INVEST : Jurnal Inovasi Bisnis dan Akuntansi
INVEST : Jurnal Inovasi Bisnis dan Akuntansi is published by Lembaga Riset dan Inovasi Al-Matani as an information and communication media for practitioners, researchers and academics who are interested in the field of Business Management and Accounting Studies. First publish in September 2020. The Editorial Team invites scientists, scholars, professionals, and researchers to publish the results of their research after the selection of manuscripts, with the peer review and the editing process. INVEST : Jurnal Inovasi Bisnis dan Akuntansi with registered number e-ISSN (2745-4606) and p-ISSN (2745-4614) is a peer-reviewed journal published two times a year (May and November). Scientific articles dealing with General issues in Business Management and Accounting research are particularly welcome. INVEST : Jurnal Inovasi Bisnis dan Akuntansi is received for Manuscript in BAHASA INDONESIA.
Articles
399 Documents
<![CDATA[The Effect of Capital Structure and Company Size on Bonds in Pharmaceutical Companies listed on IDX in 2020 - 2023 ]]>
<![CDATA[Nehru Rizki Achrommico]]>;
<![CDATA[Indra Wijayanto]]>;
<![CDATA[Yanna Eka Pratiwi]]>;
<![CDATA[Siwidyah Desi Lastianti]]>;
<![CDATA[Ida Budiarti]]>
<![CDATA[ INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi ]]>
Publisher : <![CDATA[Lembaga Riset dan Inovasi Al-Matani ]]>
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DOI: 10.55583/invest.v6i2.1535
<![CDATA[This research uses a qualitative method with an explanatory causality approach to see and examine the cause-and-effect relationship between variables, which includes the variables of capital structure, company size, and bonds. The purpose of this study is to analyze the effect of capital structure and company size on bond issuance in pharmaceutical companies listed on the IDX from 2020 to 2024. The results of this study indicate that capital structure has a positive but insignificant effect on bond issuance. Company size also shows a positive but insignificant effect. Large companies do have a greater capacity to issue bonds. Simultaneously, capital structure and firm size do not significantly affect bond issuance. These findings contribute to understanding the internal dynamics of companies in making funding decisions, especially related to bond issuance, and can be a reference for company management and investors in making strategic decisions in the future.]]>
<![CDATA[Managerial Ability, Income Smoothing, and Firm Value: The Moderating Role of Information Asymmetry ]]>
<![CDATA[Dina Hidayat]]>;
<![CDATA[Dodi Okri Handoko]]>;
<![CDATA[Sandy Moya]]>
<![CDATA[ INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi ]]>
Publisher : <![CDATA[Lembaga Riset dan Inovasi Al-Matani ]]>
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DOI: 10.55583/invest.v6i2.1538
<![CDATA[This study examines the effect of managerial ability and income smoothing on firm value, with information asymmetry as a moderating variable. Using secondary data from the annual reports of companies in the consumer non-cyclical and consumer cyclical sectors listed on the Indonesia Stock Exchange (IDX) for 2021-2023, the study analyzed 192 observations. Panel data regression was applied with firm value (Tobin's Q) as the dependent variable, while managerial ability, income smoothing, as the independent variables and information asymmetry as the moderating variables. ROA and firm size were used as control variables. The results indicate that neither managerial ability nor income smoothing has a direct significant effect on firm value. However, information asymmetry positively affects firm value and significantly moderates the relationship between managerial ability and firm value in a negative direction. These findings suggest that transparency and information quality are crucial in enhancing the effectiveness of managerial strategies on firm value.]]>
<![CDATA[The Influence of Service Quality and Customer Value on Grab Customer Satisfaction in Singaraja District ]]>
<![CDATA[H. G Satria]]>;
<![CDATA[N. M. D. A. Mayasari]]>
<![CDATA[ INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi ]]>
Publisher : <![CDATA[Lembaga Riset dan Inovasi Al-Matani ]]>
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DOI: 10.55583/invest.v6i2.1543
<![CDATA[This study aims to provide empirical evidence regarding the influence of service quality and customer value on customer satisfaction, both individually and simultaneously. The approach used in this study is quantitative with a causal research type. 110 Grab customers in Singaraja District were sampled through a purposive sampling method. Data collection was carried out using a Likert scale questionnaire, and the data were analyzed using multiple linear regression techniques with the help of SPSS software version 25.0 for Windows. The results of the analysis show that: (1) service quality has a positive and significant effect on GRAB customer satisfaction in Singaraja District. (2) customer value has a positive and significant effect on GRAB customer satisfaction in Singaraja District. (3) service quality and customer value have a positive and significant effect on GRAB customer satisfaction in Singaraja District. These findings emphasize the need to continue improving aspects of service quality and customer value in order to maintain and increase customer satisfaction, especially in the Singaraja District area. In terms of service quality, Grab is expected to be more consistent in serving customers professionally.]]>
<![CDATA[Exploring the Impact of Product Quality and Social Media Promotion on Purchase Decisions through Customer Satisfaction ]]>
<![CDATA[Ni Luh Nurkariani]]>;
<![CDATA[Dewa Ayu Seri Naraswari]]>;
<![CDATA[Mazzlida Mat Deli]]>
<![CDATA[ INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi ]]>
Publisher : <![CDATA[Lembaga Riset dan Inovasi Al-Matani ]]>
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DOI: 10.55583/invest.v6i2.1547
<![CDATA[Understanding factors that influence consumer purchasing decisions is essential for improving customer satisfaction and business performance. This study investigates the effect of product quality and social media promotion on consumers’ purchasing decisions for Banana Stem Chopping Machines at Denita Welding and Lathe Workshop, with customer satisfaction as a mediating variable. A quantitative approach was used, collecting data via online questionnaires and direct field surveys from 64 respondents who had purchased the machines in the past five years. Data were analyzed using Partial Least Squares (PLS) within Structural Equation Modeling (SEM) via SmartPLS. The results show that product quality, social media promotion, and customer satisfaction significantly affect purchase decisions. In addition, product quality and social media promotion enhance customer satisfaction, which in turn drives purchasing behavior. The study highlights the importance of maintaining high product quality and implementing effective social media strategies to increase customer satisfaction and purchase decisions.]]>
<![CDATA[Cash Flow Management and Earnings Sustainability in Member-Based Financial Institutions: Evidence from Indonesia ]]>
<![CDATA[Ni Wayan Novi Budiasni]]>;
<![CDATA[Ni Luh Putri Aryani]]>;
<![CDATA[Muhammad Luthfi Hamzah]]>;
<![CDATA[Tilovmurodov Dostonbek Furqat Ugli]]>
<![CDATA[ INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi ]]>
Publisher : <![CDATA[Lembaga Riset dan Inovasi Al-Matani ]]>
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DOI: 10.55583/invest.v6i2.1564
<![CDATA[This study analyzes cash flows and earnings quality at KSP Karya Abadi in Pemaron Village over 2021–2023. The research uses a descriptive quantitative method with a financial statement approach, focusing on income statements and cash flow reports. The results show that although net income fluctuated—decreasing in 2022 and rising significantly in 2023—the efficiency of earnings, as measured by the Net Profit Margin (NPM), declined from 62.8% in 2021 to 57.1% in 2022 and remained stagnant in 2023. Operating cash flows remained positive throughout the three years, reflecting the cooperative’s ability to generate cash from its core business activities. Earnings quality, assessed by comparing operating cash flows to net income, was categorized as very good in 2021 and 2022, and moderately good in 2023. These findings emphasize the importance of evaluating the nominal value of earnings and their quality and sustainability over time.]]>
<![CDATA[Analysis of the Indonesian Capital Market Reaction to Stock Exchange Regulations as an Impact of the United States Reciprocal Tariff Policy: An Event Study of LQ45 Stocks ]]>
<![CDATA[Dewa Made Kramas Artha Wiguna]]>;
<![CDATA[Gede Adi Yuniarta]]>;
<![CDATA[Sunitha Devi]]>
<![CDATA[ INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi ]]>
Publisher : <![CDATA[Lembaga Riset dan Inovasi Al-Matani ]]>
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DOI: 10.55583/invest.v6i2.1596
<![CDATA[This study aims to analyze the reaction of the Indonesian capital market to the regulations issued by the Indonesia Stock Exchange (IDX) and the Financial Services Authority (OJK) in response to the reciprocal tariff policy imposed by the United States on April 2, 2025. The policy created significant shocks in the capital market, marked by a sharp decline in the LQ45 index and foreign investors’ net selling, which triggered the implementation of emergency measures such as adjustments to the lower auto rejection limit and trading halt mechanisms. This research employs a quantitative approach using the event study method on 45 companies listed in the LQ45 index over an 11-day event window (H-5 to H+5). The analysis was conducted by measuring Average Abnormal Return (AAR), Cumulative Abnormal Return (CAR), and Average Trading Volume Activity (ATVA), tested with the Wilcoxon Signed Rank Test since the data were not normally distributed. The results indicate significant differences in AAR and CAR before and after the event, suggesting that the IDX and OJK regulations contained relevant information affecting stock prices. However, no significant difference was found in ATVA, implying that market reactions were more price-driven than volume-driven. These findings support the Signaling Theory and the semi-strong form of the Efficient Market Hypothesis, showing that the Indonesian capital market is responsive to new information provided by regulators.]]>
<![CDATA[Digital Payment Experience: The Influence of Hedonic Motivation and Price Value on QRIS Usage Intention ]]>
<![CDATA[I Nyoman Budiarta]]>;
<![CDATA[Komang Endrawan Sumadi Putra]]>
<![CDATA[ INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi ]]>
Publisher : <![CDATA[Lembaga Riset dan Inovasi Al-Matani ]]>
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DOI: 10.55583/invest.v6i2.1597
<![CDATA[QRIS is a digital payment system innovation in the form of a standardized QR Code launched by Bank Indonesia with the aim of making transactions more practical and faster. This study aims to determine the influence of hedonistic motivation and price value on the interest in using QRIS as a payment gateway among students at the Faculty of Economics, Ganesha University of Education. The research method used is an associative quantitative approach. The research sample consisted of 100 respondents selected using purposive sampling techniques. Data was collected through a Likert scale questionnaire and analyzed using multiple linear regression with the assistance of SPSS software. The results of the study indicate that hedonic motivation has a positive and significant effect on interest in using QRIS. Price value has also been proven to have a positive and significant effect on interest in using QRIS. Thus, it can be concluded that the higher the hedonic motivation and the greater the perceived price value, the higher the interest of students in using QRIS as a digital payment tool.]]>
<![CDATA[The Influence of Tourist Experience and Tourist Satisfaction on Revisit Intention to Aling-Aling Waterfall ]]>
<![CDATA[I Putu Ari Yogiantara]]>;
<![CDATA[Komang Endrawan Sumadi Putra]]>
<![CDATA[ INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi ]]>
Publisher : <![CDATA[Lembaga Riset dan Inovasi Al-Matani ]]>
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DOI: 10.55583/invest.v6i2.1598
<![CDATA[This study aims to examine the influence of tourist experience and tourist satisfaction on revisit intention to the Aling-Aling Waterfall tourist destination in Buleleng Regency. The background of this research is based on the phenomenon of fluctuating tourist visits, which indicates that natural attractions alone are not sufficient to ensure the sustainability of visits. This research employs a quantitative approach with an associative design. The population consists of tourists visiting Aling-Aling Waterfall during the 2022–2024 period, with a total sample of 100 respondents selected using purposive sampling. The research instrument was developed using a five-point Likert scale with indicators of tourist experience (education, aesthetics, entertainment, escapism), tourist satisfaction (nature, culture, overall service), and revisit intention. Data were analyzed using multiple linear regression with SPSS. The results show that both tourist experience and tourist satisfaction have a positive and significant effect on revisit intention.These findings highlight the importance of memorable experiences and tourist satisfaction in fostering loyalty and supporting the sustainability of nature-based tourism in Buleleng.]]>
<![CDATA[The Influence of Accounting Bookkeeping, Cash Management, and Working Capital on the Performance of Grape MSMEs in Pejarakan Village, Gerokgak District ]]>
<![CDATA[Komang Sekarini]]>;
<![CDATA[Nyoman Ayu Wulan Trisna Dewi]]>
<![CDATA[ INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi ]]>
Publisher : <![CDATA[Lembaga Riset dan Inovasi Al-Matani ]]>
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DOI: 10.55583/invest.v6i2.1622
<![CDATA[This study aims to analyze the influence of accounting records, cash management, and working capital on the performance of grape SMEs in Pejarakan Village, Gerokgak District. This research is based on the important role of grape SMEs as a local economic sector facing challenges in financial management and capital optimization. This study uses a quantitative approach with data collection techniques through the distribution of questionnaires to wine SME actors. The population in this study is all wine SMEs in Pejarakan Village, totaling 50 units, which were also used as research samples using a saturated sampling technique (census), so that the research results cover all wine business actors in the area. Data analysis was conducted using multiple linear regression to test the influence of independent variables on dependent variables. The results of the study indicate that accounting records have a positive and significant effect on SME performance. Cash management was also found to have a positive and significant effect. Similarly, business capital has a positive and significant effect on performance.]]>
<![CDATA[Optimizing MSME Performance: The Impact of Accounting Bookkeeping, Cash Management, and Working Capital ]]>
<![CDATA[Ni Kadek Marsya Maharani]]>;
<![CDATA[Putu Riesty Masdiantini]]>;
<![CDATA[Nyoman Suadnyana Pasek]]>
<![CDATA[ INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 6 No. 2 (2025): INVEST : Jurnal Inovasi Bisnis dan Akuntansi ]]>
Publisher : <![CDATA[Lembaga Riset dan Inovasi Al-Matani ]]>
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DOI: 10.55583/invest.v6i2.1669
<![CDATA[The use of digital payment services with credit facilities, such as Shopee Paylater, has become increasingly popular among university students, potentially affecting their financial stability. This study aims to analyze the influence of financial literacy, financial behavior, and financial risk on the financial stability of active undergraduate Accounting students at Universitas Pendidikan Ganesha who use Shopee Paylater. This research employs a quantitative approach using a survey method and purposive sampling technique involving 100 respondents. Data were analyzed using multiple linear regression. The results indicate that financial literacy and financial behavior have a positive and significant effect on students’ financial stability, while financial risk has a negative and significant effect on financial stability. These findings emphasize that good financial literacy and sound financial behavior can promote the creation of financial stability among students, whereas a high level of financial risk tends to reduce that stability. This research is expected to serve as a reference for students in managing their finances wisely in the era of digital financial services.]]>
