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The South East Asian Journal of Management
Published by Universitas Indonesia
ISSN : 19781989     EISSN : 23556641     DOI : 10.7454/seam
Core Subject :
The South East Asian Journal of Management (The SEAM) seeks to publish high quality, scholarly empirical research articles in management, strategic management, organization, entrepreneurship, operations management, human resource management, business and organization topics that test, extend, or build theory and contribute to management and organization practices in the South East Asia region. The SEAM strives to serve as a major vehicle for the exchange of ideas and research among management scholars within or interested in the South East Asia region. The SEAM is an open access journal that is published by Management Research Center, Department of Management, Faculty of Economics and Business, Universitas Indonesia.
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Articles 6 Documents
 1 
Search results for , issue "Vol. 16, No. 2" : 6 Documents clear
Impact of Employer Value Proposition and Social Media Use on the Intention to Apply for a Job in the IT Industry of Vietnam Pham, Quoc Trung; Vo, Duy Anh
The South East Asian Journal of Management Vol. 16, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims: Human resources are critical for success in the digital economy. However, IT human resources are predicted to be scarce and attracting IT talent is difficult for many enterprises. Currently, employer branding and social media advertising are possible solutions to these problems. This research aims to evaluate the influence of EVP and social media use on the intention to apply for an IT job. Design/Methodology/Approach: The quantitative research method is used to verify the research model. The sample includes 240 valid respondents from HCMC, Vietnam. The research model includes six independent variables (5 values of EVP and social media use) affecting the intention to apply for a job through organisational reputation. Some analysis methods used include Descriptive Statistics, Cronbach’s Alpha, EFA, Multiple Regression, and Bootstrap Analysis. Research Findings: The results show that 4/5 of the values (except management value) and social media use have positive impacts on reputation and, in turn, on the intention to apply for a job. Theoretical Contribution/Originality: This research clarifies the role of employer branding and social media use in attracting talent to the Vietnamese IT industry. The mediating role of organisational reputation is also confirmed using the bootstrapping method. Managerial Implication in the South East Asian Context: Based on the results, some recommendations have been made to improve the attractiveness of the IT industry in Vietnam and the ASEAN context. Research Limitations & Implications: Limitations of the study include the small sample size and lack of other aspects of employer branding. So, increasing the sample size and adding some other factors could be implications for future research directions.
What is the Role of T.E.A Concept Between Positive Recommendation and Behavioural Intention to Purchase in Social Media? Tun, Phyo Min
The South East Asian Journal of Management Vol. 16, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims: This study explores the antecedents of customers’ behavioural intention to purchase on the social media platform. In addition, the T.E.A concept, the group of consequences of positive recommendation (PR), is developed by amalgamating trust (T), easiness (E), and amusement (A). Design/Methodology/Approach: The data was collected from 260 random social media users from Myanmar. Both exploratory factor analysis (EFA) and confirmatory factor analysis (CFA) were employed to examine the observed variables, and structural equation modelling (SEM) techniques were used to estimate the hypotheses in AMOS software. Research Findings: The results disclose that the T.E.A concept is fully mediating between positive recommendation and customers’ purchase intention. Theoretical Contribution/Originality: This study gives clear direction for future research studies, notably, in the online shopping context by providing the T.E.A concept. Managerial Implication in the South East Asian Context: The retailers on social media develop effective marketing strategies based on T.E.A concept to attract more customers, especially from South East Asian countries. Research Limitations & Implications: The vivid limitation of this study is focusing on only the positive recommendation as an antecedent of the T.E.A concept and the findings of this study implicate both theoretically and practically the future research studies about customers’ behaviour in the online shopping context.
Sharing Economy of Online Food Delivery: Revealing the Underlying Attributes of the Customer Experience through Semantic Network Analysis Nuharini, Hepinda Fajari; Purwanegara, Mustika Sufiati
The South East Asian Journal of Management Vol. 16, No. 2
Publisher : UI Scholars Hub

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Research Aims: This study aimed to reveal the underlying attributes of the customer experience in the sharing economy of online food delivery (OFD). Design/Methodology/Approach: After collecting 45,116 reviews from the Google Play store, a semantic network analysis was conducted. Python programming language and text mining were utilised to extract keywords from online reviews, a frequency analysis was performed, and a CONvergence of iterated CORrelations (CONCOR) analysis was conducted using Ucinet 6.0. Research Findings: The keywords ‘food,’ ‘order,’ ‘driver,’ and ‘application’ had the highest frequency and centrality. Customer experience attributes were classified into four clusters: ‘Delivery Procedure’, ‘OFD Platform’, ‘Payment Process’ and ‘Value of Money’. Theoretical Contribution/Originality: This study provides a relevant and novel assessment of customer experience using semantic network analysis, which should be more broadly used in academic research. Managerial Implications in the Southeast Asian Context: Given the predicted growth of online food delivery in Southeast Asia and shared cultural values with Indonesia, the findings of this study may have implications for developing strategies of sustainability in the sharing economy of online food delivery enterprises. Research Limitations & Implications: This study only collected online customer reviews from the Google Play store, and because the method focused on word frequency, understanding of the additional meaning of words is lacking.
Vertical Partnerships Between OEM And First Tier: Lessons From Automotive Component Companies In Greater Jakarta-Indonesia Syah, Donny Oktavian; Lupiyoadi, Rambat; Suryani, Embun
The South East Asian Journal of Management Vol. 16, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims: This research aimed to investigate vertical partnerships between Original Equipment Manufacturers (OEMs) and first-tier automotive component firms based on the relationships between technology transfer, technical exchange, government role and supplier performance in the Greater Jakarta area. Design/Methodology/Approach: A total of 65 respondent firms participated, comprising 6 OEMs and 59 first-tier firms. The research included site visits and interviews with companies based on questionnaires completed by representative individuals from middle management upward with responsibility for assessing product quality (purposive sampling). The questionnaire results were measured using Partial Least Squares Path Modelling (PLS-PM). Research Findings: The results highlighted significant relationships between government role and technology transfer (p-value = 0.00), government role and supplier performance improvement (p-value = 0.017), and technical exchange and supplier performance improvement (p-value = 0.077). However, no significant relationship was found between technology transfer and supplier performance improvement (p-value = 0.353). Theoretical Contribution/Originality: Understanding the vertical relations between OEMs and first-tier automotive component firms in Indonesia. Managerial Implications in the South East Asian Context: Solid relationships between OEMs and first-tier companies in Greater Jakarta, Indonesia are especially triggered by the increasing tendency for local component use (TKDN/Domestic Component Level). Research limitation & Implications: The research examined vertical relationships between OEMs and first-tier firms, notably between technology transfer and supplier performance improvement, technical exchange and supplier performance improvement, government role and technology transfer, and government and supplier performance improvement.
The Role of Leaders' Motivation, Entrepreneurial Leadership, and Organisational Agility in Social Enterprise Sustainability Jan, Brian Karno; Maulida, Mira
The South East Asian Journal of Management Vol. 16, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims: Expand the insights for social enterprises (SEs) to sustain their economic and social performance, considering the impact of leader’s motivation, entrepreneurial leadership, organisational agility, and competitive advantage. Design/Methodology/Approach: The dataset was obtained from a survey of 102 SE strategic leaders in Indonesia, which was processed using PLS and SEM to test the hypothesis. Research Findings: Motivation has a positive effect on entrepreneurial leadership but not on organisational agility. Entrepreneurial leadership has tridirectionally relationships with organisational agility, competitive advantage, and social firm performance. Organisational agility has bidirectional relationships with competitive advantage and economic firm performance, whereas competitive advantage only positively affects social firm performance. Theoretical Contribution/Originality: Illuminated a way for SEs to improve economic and social performance by making several variables as a unit. So that SEs know where to put their focus and the impact of the decisions and steps they take. This study also paved the way for researchers to determine future research topics that must be explored. Managerial Implication in the South East Asian Context: As insights for SE leaders in making decisions and finding solutions to the challenges or problems they face while contributing to the development of organisational performance in terms of economic and social. Research Limitations & Implications: This study is a descriptive, cross-sectional study that only analyses Indonesian SEs. Therefore, this study's results only represent SE conditions at the specific time of this research.
Analysis of The Relationship between Practices and Performance of Green Supply Chain Management in Indonesian Micro, Small, and Medium Enterprises (MSMEs) Siregar, Dinda Halimah; Pinagara, Fajar Ayu
The South East Asian Journal of Management Vol. 16, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims: This study discusses the practice of green supply chain management (GSCM) on environmental performance and operational costs in micro, small and medium enterprises (MSMEs) in Indonesia's food and beverage industry. Especially to examine the existence of ecocentricity and supply chain traceability that moderates GSCM practices with environmental performance and operational costs. Design/Methodology/Approach: The judgement sampling method was used in this study, and 85 respondents contributed. Research questionnaires were distributed online, and data were analysed using Partial Least Square-Structural Equation Modelling (PLS-SEM). Research Findings: The results of this study indicate that GSCM practices have a significant relationship to environmental performance and operational costs of MSMEs in the food and beverage industry in Indonesia. Supply chain ecocentricity moderates the relationship between GSCM practices, environmental performance, and operating costs. However, supply chain traceability does not moderate the relationship between GSCM practices, environmental performance, and operational costs. Theoretical Contribution/Originality: The concept and practice of GSCM is gaining popularity in developing countries, but is still limited to the scope of MSMEs. Thus, research on GSCM still has to be extended to MSMEs because most research is limited to large organisations. Managerial Implication in the South East Asian Context: This research covers the concept and practice of GSCM on MSMEs in Indonesia. For MSMEs in the food and beverage industry, this research is expected to be taken into consideration in implementing GSCM for supply chain ecocentricity to improve business performance. Research Limitation & Implications: Respondents are limited to the Java and Bali area and the food and/or beverage industry group.

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