Jurnal Mahasiswa Entrepreneur
Jurnal Mahasiswa Entrepreneurship (JME) Fakultas Ekonomi dan Bisnis Universitas Abdurachman Saleh Situbondo adalah jurnal yang ditulis oleh mahasiswa FEB UNARS sebagai jembatan antara ilmu dan praktek manajemen. JME mempublikasikan artikel baik berupa telaah pustaka maupun hasil penelitian empiris. JME menerima naskah dari berbagai bidang atau disiplin ilmu, seperti Keuangan, Manajemen Strategi, Pemasaran , Operasional dan Kewirausahaan . Kriteria utama untuk dapat diterima di JME adalah kemampuan untuk memberikan sumbangsih bagi perkembangan ilmu ekonomi khususnya manajemen. JME menerima kiriman naskah/artikel dalam bahasa Indonesia atau Inggris dan harus dinyatakan bahwa naskah yang dikirim tersebut, tidak dikirim atau belum pernah dipublikasikan dalam jurnal lainnya. Keputusan tentang pemuatan artikel dalam JME diambil melalui proses blind review oleh Dewan Redaksi dengan mempertimbangkan antara lain : orisinilitas, aktualitas serta signifikansi kontribusi artikel terhadap pengembangan ilmu pengetahuan maupun praktik dalam dunia nyata. Dewan redaksi akan memberikan telaah konstrutif dan jika dipandang perlu, menyampaikan hasil evaluasi kepada penulis artikel untuk ditanggapi dan didiskusikan. Untuk revisi kecil (minor revision), naskah yang telah diperbaiki bisa langsung mendapat persetujuan untuk dimuat. Artikel yang tidak memenuhi kriteria yang ditetapkan akan dikembalikan.
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<![CDATA[PENGARUH ELECTRONIC WORD OF MOUTH (E-WOM) DAN FLASH SALE TERHADAP KEPUTUSAN PEMBELIAN MAHASISWA FAKULTAS EKONOMI UNIVERSITAS ABDURACHMAN SALEH SITUBONDO PADA MARKETPLACE SHOPEE DENGAN KEPERCAYAAN SEBAGAI VARIABEL INTERVENING ]]>
<![CDATA[Holidah, Syarifatul]]>;
<![CDATA[Wiryaningtyas, Dwi Perwitasari]]>;
<![CDATA[Praja, Yudha]]>;
<![CDATA[Ciptasari, Ayu Dita Windra]]>
<![CDATA[ Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 9 (2023): SEPTEMBER 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.36841/jme.v2i9.3612
<![CDATA[This study aimed to find out how the effect of Electronic Word Of Mouth (E-WOM) and flash sale on purchase decisions of students at Faculty of Economics, Universitas Abdurachman Saleh Situbondo on Shopee marketplace with trust as an intervening variable. This study used a quantitative approach with a population of 709 people who are students of Faculty of Economics, Universitas Abdurachman Saleh Situbondo, class of 2019 – 2022. The sampling technique in this study used non-probability sampling, namely purposive sampling technique. The sample obtained was 88 respondents. The results of direct effect hypothesis test showed that Electronic Word Of Mouth has a significant positive effect on trust, flash sale has a positive but not significant effect on trust, Electronic Word Of Mouth has a negative but not significant effect on purchase decision, flash sale has a significant positive effect on purchase decision, and trust has a significant positive effect on purchasing decisions. The results of indirect effect hypothesis test indicated that Electronic Word of Mouth has a positive but not significant effect on purchase decisions through trust as an intervening variable, flash sale has a positive but not significant effect on purchase decisions through trust as an intervening variable.]]>
<![CDATA[PENGARUH PROMOSI WISATA, KUALITAS PELAYANAN DAN FASILITAS WISATA TERHADAP MINAT KUNJUNG ULANG MELALUI KEPUASAN PENGUNJUNG SEBAGAIVARIABEL INTERVENING PADA WISATAWANKAMPUNG BLEKOK KABUPATEN SITUBONDO ]]>
<![CDATA[P, Sherly Ayu Fitriya]]>;
<![CDATA[W, Dwi Perwitasari]]>;
<![CDATA[A, Muhammad Iqbal]]>;
<![CDATA[Windra C, Ayu Dita]]>
<![CDATA[ Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 9 (2023): SEPTEMBER 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.36841/jme.v2i9.3623
<![CDATA[The purpose of this study was to analyze and test the influence of tourism promotion, service quality and tourist facilities on repeat visit intentions through visitor satisfaction as an intervening variable in tourists from Blekok Village, Situbondo Regency. The population in this study is visitors or tourists from Kampung Blekok. The sampling method is determined by probability sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that tourism promotion has a significant effect on visitor satisfaction. Service quality has a significant effect on visitor satisfaction. Tourism facilities have a significant effect on visitor satisfaction. Tourism promotion has a significant effect on intention to revisit. Service quality has no significant effect on intention to revisit. Tourist facilities have no significant effect on intention to revisit. Visitor satisfaction has a significant effect on intention to revisit. Tourism promotion has a significant effect on intention to revisit through satisfaction. Service quality has a significant effect on intention to revisit through visitor satisfaction. Tourism facilities have a significant effect on intention to revisit through visitor satisfaction.]]>
<![CDATA[ANALISIS KUALITAS PRODUK DAN DISKON TERHADAP KEPUASAN KONSUMEN MELALUI KEPUTUSAN PEMBELIAN SEBAGAI VARIABEL INTERVENING PADA TOKO THRIFT DINDA SAYUDHA DI SITUBONDO ]]>
<![CDATA[Aziza, Aziza]]>;
<![CDATA[Ediyanto, Ediyanto]]>;
<![CDATA[Pramesthi, Riska Ayu]]>
<![CDATA[ Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 9 (2023): SEPTEMBER 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.36841/jme.v2i9.3604
<![CDATA[The aim of the research is to find out the analysis of product quality and discounts on consumer satisfaction through purchasing decisions as an intervening variable at the Thrift Dinda Sayudha store in Situbondo. The sampling technique in this study was simple random sampling. Data analysis and hypothesis testing in this study used Partial Least Square (PLS-SEM) The results of the direct effect hypothesis test using the Smart PLS 3.0 application, show that product quality has a positive and significant effect on purchasing decisions, discounts have a positive and significant effect on purchasing decisions, product quality has a positive and significant effect on consumer satisfaction, discounts have a negative and insignificant effect on satisfaction consumers, purchasing decisions have a positive and significant effect on consumer satisfaction, product quality has a positive and significant effect on consumer satisfaction through purchasing decisions, discounts have a positive and significant effect on consumer satisfaction through purchasing decisions.]]>
<![CDATA[PENGARUH WORD OF MOUTH DAN KUALITAS PRODUK TERHADAP MINAT BELI ULANG MELALUI KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA IKAN KERING UD. PUTRA PUTRI DI SITUBONDO ]]>
<![CDATA[Agustin, Putri Dwi]]>;
<![CDATA[Hamdun, Edy Kusnadi]]>;
<![CDATA[Syahputra, Hendra]]>
<![CDATA[ Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 9 (2023): SEPTEMBER 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.36841/jme.v2i9.3619
<![CDATA[The aim of the study was to determine the effect of Word of Mouth and Product Quality on Repurchase Interest through Consumer Satisfaction as an Intervening Variable in Dried Fish UD. Sons and Daughters in Situbondo. The sampling technique used in this study was simple random sampling of 92 consumers. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM) The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that word of mouth has a positive and significant effect on consumer satisfaction, product quality has a positive and significant effect on consumer satisfaction, word of mouth has a negative but significant effect on repurchase intention, product quality has a positive effect and significant to repurchase intention, consumer satisfaction has a positive and significant effect on repurchase intention, word of mouth has a positive and significant effect on repurchase intention through consumer satisfaction, product quality has a positive and significant effect on repurchase intention through consumer satisfaction]]>
<![CDATA[ANALISIS KEBERAGAMAN PRODUK DAN KUALITAS PELAYANAN TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA KEDAI BABE DI SITUBONDO ]]>
<![CDATA[Yaqin, Rizal Ainul]]>;
<![CDATA[Sari, Lita Permata]]>;
<![CDATA[Praja, Yudha]]>
<![CDATA[ Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 9 (2023): SEPTEMBER 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.36841/jme.v2i9.3624
<![CDATA[Marketing management can be defined as the analysis of planning, implementing and controlling programs designed to create, build and maintain profitable exchanges with target markets to achieve organizational goals. The research objective is to analyze and test the effect of product diversity and service quality on customer loyalty through customer satisfaction. The population in this study were consumers of Kedai Babe. The sampling technique was determined by the sample random sampling method. This study's data analysis and hypothesis testing used the Structural Equation Model-Partial Least Square (PLS-SEM). The results of the direct effect hypothesis test using the Smart PLS 3.0 application show that product diversity has a negative but insignificant effect on customer satisfaction, service quality has a significant positive effect on customer satisfaction, product diversity has a significant positive effect on customer loyalty, service quality has a significant positive effect on customer loyalty, customer satisfaction has a positive but insignificant effect on customer loyalty, product diversity has a significant negative effect does not affect customer loyalty through customer satisfaction, service quality has a positive but insignificant effect on consumer loyalty through customer satisfaction.]]>
<![CDATA[PENGARUH BEBAN BIAYA DAN PENDAPATAN TERHADAP PERTUMBUHAN LABA PT PEGADAIAN DENGAN GROSS PROFIT MARGIN SEBAGAI VARIABEL INTERVENING DI CABANG BESUKI KABUPATEN SITUBONDO TAHUN 2019-2021 ]]>
<![CDATA[Mahila, Laely Septy Izza]]>;
<![CDATA[Wahyuni, Ika]]>;
<![CDATA[Pramitasari, Triska Dewi]]>
<![CDATA[ Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 9 (2023): SEPTEMBER 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.36841/jme.v2i9.3605
<![CDATA[The purpose of this study is to investigate the influence of cost burden and income on profit growth of PT Pegadaian with Gross Profit Margin as an intervening variable at Besuki Branch, Situbondo, for the years 2019-2021. The population for this research comprises reports accessible for 5 years from 2018 to 2022 (5 x 12 months = 60 data) at PT Pegadaian Besuki branch. The sampling technique used ;in the study is purposive sampling, resulting in a total of 36 data points within a 3-year period (2019, 2020, 2021) x 12 months = 36 data points. The sampling technique employed is purposive sampling. Data analysis and hypothesis testing in this research were conducted using the Structural Equation Model – Partial Least Square (PLS-SEM). The results of hypothesis testing for direct effects using Smart PLS 3.0 indicate that cost burden has a significant negative effect on gross profit margin, income has a significant negative effect on gross profit margin, cost burden has a positive but not significant effect on profit growth, cost burden has a significant negative effect on profit growth, and gross profit margin has a significant negative effect on profit growth. The results of hypothesis testing for indirect effects show that the cost burden variable has a significant negative effect on profit growth through gross profit, and income has a significant negative effect on profit growth through Gross Profit Margin.]]>
<![CDATA[ANALISIS PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP MINAT BELI ULANG KONSUMEN SMARTPHONE SAMSUNG PADA TOKO PONSEL CEMPAKA CELL DI KABUPATEN SITUBONDO DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING ]]>
<![CDATA[Pratiwi, Dwi]]>;
<![CDATA[Soeliha, Siti]]>;
<![CDATA[Pramitasari, Triska Dewi]]>
<![CDATA[ Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 9 (2023): SEPTEMBER 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.36841/jme.v2i9.3620
<![CDATA[The aim of the study was to determine the Analysis of the Effect of Price and Product Quality on Consumer Repurchase Interests of Samsung Smartphones at Cempaka Cell Cell Phone Shops in Situbondo Regency with Consumer Satisfaction as an Intervening Variable. The sampling technique used in this study was simple random sampling of 97 consumers. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM) The results of the direct effect hypothesis test using the Smart PLS 3.0 application, show that price has a positive and significant effect on consumer satisfaction, product quality has a positive and significant effect on consumer satisfaction, price has a positive and significant effect on repurchase intention, product quality has a negative and significant effect on interest repurchase, consumer satisfaction has a positive and significant effect on repurchase intention, price has a positive and significant effect on repurchase intention through consumer satisfaction, product quality has a positive and significant effect on repurchase intention through consumer satisfaction]]>
<![CDATA[ROA DALAM MEMEDIASI FAKTOR-FAKTOR YANG MEMPENGARUHI HARGA SAHAM PADA PERUSAHAAN PERTAMBANGAN YANG TERDAFTAR DI BEI ]]>
<![CDATA[Maulani, Mildatul]]>;
<![CDATA[Sari, Lita Permata]]>;
<![CDATA[Pramitasari, Triska Dewi]]>
<![CDATA[ Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 9 (2023): SEPTEMBER 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.36841/jme.v2i9.3601
<![CDATA[The study aimed to determine ROA in mediating the factors that influence stock prices in mining companies listed on the IDX. In this study, the sampling technique used was purposive sampling. This study's data analysis and hypothesis testing used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of direct influence hypothesis testing using the Smart PLS 3.0 application show that the Current Ratio positively and significantly affects ROA. DER has a positive and significant effect on ROA. The current Ratio has a positive and significant effect on stock price; DER has a positive and significant effect on stock price; ROA has a negative and significant effect on stock price; the Current Ratio has a negative and insignificant effect on stock price through ROA, DER has a negative and insignificant effect on stock price through ROA.]]>
<![CDATA[PENGARUH PELATIHAN DAN BUDAYA ORGANISASI TERHADAP KINERJA DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INETRVENING PADA APARATUR SIPIL NEGARA DI UPT PUSKESMAS BESUKI ]]>
<![CDATA[Nurwasilah, Siti]]>;
<![CDATA[Arief, Mohammad Yahya]]>;
<![CDATA[Syahputra, Hendra]]>
<![CDATA[ Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 9 (2023): SEPTEMBER 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.36841/jme.v2i9.3625
<![CDATA[The research objective was to determine the effect of training and organizational culture on performance with job satisfaction as an intervening variable for state civil servants at UPT Puskesmas Besuki. The sampling technique used in this study is a saturated sample. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square The results of the direct effect hypothesis test using the Smart PLS 3.0 application, show that training has a positive and significant effect on job satisfaction, organizational culture has a positive and significant effect on job satisfaction, training has a positive and significant effect on ASN performance, organizational culture has a negative and insignificant effect on performance ASN, job satisfaction has a positive and significant effect on ASN performance, training has a positive and significant effect on ASN performance through job satisfaction, organizational culture has a positive and significant effect on ASN performance through job satisfaction]]>
<![CDATA[PENGARUH INTENSITAS MODAL DAN LEVERAGE TERHADAP KINERJA KEUANGAN DENGAN NILAI PERUSAHAAN SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN MAKANAN DAN MINUMAN YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2019-2021 ]]>
<![CDATA[Safitri, Vira Dianita]]>;
<![CDATA[Karnadi, Karnadi]]>;
<![CDATA[Subaida, Ida]]>
<![CDATA[ Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 9 (2023): SEPTEMBER 2023 ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis ]]>
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DOI: 10.36841/jme.v2i9.3610
<![CDATA[This study aims to determine the effect of capital intensity and leverage on company value through financial performance as an intervening variable in food and beverage companies listed on the Indonesia Stock Exchange for the 2019-2021 periods. This study used a sample of 11 food and beverage companies with a three-year period from 2019-2021 which were selected using a purposive sampling technique. Collection techniques are obtained through the official IDX website: www.idx.co.id. Data analysis and hypothesis testing in this study used the Smart PLS 3.0 Equation Method (Partial Least Square). The results of the direct effect hypothesis test using the Smart PLS 3.0 application indicate that capital intensity has a significant effect on financial performance. Leverage has a significant effect on financial performance. Capital intensity has a significant effect on company value. Leverage has a significant effect on company value. Financial performance has a significant effect on company value. Capital intensity has a significant effect on company value through financial performance. Leverage has a significant effect on company value through financial performance.]]>
