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SYNERGY: Jurnal Bisnis dan Manajemen
Published by Pelantar Press
ISSN : 27770354     EISSN : 27770346     DOI : https://doi.org/10.52364/synergy
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
SYNERGY: Jurnal Bisnis dan Manajemen terbitan Pelantar Press bertujuan untuk memfasilitasi para peneliti khususnya di bidang Bisnis dan Manajemen untuk menyebarluaskan hasil penelitiannya, Serta menyebarkan ilmu untuk membangun ilmu baru kepada masyarakat luas. Jurnal ini memuat naskah Ilmu Bisnis dan Manajemen yang meliputi: Pemasaran, Sumber daya manusia, Manajemen Strategis, Keuangan, Sistem manajemen informasi, Kewiraswastaan, Manajemen operasional, Perilaku konsumen, Pemasaran, layanan Tata kelola perusahaan, Etika bisnis, Kepemimpinan, Manajemen Pengetahuan, Perpajakan, Bisnis Berbasis Kearifan Lokal.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol 3, No 2 (2023)" : 5 Documents clear
Pengaruh Konflik Kerja dan Stres Kerja Terhadap Turnover Intention Karyawan Pada PT Suriatama Mahkota Kencana (Suzuya) di Pekanbaru Aritonang, Roi Martin; Joesyiana, Kiki; Mulyana, Sri
SYNERGY: Jurnal Bisnis dan Manajemen Vol 3, No 2 (2023)
Publisher : Pelantar Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52364/synergy.v3i2.35

Abstract

The purpose of this study was to determine the effect of work conflict and work stress on turnover intention at PT Suriatama Mahkota Kencana (Suzuya) in Pekanbaru. The place of this research was carried out at PT Suriatama Mahkota Kencana (Suzuya). The population in this study was 52 respondents, so that the sample was taken using a saturated sampling technique, namely all employees at PT Suriatama Mahkota Kencana. The sample selection used a purposive sampling technique because the population size was relatively small. This research method is quantitative with data collection techniques using a questionnaire and the data is analyzed by multiple linear regression analysis. Based on the results of this study, work conflict affects employee turnover intention at PT Suriatama Mahkota Kencana (Suzuya). Job Stress affects Employee Turnover Intention at PT Suriatama Mahkota Kencana (Suzuya). Work Conflict and Work Stress jointly affect Employee Turnover Intention at PT Suriatama Mahkota Kencana (Suzuya). The variable contribution of Work Conflict and Work Stress to Turnover Intention is 54.3%.
Pengaruh Relationship Marketing Terhadap Kepuasan Pelanggan Pengguna Jasa Pengiriman Barang Pada CV Cipta Karya Sarana Hutasoit, Merlin Yuliarti; Rosmita, Rosmita
SYNERGY: Jurnal Bisnis dan Manajemen Vol 3, No 2 (2023)
Publisher : Pelantar Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52364/synergy.v3i2.34

Abstract

Goods delivery services are companies engaged in service where service is the basis for costumer consideration in choosing goods delivery services. This research was conducted using two variables, namely Relationship Marketing (X) as the independent variable and Customer Satisfaction (Y) as the dependent variable. This study aims to determine and analyze the effect of Relationship Marketing on Customer Satisfaction at CV Cipta Karya Sarana. The results of this study indicate that the Relationship Marketing variable with indicators of trust, commitment, communication, and conflict handling gets results from respondents in the good category. As for the Customer Satisfaction variable with indicators, overall customer satisfaction, dimensions of customer satisfaction, confirmation and expectations, repurchase intentions, willingness to recommend getting results from respondents in the satisfied category. From the results of data analysis, the validity, reliability, t test, coefficient of determination test, and simple linear regression show that Relationship Marketing has a positive and significant effect on Customer Satisfaction.
Pengaruh Ekstensifikasi Pajak, Pemeriksaan Pajak, Penagihan Pajak, Kepatuhan Wajib Pajak dan Intensifikasi Pajak Terhadap Penerimaan Pajak (Study Empiris pada KPP Pekanbaru Tampan) Risky, Cindi Amelia; Silfi, Alfiati; Wiguna, Meilda
SYNERGY: Jurnal Bisnis dan Manajemen Vol 3, No 2 (2023)
Publisher : Pelantar Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52364/synergy.v3i2.30

Abstract

This study aims to examine the effect of tax extensification, tax audit, tax collection, taxpayer compliance and tax intensification on tax revenue at KPP Pratama Pekanbaru Tampan. The population of this study included all employees of KPP Pratama Pekanbaru, totaling 75 people. The data used is primary data with questionnaire data sources. Data analysis used in this study uses a multiple linear regression analysis model where tax extensification, tax inspection, tax collection, taxpayer compliance and tax intensification are the independent variables and tax revenue is the dependent variable. The hypothesis test used is the partial test or t test. The results of this study conclude that tax extensification, tax audit, tax collection, taxpayer compliance have an effect on tax revenue, while tax intensification has no effect on tax revenue.The Adjusted R2results of the five independent variables on the dependent variables have an effect of 73.6%,while the remaining 26,4% are influenced by variables outside the research model. 
Pengaruh CRM (Costumer Relationship Management) Terhadap Keunggulan Bersaing Pada Distro 88 Pekanbaru Annisa Mardatillah
SYNERGY: Jurnal Bisnis dan Manajemen Vol 3, No 2 (2023)
Publisher : Pelantar Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52364/synergy.v3i2.33

Abstract

This study determines and analyzes CRM (Customer relationship management) on competitive advantage in Distro 88 Pekanbaru. The indicators of CRM (customer relationship management) used are people, processes, and technology. This research is located in Distro 88 Pekanbaru using a descriptive research type that prioritizes questionnaires to collect data and empirical conditions from the research location. The method used is quantitative. The population in this research is Distro 88 Pekanbaru visitors. The sample of this research is 100 people. The sampling technique used is incidental sampling. Types and data collection techniques comprised primary data from observation, questionnaires and interviews. Based on the results of the data analysis technique used is descriptive analysis. The results of this study indicate that CRM (customer relationship management) significantly affects competitive advantage at Distro 88 Pekanbaru.
Pengaruh Keragaman Produk Terhadap Keputusan Pembelian Pada Vierra Oleh-Oleh Kota Pekanbaru Nurul Ilmi; Rosmayani Rosmayani
SYNERGY: Jurnal Bisnis dan Manajemen Vol 3, No 2 (2023)
Publisher : Pelantar Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52364/synergy.v3i2.32

Abstract

The purpose  of this study was to analyze, know and explain  the effect of product  diversity  on purchasing decisions at Viera Souvenirs in Pekanbaru City. This research uses quantitative methods by processing the data obtained from the population and research sample of 100 respondents. The type and source of data used in this research is using secondary   data  and  primary   data  where  data  collection  is  through  distributing  questionnaires  and  conducting interviews.  Then  from  the  data  that  has  been  collected  the authors identify and classify the data using  descriptive analysis methods, namely conducting research from data that has been found in the field. From the results of the study, it was obtained that the product diversity variable was in the strongly agree category, and the purchase decision variable was in the strongly agree category. Then from statistical calculations  there are results where product  diversity  has a significant effect on purchasing decisions at Viera Souvenirs in Pek anbaru City.

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