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Contact Name
Randika Fandiyanto
Contact Email
jementrepreneurship@gmail.com
Phone
+6285746814826
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jementrepreneurship@gmail.com
Editorial Address
Jl. Pb. Sudirman No.7, Karangasem, Patokan, Kec. Situbondo, Kabupaten Situbondo, Jawa Timur 68312
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Kab. situbondo,
Jawa timur
INDONESIA
Jurnal Mahasiswa Entrepreneur
ISSN : 29648750     EISSN : 2964898X     DOI : https://doi.org/10.36841/jme.v2i2
Jurnal Mahasiswa Entrepreneurship (JME) Fakultas Ekonomi dan Bisnis Universitas Abdurachman Saleh Situbondo adalah jurnal yang ditulis oleh mahasiswa FEB UNARS sebagai jembatan antara ilmu dan praktek manajemen. JME mempublikasikan artikel baik berupa telaah pustaka maupun hasil penelitian empiris. JME menerima naskah dari berbagai bidang atau disiplin ilmu, seperti Keuangan, Manajemen Strategi, Pemasaran , Operasional dan Kewirausahaan . Kriteria utama untuk dapat diterima di JME adalah kemampuan untuk memberikan sumbangsih bagi perkembangan ilmu ekonomi khususnya manajemen. JME menerima kiriman naskah/artikel dalam bahasa Indonesia atau Inggris dan harus dinyatakan bahwa naskah yang dikirim tersebut, tidak dikirim atau belum pernah dipublikasikan dalam jurnal lainnya. Keputusan tentang pemuatan artikel dalam JME diambil melalui proses blind review oleh Dewan Redaksi dengan mempertimbangkan antara lain : orisinilitas, aktualitas serta signifikansi kontribusi artikel terhadap pengembangan ilmu pengetahuan maupun praktik dalam dunia nyata. Dewan redaksi akan memberikan telaah konstrutif dan jika dipandang perlu, menyampaikan hasil evaluasi kepada penulis artikel untuk ditanggapi dan didiskusikan. Untuk revisi kecil (minor revision), naskah yang telah diperbaiki bisa langsung mendapat persetujuan untuk dimuat. Artikel yang tidak memenuhi kriteria yang ditetapkan akan dikembalikan.
Articles 15 Documents
Search results for , issue "Vol 1 No 5 (2022): MEI 2022" : 15 Documents clear
PENGARUH KUALITAS PRODUK DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PADA UD. JUGLE DI SITUBONDO DENGAN MINAT BELI KONSUMEN SEBAGAI VARIABEL INTERVENING Aqidah, Lailatul; Kusnadi, Edy; Wiryaningtyas, Dwi Perwitasari
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): MEI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (527.134 KB) | DOI: 10.36841/jme.v1i5.2163

Abstract

Marketing management is the process of all exchange activities with the aim of obtaining profits and also satisfaction for consumers. The company will achieve good goals if the business undertaken is in accordance with the predetermined marketing strategy. The purpose of this study was to analyze and test the effect of marketing strategy on increasing product sales at UD. JUGLE. The population in this study were all UD consumers. JUGLE which is located in Situbondo Regency. The sampling technique used is a probability sampling technique with a simple random sampling method. Data analysis and hypothesis testing in this study used the Smart PLS 3.0 (Partial Least Square) application with the Structural Equation Model. The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that product quality has a significant positive effect on consumer buying interest, product quality has a positive but not significant effect on purchasing decisions, promotions have a significant effect on consumer buying interest, promotions have a significant effect on purchasing decisions, interest consumer buying has a significant effect on purchasing decisions. The results of the indirect effect hypothesis test show that product quality has a significant effect on purchasing decisions through consumer buying interest, promotions have a significant effect on purchasing decisions through consumer buying interest.
PENGARUH PERTUMBUHAN PERUSAHAAN TERHADAP KE-BIJAKAN DIVIDEN DENGAN PROFITABILITAS SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN SUB SEKTOR MAKANAN DAN MINUMAN YANG TERDAFTAR DI BEI TAHUN 2016-2020 Wulandari, Meliza Novi; Subaida, Ida; Sari, Lita Permata
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): MEI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (531.831 KB) | DOI: 10.36841/jme.v1i5.2142

Abstract

Every company in carrying out its business activities certainly has certain goals and one of them is to make a profit. The purpose of this study was to analyze and test the effect of company growth on dividend policy through profitability. This research is causality research. The population in this study are food and beverage sub-sector companies listed on the Indonesia Stock Exchange (IDX) in 2016-2020. The sampling technique was determined by purposive sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that company growth has a significant positive effect on profitability, company growth has a positive but not significant effect on dividend policy, profitability has a significant positive effect on dividend policy. The results of the indirect effect hypothesis test show that the variable Company Growth on Dividend Policy through Profitability has a negative but not significant effect.
PENGARUH LOKASI DAN KUALITAS PRODUK DALAM MENENTUKAN MINAT BELI ULANG PADA TOKO INAYAH STORE DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING Aisyah, Yunia; Arief, Mohammad Yahya; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): MEI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (403.223 KB) | DOI: 10.36841/jme.v1i5.2148

Abstract

Clothing is the most important element to protect and beautify one's appearance. Along with the development of human life, clothing is usually used as a symbol of status, position, or position of someone who wears it. Therefore, choosing quality clothing products in order to maintain appearance and look elegant in public. The purpose of this study is to analyze and test the Effect of Location and Product Quality on Repurchase Interest at Inayah Stores through Consumer Satisfaction. This research is an explanatory research. The population in this study are consumers of the Inayah Store. The sampling technique was determined by quota sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that location has a significant positive effect on consumer satisfaction, product quality has a significant positive effect on consumer satisfaction, location has a significant positive effect on repurchase interest, product quality has no significant positive effect on repurchase interest, Consumer satisfaction has a significant positive effect on repurchase intention. The results of the hypothesis test of location on repurchase intention through consumer satisfaction have a significant positive effect, product quality on repurchase interest through consumer satisfaction has a positive but not significant effect.
PENGARUH GAYA KEPEMIMPINAN DAN DISIPLIN KERJA TERHADAP KINERJA APARATUR SIPIL NEGARA (ASN) MELALUI KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING PADA BAPPEDA KABUPATEN SITUBONDO Dewi, Elsa Aulia; Tulhusnah, Lusiana; Soeliha, Siti
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): MEI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (412.638 KB) | DOI: 10.36841/jme.v1i5.2129

Abstract

The Situbondo Regency Regional Development Planning Agency (BAPPEDA) is a government agency. BAPPEDA has the task of assisting the Regent in carrying out the supporting functions of Government Affairs in the Planning and Research and Development Sector. The purpose of this study was to analyze and examine the effect of leadership style and work discipline on the performance of state civil servants through job satisfaction as an intervening variable. The sampling technique was determined by saturated sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model-Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that the leadership style significant effect on job satisfaction, work discipline has a significant effect on job satisfaction, leadership style has a significant effect on performance, work discipline has a significant effect on performance, job satisfaction has a significant effect on performance. The results of the indirect effect hypothesis test show that the variable leadership style on performance through job satisfaction has a significant positive effect, work discipline on performance through job satisfaction has a significant positive effect.
PENGARUH HARGA DAN CITRA TOKO TERHADAP LOYALITAS KONSUMEN DAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA TOKO NOVA DI SITUBONDO Wijatmoko, Naufal; Tulhusnah, Lusiana; Ediyanto, Ediyanto
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): MEI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (585.829 KB) | DOI: 10.36841/jme.v1i5.2143

Abstract

Marketing Strategy is an integrated comprehensive plan in the field of marketing and marketing targets in achieving company goals through a marketing mix that includes product, price, place and promotion strategies. The purpose of this study was to analyze and test the effect of marketing strategy on increasing product sales at Nova stores. The population in this study is Nova shop located in Situbondo. The sampling technique was determined by probability sampling technique with a simple random sampling method. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that price and store image have a significant positive effect on consumer satisfaction, price and store image have a significant positive effect on consumer loyalty, consumer satisfaction has a significant negative effect on consumer loyalty, price on consumer loyalty through satisfaction consumers have a significant negative effect, and store image on consumer loyalty through consumer satisfaction has a negative but not significant effect.
UKURAN PERUSAHAAN TERHADAP NILAI PERUSAHAAN DENGAN STRUKTUR MODAL SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN MAKANAN DAN MINUMAN YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2018-2020 Y.a, Rosalina; Wiryaningtyas, Dwi Perwitasari; Pramitasari, Triska Dewi
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): MEI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (735.021 KB) | DOI: 10.36841/jme.v1i5.2155

Abstract

Financial management is all company activities related to efforts to obtain the necessary funding with minimal costs and the most favorable terms, as well as efforts to use these funds as efficiently as possible. assets, log size, stock market value, etc. The value of the company is the selling price of the goods when the goods are sold. The capital structure is an illustration of the form of the company's financial proportions, namely between owned capital which is sourced from long-term liabilities and shareholder's equity which is a source of financing for a company. To find out the size of the company on the capital structure with firm value as an intervening variable in food and beverage companies listed on the Indonesia Stock Exchange for the 2018-2020 period. In this study, the sample was taken using purposive sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). Firm size has a significant positive effect on capital structure. Firm size has a significant positive effect on firm value. Capital structure has a significant negative effect on firm value. Accepted Firm size has a significant negative effect on firm value through capital structure.
PENGARUH KOMITMEN KERJA DAN KEMAMPUAN KERJA TERHADAP KINERJA ASN DENGAN BUDAYA ORGANISASI SEBAGAI VARIABEL INTERVENING PADA DINAS PETERNAKAN DAN PERIKANAN KABUPATEN SITUBONDO Agustin, Rika Dwi; Arief, Mohammad Yahya; Wiryaningtyas, Dwi Perwitasari
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): MEI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (278.306 KB) | DOI: 10.36841/jme.v1i5.2130

Abstract

The purpose of the study was to determine the effect of service and price on purchasing decisions through product quality at Waroeng Kopi Kayu Mas, Asembagus District, Situbondo. The sampling technique used in this study was simple random sampling with the Slovin formula with a tolerable error rate of 10% as many as 95 people. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM) The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that service has a positive and significant effect on product quality, price has a positive and significant effect on product quality. Service has a positive and significant effect on purchasing decisions. Price has a positive and significant effect on purchasing decisions. Product quality has a positive and significant effect on purchasing decisions, service has a positive and insignificant effect on purchasing decisions through product quality, price has a positive and significant effect on purchasing decisions through product quality
PENGARUH PROMOSI DAN FASILITAS TERHADAP LOYALITAS MELALUI VARIABEL INTERVENING KEPUASAN PENGUNJUNG PADA HOTEL RENGGANIS PASIR PUTIH KABUPATEN SITUBONDO Habibarrahman, Moh Fathoni; Kusnadi, Edi; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): MEI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (319.037 KB) | DOI: 10.36841/jme.v1i5.2144

Abstract

The more rapid and growing tourism in Pasir Putih, Situbondo Regency, allows many visitors, especially tourists who need a resting place. Moreover, supported by various tourist attractions that are quite good, this has become the basis for business development in the lodging service sector in Situbondo. Hotel Rengganis is one of the lodging service businesses in Pasir Putih, Situbondo Regency that offers a resting place, by providing bedroom facilities, food, and drinks for people who are doing business or recreation, in order to provide a peaceful, comfortable, healthy and friendly atmosphere that required by consumers or guests. The purpose of this study was to analyze and examine the effect of promotions and facilities on loyalty through visitor satisfaction as an intervening variable. The sampling technique used was saturated sampling technique. Data analysis and hypothesis testing in this study used the Structural Equation – Partial Least Square (PLS-SEM) model. The results of the direct influence hypothesis test using the smart PLS 3.0 application, show that Promotion has a significant positive effect on visitor satisfaction, Facilities have a significant positive effect on visitor satisfaction, Promotion has a positive but not significant effect on Loyalty, Facilities have a significant positive effect on Loyalty, Visitor satisfaction has a significant positive effect to Loyalty. The results of the indirect effect hypothesis test show that the Promotion variable on Loyalty through Visitor Satisfaction has a significant positive effect, Facilities on Loyalty through Visitor Satisfaction have a significant positive effect
PENGARUH FASILITAS DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN DI TOKO SEMBAKO BAROKAH MLANDINGAN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING Budi, Fahrurrozi Oktavian Setia; Soeliha, Siti; Tulhusnah, Lusiana
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): MEI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (325.023 KB) | DOI: 10.36841/jme.v1i5.2161

Abstract

The purpose of the study was to determine the effect of facilities and brandimage on purchasing decisions at the Barokah Mlandingan Grocery Store withConsumer Satisfaction as an Intervening Variable. The sampling technique usedin this study was simple random sampling with the Slovin formula with a tolerableerror rate of 10% as many as 95 people. Data analysis and hypothesis testing inthis study used the Structural Equation Model - Partial Least Square (PLS-SEM)The results of the direct influence hypothesis test using the Smart PLS 3.0application, indicate that facilities have a positive and significant effect onconsumer satisfaction, brand image has a positive and significant effect onconsumer satisfaction, facilities have a positive and significant effect onpurchasing decisions, brand image has a negative and insignificant effect ondecisions purchase, consumer satisfaction has a positive and significant effect onpurchasing decisions, facilities have a positive but not significant effect onpurchasing decisions through consumer satisfaction, brand image has a positiveand significant effect on purchasing decisions through consumer satisfaction.
PENGARUH KUALITAS PRODUK TERHADAP KEPUASAN KONSUMEN YANG BERDAMPAK PADA MINAT BELI ULANG SEBAGAI VARIABEL INTERVEING PADA UD LANCAR JAYA DI KABUPATEN SITUBONDO Aunillah, Indy Husni; Ediyanto, Ediyanto; Soeliha, Siti
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 5 (2022): MEI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (715.922 KB) | DOI: 10.36841/jme.v1i5.2131

Abstract

Marketing is an important part of company management and also a very important factor, because marketing directly affects the company’s success in achieving its goals. It is important for companies to know the right and appropriate marketing strategy for the products to be sold in the market. The purpose of this study was to analyze and test the effect of Product quality in determining Repurchase interest with Consumer satisfaction as an intervening variable. The population in this study are UD Lancar jaya consumers in Situbondo District. Sampling method was determined by simple random sampling. Data analysis and hypothesis testing in this study using the structural equation model – partial least square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that Product quality has a significant positive effect on Consumer satisfaction, Product quality has a positive but not significant effect on Repurchase intention, Consumer satisfaction has a significant positive effect on Repurchase interest, Product quality on Repurchase interest through Customer satisfaction has asignificant positive effect.

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