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INDONESIA
Jurnal Media dan Komunikasi Indonesia
Published by Universitas Gadjah Mada
ISSN : -     EISSN : 2721396X     DOI : https://doi.org/10.22146/jmki.51114
Core Subject : Humanities, Education, Social,
Humanities Languange, Linguistic, Communication & Media Social Sciences
Jurnal Media dan Komunikasi Indonesia (JMKI) published by the Department of Communication Science, Faculty of Social and Political Sciences, Universitas Gadjah Mada. JMKI is dedicated to publish and disseminate research, studies, theories, and phenomena in communication science. The scope of the manuscript to be published in the JMKI is a manifestation of the Department of Communication Science’s vision "Crafting Well Informed Society." JMKI is published twice a year and invites researchers or practitioners from various disciplines to write about media and communication issues such as, but not limited to, journalism and media, entertainment media, advertising, public relations, cultural studies, film studies, and game studies.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 5 Documents
 1 
Search results for , issue "Vol 3, No 1 (2022): March" : 5 Documents clear
“Menjadi Sesuatu Yang Berbeda”: Studi Gamer Perempuan Di Yogyakarta Nurizky Adhi Hutama; Budi Irawanto
Jurnal Media dan Komunikasi Indonesia Vol 3, No 1 (2022): March
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.66967

Abstract

Research on female gamers is still rarely found in studies of women. Considering that currently the activity of playing games can be enjoyed by anyone, it is not limited to men. Research on women in the gaming world is still rarely touched on due to the lack of researchers/researchers who have a fairly broad/established gaming perspective. This research was conducted because the world of games, especially e-sports, has a wide impact, especially in the entertainment, advertising, and technology industries. The results of what has been done in this research can be obtained that gamers are indirectly struggling to get recognition in the game world. They also strive to show more potential and can beat male gamers in general. Because the gaming world is patriarchal, female gamers feel disadvantaged by the lack of support for them both professionally (e-sports) and casually. Because some female gamers give male gaze satisfaction to male gamers in terms of entertainment, this has an unpleasant effect on other female gamers. As well as the lack of support from women who do not create certain games in terms of fraternity. Female gamers feel that their habits or hobbies are accepted from the community side, especially from fellow non-gamers/non-gamers. This research has several limitations, including the COVID-19 pandemic in mid- 2020. And it is hoped that this research will be able to contribute to research related to games and gamers. That there is still a lot that can be explored in this discussion considering that the game will never run over time.
Perencanaan Media Sosial Dalam Sosialisasi Surat Pemberitahuan Tahunan (Spt) Tahun 2020 Bagas Sakti Dewabrata
Jurnal Media dan Komunikasi Indonesia Vol 3, No 1 (2022): March
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.68751

Abstract

Annual Tax Return (SPT) is a letter that is used by taxpayers to report tax calculations, tax payments, tax objects or non-tax objects, as well as assets and liabilities in accordance with the provisions of tax laws. In 2020, twitter accounts, Instagram, Facebook and Youtube The Directorate General of Taxes of the Republic of Indonesia conducted socialization about the Annual Tax Return (SPT) which aims to provide socialization to the wider community to immediately report their SPT. The purpose of this research is to see how social media planning is carried out by the Directorate General of Taxes in terms of socializing the Annual Tax Return (SPT) through social media. The main theory used in this research is the social media planning theory according to Steiner. This research is a qualitative research using a case study research method. Data collection was carried out by in-depth interviews with the social media team from the Directorate General of Taxes of the Republic of Indonesia. The main finding of this research is that social media planning is carried out through a basic approach and follows the four elements of Steiner's social media planning theory, namely types of solutions available, planning, social mechanics, and implementations.
Kritik Komunikasi Kampanye Publik pada Kampanye Stunting Dinas Kesehatan Kulon Progo Tahun 2018 Ahmad Syafi'i Lubis
Jurnal Media dan Komunikasi Indonesia Vol 3, No 1 (2022): March
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.69141

Abstract

Nowadays the issue of children, food and nutrition because cases of malnutrition are still high. Indonesia is still a country with children with "malnutrition status" which is below the standard of World Health Organization it is below 10%. The problem of malnutrition affects the development of children or is known as stunting. There are 10 villages in Kulon Progo which have become the stunting special location. Kulon Progo is the first area in DIY to conduct a stunting campaign against the public. This study aims to analyze and criticize more deeply the strategies and tactics in public communication carried out by Dinas Kesehatan Kulon Progo to communicate stunting campaigns, using a qualitative descriptive approach. This study uses the concept of Atkin & Rice, Ostegard, Lee, and Rogers & Storey about Public Campaign Communications and also Public Campaign concept from Lee & Ostegard. Data collection methods and techniques used are secondary data of literature reviews, thesis, journal articles, and other sources related to the object and research of the researcher. The analytical technique used interactive analysis from Miles & Huberman. Overall, the stunting campaign program still has problems in the planning stage, especially the evaluation of the campaign program which only focuses on the final impact, without evaluating the concept of campaign communication strategies and tactics to be able to identify deficiencies as a reference in developing further strategies and tactics.
Dari Pertunjukan Ke Media: Konvergensi Festival Musik Dalam Merespons Pandemi Covid-19 Fakhri Zakaria; Gustaf Wijaya
Jurnal Media dan Komunikasi Indonesia Vol 3, No 1 (2022): March
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.69696

Abstract

The policy of physical and social restrictions as an action to prevent the spread of COVID-19 has forced the organization of music festivals to shift from conventional formats to virtual stages. However, this new format encountered several challenges, from infrastructure to social aspects. The practice of convergence, apart from being a form of adaptation, can also form a new social community that becomes social capital in the sustainability of the music festival, both economically and socially. This paper discusses the adaptation of music performance business actors through the convergence of music performance formats during the COVID-19 pandemic. The research method utilized is a case study. The object of research is Synchronize Fest and Tomorrowland. Both have strong and wide fans social capital. Both also have their unique way in carrying out digital convergence. Synchronize Radio and television broadcasted format is a form of convergence of musical performances carried out by the Synchronize Festival, as previously an annual multi-genre music festival on a national scale. Meanwhile, a multimedia-based website and community activation have become Tomorrowland's way of greeting its fans during the pandemic. This research is a portrait of how music festivals, as one of the sectors affected by the pandemic, are alive and stay connected to their fans.
Analisis Intertekstualitas di Relief Candi Prambanan Makna Fisik Wanita Ade Onny Siagian; Hadion Wijoyo
Jurnal Media dan Komunikasi Indonesia Vol 3, No 1 (2022): March
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jmki.69999

Abstract

The existence of women, especially regarding their physical beauty and beauty, is not a myth found in works of art or literature, including those found in temple reliefs. Many temple reliefs in Indonesia depict women and their exoticism, both physically and their activities and position in society. Prambanan Temple is a temple that is known to be closely related to the figure of a beautiful woman named Roro Jongrang who occupies the main statue. In addition to the main statue, on the reliefs of the walls of Prambanan Temple there are also reliefs about other women. This relief is a text that describes women and their existence. This study seeks to explore and interpret the physical woman on the wall reliefs of Prambanan Temple. The research was conducted by using semiotic-semanalytic analysis of Juli Kristeva. The results of the intertextual research show that almost all of the women's physical relief panels at Prambanan Temple are constructed to read the signs on the reliefs as a text, so that the story or story conveyed can be easily recognized and understood. The meaning of genotext in the context of women on temple wall reliefs who appear without a physical cover or naked is a common thing or a habit in society based on geographical and social conditions. The upper physical nudity of women at that time did not affect the views of the people around, especially men. Because women are chosen not based on their body shape but other attractions that are sometimes mystical. The meaning of phenotext, women who appear naked has a negative meaning and leads to pornography, can cause unlimited male attraction, can become victims of sexual crimes, and can even be in contact with the law. 

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