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Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis
Published by Sekolah Tinggi Ilmu Manajemen Lasharan Jaya Makassar
ISSN : 25411438     EISSN : 25500783     DOI : https://doi.org/10.51263/jameb.v5i2
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Issues of management, economics, and business have become a hot topic to be discussed and deliberated in this ever changing business world. Therefore, we need a vehicle to accommodate such issues. Based on this background, JAMEB was established to be a forum for discussion of high impact research covering multiple areas in economics, business, and social sciences. This journal is open for academicians, case writers, practitioners, independent researchers, and other stakeholders. The journal covers a wide range of areas in business, social and behavioral sciences. It considers articles written in all areas of business, arts, humanities, behavioral sciences in emerging economies including but not limited to management sciences, psychology, sociology, media studies, linguistics, literature, history. The journal also covers entrepreneurship, marketing, strategic management, organizational behavior, international business, and ethics. FOCUS AND SCOPE Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis is a peer-reviewed journal that publishes scientific articles that are the results of original scientific research from various academics and researchers that have not been published elsewhere. The article should be in the area of: 1.Human Resource Management 2.Financial Management 3.Marketing Management 4.Entrepreneurship 5.Economics development
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 116 Documents
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The Impact of Carbonated Beverage Packaging on Consumer Psychology: The Impact of Carbonated Beverage Packaging on Consumer Psychology KM Safin Ahmed; Dhruba Sarker; Farhan Ahmed
Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis Vol. 8 No. 1 (2023): Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis
Publisher : STIM LASHARAN JAYA MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51263/jameb.v8i1.171

Abstract

This study looks at what clients' insights and expectations for buys are meant for by the bundling of carbonated refreshments and how this affects their choices to purchase an item. The objective of this study is to distinguish the elements that add to the progress of refreshment bundling. The study's focus is on Bangladeshi, primarily young members of Generation Z. The aesthetic impact of the container design, as well as the beverage's flavor characteristics and brand perception, influence consumers' choices for bottled beverages. How to create appealing beverage packaging that takes into account the emotional needs of consumers is one of the most important aspects of increasing beverage sales. When designing a new container that meets the emotional expectations of consumers, the study's findings can offer valuable guidance to bottlers and designers. Packaging plays a significant role in consumers' purchasing decisions and can even serve as a "silent salesperson" by promoting a particular brand, so producers of carbonated beverages should pay close attention to it.
The role of Government for developing digital platform to establish a freelancer’s market in Pakistan Zarwish Bint E Ishaq; Hamza Akram
Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis Vol. 8 No. 1 (2023): Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis
Publisher : STIM LASHARAN JAYA MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51263/jameb.v8i1.174

Abstract

This paper explores the perceptions of Pakistani freelancers regarding the role of the government in enhancing their career success. Through a qualitative approach by in-depth interview, the study examines the challenges faced by freelancers in Pakistan and the extent to which they believe government policies and initiatives can help address these challenges. Findings suggest that while freelancers face various obstacles, including lack of access to finance, limited opportunities, and inadequate infrastructure, they perceive the government's role as minimal. Participant expressed the need for greater recognition of the freelance industry, stronger regulatory frameworks, and more investment in skills development and digital infrastructure. The paper concludes that the Pakistani government must play a more active role in promoting and supporting the freelance industry, as it has the potential to contribute significantly to the country's economic growth and development
Implementation of Balanced Scorecard and Financial Performance of SMEs Hamza Zaheer; Adnan Ramzan; Kashif Mahmood; Muhammad Noman Nagra
Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis Vol. 8 No. 1 (2023): Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis
Publisher : STIM LASHARAN JAYA MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51263/jameb.v8i1.177

Abstract

In a very dynamic business environment of today, it is a big challenge for small and medium enterprises (SMEs) particularly working in developing countries to unremittingly adapt swift techno-ecological developments and improve their performance on broad frontiers. The balanced scorecard (BSC) is widely propagated as one of the strategic policy instruments for achieving the desired level of performance by aligning the performance measurement systems with the strategic objectives. This study is aimed to examine the effect of BSC implementation as a strategic instrument of performance measure on the financial performance of SMEs. For the said purpose, this study used four facets of BSC i.e., financial perspective, customer perspective, internal processes and learning growth perspective are used as independent variables. A questionnaire adopted from previous studies based upon resource-based view and balance card theory was used to gather the data from SMEs. For data collection, 400 questionnaires containing closed ended questions were sent to chief financial officers and chief operating officers of SMEs located in Lahore district. Only three hundred and eighty (380) respondents returned duly filled questionnaires. Out of which 72 are from service sector and the remaining 308 were from industrial sector. The findings of the study revealed that implementation of balanced scorecard has significant positive impact on the financial performance of SMEs. All four facets of BSC are found positively related with the financial performance. The study is helpful for SMEs to use BSC to get better performance. However, the successful implementation of BSC requires commitment and allocation of adequate resources. There is a need to explore the challenges and barriers confronted in the successful implementation BSC.
Fostering Adaptive Performance in Employees: A Study on the Impact of Well-being Focused HRM and Leadership Engagement Ayaz Qaiser; Atif Sheikh; Asif Niaz; Muhammad Noman Nagra
Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis Vol. 8 No. 1 (2023): Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis
Publisher : STIM LASHARAN JAYA MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51263/jameb.v8i1.182

Abstract

This study well-being oriented human resource management practices and engaging leadership joint together covers the gap in understanding the concept of adoptive performance of employee working in banking sector of Pakistan. In addition in depth knowledge as how HRM is implemented by leaders are required based on social exchange theory. There has been broad debate on how HRM improve performance by means of employee well-being measured by happiness at work, trust, exhaustion. The study plan to explore the direct and indirect influence of WBHRM on Adoptive Performance among employees. The data were collected by self-administered questionnaire through convenience sampling technique. Smart PLS and Structural equation modeling (SEM) was utilized for hypotheses testing. Results of the study reveals that well-being oriented human resource management practices that are employee centered are expected to increase well-being and performance.
The Nexus of Governance Indicators and Foreign Portfolio Investment (FPI): A Case Study of Pakistan Zeshan Anwar; Maria Maria; Ayaz Qaiser; Muhammad Noman Nagra
Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis Vol. 8 No. 1 (2023): Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis
Publisher : STIM LASHARAN JAYA MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51263/jameb.v8i1.183

Abstract

FPI is a critical factor for growth of developing nations, therefore, this study aimed at examining the relation of governance factors with FPI inflows in Pakistan during the period of year 2001 to 2020 by the OLS model. The results have depicted that all the factors positively and significantly influence inflows of FPI in Pakistan except rule of law which have insignificant relationship with FPI. Therefore, the government should improve the governance level for improving the trust of overseas investors and improving FPI flows which would ultimately result in growth of Pakistan’s economy.
Performance Appraisal Practices in the Leading Multinational Companies of Bangladesh Dewan Afrida Hamid
Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis Vol. 8 No. 1 (2023): Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis
Publisher : STIM LASHARAN JAYA MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This article enquires the status quo of performance appraisal scenario within the leading multinational companies at work in Bangladesh. To this end, seven top-ranking MNCs were selected in respect of a multitude of variables, such as initial motives for PA process, positive outcomes, limitations, human errors, criteria for PA conduction, impact PA process on employee loyalty, the frequency of occurrence, the authorities in charge of PA process, employee training facilities, employee satisfaction with the existing assessment practice, rewarding system and so on. The degree to which these variables work as contributing factors has been put to test through appropriate varieties of statistical measurements. The findings are revolutionary and have been exhibited with detailed information of the sample set. The study then proceeds to address the problems and propose the recommendations on the limitations that have surfaced during the discussion.

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