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Agus Junaidi
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INDONESIA
Jurnal Public Relations (J-PR)
Published by Universitas Bina Sarana Informatika
ISSN : -     EISSN : 27747670     DOI : https://doi.org/10.31294/jpr
Core Subject : Education, Social,
Languange, Linguistic, Communication & Media Social Sciences
Jurnal Public Relations (J-PR) pertama kali publikasi tahun 2020 dengan nomor ISSN (Elektonik): 2774-7670 yang diterbitkan oleh Lembaga Ilmu Pengetahuan Indonesia (LIPI). Jurnal Public Relations (J-PR) adalah jurnal yang diterbitkan oleh Program Studi Hubungan Masyarakat Universitas Bina Sarana Informatika. Jurnal Public Relations (J-PR) : Jurnal Public Relations (J-PR) diterbitkan dua kali setahun pada bulan April dan Oktober dalam bentuk elektronik. Redaksi menerima naskah berupa artikel ilmiah dan penelitian pada bidang: Public Relations, Corporate Communication dan Digital Media.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 12 Documents
 1   2 
Search results for , issue "Vol. 3 No. 2 (2022): Oktober 2022" : 12 Documents clear
Penggunaan Tiktok Dalam Kampanye Sadar Stunting 2022 Untuk Menurunkan Prevalensi Stunting Bender, George Wilhelm
Jurnal Public Relations (J-PR) Vol. 3 No. 2 (2022): Oktober 2022
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v3i2.1699

Abstract

ABSTRACT Indonesia has a big challenge in enjoying the demographic bonus in 2020-2030 where the composition of the population consists of people of productive age reaching twice the non-productive age population due to the high prevalence of stunting. Because stunting is not only a problem of below average height but also slows the development of intelligence, mental retardation, low learning ability, and the risk of diabetes, hypertension and obesity. To reach a quality population of productive age, various efforts have been carried out by the Indonesian government, including through communication activities through the Generation Clean and Healthy (Genbest) in the #SadarStunting campaign. In April 2002 the campaign initiate to use Tiktok along with a target strategy that is more directed at young people as future parents. Tiktok, is the most rapid growth social media with in terms of users in Indonesia, was initially considered a fringe social media because it contains a lot of negative content. However, it has developed into young people favorite and has effectiveness to spread positive messages to young people, including the #SadarStunting 2022 campaign trough Generation Clean and Healthy (Genbest) in spreading the awareness of stunting. The purpose of this study is to describe how the public campaign #SadarStunting 2022 is being carried out by the Directorate General of Public Information and Communication of the Ministry of Communication and Informatics through Generation Clean and Healthy (Genbest) using the social media Tiktok in spreading health messages to the public so they have awareness of stunting. Keyword: social media, tiktok, campaign, stunting
Strategi Bertahan Hidup Manusia Silver Di Era Pandemi Covid 19 Sartika, Rawit; Suratriadi, Panji; Astuti, Fajar Diah
Jurnal Public Relations (J-PR) Vol. 3 No. 2 (2022): Oktober 2022
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jpr.v3i2.1722

Abstract

The Silver Man phenomenon is now rife in society. Not only as an artistic activity, but during the Covid 19 pandemic, the Silver Man phenomenon became an activity among the people who used it as a livelihood. They perform pantomime actions at red lights to entertain motorists and then collect rupiah for rupiah. Based on the results of interviews conducted with silver people in the Cikokol area, Tangerang, being a living human is a survival strategy in the Covid 19 pandemic era because some of them have been affected by layoffs. The results of the interviews stated that survival strategies were carried out when the economy was squeezed and what could be done was to try to fulfill primary needs.

Page 2 of 2 | Total Record : 12

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