cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Hafiz Irsyad
Contact Email
hafizirsyad@mdp.ac.id
Phone
+6281373740969
Journal Mail Official
hafizirsyad@mdp.ac.id
Editorial Address
Jl. Rajawali No.14, 9 Ilir, Kec. Ilir Tim. II, Kota Palembang, Sumatera Selatan 30113
Location
Kota palembang,
Sumatera selatan
INDONESIA
MDP Student Conference
Published by Universitas Multi Data Palembang
ISSN : -     EISSN : -     DOI : https://doi.org/10.35957/mdp-sc.v2i1.3997
Core Subject : Economy, Science, Engineering,
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering
MDP Student Conference is a one-year national conference organized by the Universitas Multi Data Palembang. We are inviting teachers, lecturers, researchers, scholars, students, and or other key stakeholders to present and discuss their latest findings, innovations, and best practices as well as fresh ideas on, but not limited to, the listed sub-themes.
Arjuna Subject : Ilmu Komputer (semua kategori) - Ilmu Komputer (Lain-Lain)
Articles 98 Documents
 1   2   3   4   5 
Search results for , issue "Vol 5 No 1 (2026): The 5th MDP Student Conference 2026" : 98 Documents clear
Pengaruh Kualitas Pelayanan, Harga, Promosi, Lokasi Terhadap Kepuasan Pelanggan Puspita Laundry Palembang Pasha, M Rafli; Cholid, Idham
MDP Student Conference Vol 5 No 1 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i1.13999

Abstract

This study aims to determine the effect of service quality, price, promotion, and location on customer satisfaction at Puspita Laundry Palembang. This study uses a quantitative approach. The sampling technique used is non-probability with purposive sampling, and the number of samples in this study is 128 Puspita Laundry customers. Hypothesis testing was conducted using multiple linear regression analysis through the SPSS version 25 program. Based on the partial test results, it shows that Service Quality, Price, Promotion, and Location have a positive and significant effect on Customer Satisfaction. Meanwhile, simultaneously, the results of the study show that Service Quality, Price, Promotion, and Location together have a significant effect on the Customer Satisfaction of Puspita Laundry Palembang.
Strategi Peningkatan Penjualan Melalui Kepercayaan Konsumen Pada Shopee Live Ar Rahman, Yuke Elbana; Lishobrina, Lina Fatimah; Relo Pambudi Agus Putra, Affriza Brilyan
MDP Student Conference Vol 5 No 1 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i1.14090

Abstract

The evolution of digital technology has significantly transformed consumer behavior, especially on Shopee, the leading e-commerce platform in Indonesia. To facilitate purchase decisions, Shopee incorporates interactive features like Live Streaming and Flash Sales. This study explores the function of consumer trust as a mediating variable in the connection between these features and the ultimate purchase decision. Utilizing a quantitative approach with an explanatory research design, data was gathered through questionnaires distributed to 250 Shopee users who had previously engaged with both the Live Streaming and Flash Sale features. The analysis of the data was conducted using SPSS, employing path analysis testing. The results indicate that both Live Streaming and Flash Sales positively and significantly affect consumer trust. Furthermore, consumer trust has a considerable influence on purchase decisions. Most notably, the findings establish that consumer trust serves as a significant mediator, linking the utilization of Live Streaming and Flash Sales to the consumer's buying decision. This research provides essential implications for e-commerce companies, emphasizing the importance of improving digital marketing strategies by utilizing interactive features to foster consumer trust, which subsequently drives purchasing decisions.
Pengaruh Environmental Responsibility dan Green Innovation Terhadap Nilai Perusahaan Cristian, Shelin; Khairani, Siti
MDP Student Conference Vol 5 No 1 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i1.14531

Abstract

This study aims to examine the effect of Environmental Responsibility and Green Innovation on firm value. The research employs a quantitative approach using secondary data obtained from companies' annual and sustainability reports. The sampleconsistst of 92 observations selected through purposive sampling, and the data are analyzed using multiple linear regression. The findings indicate that Environmental Responsibility has a significant effect on firm value, while Green Innovation does not. However, simultaneously, Environmental Responsibility and Green innovation have a significant influence on firm value.
Pengaruh Kualitas Produk Dan Kualitas Pelayanan Terhadap Kepuasan Konsumen Pada Pondok Tince Palembang putri, annisa; Juwita, Ratna
MDP Student Conference Vol 5 No 1 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i1.14629

Abstract

This study aims to analyze the influence of product quality and service quality on customer satisfaction at Pondok Tince Palembang, both partially and simultaneously. This study applies a quantitative approach through a descriptive study type, which focuses on the presentation and analysis of the relationship between variables. Data collection was carried out by distributing questionnaires to 325 respondents selected as the research sample. The sample collection method applied was nonprobability sampling through a purposive sampling method, namely selecting respondents from certain criteria deemed relevant to the research objectives. The collected data were then analyzed to evaluate the magnitude of the influence of product quality and service quality on customer satisfaction. The findings of this study describe partially, each variable has a positive and significant influence on customer satisfaction. Simultaneously, product quality and service quality were also proven to contribute significantly to increasing customer satisfaction at Pondok Tince Palembang, making these two factors an important aspect in the restaurant's business strategy.
Pengaruh Eco-Efficiency dan Intellectual Capital terhadap Kinerja Keuangan Perusahaan Consumer Non-Clycicals yang Terdaftar di BEI Tahun 2022-2024. Agasy, Winia; Keristin, Usnia Wati
MDP Student Conference Vol 5 No 1 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i1.14685

Abstract

Discrepancies in previous research regarding the connection between Eco-Efficiency, intellectual capital, and financial performance highlight the need for additional study. This research aims to explore how Eco-Efficiency and intellectual capital affect the financial outcomes of companies in the non-clycical consumer sector listed on the Indonesia Stock Exchange (IDX) from 2022 to 2024. A quantitative methodology is utilized, relying on secondary data obtained from the IDX. The sample consists of 44 firms chosen through purposive sampling, with the data analyzed using multiple linear regression. The results indicate that Eco-Efficiency does not significantly impact financial performance, while intellectual capital has a notable partial effect. Overall, both Eco-Efficiency and intellectual capital significantly impact financial performance.
Pengaruh CR, ROA Dan PER Terhadap Harga Saham Pada Perusahaan Sektor Teknologi Adriansyah, Muhammad Kevin; Wijaya, Trisnadi
MDP Student Conference Vol 5 No 1 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i1.14787

Abstract

This study aims to determine the effect of Current Ratio (CR), Return on Assets (ROA), and Price to Earnings Ratio (PER) on the stock prices of companies in the technology sector listed on the Indonesia Stock Exchange for the 2021-2024 period. The research method used is quantitative. The population of this study is companies in the technology sector listed on the Indonesia Stock Exchange from 2021 to 2024. The sample in this study was obtained using a purposive sampling technique, totaling 26 companies in the technology sector. The data analysis technique used in this study is multiple linear regression. The results show that CR has no effect on stock prices, ROA does affect stock prices, and PER does affect stock prices.
Pengaruh DER, ITO, Dan Sales Growth Terhadap Financial Distress Perusahaan Sektor Healthcare Pratama, Elviendo Johanda; Wijaya, Trisnadi
MDP Student Conference Vol 5 No 1 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i1.14788

Abstract

This study aims to analyze the effect of Debt to Equity Ratio (DER), Inventory Turnover, and Sales Growth on Financial Distress in healthcare sector companies listed on the Indonesia Stock Exchange during 2020–2024. Financial Distress is measured using the modified Altman Z’’-Score model. This research employs a quantitative approach using secondary data obtained from annual financial statements. The sample is selected using a purposive sampling method. Data analysis is conducted using multiple linear regression with SPSS. The results indicate that Debt to Equity Ratio and Inventory Turnover have a negative and significant effect on Finansial Distress, while Sales Growth has a positive and significant effect. Simultaneously, all independent variables significantly affect Financial Distress. The findings are expected to provide useful insights for management and investors in assessing financial risk in the healthcare sector.
The Penerapan SIA Persediaan Suku Cadang Pada PT Perkebunan Nusantara 1 Region 7 Malik, Shahib Hibatullah; Khairani, Siti
MDP Student Conference Vol 5 No 1 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i1.14796

Abstract

This research is a qualitative research that aims to find out how the spare parts inventory accounting information system at PT. Perkebunan Nusantara 1 Regional 7 Sungai Niru Factory. Data collection techniques through observation and interviews. The results of the study indicate that at the beginning of the process of implementing the use of accounting information systems there are challenges in implementing accounting information systems using SAP applications where the company still uses manual methods, namely Excel, to record spare parts inventory, challenges need to be developed in using SAP applications because this will help the company fully in working efficiently.
Peran Kurikulum Pembelajaran Dalam Memediasi Pemahaman Akuntansi Forensik Dalam Berprofesi Akuntan Forensik Agustina, Trifena; Khairani, Siti
MDP Student Conference Vol 5 No 1 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i1.14873

Abstract

This study aims to examine the effect of forensic accounting understanding on students’ interest in pursuing a career as forensic accountants, with the perceived importance of the curriculum serving as a mediating variable. A quantitative correlational research design was employed in this study. Data were collected through questionnaires distributed to 126 accounting students from several universities in Palembang who had completed forensic accounting courses. The data were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM) with SmartPLS software. The results indicate that forensic accounting understanding has a positive and significant effect on students’ interest in becoming forensic accountants. Furthermore, the learning curriculum significantly influences career interest. The mediation analysis reveals that the learning curriculum plays a significant mediating role in the relationship between forensic accounting understanding and career interest. These findings suggest that students’ understanding of forensic accounting is more effective in fostering career interest when supported by a relevant, structured, and practice-oriented curriculum. This study provides important implications for higher education institutions to strengthen the integration of forensic accounting into accounting curricula in order to develop competent and ethical graduates capable of addressing increasingly complex fraud issues.
Kualitas Pelayanan UMDP Analisis Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pelanggan Mahasiswa Universitas Multi Data Palembang Lais, Nathalia; -, Megawati
MDP Student Conference Vol 5 No 1 (2026): The 5th MDP Student Conference 2026
Publisher : Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/mdp-sc.v5i1.14879

Abstract

This study aims to analyze the effect of service quality on student satisfaction at Universitas Multi Data Palembang. The scope of the study covers five dimensions of service quality, namely tangibles, reliability, responsiveness, assurance, and empathy. This research employs a quantitative approach using a descriptive method. Data were collected through questionnaires distributed to 320 student respondents and analyzed using validity and reliability tests, classical assumption tests, multiple linear regression analysis, t-test, and F-test. The results indicate that all dimensions of service quality have a significant effect on student satisfaction, both partially and simultaneously. The conclusion of this study is that service quality plays a crucial role in enhancing student satisfaction, therefore continuous improvement in service quality is essential for higher education institutions.

Page 1 of 10 | Total Record : 98

 1   2   3   4   5 

Filter by Year

2026 2026


Reset
Filter By Issues
All Issue Vol 5 No 2 (2026): The 5th MDP Student Conference 2026 Vol 5 No 1 (2026): The 5th MDP Student Conference 2026 Vol 4 No 2 (2025): The 4th MDP Student Conference 2025 Vol 4 No 1 (2025): The 4th MDP Student Conference 2025 Vol 3 No 2 (2024): The 3rd MDP Student Conference 2024 Vol 3 No 1 (2024): The 3rd MDP Student Conference 2024 Vol 2 No 2 (2023): The 2nd MDP Student Conference 2023 Vol 2 No 1 (2023): The 2nd MDP Student Conference 2023 Vol 1 No 1 (2022): The 1st MDP Student Conference 2022