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Studi Ilmu Manajemen dan Organisasi
Published by Goodwood Publishing
ISSN : -     EISSN : 27457826     DOI : https://doi.org/10.35912/simo
Core Subject : Economy,
Studi Ilmu Manajemen dan Organisasi (SIMO) merupakan media publikasi ilmiah yang memuat artiket-artikel dibidang manajemen dan organisasi. Jurnal Penelitian Manajemen dan Organisasi didedikasikan untuk sharing idea dikalangan akademisi, industri atau praktisi serta pengambil kebijakan. SIMO menerima artikel dari berbagai pihak untuk dimuat pada jurnal ini dan diharapkan dapat berguna untuk pengembangan ilmu pengetahuan dan praktik terkait manajemen dan organisasi dimasa mendatang.
Articles 162 Documents
Implementation of Traditional Market Management Policy at Inpres Manonda Market, Palu City Alla, Stefany Tandi; Achmad, Nuryana Haprin Dj
Studi Ilmu Manajemen dan Organisasi Vol 6 No 4 (2026): Januari
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i4.5372

Abstract

Purpose: This study aims to explain the implementation of traditional market management policy at Inpres Manonda Market, Palu City. Methodology/Approach: A descriptive qualitative approach was applied, with research conducted at the Department of Trade and Industry of Palu City. Data were collected through observation, interviews, and documentation, and analyzed through data reduction, data display, and conclusion drawing. Results/Findings: The study found that policy implementation still faces challenges, especially in market order and cleanliness. Despite coordination with Satpol PP, the Armed Forces, and the Transportation Agency, many vendors continue selling on the roadside, causing congestion. Cleanliness remains suboptimal due to garbage accumulation and lack of trash bins. Supporting factors include officer commitment and agency collaboration, while barriers are limited skilled personnel and inadequate infrastructure. Conclusion: The implementation of the Inpres Manonda Market management policy has not been fully effective. Strong institutional support exists, but weaknesses in infrastructure and human resources hinder optimal results. Addressing these gaps is crucial for better governance and sustainable local economic development. Limitations: The study is limited to one market, so findings are not representative of all traditional markets in Palu City. The qualitative method also relies heavily on perceptions and observations. Contribution: This study provides empirical evidence on barriers and supporting factors in policy implementation, offering practical input for local governments and theoretical insight into the interaction of institutional support and infrastructure readiness.
Service Quality, Promotion, and Brand Trust on ShopeeFood Customer Loyalty in Badung Regency Sukayadnya, I Putu Arya; Handayani, Made Mulia; Putri, Cokorda Istri Agung Vera Nindia
Studi Ilmu Manajemen dan Organisasi Vol 6 No 4 (2026): Januari
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i4.5383

Abstract

Purpose: Research seeks to analyze how Service Quality, Promotional efforts, and Brand Trust influence consumer retention toward ShopeeFood delivery services in Badung Regency. Methodology/approach: Study took place in Badung Regency using a survey involving 150 randomly chosen participants. Information was obtained via questionnaires that included respondent profiles and the studied factors. The gathered information was processed through statistical techniques software assess validity, reliability, as well as both joint and individual influences of these factors on consumer loyalty. Results/findings: The results show that overall, Service Quality, Promotional activities, and trust in the brand exert a significant and favorable influence on user retention when utilizing ShopeeFood services in Badung Regency. Each factor likewise demonstrates an individual positive impact on consumer commitment, emphasizing their role in strengthening loyalty. Conclutions: Service Quality, Promotion, and Brand Trust are key factors that service providers, like ShopeeFood, should focus on to increase customer loyalty in Badung Regency. Limitations: Scope regarding this study involves confined toward Badung Regency and relies on quantitative survey responses, making the results less applicable to different areas. Contribution: This research provides valuable insights for food delivery service providers and academics in the management field, particularly in understanding the critical factors influencing customer loyalty. The results serve as a basis for developing marketing strategies and improving Service Quality within the food delivery industry in Indonesia.