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Bisnis Net : Jurnal Ekonomi dan Bisnis
Published by Universitas Dharmawangsa
ISSN : 26213982     EISSN : 27223574     DOI : https://doi.org/10.46576/bn
Core Subject : Economy,
Economics, Econometrics & Finance
Bisnisnet adalah Jurnal Ekonomi dan Bisnis yang ditertbitkan dan dikelola oleh Fakultas Ekonomi dan Bisnis Universitas Dharmawangsa (FEB UNDHAR). Jurnal ini diharapakan dapat menjadi alat informasi dan sosialisasi mengenai hasil-hasil penelitian yang mempunyai relevansi dengan : Manajemen Pemasaran Manajemen Sumber Daya Manusia Manajemen Keuangan Manajemen Operasional Kewirausahaan Sistem Informasi Manajemen Akuntansi Keuangan Akuntansi Manajemen Akuntansi Pemerintahan Sistem Informasi Akuntansi Akuntansi Perpajakan
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 51 Documents
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Search results for , issue "Vol 6, No 2 (2023)" : 51 Documents clear
PENGARUH DESAIN VISUAL, INFLUENCER MARKETING, DAN NILAI EMOSIONAL TERHADAP MINAT BELI PRODUK VIRTUAL PADA GAME ONLINE MOBILE LEGENDS (Studi Kasus pada Mahasiswa Politeknik Negeri Medan) Queen Amalani Saragih; Ika Mary Pasaribu; Muhammad Amri Nasution
Bisnis-Net Vol 6, No 2 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v6i2.3846

Abstract

The writing of this research motivated by the emergence of games that can be played online on various devices such as computers and smartphones. Indonesia itself is the country with the largest number of online game players in the world. One of the most played games in Indonesia is Mobile Legends. Many online game developers sell their virtual products for profit. But on the other hand, game developers must also pay attention to their virtual products in order to increase consumer purchase intention. The purpose of this study was to determine how the influence of visual design, influencer marketing, emotional value on purchase intention in virtual products in game mobile legends among Medan State Polytechnic students. To achieve these objectives, researcher used a sampling method with simple random sampling, with a total of 100 respondents. The method used is quantitative research with descriptive analysis techniques and multiple linear regression analysis. Based on the results of the study, it shows that visual design variable partially affects the purchase intention of virtual products in Mobile Legends, influencer marketing variable partially affects the purchase intention of virtual products in Mobile Legends, and emotional value variable partially affects the purchase intention of virtual products in Mobile Legends. Based on the results of simultaneous test statistical calculations, it can be concluded that visual design, influencer marketing, and emotional value have a positive and significant effect simultaneously on purchase intention of virtual products in Mobile Legends.
PENGARUH KESELAMATAN DAN KESEHATAN KERJA TERHADAP KINERJA PEGAWAI DI PT. PLN PERSERO Mochamad Syahrir Ramdani; Samrin Samrin; Teguh Wahyono
Bisnis-Net Vol 6, No 2 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v6i2.3432

Abstract

Penelitian ini bertujuan untuk menguji dan mengetahui lebih jelas bagaimana pengaruh keselamatan dan kesehatan kerja terhadap kinerja karyawan bagian Health, Safety and Environment (HSE) di PT. PLN Persero. Penelitian ini menggunakan metode kuantitatif dengan melibatkan 54 responden. Pengumpulan data dilakukan dengan menggunakan kuesioner. Data yang diperoleh dianalisis dengan menggunakan rumus statistik yaitu dengan menggunakan analisis regresi berganda yang pengolahannya dilakukan dengan program SPSS Versi 16. Hasil analisis kuantitatif menunjukkan bahwa hasil uji signifikansi parsial (uji t) diperoleh thitung sebesar 3,204 sedangkan ttabel sebesar 1,674 dan signifikansi sebesar 0,002, maka keselamatan kerja berpengaruh positif dan signifikan secara parsial terhadap kinerja karyawan. Hasil uji signifikan parsial (uji t) diperoleh thitung sebesar 5,332 sedangkan ttabel sebesar 1. 674 dan signifikan pada 0,000, maka kesehatan kerja berpengaruh positif dan signifikan secara parsial terhadap kinerja pegawai. Hasil Fhitung sebesar 33,004 sedangkan Ftabel sebesar 2,78 dan signifikan lebih kecil dari 0,05 yaitu 0,000 < 0,05 maka dapat disimpulkan bahwa keselamatan kerja dan kesehatan kerja berpengaruh positif dan signifikan minat berwirausaha secara simultan terhadap kinerja karyawan.Kata kunci : Keselamatan, Kesehatan Kerja dan Kinerja Karyawan
ANALISIS MARKETING MIX PADA KLINIK MULIA KLATEN Buya Al Ghazali; Rahmawati Riantisari; Alfiati Nurrokhmini
Bisnis-Net Vol 6, No 2 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v6i2.3651

Abstract

Penyedia layanan kesehatan mengalami perkembangan pesat setiap tahunnya. Data yang diperoleh dari Badan Pusat Statistik (BPS) jumlah penyedia layanan kesehatan di Indonesia pada tahun 2021 mencapai 3.112. Angka itu melonjak 5,17% dari tahun sebelumnya yang hanya 2.959. Hal ini berdampak pada terciptanya iklim persaingan. Dalam industri jasa, bauran pemasaran meliputi produk, harga, lokasi, sumber daya manusia, promosi, bukti fisik dan proses. Melalui bauran pemasaran yang dimiliki oleh suatu usaha jasa dapat menentukan bagaimana usahanya dapat bersaing dengan para pesaingnya. Penelitian ini bertujuan untuk menganalisis bauran pemasaran jasa di Klinik Mulia Klaten. Metode penelitian kualitatif dengan teknik pengumpulan data primer melalui wawancara. Wawancara dilakukan pada bagian pemasaran Klinik Mulia. Hasil penelitian menunjukkan bahwa produk pelayanan kesehatan Klinik Mulia masih standar, harga terjangkau, lokasi strategis, keterbatasan sumber daya manusia, sebagian besar promosi masih dilakukan secara konvensional, terdapat beberapa fasilitas yang belum lengkap dan modern serta proses aktivitas sehari-hari. di klinik Mulia masih dilakukan secara manual. Saran dari peneliti klinis Mulia sebaiknya lebih agresif dalam melakukan kegiatan promosi dan kolaborasi.Kata Kunci: Bauran Pemasaran, Kualitatif, Klinik, Promosi, Kerja Sama
Analisis Rasio Profitabilitas dalam Mengukur Kinerja Keuangan PT. BTPNS Tbk (2020-2022) Menggunakan Nvivo 12 Hastuti Olivia; Hafizah Sri Rahma Wulandari; Dhea Silvia Nandita; Nur Habibah; Ewilda Agustina Dongoran; Dini Nurbaiti Hasibuan
Bisnis-Net Vol 6, No 2 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v6i2.4050

Abstract

Profitabilitas merupakan hasil akhir bersih dari berbagai kebijakan dan keputusan dimana rasio ini digunakan sebagai alat ukur kemampuan perusahaan dalam memperoleh keuntungan dari setiap rupiah penjualan yang dihasilkan. Rasio Profitabilitas dipengaruhi oleh beberapa aspek yaitu Return on Assets (RoA), Return on Equity (RoE), Cost Income Ratio (CIR), Operational Cost Ratio (BOPO), Profit Sharing to Total Financing Ratio (Rasio Pembiayaan Bagi Hasil terhadap Total Financing dan Net Profit Margin (NPM) Penelitian ini akan melihat seberapa besar pengaruh keenam indikator tersebut terhadap kinerja keuangan PT Bank BTPN Syariah Tbk (2020-2022) Teknik pengumpulan data dalam penelitian ini menggunakan teknik dokumentasi. terdiri dari laporan keuangan PT.BTPNSTbk tahun 2020-2022 Melalui website https://www.idx.co .id/id.Penelitian ini mengacu pada banyak teori dari literatur yang relevan dengan topik yang diteliti, berupa buku, majalah, esai, atau karya penulis lain yang diterbitkan oleh organisasi atau perusahaan tertentu dan dapat dijadikan sebagai informasi penunjang.Penulis menggunakan pendekatan coding komparatif untuk menganalisis data tersebut menggunakan aplikasi pengolah data yaitu Software NVivo 12 Plus. Metode penelitian yang digunakan adalah metode kualitatif. Hasil penelitian ini adalah keuangan PT. BTPNS Tbk dapat dikatakan baik dan efektif. Hal ini terbukti dengan nilai rasio profitabilitas yang selalu berada di atas standar yang ditetapkan Bank Indonesia, serta nilai rasio lainnya yang juga mengalami peningkatan dari tahun ke tahun.
ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI KINERJA SISTEM INFORMASI AKUNTANSI PADA PUSKESMAS PEMERINTAH DI KABUPATEN LOMBOK TENGAH Dyah Sima Puspa Sari; Wahidatul Husnaini; Nurabiah Nurabiah
Bisnis-Net Vol 6, No 2 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v6i2.3767

Abstract

This research was conducted to determine the factors that can affect the performance of accounting information systems. This study aims to empirically examine the effect of user involvement in the system development process, personal engineering capabilities of information systems, information technology sophistication, top management support, and user training and education programs on the performance of accounting information systems at the Central Lombok BLUD Health Center. This research is an associative research with a quantitative approach. This study used primary data obtained through the distribution of questionnaires to respondents, who were employees of puskesmas registered as BLUD in Central Lombok Regency. The sampling technique used was purposive sampling of 70 respondents. The analysis technique used is Structural Equation Modeling- Partial Least Square (SEM-PLS). The results of this study show that user involvement in the system development process, personal engineering capabilities of information systems, top management support and user training and education programs have a significant positive effect on the performance of accounting information systems while the sophistication of information technology has no effect on the performance of accounting information systems
PENGARUH PEMANFAATAN TEKNOLOGI INFORMASI DAN KOMPETENSI SUMBER DAYA MANUSIA TERHADAP EFEKTIVITAS SISTEM INFORMASI AKUNTANSI PADA PT SOCFIN INDONESIA Fitri Ayu Lestari; Indra Fauzi
Bisnis-Net Vol 6, No 2 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v6i2.3516

Abstract

 This study aims to determine the effect of the use of information technology and human resource competence on the effectiveness of accounting information systems at PT Socfin Indonesia. This type of research is descriptive quantitative. The population in this study were all employees of PT Socfindo with a total of 394 employees. The sample used in this study was purposive sampling with a total sample of 30 employees at PT Socfin Indonesia. The data collection method in this study uses primary data. By collecting data through observation, documentation, and questionnaires (Questionnaire). In this study using the validity test, reliability, descriptive analysis test, multiple linear regression analysis, classical assumption test, test the coefficient of determinant (R2) and hypothesis testing with the help of the SPSS 21 program. With the test results in each variable there is a positive and significant influence on system effectiveness Accounting Information. And from the results of the determination test of 0.963 or 96.3%, which shows that there is a simultaneous influence between variables X1 and X2 on variable Y of 96.3% and the rest is influenced by other variables.
PENGARUH NILAI TAKSIRAN DAN BIAYA IJARAH TERHADAP KEPUTUSAN NASABAH DALAM MEMILIH PRODUK RAHN PADA PT. PEGADAIAN SYARIAH Nurliza Lubis; Ainul Yusna Harahap; Agustina Nurul Fajriah
Bisnis-Net Vol 6, No 2 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v6i2.3852

Abstract

The research was conducted with the aim of determining the effect of the estimated value and cost of ijarah on customer decisions in choosing rahn products at PT Pegadaian Syariah. This type of research is quantitative, the source of data used is primary data. The pollulation and sample of this study were rahn customers at Pegadaian Sungai Liput which amounted to 1,949 and a sample of 96 respondents calculated based on the slovin formula. The data obtained were analyzed using SPSS (Statistical Package For Social Sciences) analysis techniques. The equation models analyzed are multiple linear regression analysis, classical assumption test and hypothesis testing (T Test, F Test and Coefficient of Determination (R2). The results showed that partially the estimated value and cost of ijarah had a significant positive effect on the customer's decision in choosing rahn products. Simultaneously, all independent variables, namely estimated value and ijarah cost, together have a significant positive influence on the customer's decision in choosing rahn products.
PENGARUH GAYA KEPEMIMPINAN, BUDAYA ORGANISASI DAN QUALITY OF WORK LIFE TERHADAP KOMITMEN ORGANISASIONAL PADA DINAS PERINDUSTRIAN DAN PERDAGANGAN KECAMATAN PERBAUNGAN KABUPATEN SERDANG BEDAGAI Surya Wardani; Sari Wulandari; Adrial Falahi; M. Guffar Harahap
Bisnis-Net Vol 6, No 2 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v6i2.3510

Abstract

This study aims to determine and analyze the influence of leadership style, organizational culture and quality of work life on organizational commitment at the Department of Industry and Commerce, Perbaungan District, Serdang Bedagai Regency. The sampling technique used a total sampling of 70 employees. The data collection method in this study uses primary data. By collecting data through observation and questionnaires (Questionnaire). Based on the results of the t test, it shows that leadership style, organizational culture and quality of work life have a positive and significant effect on organizational commitment. The results of the F test show that leadership style, organizational culture and quality of work life simultaneously or together have a positive and significant impact on organizational commitment. The results of testing the coefficient of determination (R2) obtained an R Square value of 0.843 so that it can be concluded that in this study leadership style, organizational culture and quality of work life contributed to organizational commitment of 84.3% and the remaining 15.7% was influenced by other factors not examined in this research.Keywords: leadership style, organizational culture, quality of work life, organizational commitment
BAGI HASIL AKAD MUDHARABAH DENGAN METODE REVENUE SHARING DAN PROFIT SHARING PADA PT. BPRS GEBU PRIMA MEDAN Rizqy Fadhlina Putri; Rini Fadhillah Putri; Nur Fadhillah
Bisnis-Net Vol 6, No 2 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v6i2.4102

Abstract

Tujuan dari penelitian ini adalah untuk menganalisis faktor-faktor yang mempengaruhi metode Revenue Sharing. adapun subjek dalam penelitian ini adalah PT. BPRS Gebu Prima Medan, dan objek penelitian ini adalah laporan setoran mudharabah. hasil penelitian ini yaitu Bagi Hasil Mudharabah  adalah pendanaan dimana bank menanggung seluruh biaya modal kerja nasabah. Sesuai rasio yang disepakati bersama, pendapatan yang dihasilkan didistribusikan. Mekanisme pengembalian modal sistem ini dapat menyederhanakan banyak hal bagi klien. Tidak ada bagian dari sistem mudharabah ini yang berdasarkan pada pemakaian.
PENGARUH DEWAN DIREKSI KOMISARIS INDEPENDEN DAN KEPEMILIKAN INSTITUSIONAL TERHADAP HARGA SAHAM MELALUI RETURN ON EQUITY PADA PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BURSA EFEK INDONESIA Naufal Hirmawan Tarihoran; Liza Novietta; Iman Indrafana K.H
Bisnis-Net Vol 6, No 2 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/bn.v6i2.3723

Abstract

AbstractThis study aims to determine the effect of the board of directors, independent commissioners and institutional ownership on return on equity partially. To determine the effect of return on equity mediating the effect of the board of directors, independent commissioners and institutional ownership on stock prices partially. The total population in ithis study was 195 with a sample of 310 data observations. The analysis technique used is Path Analysis.The results showed that the board of directors had a significant positive effect on stock prices, independent commissioners had a significant positive effect on stock prices, institutional ownership had no effect on stock prices, return on equity had no effect on stock prices, the board of directors had no effect on return on equity, independent commissioners has a significant positive effect on return on equity, institutional ownership has no effect on return on equity, return on equity does not mediate the relationship between the board of directors and stock prices, return on equity does not mediate the relationship between independent commissioners and stock prices and return on equity does not mediate the relationship between institutional ownership of share prices in Manufacturing Companies listed on the Indonesia Stock Exchange for the 2017-2021 period.Keywords: dewan rediksi, komisaris independent, return on equity

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