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ABM: International Journal of Administration, Business and Management
Published by Institut Teknologi dan Sains Mandala
ISSN : 27462439     EISSN : 27741664     DOI : https://doi.org/10.31967/abm.v5i2
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
ABM : International Journal of Administration, Business and Management is an interdisciplinary journal that seeks both theoretical and practical papers devoted to aspects of the subject matter indicated in the title. Topics will be drawn, but not limited to, the following areas: Business Management Agribusiness Management Management Information System Accountancy Economic Development Islamic Economics Other relevan themes
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 3 Documents
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Search results for , issue "Vol 7 No 2 (2025): December 2024 - May 2025" : 3 Documents clear
The Effect of Self efficacy and Compensation on Work Discipline in Improving Employee Performance in PDAM Tirta Mahameru in Lumajang District Riski Rama Duta, Muhammad; Apriono, Markus; Sumani
ABM: International Journal of Administration, Business and Management Vol 7 No 2 (2025): December 2024 - May 2025
Publisher : LPPM Institut Teknologi dan Sains Mandala

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Abstract

Employee performance is a key variable in supporting the effectiveness of organizational operations, especially in the context of public services at PDAM Tirta Mahameru, Lumajang Regency. This study aims to analyze the effect of self-efficacy and compensation on employee performance with work discipline as a mediating variable. Self-efficacy is defined as an individual's belief in the ability to complete a task, while compensation includes remuneration, incentives, and facilities that function as employee motivators. This study uses a quantitative approach with a path analysis method on a population of 152 employees. Primary data were obtained through a Likert-scale questionnaire and analyzed using validity, reliability, and classical assumption tests. The results of the analysis show that self-efficacy and compensation significantly affect work discipline, which in turn has a positive effect on employee performance. In addition, self-efficacy and compensation also have a significant direct effect on employee performance. Mediation analysis indicates that work discipline acts as a partial mediator in the relationship between self-efficacy and performance, while the mediation of work discipline on the relationship between compensation and performance does not show a dominant role. This finding confirms that improving employee performance can be achieved through strengthening self-efficacy, optimizing the compensation system, and developing consistent work discipline in the PDAM Tirta Mahameru environment of Lumajang Regency.
A Model of Marketing Strategies to Increase New Student Admissions Setiyawan, Rafni; Suryaningsih, Ika Barokah; Afandi, Mochammad Farid
ABM: International Journal of Administration, Business and Management Vol 7 No 2 (2025): December 2024 - May 2025
Publisher : LPPM Institut Teknologi dan Sains Mandala

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Abstract

This study aims to formulate an effective marketing strategy to increase the number of new student enrollments at the Institute of Technology and Business (ITB) Widya Gama Lumajang. Despite having competitive advantages such as affordable tuition fees, a strategic location, and a strong entrepreneurial vision, the institution has experienced a decline in enrollment over the past five years. Using a descriptive qualitative approach, this research employs SWOT (Strengths, Weaknesses, Opportunities, Threats) and QSPM (Quantitative Strategic Planning Matrix) analyses to identify internal and external strategic factors. Data were collected through in-depth interviews, observations, and documentation involving university leaders, faculty members, current students, prospective students, and parents. The findings indicate that establishing a dedicated digital content team is a top strategic priority, as social media has become the main channel through which prospective students obtain information. Additional recommended strategies include strengthening alumni and parent networks, conducting open-campus promotional events, and transforming the institution into a university to broaden academic offerings. This study concludes that market-oriented and digitally-driven marketing strategies are essential to enhancing the competitiveness of private higher education institutions amid intense educational competition
The effect of product quality, brand image, promotion, and price on consumer purchase decisions in umkm on car-free day kab. Jember Permana, Angga Ade; Kusuma, Dedy Wijaya; Sinrungtam, Wasana; Putra, Ihrom Caesar Ananta; Wahid, Abdul
ABM: International Journal of Administration, Business and Management Vol 7 No 2 (2025): December 2024 - May 2025
Publisher : LPPM Institut Teknologi dan Sains Mandala

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Abstract

Previous research is the most important thing in a research or scientific article. Previous research is useful for strengthening theories and phenomena that affect variables. This article reviews the Influence of Product Quality, Brand Image, Promotion and Price on Consumer Purchasing Decisions at UMKM Car Free Day Kab. Jember. The purpose of writing this marketing management literature review article is to build a hypothesis that can be used in further research. The results of this study are: 1) Product Quality partially does not affect consumer Purchasing Decisions; 2) Brand Image partially does not affect consumer Purchasing Decisions; 3) Promotion partially affects consumer Purchasing Decisions; 4) Price partially does not affect Consumer Purchasing Decisions; 5) Product Quality, Brand Image, Promotion and Price simultaneously affect Consumer Purchasing Decisions at UMKM Car Free Day, Jember regency.

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