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Contact Name
I Nyoman Miyarta Yasa
Contact Email
miyarta.yasa@universitasbumigora.ac.id
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+628175786708
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miyarta.yasa@universitasbumigora.ac.id
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UNIVERSITAS BUMIGORA JLN ISMAIL MARZUKI CILINAYA CAKRANEGARA
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Kota mataram,
Nusa tenggara barat
INDONESIA
Jurnal SASAK : Desain Visual dan Komunikasi
Published by Universitas Bumigora
ISSN : -     EISSN : 26854120     DOI : https://doi.org/10.30812/sasak
Core Subject : Education, Art,
Arts Languange, Linguistic, Communication & Media
Jurnal “SASAK” Desain Visual dan Komunikasi diterbitkan sebagai media bagi para dosen dan mahasiswa Program Studi Disain Komunikasi Visual Fakultas Teknik dan Kesehatan Universitas Bumigora, dalam publikasi ilmiah berupa karya penelitian maupun rancangan dalam bidang komunikasi visual , yang mencakup: bahasa rupa, budaya visual, desain grafis, multimedia dan sebagainya. Jurnal "SASAK" akan di terbitkan 2 (dua) kali dalam 1 tahun pada periode Genap (Mei) dan Ganjil (Nopember).
Arjuna Subject : Seni dan Humaniora - Seni dan Humaniora (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol 1 No 2 (2019): SASAK" : 5 Documents clear
Kajian Karakter Maskot Sebagai Representasi Identitas Universitas Bumigora I Nyoman Yoga Sumadewa
Jurnal SASAK : Desain Visual dan Komunikasi Vol 1 No 2 (2019): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (506.423 KB) | DOI: 10.30812/sasak.v1i2.468

Abstract

Penggabungan antara STMIK Bumigora dan STIBA Bumigora Mataram menghasilkan sebuah bentuk baru yang disebut sebagai Universitas Bumimgora (UBG), hal ini membuat sebuah tantangan baru bagi Universitas Bumigora, salah satunya mempromosikan nama baru dikalangan masyarakat yang lebih mengenal STMIK Bumigora mataram. Meninjau berbagai Universitas di luar negeri yang menggunakan maskot sebagai salah satu alat komunikasi promosi. Karakter merupakan salah satu gambaran tokoh atau sifat nyata yang ditunjukkan untuk melogikakan sesuatu yang imajinatif agar lebih mudah dipahami dan mudah diingat, salah satunya adalah maskot yang berwujud tokoh yang mewakili suatu lebaga/perusahaan. Maskot Universitas Bumigora ini merupakan hasil dari konsep desain yang di rancang menggunakan metode pengembangan multimedia oleh Vilamil-Molina sehingga sesuai dengan kaidah desain komunikasi visual dan mampu mempromosikan Universitas Bumigora.
Perancangan Iklan Layanan Masyarakat Tentang Bahaya Balap Liar Di Jalan Udayana Miyarta yasa; Rasta maulana rahmanto; Sandi justitia putra
Jurnal SASAK : Desain Visual dan Komunikasi Vol 1 No 2 (2019): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (801.612 KB) | DOI: 10.30812/sasak.v1i2.522

Abstract

Wild motor racing is an activity that is negative and full of danger both to themselves and others. Illegal racing activities occur because of negative associations among teenagers and a lack of attention from parents, families and their environmental communities. To overcome the possibility of unwanted things getting worse, socialization and direction is needed to teenagers or young children, through various means or can use various kinds of information media, one of which is public service announcements. The purpose of designing public service announcements about the dangers of illegal racing is to increase public awareness of orderly driving on the highway, educate the people of Mataram City and create a safe and comfortable atmosphere. Public Service Announcements to be designed using the analysis method 5W + 1H. The public service advertisement that the writer designed was aimed at the city of Mataram, especially on Udayana Street with the main priority target audience being the youth and the general public. The design is themed about the dangers of wild racing using print media in the form of billboards. It is expected that the existence of Public Service Advertisements through billboards can give awareness to illegal racers not to carry out illegal racing activities, provide references to similar studies to make designs that can really hit the hearts of the target audience and the government is expected to be able to take more real action in dealing with the dangers of wild motor racing.
Perancangan Media Kampanye Komunikasi Persuasif Dampak Pernikahan Dini Di Lombok Barat Miyarta yasa; muhammad fathul azis
Jurnal SASAK : Desain Visual dan Komunikasi Vol 1 No 2 (2019): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (727.58 KB) | DOI: 10.30812/sasak.v1i2.550

Abstract

Marriage is identical with happiness, every couple who goes through marriage hopes that their marriage will go well. To achieve this requires readiness, both in terms of thinking and financial maturity. A good age according to experts, a person to get married is 25 years for men and 21 years for women. But unfortunately many in the marriage community occur at a very young age, which we often call early marriage. . Based on the National Population and Family Planning Agency (BKKBN) the number of child marriages (18 years and under) in Indonesia is increasing. Early marriages occur usually not based on mature considerations, but are more dominated by personal needs, family economic factors, educational factors, hereditary adat factors, and mental factors of adolescents. Persuasive communication is one of the effective communication methods to influence someone in this case persuasive communication with video media is expected to be able to influence the public to suppress underage marriages. Data collection methods in this case use the Design Thingking method. the design of public service video advertisements about the risk of early marriage in West Lombok is Soft Sell, namely the concept of conveying the contents of messages indirectly to the intended target audience, and also having a comedy or comedy genre concept in it. The concepts used to influence the audience include the choice of color, font and also every scene in the video. For the color itself the authors use bright colors, cheerful and pleasant, also the selection of fonts that look relaxed and light. so this public service ad is easy to remember and influences the target audience following the advice in the campaign video. Keywords: campaign, persuasive communication, early marriage.
Tinjauan Cover Buku Biografi I Wayan Pengsong Sasih Gunalan
Jurnal SASAK : Desain Visual dan Komunikasi Vol 1 No 2 (2019): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (741.001 KB) | DOI: 10.30812/sasak.v1i2.553

Abstract

The development of the world of art and design is one of the major contributors to the emergence of the dynamics of the existing arts. The existence of the development of artistic discourse is not infrequently archived in the form of a book. Biography book is one type of book that contains a record of stories or information about a person's life journey that is arranged systematically. The book as a unit is composed of several constituent elements, one of which is the cover or cover. The unit that compiles the design of a book cover, ideally consists of several elements. Some of them are illustrations, in the form of pictures or photographs and writing (typography). The theory used in this research is Edmund Burke Feldman's fist theory of art. This theory, provides the study of art in several aspects. Such as formalistic, instrumental and expressive aspects. Specifically, this study will discuss all elements of form in a formalistic review. Selection of focus on the formalistic aspect refers to the linkage of formalistic elements with design studies. Another context, in Feldman's study, it refers more to the elements of sociology of art and the things that surround it. The conclusion of this study, is that the cover design of Wayan Pengsong's book has various complex perspectives and is interconnected between the design and the design and style of Pengsong's work that he produces. The use of color and photo illustrations used refers to the philosophical melancholy, calm and the almighty. This color is also one of the many colors used by Pengsong in his paintings. The use of Wayan Pengsong and Wayan Gede's portrait illustrations is a symbol of a unity between Wayan Pengsong and his artistic blood heritage.
Bentuk Tokoh Umar Maya Pada Wayang Sasak Sunardy Kasim
Jurnal SASAK : Desain Visual dan Komunikasi Vol 1 No 2 (2019): SASAK
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (761.531 KB) | DOI: 10.30812/sasak.v1i2.555

Abstract

Puppet umar maya is known as one of the characters in the sasak puppet story. This figure acts as an advisor to the knights in the right puppets, especially the advisor to the king of the Jayangrana king. As an advisor, this figure has a wise, humble, smart, brave, and loyal character to his country. From these various characteristics, this figure is respected by all right-wing puppets and respected by his enemies. In this research, the writer tries to describe the shape of the virtual puppet umar figures with the hope that the community, especially the younger generation among academics, can know the form of the puppet sasak, especially the virtual umar figures. The research method that I use is a qualitative method where the data collection is done by observation, interviews with the actors of Sasak puppet art, as well as reviewing documents that discuss Sasak puppets. From the results of research conducted by the author, the results obtained in the form of a description of the shape of the virtual umar characters in sasak puppets which are divided into urayan about the shape of the virtual umar figures in terms of the form of making ideas of virtual umar characters and the physical form of the virtual umar characters in the sasak puppet

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