MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah
Perintisan jurnal sebagai berkala ilmiah berwawasan nasional dimulai sejak Februari 2006 dengan nama Jurnal MPI dengan No. ISSN 1907-3127 yang memuat 9 judul artikel pada setiap edisi. Mulai terbitan edisi September 2009, judulnya dirubah menjadi Jurnal Manajemen IKM dengan No. ISSN 2085-8418 dan E-ISSN 2622-9250. Jurnal Manajemen IKM selama ini mampu menjadi sarana penyebarluasan informasi ilmiah kepada para dosen atau peneliti lainnya, maupun masyarakat pengguna, serta sarana pengembangan. Manajemen IKM (P-ISSN 2085-8418; E-ISSN 2622-9250) merupakan Jurnal Manajemen Pengembangan Industri Kecil Menengah (IKM) yang diterbitkan oleh Program Studi Magister Pengembangan Industri Kecil Menengah (MPI) Sekolah Pascasarjana IPB sejak September 2006, memuat kegiatan dunia usaha kecil menengah (UKM), khususnya IKM beserta instansi yang terkait seperti perbankan, departemen teknis dan usaha swasta besar dan petani/nelayan, dalam Bahasa Indonesia maupun Bahasa Inggris. Manajemen IKM terbit setiap 6 bulan sekali (Februari dan September) dan ditujukan sebagai wadah untuk mengkomunikasikan hasil-hasil penelitian dari kajian tugas akhir mahasiswa MPI, khususnya yang terkait dengan pembinaan dan pengembangan IKM. Namun demikian, tulisan yang diterima Manajemen IKM terbuka bagi berbagai kalangan yang memiliki ketertarikan dalam pembinaan dan pengembangan IKM, baik itu peneliti, penyuluh, maupun pengusaha. Dengan diterbitkannya jurnal ini, maka kedepannya diharapkan lebih dipahami potensi, kendala dan pengembangan IKM melalui pendekatan holistik dan sinergi yang dilihat dari faktor-faktor ekonomi, manajerial dan faktor-faktor lainnya seperti kemitraan
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<![CDATA[Pengembangan Strategi Pelayanan Perijinan Impor Produk Hortikultura Berbasis Teknologi Informasi di Kementerian Perdagangan ]]>
<![CDATA[Deden Taufik Komara]]>;
<![CDATA[Musa Hubeis]]>;
<![CDATA[Muhammad Syamsun]]>
<![CDATA[ MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM ]]>
Publisher : <![CDATA[Institut Pertanian Bogor ]]>
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DOI: 10.29244/mikm.10.2.99-111
<![CDATA[Trade Facilitation Agreement mandates each member of the World Trade Organization (WTO), including Indonesia, to simplify the trade system in order to facilitate trade flows between countries. Inatrade is an information technology-based system that was built by the Ministry of Trade that aims to provide services of export and/or import procedure fastrer and more transparent. In order to determine the effectiveness of Inatrade services, it is necessary to identify the dominant factors, actors, and indicators that influence to the improvement of the service quality. This study aims to determine the conditions of service horticultural products import license, to identify the dominant factors, actors, and indicators which influence services, and to formulate strategies needed to improve the quality of licensing services at the Ministry of Trade. The research used analytical tools of Internal Factor Evaluation Matrix (IFE), External Factor Evaluation Matrix (EFE), SWOT and Analytical Hierarchy Process (AHP). Based on the result analiysis it was concluded that the licensing mechanism based integrated information technology and monitoring and evaluation system regularly including aspects of the systems, human resources and legal basis as a best strategy to improve the quality of services.]]>
<![CDATA[Peningkatan Efektivitas Sistem Insentif Pegawai Divisi Retail Banking pada Bank XY ]]>
<![CDATA[Renny Indrawati]]>;
<![CDATA[Parulian Hutagaol]]>;
<![CDATA[Joko Affandi]]>
<![CDATA[ MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM ]]>
Publisher : <![CDATA[Institut Pertanian Bogor ]]>
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DOI: 10.29244/mikm.10.2.112-122
<![CDATA[Bank XYZ is bank that already launched credit card in 2007. In their operations, Bank XYZ applying the provision of insentive for the sale of a credit card with the aim that can improve employee motivation to high performing better. Basically every company hopes to reach the target of predetermined sales. But in reality the sale of a credit card to the Bank XYZ Bogor branch has not yet reached the set target. Not achieve the target that is supposed to identify that there is a problem in the achievements of employee performance whereby the employee has not been motivated to work optimally. While Bank XYZ strategy are already making the provision of incentives for retail banking staff who performs the sale of the credit card.The purpose of this research is: 1. Indentify the influence of incentives on employee motivation retail banking division in Bank XYZ in the target of credit card sales. 2. Indentify the influence of an incentive against the employee performance retail banking division. 3. Formulate efforts to improve the effectiveness of incentive system in order to increase the employee performance retail banking division. The process of data analysis begins with some of the stage where the first stage is a test of validity and reability instrument. Descriptive statistic analysis conducted to determine how perceptions of respondents to statements in the questionnaire through analysis rataan score. Through descriptive of statistical analysis can be seen how perceptions of respondents to incentives, motivation and performance. Next after the statistical analysis descriptive done testing SEM (Structural equation model) operated through the LISREL program. The results of the analysis show that the incentive effect significantly against the major motivation of employees. Motivational variables on performance demonstrates that a significant effect on performance the motivation of employees. When compared to the value of the charge factor of motivation on performance, different values looks at factors variable charge directly on performance incentives that show the influence of the small and insignificant. This incentive has the role of small shows a factor in improving the performance of staff Bank XYZ retail banking division. This is shows that employees incentive to affect the performance of retail banking division through motivation, demonstrable of indirect influence more motivation than through direct influence on the performance.]]>
<![CDATA[Renstra Bisnis Spare Parts Otomotif Berbahan Karet di CV Regina Eka Pratiwi ]]>
<![CDATA[Innas Rovino Katuruni]]>;
<![CDATA[Arief Daryanto]]>;
<![CDATA[Agus Maulana]]>
<![CDATA[ MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM ]]>
Publisher : <![CDATA[Institut Pertanian Bogor ]]>
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DOI: 10.29244/mikm.10.2.131-142
<![CDATA[Automotive industry is one of the rapidly-growing industry in Indonesia. According to statistical data, sold vehicles per annum are growing more. The increasing demand of vehicles can be able to influence the demand of spare parts. One of the operating company that produces made of rubber-spare parts is CV Regina Eka Pratiwi. The growth of automotive environment in Indonesia doesn’t support the growth of company organization of CV Regina. It is shown by the company performance that can be said as unsatisfactory. This research aimed at analyzing the business condition of CV Regina Eka Pratiwi, formulating the business strategic of CV Regina Eka Pratiwi, recommending the strategic policy and action plan on the strategic business of CV Regina Eka Pratiwi. This research was conducted at CV Regina Eka Pratiwi on April and May 2015. The sample on this research used purposive sampling on the managerial board that is supposed to understand the company condition using support of questionnaire and descriptive-qualitative approach. The step and method used namely to analyze the main cause of company problem, to do Internal Factor evaluation (IFE) and External Factor Evaluation (EFE) analysis, Internal External (IE) matrix and Strengths, Weakneses, opportunities, dan Threats (SWOT) analysis, to formulate priority strategy of the company through Quantitative Strategic Planning Matrix (QSPM) method, and to evaluate the company strategies. By the analysis output, it is obtained that the company still has many weaknesses. The high opportunity causes the company still able to operate with the existing power. The obtained score in IFE is greater than the strength, the opportunity score in EFE is greater than the threat. Obtained strategy is defense and attack characteristic and the strategy on IE matrix that is harvest and divest strategy. QSPM is used to gain priority strategy that will firstly appplied bu CV Regina]]>
<![CDATA[Strategi Optimasi Sistem Manajemen Risiko Pembiayaan pada Bank Jabar Banten Syariah ]]>
<![CDATA[Adnan Sharif]]>;
<![CDATA[Abdul Kohar Irwanto]]>;
<![CDATA[Tubagus Nur Ahmad Maulana]]>
<![CDATA[ MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM ]]>
Publisher : <![CDATA[Institut Pertanian Bogor ]]>
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DOI: 10.29244/mikm.10.2.143-150
<![CDATA[One of the success indicator for the bank into manage their financing risk is a Non Performing Financing (NPF) level. On the last three years, BJB Syariah’s NPF trend keep increased, then be required a research to find out profile and financing risk level that be faced by BJB Syariah. This research has some objective to: (1) Analyzing of financing risk level that be faced by BJB Syariah and (2) Analyzing, reviewing of management such as mitigation program for financing risk that be faced by BJB Syariah. To analyzing financing risk level has been used CreditRisk+ model, meanwhile to reviewing management and financing risk mitigation has been used internal and external analysis, SWOT analysis (Strengths, Weaknesses, Opportunities and Threats) and AHP (Analytical Hierarchy Process). The result from this research is profile and financing risk level of BJB Syariah still quite fit. This matter looks from expected loss period 2012-2014 still can be covered by reserved productive asset that has been done by BJB Syariah. Strategy that needed to be performed as follows enhancement director act to make a financing strategic policy such as financing portfolio spread for industry sectors that has fit prospect, making feasibility valuation for new debtor with more prudent and right on target also strengthen character valuation for new debtor using credit bureau until scorecard method]]>
<![CDATA[Employee Engagement, Lingkungan Sosial dan Kinerja Karyawan di PT Bank Rakyat Indonesia Tbk, Kantor Cabang Bogor Dewi Sartika ]]>
<![CDATA[Minkhaya Silviana Putri]]>;
<![CDATA[Lukman M Baga]]>;
<![CDATA[Euis Sunarti]]>
<![CDATA[ MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM ]]>
Publisher : <![CDATA[Institut Pertanian Bogor ]]>
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DOI: 10.29244/mikm.10.2.123-130
<![CDATA[Employee engagement influence the change of think pattern and behavior which supported by requirement, motivation and work satisfaction. This research aimed to study the influence of employee engagement, social environment on the employee performance in PT Bank Rakyat Indonesia (BRI). The sampling technique used in this study is a probability sampling , the number of respondents used is 83. The method use multiple regression analysis. The result show of based on employee engagement and social environment the temporary employee have the higher performance than permanent employee. The woman temporary employee have the higher performance than man temporary employee. The component of employee engagement and social environment influenced performance is camaraderie that is employee relationship, team cooperation and motivation. Therefore, PT BRI must took care of good relationship inter employee and increase team cooperation]]>
<![CDATA[Hubungan Customer Relationship Management dengan Loyalitas Nasabah (Studi Kasus: PT Bank XYZ Cabang Bogor) ]]>
<![CDATA[Reni Sanjaya]]>;
<![CDATA[Ujang Sumarwan]]>;
<![CDATA[- Kirbrandoko]]>
<![CDATA[ MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM ]]>
Publisher : <![CDATA[Institut Pertanian Bogor ]]>
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DOI: 10.29244/mikm.10.2.151-162
<![CDATA[Purpose of this study is to analyze the relationship between customer relationship management (CRM) which is measured through customer perception with the level of customer loyalty. The models used in this study are recency, frequency and monetary (RFM) that measures loyalty and CRM through people, process and technology. The analysis used is descriptive analysis, correspondence analysis, chi-square analysis and regression analysis. The data used are primary and secondary data. Primary data were collected with a structured interview based on the Likert scale. The population in this study is using purposive sampling, the customers of tabungan SiAga with nominal savings Rp25 million up to <175 million as many as 100 people are taken by the census method. The analyses of CRM the people variable with the indicators consist of enthusiasm, friendliness and ability; the process variables measured by indicators of profile identification, communication, souvenirs, and handling customer complaints and customized; the technology variable which indicators consist of customer database and communication media. While RFM analysis is measured by variables Recency, Frequency and Monetary. Based on segmentation RFM there are five segments; the segments are platinum segment, gold segment, silver segment, blue segment and black segment. The study states that the majority of tabungan SiAga XYZ costumers are in the silver segment (57 percent) with a high degree of recency; while the frequency and monetary aspects tends to be low, while for customers with a level of RFM that are high (platinum segment) about 12 percent. Meanwhile perception of the customers about CRM by Bank XYZ based on people, process and technology produce that the highest perception is in conformity of the customer database (technological aspects). However, customers have not been using the technological facilities and yet feel about the ease of transaction with technology. Based on regression analysis between CRM and loyalty, aspect of the business processes most affect the frequency and monetary, and then followed with the technological aspects that affect monetary. For people aspect does not affect the high or low value of RFM. The more loyal customer, the higher perception about the Bank XYZ is seen from the aspect of people, process and technology]]>
<![CDATA[Kesesuaian Penerapan Manajemen Mutu Ikan Pindan Bandeng (Chanos chanos) Terhadap Standar Nasional Indonesia ]]>
<![CDATA[Elis Masrifah]]>;
<![CDATA[Bambang Pramudya Noorachmat]]>;
<![CDATA[Anggraini Sukmawati]]>
<![CDATA[ MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM ]]>
Publisher : <![CDATA[Institut Pertanian Bogor ]]>
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DOI: 10.29244/mikm.10.2.163-172
<![CDATA[Fish processing is an important role in post-harvest activities, because fishery products are perishable goods. Therefore we need a fast and precise handling to maintain its quality before it reaches the consumer. There are many kind of fish processing, both traditional and modern such as salting, boiling, and smoking. Entering of the ASEAN Economic Community (AEC) in 2015, fishing industries is not less important than other sectors, quality of fishery products and competitiveness is very necessary. To improve the quality of fishery products is should be control the processing and apply of food safety management systems such as Integrated Quality Management Program based on the concept of Hazard Analysis Critical Control Point (HACCP). One of fish processing units was existing in Bogor is Cindy Group (Small Medium Enterprises), they are producing preserved fishmilk. The purposes of the study are: (1) to analyze the level of implementation of the basic eligibility (GMP and SSOP) at Cindy Group, (2) to analyze the suitability of each characteristic quality of product against the requirements of SNI 2717: 2009. The study was conducted at Cindy Group SMEs located Bogor regency. The research method is descriptive with 30 respondents by purposive sampling. The results showed that based on the assessment of the level of implementation of the basic eligibility (GMP and SSOP) using UPI Assessment questionnaire published by Directorate General of the processing and marketing of fishery products, Ministry of Maritime Affairs and Fisheries) showed that SMEs Cindy Group obtained SKP the feasibility value "B" consisting of 4 minor irregularities, 2 major irregularities, and 1 serious irregularities. In quality, preserved milkfish products based on the results of testing Organoleptic and chemical have good quality according to SNI 2717: 2009. The results of organoleptic test using hedonic test showed an average value over than 7 (7 is minimum figure in SNI), indicates that the product can be accepted by consumers. Overall, the level of implementation of the basic eligibility processing program on processing of preserved milkfish in Cindy Group has been quite good, percentage rate of application of the basic feasibility is 92%. This product can be registered to BSN to get the registration number of SNI and feasible to labeled SNI on product packaging.]]>
<![CDATA[Kajian Efektivitas Implementasi Program Demonstration Farm di Kecamatan Blanakan Kabupaten Subang ]]>
<![CDATA[Sofyan Rahman]]>;
<![CDATA[Aida Vitayala S Hubeis]]>;
<![CDATA[Wini Trilaksani]]>
<![CDATA[ MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM ]]>
Publisher : <![CDATA[Institut Pertanian Bogor ]]>
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DOI: 10.29244/mikm.10.2.173-181
<![CDATA[In recent years, shrimp farming have experienced a variety of problems, both technical and non-technical, causing the shrimp farm do not work properly (idle). In 2012 the Ministry of Maritime Affairs and fisheries formulate revitalization program which focused on the rehabilitation ponds channel through Demonstration Farm (Demfarm) program. The purpose of this study is to analyze the effectiveness of the implementation of the Demfarm program in the Blanakan District in Subang regency. The data has been analyze using qualitative analysis, quantitative analysis, SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats), and AHP (Analytical Hierarchy Process). The result of the study shows that Demfarm implementation in Blanakan District, Subang Regency is quite effective. Blanakan District in Subang Regency is an ideal area for shrimp farm, the application of Demfarm technology can improve the productivity of farms from 0-17 up to 7-75 tons / ha, the programs also help to establish the partnership system between farmers and the private sector. Shrimp farms have 0.148 IFE and 0.495 EFE, another most important thing for shrimp farming development in the Blanakan District is technology have 0.341. Shrimp farming worth to be developed, the value of Benefit Cost Ratio (B/C ratio) > 1, the Net Present Value (NPV) generated > 0 Break Event Point (BEP) the lowest production 7000 kg and the highest production is 7.500 kg, for BEP the lowest price is Rp60 000 and the highest price is Rp70.000]]>
<![CDATA[Efektivitas Iklan dalam Menumbuhkan Brand Awareness SMA Sampoerna ]]>
<![CDATA[Fahrizal Sukma]]>;
<![CDATA[Ma'mun Sarma]]>;
<![CDATA[Muhammad Syamsun]]>
<![CDATA[ MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM ]]>
Publisher : <![CDATA[Institut Pertanian Bogor ]]>
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DOI: 10.29244/mikm.10.2.182-193
<![CDATA[To compete with other schools, Sampoerna High School has been implementing advertisement programs in printed and electronic media. Moreover, advertisement programs that have been implementing are to increase brand awareness in public. The main aim of this research is to analyze factors that influencing. Previous researches and literatures review show that advertisement’s effectiveness is effected by the endorser's quality, the appropriate selecting of advertisement media and the attractiveness of advertisement’s message. Then the advertisement’s effectiveness enhances the brand awareness. The respondents are the parents of Sampoerna High School’s students who live in Jakarta, Bogor, Tangerang, and Bekasi (Jabotabek). The data collected by a cencus to 80 parents on July to October 2014. The data that collected has processed using Structural Equation Model (SEM). The result of SEM analysis indicates that the attractiveness of advertisement’s message has significant effect to effectiveness of advertisement, and advertisement’s effectiveness shows significant effect to brand awareness’ enhancement. Moreover, the appropriate selecting of advertisement media also shows significant effect to brand awareness. Based on the results, in order to have an effective advertisement in gaining brand awareness of Sampoerna High School, the approach of the advertisement campaign should be focusing on enhancement of the attractiveness advertisement’s message]]>
<![CDATA[Model Pelayanan Pelanggan pada Toko Eceran Tradisional ]]>
<![CDATA[Panca Wiputra]]>;
<![CDATA[Ujang Sumarwan]]>;
<![CDATA[Hari Wijayanto]]>
<![CDATA[ MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol. 10 No. 2 (2015): MANAJEMEN IKM ]]>
Publisher : <![CDATA[Institut Pertanian Bogor ]]>
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DOI: 10.29244/mikm.10.2.194-210
<![CDATA[Retail Business is growing that makes traditional retail company must compete with modern retail company. It is needed for traditional company to maintain service quality to achieve satisfaction and loyalty. Sinar Fajar is one who keeps traditional retail by delivering goods to smaller retailer company. This research is aim to gives traditional retail company a broad view about which variable that gives impacts for customers satisfaction and the strategy to implicate the result of research. Service Quality is measured by Retail Service Quality Scale (RSQS) method which is specific to measure service performance in retail industry worldwide. Data was collected from 176 respondent that participate by filling self administered questionnaire after they shop from Sinar Fajar. Research was conducted in January-March 2014 and analyzed with Customers Satisfaction Index (CSI), Structural Equation Modeling (SEM), and Importance Performance Analysis (IPA) Method to advice the company that which variable shows impacts for customers satisfaction. The result is 71.45% Customer is satisfied by the performance of Sinar Fajar, IPA has identified groups of variable to make strategic decision to allocating resources. Variable Dimension that influence most is policy and the least is Personal Interaction. Customers who are satisfied will become loyal so they will recommend Sinar Fajar to other Customers]]>
