cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Marina Wardaya
Contact Email
marina.wardaya@ciputra.ac.id
Phone
-
Journal Mail Official
jurnalvcd@ciputra.ac.id
Editorial Address
CitraLand CBD Boulevard, Made, Kec. Sambikerep, Kota SBY, Jawa Timur 60219
Location
Kota surabaya,
Jawa timur
INDONESIA
VCD (Journal of Visual Communication Design)
Published by Universitas Ciputra Surabaya
ISSN : 25485342     EISSN : 25485350     DOI : https://doi.org/10.37715/vcd
Core Subject : Art, Social,
Arts Social Sciences
VCD aims as a forum for academics, educators, and practitioners from around the world to communicate research papers, conceptual papers, and best practices about the dynamics of the creative industry Coverage of VCD includes, but is not limited to issues surrounding: Graphic design Visual Communication Comic and Illustration Advertising Photography Film and Videography Animation Design and Culture Study Game Design
Arjuna Subject : Seni dan Humaniora - Seni dan Humaniora (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol. 5 No. 2 (2020): Journal of Visual Communication Design VCD" : 5 Documents clear
ANALYSIS REGARDING THE IMPORTANCE OF PROMOTION IN STEEL COMPANIES IN INDONESIA Yapari, Reinaldi
VCD (Journal of Visual Communication Design) Vol. 5 No. 2 (2020): Journal of Visual Communication Design VCD
Publisher : Universitas Ciputra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vcd.v5i2.2686

Abstract

The purpose of this research is to find out the promotion and marketing strategy for steel companies in Indonesia. The research method used in this research is qualitative and quantitative research methods. Qualitative research methods include interviews with resource persons and product users (extreme users and expert users) as well as literature studies of journals related to light steel, promotion, and marketing strategy. The conclusion of this research is the need for a promotion that can be accepted by customers and to be able to promote steel companies in Indonesia. Keyword: branding, marketing, promotion, customers, steel
CREATING VISUAL ASSETS OF KOREAN VOCABULARY CARD GAME NOLJA Maharani, Satyaning
VCD (Journal of Visual Communication Design) Vol. 5 No. 2 (2020): Journal of Visual Communication Design VCD
Publisher : Universitas Ciputra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vcd.v5i2.2689

Abstract

The Korean vocabulary card game Nolja is a game designed to assist the learning process of Korean vocabulary in an interactive way and suitable for women aged 15-25 years. However, as a new game, Nolja has a fatal problem with its design, namely, the placement of illustrations on the player card which makes the game finish too quickly, there are no tools to assess language proficiency on the card, the typeface on the card is less legible, and strokes on the illustration are too thin, Therefore, it is necessary to design a visual asset for the Nolja vocabulary card game. Visual asset design for Nolja includes game theme design, illustration, educational game system, layout, and content arrangement. This design aims to produce a Nolja card game design that is interactive, educational, and suitable for women aged 15-25 years who have the motivation and function to convey Korean language subject matter well. The design is carried out by qualitative methods through interviews with experts and extreme users in the game and learning the Korean language, distributing surveys to 100 target markets. This design is also supported by data collection from literature studies from books, journals, and articles from the Internet. The design produces a visual asset for the Nolja vocabulary card game with a stronger educational game system and a design style that matches the target market's wishes so that it can be well received by the market. Keyword: Korean language, Visual learning media, Flashcards, Picture card games, Visual assets.
MOTION GRAPHIC RELATED TO WARNING ALERT ADVICE ON GATELESS RAILROAD CROSSING Daniel, Kevin Oktavianus; Indahsari, Rina Dewi
VCD (Journal of Visual Communication Design) Vol. 5 No. 2 (2020): Journal of Visual Communication Design VCD
Publisher : Universitas Ciputra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vcd.v5i2.2691

Abstract

The motion graphic video design is aimed at drivers of two-wheel-drive and four-wheel-drive vehicles whose age is ranging from 17-40 years, with the length of a two-minute 15-second video that was released online. In the test results on 20 people with a targeted age range, about 94.4% of respondents responded favourably and 6.6% of respondents responded poorly. Therefore, it can be concluded that most of the respondents responded with a positive response to the motion graphic video related to warning alert advice on the gateless railroad crossing. Keyword: Accident, Gateless Railroad Crossing, Public Service Advertisements, Motion Graphic, Advice.
THE APPLICATION OF VISUAL MAPPING AS A NEW MEDIA TO SUPPORT THE ATMOSPHERE AND AMBIANCE IN MUSIC EVENTS Tarumanegara, William
VCD (Journal of Visual Communication Design) Vol. 5 No. 2 (2020): Journal of Visual Communication Design VCD
Publisher : Universitas Ciputra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vcd.v5i2.2692

Abstract

So many music shows are held in Indonesia. Music shows are now also decorated by Video background or known as Visual Mapping. Visual Mapping is a new medium on the stage. This makes the writer want to make an observation on the atmosphere and ambiance provided by a Visual Mapping on a music event. Qualitative methods with observative techniques and interviews to obtain data and information needed to be used as a basis for data collection. The writer expects that visual mapping observation will be able to provide an explanation regarding visual mapping as a new media that provides an atmosphere & ambiance as well as a new experience for visitors. Keyword: Music Event, Motion Graphics, Video Mapping, Ambience, Media.
DESIGNING BRAND ACTIVATION THROUGH INSTAGRAM FOR SEMANDTIK Ridho, Muhammad Ainur
VCD (Journal of Visual Communication Design) Vol. 5 No. 2 (2020): Journal of Visual Communication Design VCD
Publisher : Universitas Ciputra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/vcd.v5i2.2693

Abstract

The purpose of this study is to determine the responses of potential consumers on Instagram to the business value of Semandtik as a social brand. The research method used is the Quantitative Method by conducting questionnaires to 70 respondents and Qualitative Methods to 3 Expert Users, 3 Extreme Users, online observation of 2 competitors, as well as literature and journal studies that can support this research. The results of the study can be concluded that Feeds containing neatly arranged photo/video content and informative and communicative instastories content that can also be accessed are highlighted on profiles are the main factors that make them aware of a brand. Then IGTV and GUIDES features. This is a consideration for semandtik in the future to pay attention to and develop a design and communication strategy in the two Feeds and instastory features, especially in the key-visual and content timeline. On the guides and IGTV features, attention should also be paid to the audience's reference material. Then the majority of respondents are aware of the value brought by semandtik through the statements listed in the semandtik instagram bio and consider the available links to make it easier to access and learn more about semandtik and consider the content presented by semandtik to be quite interesting. Furthermore, Whatsapp is the media most often used to communicate further to a brand on Instagram followed by DM, marketplace, and Website. Keyword: design style, brand Activation, strategic media, batik, artisan.

Page 1 of 1 | Total Record : 5

 1 

Filter by Year

2020 2020


Reset
Filter By Issues
All Issue Vol. 10 No. 1 (2025): Journal of Visual Communication Design VCD Vol. 9 No. 2 (2024): Journal of Visual Communication Design VCD Vol. 9 No. 1 (2024): Journal of Visual Communication Design VCD Vol. 8 No. 2 (2023): Journal of Visual Communication Design VCD Vol. 8 No. 1 (2023): Journal of Visual Communication Design VCD Vol. 7 No. 2 (2022): Journal of Visual Communication Design VCD Vol. 7 No. 1 (2022): Journal of Visual Communication Design VCD Vol. 6 No. 2 (2021): Journal of Visual Communication Design VCD Vol. 6 No. 1 (2021): Journal of Visual Communication Design VCD Vol. 5 No. 2 (2020): Journal of Visual Communication Design VCD Vol. 5 No. 1 (2020): Journal of Visual Communication Design VCD Vol. 4 No. 2 (2019) Vol. 4 No. 1 (2019) Vol. 3 No. 1 (2018) Vol. 2 No. 1 (2017) Vol. 1 No. 1 (2016) More Issue