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Suryo Adi Sahfutra
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Communication & Social Media
Published by Medan Resource Center
ISSN : -     EISSN : 29628261     DOI : 10.57251
Core Subject : Humanities, Education, Social,
Humanities Languange, Linguistic, Communication & Media Social Sciences
The journal welcomes contributions from academics, students, researchers, and practitioners who are interested in Communication and Social Media.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 6 Documents
 1 
Search results for , issue "Vol. 3 No. 1 (2023)" : 6 Documents clear
Penggunaan Media Sosal sebagai Media Komunikasi dalam Penyebaran Informasi pada Dinas Kominfo Kota Medan Razak, Abdul; Sumanti, Solihah Titin
Communication & Social Media Vol. 3 No. 1 (2023)
Publisher : Medan Resource Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57251/csm.v3i1.939

Abstract

The emergence of social media has had a significant impact on the way people communicate. This applies not only to individuals but also to government organizations. Most local governments in Indonesia have yet to harness the presence of social media as a means of communication. The objective of this research is to identify the use of social media as a communication medium in the dissemination of information and the barriers to information dissemination from the Office of Communication and Information Services (Kominfo) in the city of Medan. This study utilizes a qualitative descriptive method. Interviews, observations, or in-depth documentation are used as data collection approaches. The snowball sampling method is employed to identify informants. Data triangulation is used to examine the accuracy of the data, with the hope of reducing potential inaccuracies. The main components of the interactive data analysis approach used in this study are data reduction, data display, conclusion drawing, and verification. The output of this study is the utilization of social media by the Office of Communication and Information Services (Kominfo) in the city of Medan as a communication tool.
Efektivitas Komunikasi Interpersonal dalam Meningkatkan Wawasan Pembelajaran Mahasiswa Fakultas Ilmu Sosial di Masa Pandemi Hasibuan, Apri Gunawan; Alfikri, Muhammad; Faishal, Muhammad
Communication & Social Media Vol. 3 No. 1 (2023)
Publisher : Medan Resource Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57251/csm.v3i1.963

Abstract

This research aims to determine the effectiveness of interpersonal communication in enhancing the learning insights of students from the Faculty of Social Sciences during the pandemic. It also seeks to understand the responses of students from the Faculty of Social Sciences, State Islamic University of North Sumatra, regarding the limited teaching and learning activities during the pandemic. The research aims to identify the obstacles faced during online learning and assess the effectiveness of interpersonal communication in the learning process. Additionally, it aims to determine the effectiveness of online learning compared to face-to-face or in-person learning methods. This research adopts a qualitative research method. The informants in this study consist of four students from the Faculty of Social Sciences. Data collection techniques involve conducting in-depth interviews and library studies. The data analysis techniques include data collection, data reduction, data presentation, and drawing conclusions. The results of this study aim to determine the effectiveness of interpersonal communication in enhancing learning in the Faculty of Social Sciences during the pandemic. It also aims to identify the efforts made to enhance the learning ethos during the pandemic.
Analisis Manajemen Humas dalam Upaya Penanganan Covid-19 di SPBU 142051135 Jalan Pantai Labu Lubuk Pakam Zein, M. Ciko; Harahap, Nursapia; Abidin, Syahrul
Communication & Social Media Vol. 3 No. 1 (2023)
Publisher : Medan Resource Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57251/csm.v3i1.993

Abstract

This research aims to analyze the public relations management carried out in the effort to handle Covid-19 at SPBU 142051135 Jalan Pantai Labu Lubuk Pakam. It adopts a qualitative descriptive approach and refers to Dozier & Broom's theory (1995). Data were collected through observation, interviews, and documentation, and then analyzed using data collection, data reduction, data presentation, and conclusion drawing stages. The study provides an understanding of public relations management practices that can serve as a reference for similar organizations in facing crisis situations like the Covid-19 pandemic. The findings of this research are expected to offer valuable insights for the development of effective public relations management strategies to address similar challenges in the future. The results of the research indicate that the public relations management implemented at SPBU 142051135 Jalan Pantai Labu Lubuk Pakam in handling Covid-19 has effectively implemented various policies to minimize the spread of the virus. These efforts include distributing masks to visitors and implementing strict health protocols with the support of the local police.
Peran Manajemen Humas dalam Mempromosikan Integritas Sekolah SMK Tritech Informatika Kepada Masyarakat Kota Medan Akmal, Rifqy Ikhsanul; Ritonga, Muhammad Husni; Jailani, Muhammad
Communication & Social Media Vol. 3 No. 1 (2023)
Publisher : Medan Resource Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57251/csm.v3i1.994

Abstract

This research aims to investigate the role of public relations management in promoting the integrity of SMK Tritech Informatika to the community in Medan City. A qualitative descriptive research method was employed, utilizing The Excellence Theory as the theoretical framework. Data were collected through observations, interviews, and documentation. Data analysis involved the process of data reduction, data presentation, and drawing conclusions. The findings of the study indicate that there are three steps that should be undertaken by public relations management to promote the school's integrity, namely understanding the internal and external conditions of the school, improving the physical and non-physical aspects of the school, and introducing the school to the community while establishing collaborations with relevant institutions. These findings have significant implications for the development of effective public relations management strategies in enhancing the school's image and reputation in the eyes of the public. It is expected that the results of this research will contribute to the understanding and practice of educational public relations management and serve as a reference for other schools in enhancing integrity and fostering positive relationships with the surrounding community.
Strategi Komunikasi Pemasaran dalam Meningkatkan Pelanggan pada Akun Instagram @Adekdekorasi_Medan Siregar, Fitrah Alfisyah; Azhar, Anang Anas; Rozi, Fakhrur
Communication & Social Media Vol. 3 No. 1 (2023)
Publisher : Medan Resource Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57251/csm.v3i1.1058

Abstract

This study aims to determine the marketing communication strategies used by the Instagram account @adekdekorasi_medan to attract customers. It employs a qualitative descriptive research method and applies the marketing mix theory. Data collection techniques include observation, interviews, and documentation, while data analysis involves data reduction, data presentation, and drawing conclusions. The results reveal that @adekdekorasi_medan employs various marketing communication strategies on Instagram, such as online promotion, endorsements, enhancing the visual presentation of the account, and offering promotions. These strategies help attract and retain potential customers. Despite the fierce competition in the social media decoration services industry, @adekdekorasi_medan has managed to maintain its presence since 2000
Representasi Nasionalisme dan Patriotisme dalam Film Perburuan: Analisis Semiotika Hanif, Randy Muhammad; Rasyid, Abdul; Azhar, Anang Anas
Communication & Social Media Vol. 3 No. 1 (2023)
Publisher : Medan Resource Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57251/csm.v3i1.1070

Abstract

Film Perburuan is a film adapted from the novel by Pramoedya Ananta Toer titled Perburuan. The film portrays the background and conditions of Indonesia during the struggle for independence, depicting the PETA (Defenders of the Homeland) forces when they were cornered while facing the Japanese army. Richard, the screenplay writer, added a story element to the film by providing a depiction of events six months prior to the original story, focusing on the character of Hardo. Research results show that Film Perburuan, in various ways understood by researchers using the construction theory and semiotic analysis approach of Roland Barthes, has six scenes that demonstrate the function of actors, with 20 functions depicting the meaning of struggle out of 31 functions of actors. There are eight opposing characters that represent the characters of goodness and evil based on the characters in the film, and within the seven character functions, there are only six characters in Film Perburuan. In Film Perburuan, this is achieved by using the stages of denotation and connotation. The denotation stage represents the literal meaning or what happens in the scene, while the connotation stage represents the meaning used to interpret the hidden meanings present in each scene.

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