTION OF MOBILE PHONES THROUGH CONSUMER VALUE
Christina Esti Susanti
Manajemen dan Bisnis Vol 12, No 1 (2013): March 2013
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v12i1.8
This research is aimed to partially and simultaneously examine the influence of brand equityelement towards repurchasing intention of Nokia cell phones in Surabaya through the customervalue. The populations of this research are the entire Nokia cell phones customers in Surabaya.The numbers of population taken are 150 respondents. The sample was taken by using purposivesampling method. The data are processed and analyzed by using hierarchical regression analysis.The results of the research show that brand equity elements affect the customer value.Consequently, the customer value affects the repurchasing intention of the customers. Inconclusion, the elements of brand equity partially and simultaneously affect the repurchasingintention through the customer value in Surabaya. Based on the results of the research, it issuggested that the producer of Nokia cell phones should creates advertisement in television,which gives the better information about cell phones Nokia specification.Penelitian ini bertujuan menguji pengaruh elemen ekuitas merk terhadap niat membeli ulangmelalui nilai pelanggan baik secara parsial maupun secara simultan pada telepon seluler MerkNokia di Surabaya. Populasi penelitian ini adalah para pengguna telepon seluler merk Nokia diSurabaya. Jumlah sampel dalam penelitian ini ditetapkan sebesar 150 responden. Metodepengambilan sampel menggunakan purposive random sampling. Data diolah dan dianalisisdengan menggunakan hierarchical regression analysis. Hasil penelitian ini menunjukkan bahwaelemen ekuitas merk mempengaruhi nilai pelanggan. Hasil penelitian ini juga membuktikanbahwa nilai pelanggan mempengaruhi niat beli ulang. Kesimpulan yang dapat diambil dalampenelitian ini adalah elemen ekuitas merek baik secara parsial maupun simultan mempengaruhiniat beli ulang melalui nilai pelanggan di Surabaya. Berdasarkan hasil penelitian tersebut, saranbagi produsen telepon seluler adalah merancang iklan di televisi, yang memberikan informasilebih baik tentang spesifikasi telepon seluler merk Nokia.
BUSINESS ENVIRONMENT, INNOVATION CAPABILITY AND BUSINESS PERFORMANCE: EMPIRICAL STUDY OF JAKARTA’S FLOUR BASED FOOD SMEs
V. Rachmadi Parmono;
Y. Eko Widodo
Journal of Management and Business Vol 8, No 1 (2009): MARCH 2009
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v8i1.137
This study is concerned on the relationship between innovation capability and business performance in small and medium enterprises context. The existing studies generally have analyzed the issues pertaining of innovation capability in large business or knowledge intensive firm context. By researching of the innovation capability of small and medium enterprises (SME’s), it will review innovation capability in a broader and novel context. The SME’s operate in a competitive environment and are not very advanced technologically. This research proposes statistical hypotheses to study these based on data samples. By employing path analysis, This research test the relationship between innovation categories and business performance. The result of our study show that government regulation directly affects to innovation capability, product and process innovation capability directly affect business performance in SME’s. Finally, managerial implication will be discussed.
THE EFFORTS TO IMPROVE EMPLOYEE PERFORMANCE THROUGH EMPLOYEE ENGAGEMENT AND ORGANIZATIONAL COMMITMENT OF CV. NIPSON PAINT SURABAYA PRODUCTION DEPARTMENT
Yusieni .;
Joseph L. Eko Nugroho
Manajemen dan Bisnis Vol 16, No 2 (2017): SEPTEMBER 2017
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v16i2.299
This study aims to examine the effect of employee engagement and organizational commitment to improving employee performance. The statistical analysis used in this study was SEM (Structural Equation Modeling) by collecting data through questionnaires to 167 CV. Nipson Paint production department employees as respondents. The results of the analysis proved that employee engagement had a significant positive effect on organizational commitment and employee performance, besides that there was a significant positive effect between employee engagement and organizational commitment.
KINERJA SAHAM MENGGUNAKAN MEAN-VARIANCE ANALYSIS DALAM SIKLUS PEMULIHAN EKONOMI DI INDONESIA
Mohamad Samsul
Journal of Management and Business Vol 4, No 2 (2005): SEPTEMBER 2005
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v4i2.88
This study tried to know the performance difference that result from Treynor model, Sharpe model, Jensen model, and Treynor & Black model during the Indonesia's recovery period. The study takes 331 stock that listed in Jakarta Stock Exchange in last 2004. The data used are montly data of individual stock price index every end of the month from December 2002 till September 2005. The rate of SBI in normal condition was 1% per month used as risk free rate.Mean Variance Analysis used in this study, regarding to the 4 models above. Monthly average return calculated for each stock, then averaging for 33 months. The formula of the 4 models adjusted from mutual fund study to individual stock study. The hypothesis is there is difference of stock performance between Treynor model, Sharpe model, Jensen model, and Treynor and Black model in Indonesia's recovery period.The result shows that Treynor model and Sharpe model gives 148 or 45% stocks have average 3% return, and this is above the market return. Jensen and Treynor and Black model gives 138 or 42% stocks have return above the market. Treynor model and Sharpe model give 225 or 68 % stocks are undervalued, wether the Jensen model and Treynor and Black resulting 169 and 170 or 51% stocks are undervalued. Monthly return rate each stock is 6,1% (Treynor model and Sharpe model) and 7,3% (Jensen and Treynor and Black model). The statistics show that the return from these model are not significantly different (in 5%o error) for all undervalued stocks. But if performance measurement use return base on stock's preferencial in each model, then Jensen model has significant higher return in the same sample (equal or less than 75 sample). The benefit of these 4 model are to make stock's rating and then choose which stocks are the portofolio.
THE FACTORS THAT AFFECTING FINANCIAL PERFORMANCE IN BANK
Putri Ayu Arista Dewi;
Yusuf .;
Arbia Ali;
Chamariyah .
Journal of Management and Business Vol 14, No 1 (2015): MARCH 2015
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v14i1.310
The important of strong and healthy banking sector is really needed for economical development continuance in Indonesia which of course begins from districts to central. This condition encourages the parties involved in it to do appraisal on bank financial performance. This research is done to 10 Bank Perkreditan Rakyat in Southeast Sulawesi with the aims for knowing and analyzing the effect of CAR, LDR, BOPO and PPAP on Bank Perkreditan Rakyat financial performace (ROA) in Southeast Sulawesi. This research result shows that the improvement of CAR and BOPO will push the reduction of ROA, meanwhile LDR is not proven able to increase ROA even tended to become the cause of enhancement of ROA. Meanwhile increase of PPAP is proven to boost of ROA.
EVALUASI KINERJA REKSADANA SAHAM DI INDONESIA PERIODE APRIL-JULI 1997
Deddy Marciano;
Suad Husnan
Journal of Management and Business Vol 1, No 2 (2002): September 2002
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v1i2.49
The prime focus of this paper is evaluation of Indonesian Mutual Funds, which are investing the funds on stock. Mutual fund is a portfolio, which managed by professional fund manager. The professional fund manager who always seek a new information connecting with their portfolio has a better information than individual investor. The mutual fund's portfolio should has higher performance than individual investor’s portfolio as well as the market's portfolio due to asymmetric information: The statistical results use mean difference t-test to support our hypothesis that the mutual fund's portfolio has a better performance than individual investor's portfolio as well as the market's portfolio.
KAUSALITAS BI RATE, INFLASI DAN INDEKS HARGA SAHAM
R. Adisetiawan .
Journal of Management and Business Vol 11, No 2 (2012): SEPTEMBER 2012
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v11i2.220
This study aims to analyze the causal relationships between variables of inflation, BI rate, and stock index and the effects of inflation and BI rate on the Indonesia Stock Exchange composite index. Samples taken are data from January 1995 to March 2012. The research data used are secondary data published by Bank Indonesia (BI) and the Capital Market Supervisory Agency and Financial Institution Supervisory Agency (Bapepam-lk) in the form of capital market statistics are then analyzed using Granger causality tests and Multiple Regression. The results of this study revealed that the 99% confidence level (a = 0.01); during the period 1995.1-2012.3 causal relationship exists between inflation, BI rate, and the Indonesia Stock Exchange composite index. The test results obtained by regression adjusted R-square value of 52.3%, this suggests that the movement patterns of stock price index in capital markets-related changes in various macroeconomic variables, one of which is a negative coefficient BI rate to Indonesia's capital market indices. The results also revealed that there was a very close relationship between the variables of inflation and BI rate to the CSPI, as evidenced by the magnitude of the correlation (R) of 72.6%.
KATEGORI PENGAMBILAN KEPUTUSAN KELUARGA MELALUIEKSPLORASI PENGAMBILAN KEPUTUSAN KELUARGA BERDASARKAN JENJANG KELAS SOSIAL
Wina Christina;
Indarini .
Journal of Management and Business Vol 10, No 1 (2011): MARCH 2011
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v10i1.172
Seeing great opportunity of marketing products and services to family, this study explore consumer decision making that covers five social range from upper to the lowest social class. The findings of the research have proven the movement of decision making dominance in the family and depict behaviors of decision maker in each social class regarding specific product characteristics.
SHORT AND LONG-TERM PRICE ELASTICITY OF ROOM DEMAND-A TOOL FOR REVENUE MANAGEMENT: A HOTEL CASE STUDY IN BALI
Ida Bagus Made Wiyasha;
I Nyoman Arcana
Journal of Management and Business Vol 14, No 1 (2015): MARCH 2015
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v14i1.300
Room revenue is one of the biggest revenues in the hotel industry which is cited in the literature contributed 70-75% to total hotel revenue. Due to these roles, extant studies have been done in room revenue management. This study applied archival data to answer the proposed research questions. Prior to conducting empirical research personal approaches have been done by contacting directly hotel managers in resort area of Nusa Dua Bali to see the possibility of obtaining theneeded data. We got information that data on revenues especially rooms were prohibited for research activities. It may only be used for internal hotel use only. The managerial implications of this study are the following. First, that the management of MBLH hotel should design itsroom rate structures in such a way that could capture the dynamics of the seasons and guest segments. Second, that the management of MBLH hotel should review its policy on marketing especially on room rates contracts with all of its partners. The findings of this study areapplicable only for the MBLH hotel and thus they cannot be generalized for hotels in Bali. Second, the length of daily observation covered only for 488 daily observations. It needs a longer daily observation to achieve a better result. Based on those limitations it is strongly suggested to conduct a similar study covering all classes of hotels all over Bali province with longer daily observations.
THE EFFECT OF BRAND AWARENESS, BRAND ASSOCIATION, AND PERCEIVED QUALITY ON THE DECISION OF CHOOSING STATE UNIVERSITY IN SURABAYA
Ria Astuti Andrayani;
Sri Setyo Iriani;
Purwohandoko Purwohandoko
Manajemen dan Bisnis Vol 12, No 2 (2013): September 2013
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.
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DOI: 10.24123/jmb.v12i2.22
The main development of a country can be measured by the education progress. It is allbased on people’s awareness to continue their study until college level. That’s why thegovernment must continue their development in the field of education by providingadditional college indicated by the significant growth of state universities. It requires thecollege to compete by improving brand equity to the people’s mind especially forprospective students or students. The strong brand equity in the people’s mind willaccelerate decision related enrolled in college. Most state universities in Indonesia are inSurabaya with four public universities. This study aims to determine the effect of brandawareness, brand associations, and the perceived quality of decision to choose stateuniversities in Surabaya. The method used quantitative by multistage sampling in 2012students of state universities in Surabaya. The results of this study showed that brandawareness has directly effect on the decision to choose state universities in Surabaya. Butbrand association has no effect on the decision to choose. Those happen on perceivedquality which only ITS respondents do not have effect on decision to choose stateuniversity in Surabaya. This is due to the differences of strategies used by each stateuniversity on students association.Pembangunan utama sebuah Negara dapat diukur melalui perkembangan pendidikan. Haltersebut ditunjukkan oleh kesadaran masyarakat untuk melanjutkan pendidikannya hinggatingkat perguruan tinggi. Merupakan keharusan bagi pemerintah untuk melanjutkanpembangunan di sector pendidikan dengan indikasi pertumbuhan jumlah perguruan tinggiditunjukkan oleh pertumbuhan perguruan tinggi negeri yang signifikan. Kondisi inimenuntut perguruan tinggi harus bersaing dengan membangun ekuitas mereknya di benakmasyarakat khususnya bagi calon mahasiswa ataupun mahasiswa itu sendiri. Ekuitasmerek yang lebih kuat dibenak masyarakat akan mempercepat keputusan memilihperguruan tinggi. Perguruan tinggi negeri terbanyak di Indonesia adalah di Surabayasebanyak 4 perguruan tinggi negeri. Penelitian ini bertujuan untuk mengetahui pengaruhkesadaran merek, asosiasi merek, dan kesan kualitas terhadap keputusan memilihperguruan tinggi negeri di Surabaya. Metode penelitian yang digunakan adalah kuantitatifdengan sampling bertahap pada mahasiswa angkatan 2012 perguruan tinggi negeri diSurabaya. Hasil penelitian ini menunjukkan bahwa kesadaran merek berpengaruh langsungterhadap keputusan memilih perguruan tinggi negeri di Surabaya. Namun asosiasi merektidak berpengaruh terhadap keputusan memilih. Pada kesan kualitas hanya responden ITSyang tidak memiliki pengaruhnya untuk memutuskan memilih perguruan tinggi negeri di Surabaya. Hal ini dikarenakan perbedaan strategi yang diterapkan di masing-masingperguruan tinggi negeri untuk mengasosiasikannya di benak mahasiswa.