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The Indonesian Journal of Business Administration
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The Indonesia Journal of Business Administration(IJBA) is a business journal that bridges the gap between business research and practice, evaluating and reporting on new research to help readers identify and understand significant trends in their fields. The IJBA seeks to publish papers relating to business, broadly defined. It publishes articles that address both theoretical and practical issues in the broad areas of Business Strategy and Marketing, People and Knowledge Management, Entrepreneurship and Technology Management, Decision Making and Strategic Negotiation, Operation and Performance Management, and Business Risk and Finance.Contributing academicians and researchers are encouraged to address a variety of concerns relating to all areas of business. We also encourage students to use an interdisciplinary approach to analyzing a topic, which often yields interesting and novel papers. The published articles provide valuable insight into matters of broad intellectual and practical concern to academicians and business professionals. The Journalis published three times a year: in April, July and October. The journal is mainly an outlet of MBA ITB students to publish their final project works, although it also accepts articles written by students at masters level from other institutions. A published paper is an honor that will be unambiguously beneficial for professional and academic careers, especially for those who want to attend graduate/professional schools. This means that papers written in relations to Accounting, Economics, Finance, Marketing, Management, Operations Management, Information Systems, Business Law, Corporate Ethics, and Public Policy all qualify for submission. Information on the journal format can be found in the journal's website. The number of pages must be at 10 pages. After published, the journal article will be available electronically at the journal's website. Print ISSN: 2252-3464; Online ISSN: 2252-9284
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Articles 44 Documents
Search results for , issue "Vol 7, No 3 (2018)" : 44 Documents clear
Analysing employee behavior to improve organizational performance at pt. Dki Kurniati, Diah; Welly, John
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
Publisher : The Indonesian Journal of Business Administration

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Abstract. The impact of global competition in legal service providers and global economic preasure lead to many lawfirm in Asia-Pasific face difficult in balancing between compensation and talents. That also happened in PT. DKI lawfirm which faced high turnover rate and low employee performance in internal management. Therefore, PT. DKI law firm is looking for a way to improve organizational performance and employee behavior and lower turnover rate to compete with other corporate law firms using MAE model (Behavior = Motivation, Ability and Environment) and action research framework. The purpose of this research is to find out what drivers in MAE Model caused high turnover and decrease of employee performance in company. This model analyzes nine drivers that are the main components in the formation of organized behaviors: Recruitment, Selection, Training, Performance Management, Compensation, Culture, Organizational Development, Organizational Design and Human Resource Planning. All data collection is done through quantitative and qualitative methods. Primary data were collected from the questionnaire and then the results of the questionnaires were made into the material by the researcher to analyze the current condition of the company and make a solution to the problem solving. In making problem solving proposals, researcher involves representatives of employees to diagnose and plan corrective measures. The results of the joint diagnosis and joint planning are then re-presented to management for review or improvement and given decisions on the implementation of improvement plan.Keywords: Employee Behavior, Organizational Performance, MAE Model, Action Research Model, Legal Service Provider
Proposed marketing strategy for cv karya reksa informatika Nur Ilman, Nabil; Furinto, Asnan
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
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Abstract - CV Karya Reksa Informatika is a company that carries out its work specifically for IT solutions and consulting services such as website development, mobile development, system integration, enterprise information systems, and other IT needs. CV Karya Reksa Informatika was initially established in 2016 in Sidoarjo - Surabaya.As a relatively new player, CV Karya Reksa Informatika does not have yet a marketing strategy. After 2 years running, CV Karya Reksa Informatika only relies on the relation to get new project, in the future it will be bad for the company. Through analysis of both internal and external generated, tight competition in the industry make CV Karya Reksa  Informatika should searching for new way in order to have a good portfolio and gain sustainable competitive advantage.To support this new strategy, the mobile site will also develop which will be developed by CV Karya Reksa Informatika. In the new site contains elements that correspond to the strategies and components used by providing suitableinformation to accommodate potential customers who visiting for information related to website development, mobile applications, and system integration. Kerwords: IT business, marketing strategy, business strategy, software industry, website
Marketing strategy analysis to optimize lemigas assets as blu (public service agent) case study: lobp lemigas Julois Pakpahan, Henry; Wicaksono, Agung
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
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Abstract – This research was conducted based on the low acceptance of technological services from Lube Oil Blending Plant (LOBP) LEMIGAS as a government assets under Research and Development Center for Oil and Gas Technology “LEMIGAS”. In the year of 2017 LOBP LEMIGAS only worked 187,000 liters per year, while the maximum capacity that can be done by LOBP LEMIGAS is 10,000 tons/year. This means that the acceptance of LOBP LEMIGAS technology services in 2017 only reached 2.3% of the maximum production capacity. In addition, LEMIGAS as a Public Service Agency (BLU) is required to increase its revenue because the State Budget (APBN) for Research and Development will decrease every year. The issued of finance minister's regulation number 136 / PMK.05/2016 concerning the management of Public Service Agency (BLU) assets has opened up more opportunities to optimize LOBP LEMIGAS. The purpose of this study is to analyze the internal and external conditions of LOBP LEMIGAS. Furthermore, analyze the things that are a barrier to the development of LOBP LEMIGAS, and formulate the right marketing strategy. This study uses qualitative methods, where primary data is obtained from interviews with parties related to LOBP. While secondary data is obtained through a literature study. The results of the analysis of this research indicate that the current LOBP LEMIGAS expansion has proceeded well, but it is necessary to improve the marketing strategy so that the utilization of LOBP LEMIGAS assets can be optimized.Keywords: LOBP, BLU, Assets, Opportunities, Marketing strategy
Examining the influence of leadership behavior and decision - making on employee performance in ninprofit organization case study at yayasan idh Putri Wardhani, Yashinta; Welly, John
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
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Abstract – Yayasan IDH is a small scale nonprofit organization who work and doing projects in Indonesia to tackle environmental issue related to agriculture commodities and estate crops. Yayasan IDH relatively is a new established entity which newly operated, with total 22 employees and in parallel also need to developed procedures and policies including human resource system, to achieve operational excellent. With the rapid employee growth in the last two years, Yayasan IDH will also need to strengthen its position as an organization including its human resource management. Using the modified Kouzes – Posner approach, leadership assessment at Yayasan IDH would like to capture the leadership and decision – making individual behavior and its influence on employee performance. The leadership assessment expected to address issue concerning leadership behavior and decision – making behavior and give recommendation to the discovered issue. Keywords:  decision making, employee performance, human resource, leadership, nonprofit organization
The impact of profitability and leverage towards stock returns on food and beverage firms listed in indonesia stock exchange period of 2012 – 2014 Ghoffur, Fadhel; Murtaqi, Isrochmani
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
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Abstract. Indonesia has become the most commercially attractive segment in the consuming class. Indonesia has grown consistently over the past ten years. The consumer goods industry has changed because of economic conditions, changing technology consumers who are more empowered. Cullinary is in great demand in all circles (age, gender, etc). This would be a good opportunity for entrepreneur to start new business in manufacturing in food and beverage. Therefore, this research investigates the impact of profitability and leverage towards stock returns on food and beverage firms listed in IDX period of 2012-2014. This investigation would probably as a reference for entrepreneurs who like to start their own new business. This research find the probability (ROA, ROE, and NPM) and Leverage (DER) as an independent variables, have statistically significant at ? = 10% towards SR as a dependent variable. The relationship among independent variables have various impact on SR. This research stated that, DER has the most impact on SR negatively, and the rest consecutively are negative ROA, positive NPM, and positive ROE. However, the samples are abnormal distributed. For further research, the Author recommends to conduct the advanced of this result, because these political, economic, social cultural, and technology as a macro environment indicators would give an impact dynamic result.Keywords: Return on Asset, Return on Equity, Net Profit Margin, Debt to Equity Ratio, Stock Returns, Consumer Goods, Food and Beverage
It infrastructure transformation model prioritization and selection at pt telkomsel using analytic hierarchy process (ahp) Rizki Hanafi, Perdana; P.K. Bintoro, Bambang; Sunitiyoso, Yos
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
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Abstract - PT Telekomunikasi Selular (Telkomsel) is the largest telecommunication operator in Indonesia and gets ranked 7th in the world in which its customers are 196.3 million and reaches 100% of all regions in Indonesia. In the telecommunication industry, the last few years are difficult times for all telecommunication operators since technology and customer’s behaviour have changed. The business of telecommunication company has shifted away from SMS and voice services to data service. Telkomsel is aware that the transformation from all lines must be performed to follow the change, from traditional telecommunication company to the digital business-oriented company. IT Infrastructure Management division as one of the units in the organization of Telkomsel attempts to articulate the grand design of digital transformation in a plan of IT Infrastructure transformation model to adjust to the need of digital business. This research aims to plan the decision-making model in selecting a proper IT Infrastructure transformation model for IT Infrastructure Management division. This research used the Analytical Hierarchy Process (AHP) method in which a problem is compiled in a systematic hierarchy. Data were taken with qualitative and quantitative methods through interview and questionnaire. As the output from a series of AHP processes conducted in this research, it can be concluded that this AHP method is highly effective to be used for supporting decision-making process in selecting a proper transformation model to answer the readiness of IT Infrastructure Management in supporting the need of business in the digital world.Keywords: multi-criteria decision making, Analytical Hierarchy Process, IT Infrastructure, Telecommunication, Model Transformation 
Proposed marketing strategy for pt. Eka nusa kreasindo to boost sales Prabowo, Aryo; Furinto, Asnan
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
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Abstract - PT. Eka Nusa Kreasindo is a company engaged in the field of house developer and contractors headquartered in South Jakarta. The focus of the discussion on this journal is Villa Aster Residence. Villa Aster Residence is a housing project with a land area of 27.228m2 which consists of 186 units of houses and 6 units of kiosk. Sales of property, especially housing, experienced a phase of up and down. PT. Eka Nusa Kreasindo is currently experiencing a decline in sales in the period of July 2017 to February 2018. The decline in sales can be caused by many things; from the sluggish purchasing power to the spread of information on online media and offline media that less than the maximum. Dealing with problems faced by PT. Eka Nusa Kreasindo, the authors perform in-depth analysis using Porter 5 Forces and Customer Journey Analysis as a form of external analysis and Business Model Canvas and SWOT as a form of internal analysis. Based on the results of the analysis, the author then creates a new marketing strategy proposal that involves analysis of Porter Generic Strategies and conclude that the company is better focused on low cost strategy. Customer Journey Map analysis results in the company should make a new marketing strategy and corporate strategy which focused on consumers. At last, on Business Canvas Model analysis, the company should make an adjustment by doing integration in marketing activities both on cost plans and implementation of marketing activities.Keyword: business strategy, real estate business, customer journey map
Business growth strategy at pt. Pamelindo sakti perkasa Darda Natanegara, Maula; Ghazali, Achmad
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
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Abstract. PT. Pamelindo Sakti Perkasa is an established contractor of electrical, civil and printing since 2016. For two years, they built a network to other company or people and management system in company to run the business because they believe good networking and system are key factor to success. To support this research, extracting primary and secondary data has been carried out and then continued by analyzing the internal and external environment of PT. Pamelindo Sakti Perkasa. To discover the whole situation regarding the business issue and formulate the business  growth strategy by using growth strategy, tows matrix, and diamond strategy. The result of this research are that PT. Pamelindo Sakti Perkasa market has not reach target to gain more revenues although South Sumatera is a big market. PT. Pamelindo Sakti Perkasa is planning to get more revenues in South Sumatera market by forming an intensive communication with their existing customers and new potential customers, join e-procurement, and maintain their suppliers to get sustainable advantages. Furthermore, market development strategy is the most suitable strategy to South Sumatera market. Keywords:  South Sumatera, Contractor Company , Projects.
Knowledge management implementation in production department of pt. Indofood cbp to improve operational performance Benawar, Geoffrey; Bekti, Rudy
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
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Abstract. Introduction: Fast-moving consumer goods industry has experienced rapid growth in recent years. This phenomenon provides both opportunity and threat to the companies in the industry. Companies must be able to provide high quality product consistently, as well as continuous innovation to sustain their competitive advantage. One of the tools that can be used to do it is by implementing knowledge management practices to improve business performance. However, many companies still have limited understanding about knowledge management and its implementation. Methods: A proper strategy is needed to implement knowledge management in the company effectively. According to Stan Garfield (2007), knowledge management can be implemented in five steps, which are determining the top three objectives, answering the nine questions, defining nine knowledge management strategy, gaining leader’s commitment, and creating an implementation plan. Results: Through a proper implementation of knowledge management initiatives, companies should be able to optimize the knowledge they have inside, integrate it into daily business activities, and make improvements where necessary. It would streamline the process of acquiring new knowledge, sharing it inside the company, and retaining that knowledge. Conclusion: knowledge management is crucial in the company to prevent knowledge loss. However, it requires the support and active participation of all the employees in the company.Keywords: implementation plan, knowledge loss, knowledge management, operational performance, Stan Garfield
Maturity assessment of knowledge management at inspectorate general ministry of energy and mineral resource Herliyanti, Ririet; Ghazali, Achmad
The Indonesian Journal of Business Administration Vol 7, No 3 (2018)
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Abstract - In Indonesia, energy demand growth is rapid, the governance looking this as a challenge to meet the demand but also consider with energy supply, the energy supply consists of renewable and unrenewable energy. Government through Ministry of Energy and Mineral Resources (MEMR) to manage supply energy, as policy makers producing the regulations needed by stakeholders related to the energy and mineral resources sectors, as service providers to provide energy products in accordance with regulations, as well as technical implementers in which each will have an equally important role in securing the supply energy in Indonesia. The Ministry of Energy and Mineral Resource (MEMR) as a regulator need a competence human resource, Inspectorate General as apart of Ministry that has a function as quality assurance and as a consultant have to be support the ministry's objective. Inspectorate General is already transformed from watch dog’ function become as quality assurance and as consultant based on Ministry and Mineral Resources Number 13 on year 2016.A paradigm shift in the organization indicates that Knowledge Management already practice and it has an important role in the business process. This research raises topics related to Knowledge Management Implementation in organizations with a proper assessment. To know organization’s maturity level, Asian Productivity Organization (APO) the researcher is used for maturity assessment approach and also Nonaka's knowledge design model research. Based on the assumption that the maturity level of current initiatives and then classifying parameters should be improved. In this research finds that there is some component that need to be improved such as technology, because in conducting the business processes of organization has not been able to maximizing technology use as a means of knowledge sharing. Than employee and top level management in Inspectorate are needed to ensure a successful of Knowledge Management improvement. The commitment could be translated into organization’s policy.