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Journal of Sustainable Community Development
ISSN : -     EISSN : 30267803     DOI : -
Core Subject : Social,
The Journal of Sustainable Community Development (JSCD) is dedicated to advancing knowledge and scholarship in the field of sustainable community development. JSCD serves as a platform for researchers, practitioners, policymakers, and community leaders to disseminate their work, exchange ideas, and engage in critical discourse related to various aspects of creating and maintaining sustainable communities.
Arjuna Subject : Umum - Umum
Articles 5 Documents
Search results for , issue "Vol. 4 No. 1 (2026): Journal of Sustainable Community Development" : 5 Documents clear
Penguatan Literasi Numerasi dalam Pembelajaran Matematika melalui Program Dosen Tamu di SMA Muhammadiyah Boarding School Zam-Zam Cilongok Sofiyati, Noor; Muzdalifah, Lilik; Puspita, Dian; Setyowisnu, Glagah Eskacakra; Saputro, Isnu Aji
Journal of Sustainable Community Development Vol. 4 No. 1 (2026): Journal of Sustainable Community Development
Publisher : MID Publisher International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/qmbh1x55

Abstract

Program Pengabdian kepada Masyarakat (PkM) ini bertujuan untuk meningkatkan kemampuan literasi numerasi siswa melalui pembelajaran matematika yang kontekstual dan berfokus pada siswa (student-centered learning). Kegiatan dilakukan melalui program dosen tamu di SMA Muhammadiyah Boarding School (MBS) Zam-Zam Cilongok. Kegiatan ini merupakan bagian dari pelaksanaan kerja sama antara FMIPA Universitas Jenderal Soedirman dengan sekolah mitra. Materi yang dijelaskan mencakup lima topik dalam pembelajaran matematika SMA, yaitu persamaan kuadrat, barisan dan deret, matriks, eksponen, dan sistem persamaan linier. Metode pembelajaran yang digunakan adalah pembelajaran kontekstual dengan pendekatan student-centered learning. Evaluasi dilakukan dengan kuis, pengamatan aktivitas siswa, dan umpan balik dari guru mitra. Hasil kegiatan menunjukkan bahwa lebih dari 80% siswa mampu memahami konsep matematika dengan lebih baik dan berpartisipasi aktif dalam kegiatan pembelajaran. Guru mitra juga memberikan tanggapan yang positif terhadap metode pembelajaran yang diterapkan. Program ini menunjukkan bahwa kerja sama antara perguruan tinggi dan sekolah bisa menjadi model yang efektif dalam mendukung pendidikan berkualitas di lingkungan sekolah.
Program Magang Mahasiswa sebagai Model Pengabdian dalam Penguatan Tata Kelola Administrasi Publik Daerah Pratama, T. Fardhan Nur; Syamsuri, Abd. Rasyid; Halim, Abd.; Siddik, Ega
Journal of Sustainable Community Development Vol. 4 No. 1 (2026): Journal of Sustainable Community Development
Publisher : MID Publisher International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/74sg2x02

Abstract

Pengabdian kepada masyarakat bertujuan meningkatkan kapasitas kelembagaan mitra melalui penerapan pengetahuan akademik secara aplikatif. Artikel ini mendeskripsikan program magang mahasiswa sebagai model pengabdian masyarakat dalam penguatan tata kelola administrasi publik pada Badan Kesatuan Bangsa dan Politik Kabupaten Pelalawan, Provinsi Riau. Kegiatan dilaksanakan menggunakan pendekatan partisipatif melalui penempatan mahasiswa secara langsung dalam aktivitas administrasi perkantoran selama periode magang. Tahapan kegiatan meliputi identifikasi kebutuhan instansi, pendampingan administrasi surat-menyurat dan arsip, pengolahan data bantuan keuangan partai politik, serta dukungan teknis penyelenggaraan Pilkada Serentak. Data diperoleh melalui observasi, dokumentasi, dan evaluasi kinerja administrasi sebelum dan sesudah pendampingan. Hasil kegiatan menunjukkan adanya peningkatan kinerja yang terukur, antara lain kenaikan arsip terklasifikasi dari 48% menjadi 86%, percepatan waktu temu kembali dokumen dari 27 menit menjadi 11 menit, serta penurunan tingkat kesalahan pencatatan dari 17% menjadi 6%. Selain memberikan manfaat bagi mitra, program ini juga meningkatkan kompetensi profesional mahasiswa dalam bidang administrasi publik dan tata kelola pemerintahan. Temuan ini menegaskan bahwa program magang mahasiswa dapat menjadi model pengabdian masyarakat yang aplikatif, berkelanjutan, dan dapat direplikasi untuk memperkuat kapasitas administrasi instansi pemerintah daerah.
Marketing Communication Strategy of Chatime in Increasing Brand Awareness at Tzu Chi Hospital Jakarta Mantu, Poppie Indriyanti; Al-Khorri, Alief Muhammad
Journal of Sustainable Community Development Vol. 4 No. 1 (2026): Journal of Sustainable Community Development
Publisher : MID Publisher International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/bmt86a82

Abstract

This study examines the marketing communication strategies implemented by Chatime Tzu Chi Hospital North Jakarta in increasing brand awareness. The rapid growth of the bubble tea beverage industry in Indonesia has intensified competition among brands, requiring companies to implement effective marketing communication strategies to attract consumers and strengthen brand recognition. Despite Chatime consistently receiving the Top Brand Award in the bubble drink category, understanding how its marketing communication strategies contribute to brand awareness at the outlet level remains important. Therefore, this study addresses the research question: How do marketing communication strategies implemented by Chatime Tzu Chi Hospital North Jakarta contribute to increasing brand awareness among consumers? Novelty: The novelty of this research lies in its qualitative exploration of integrated marketing communication strategies applied at the operational outlet level, providing insights into how advertising, sales promotion, public relations, personal selling, and direct marketing collectively influence brand awareness in the competitive bubble tea market. This study employed a qualitative research approach using a case study design. Data were collected through in-depth interviews, observation, and documentation involving key informants consisting of the assistant store manager, barista staff, consumers, and an academic expert in communication studies. The collected data were analyzed using descriptive qualitative analysis to identify the marketing communication strategies implemented and their influence on brand awareness. The findings indicate that Chatime applies integrated marketing communication strategies consisting of advertising, sales promotion, public relations, personal selling, and direct marketing to strengthen consumer awareness of the brand. Promotional programs and direct interaction between staff and customers were identified as key factors influencing consumer interest and brand recognition. The study concludes that integrated marketing communication strategies play an important role in increasing brand awareness and strengthening Chatime’s brand position within the competitive beverage market. These findings suggest that combining multiple promotional strategies and maintaining direct engagement with consumers can effectively enhance brand recognition and consumer loyalty.
Beyond Sectoral Silos: How Community Development Enhances Sector-Based Outcomes-Insights from Tanzania Kinyashi, George Frank
Journal of Sustainable Community Development Vol. 4 No. 1 (2026): Journal of Sustainable Community Development
Publisher : MID Publisher International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/pc4ce628

Abstract

Sector-based approaches have driven significant investments in infrastructure and service delivery across the Global South. However, evidence from development practice increasingly demonstrates that technical success does not automatically translate into sustained social outcomes. This paper argues that the community development field provides the critical integrative function needed to translate sectoral inputs into meaningful and durable development outcomes. Using a qualitative approach, including document review and practitioner reflective methods, the paper examines how community development enhances relevance, coherence, effectiveness, efficiency, sustainability, and impact of sector-based interventions. It conceptualizes community development professionals as “general social physicians” who diagnose social issues, facilitate participation, and coordinate sectoral expertise to ensure community ownership and long-term benefits. The paper is limited by its over-reliance on secondary sources and expert personal experience. However, it offers a significant novel contribution by presenting the “general social physician” concept as an integrative model depicting the community development field as a coordinating discipline within sector-based development practice. In this way, the paper contributes to international development debates by demonstrating how community development can bridge sectoral silos and strengthen citizen empowerment in low- and middle-income countries.
Implementation of Bhinneka Tunggal Ika Values in the Lives of the Bajo Ethnic Community: Strengthening Nationalism through Multicultural Education Zulfaidil, Zulfaidil
Journal of Sustainable Community Development Vol. 4 No. 1 (2026): Journal of Sustainable Community Development
Publisher : MID Publisher International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/vamtf940

Abstract

Cultural, religious, and traditional diversity often has the potential to generate social friction if not properly managed. However, the Bajo community in Langara Laut Village has transformed this diversity into a source of harmony through the implementation of Bhinneka Tunggal Ika values. This study aims to explore the community’s understanding and application of diversity values, examine intergenerational differences in interpreting these values, and analyze the role of the Projek Penguatan Profil Pelajar Pancasila (P5) in sustaining these principles as a foundation for strengthening nationalism. This research employs a descriptive qualitative approach, utilizing observation, interviews, and documentation involving traditional leaders, teachers, and community members across different generations. The findings reveal that diversity values are internalized through mutual cooperation (gotong royong), interreligious tolerance, and cross-ethnic participation in traditional ceremonies. The older generation emphasizes the preservation of cultural traditions, while the younger generation demonstrates greater openness to globalization without abandoning their Bajo cultural identity. Furthermore, the P5 program has proven effective in enhancing the younger generation’s understanding by integrating local wisdom with national identity. Therefore, multicultural education grounded in local wisdom can serve as an effective strategy to foster nationalism and maintain unity within diversity.

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