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Kurnia Suci Titih Angelina
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ppm.sps@univpancasila.ac.id
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ekobisman@univpancasila.ac.id
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Sekolah Pascasarjana Universitas Pancasila Jl. Borobudur No. 7, Jakarta Pusat, 10320
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Ekobisman : Jurnal Ekonomi Bisnis Manajemen
Published by Universitas Pancasila
ISSN : 25284304     EISSN : 25979302     DOI : https://doi.org/10.35814/ekobisman
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
1) Micro and macro economics; 2) Marketing, Finance, Operational, Human Resources and Strategic Management; 3) Business Digital
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
 1 
Search results for , issue "Vol. 5 No. 1 (2020): AGUSTUS" : 5 Documents clear
PENGARUH PROCUREMENT PLANNING DAN KOMPETENSI SDM TERHADAP KINERJA PENGADAAN BARANG/JASA PT ANGKASA PURA I (PERSERO) MELALUI E-PROCUREMENT SYSTEM DENGAN INFORMATION TECHNOLOGY SEBAGAI VARIABEL MODERATOR Gabby Pinaria, Astried; Supriyadi, Edy; Derriawan
EKOBISMAN : JURNAL EKONOMI BISNIS MANAJEMEN Vol. 5 No. 1 (2020): AGUSTUS
Publisher : SEKOLAH PASCASARJANA PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/jeko.v5i1.1637

Abstract

Astried Gabby Pinaria1, Edy Supriyadi2, Derriawan3 Angkasa Pura 1,Sekolah Pascasarjana Universitas Pancasila23 e-mail: astriedpinaria88@gmail.com ABSTRACT The study aims to determine whether there is an influence of procurement planning and HR competencies on the performance of goods / services procurement of PT Angkasa Pura I (Persero) through the implementation of e-procurement system with moderation of Information Technology in the process of procurement of goods / services at the Head Office of PT. Angkasa Pura I (Persero). The method used in this study is a descriptive statistical method with quantitative through questionnaire survey and observation approaches in the field, where the research sample is the Procurement Unit, Technical Unit and Goods / Services Provider at the Head Office of PT. Angkasa Pura I (Persero). To test this hypothesis Structural Equation Model (SEM) - PLS and using WarpPLS 7.0 tools from the results of the research conducted, an analysis was produced that showed that procurement planning has a significant effect on e-procurement systems, and HR competence has a significant effect on e-procurement system, procurement planning has a significant effect on the performance of goods / services procurement through e-procurement system, HR competence has a significant effect on the performance of goods / services procurement through e-procurement system but the direct effect is not significant on the performance of goods / services procurement, e-procurement system significant effect on the performance of procurement of goods / services and there is a significant influence between the interaction of e-procurement systems on the performance of procurement of goods / services that are moderated by information technology
ANALISIS  FAKTOR-FAKTOR  YANG   MEMPENGARUHI  PENYERAPAN ANGGARAN BELANJA DENGAN PERENCANAAN ANGGARAN SEBAGAI  PEMODERASI PADA PEMERINTAH KOTA DEPOK TAHUN 2013-2017. Ani, Lelly; Mulyadi, JMV; Pratowo, Dwi
EKOBISMAN : JURNAL EKONOMI BISNIS MANAJEMEN Vol. 5 No. 1 (2020): AGUSTUS
Publisher : SEKOLAH PASCASARJANA PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/jeko.v5i1.1638

Abstract

Lelly Ani1, JMV. Mulyadi2, Dwi Pratowo3 Pemerintah Kota Depok1,Sekolah Pascasarjana Universitas Pancasila23 lellyani79@gmail.com Abstract The research objective was to analyze factors influencing the budget absorption in Depok Municipality with Budget Planning as a moderating variable. The research was causal associative research. It applied survey research methodology. The population was 190 respondents that consisted of the users of budget/authority to use budget, commitment makers, financial administrative officials, activity technical executors, and treasurer for expenditures in 38 SKPDs. The data were gathered by using questionnaires SKPD in Depok Municipality. The total sample of respondents was 114 peoples. The data were processed using multiple regression and residual analysis. The results showed that Human Resources Competence, the process of procurement of goods and services, and organizational commitment partially have a significant positive effect on the absorption of Depok City budget. Budget planning which is a moderating variable can strengthen the relationship between Human Resources Competence towards budget absorption, but budget planning does not strengthen the relationship between the procurement of goods and services, and organizational commitment to the absorption of the Depok City budget.
FAKTOR-FAKTOR YANG MEMPENGARUHI USER ACCEPTANCE TERHADAPIMPLEMENTASI ENTERPRISE RESOURCE PLANNINGMENGGUNAKAN MODEL UTAUT.( STUDI PADA PT ANGKASA PURA I (PERSERO)) Nuzulia, Farida; Supriyadi, Edy; Derriawan
EKOBISMAN : JURNAL EKONOMI BISNIS MANAJEMEN Vol. 5 No. 1 (2020): AGUSTUS
Publisher : SEKOLAH PASCASARJANA PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/jeko.v5i1.1639

Abstract

Penelitian ini bertujuan untuk menganalisa faktor-faktor yang mempengarhui user acceptanceterhadap implementasi enterprise resource planning dengan model UTAUT. Penelitianmenggunakan data primer dengan metode pengumpulan data dilakukan melalui pendistribusiankuesioner kepada responden. Populasi pada penelitian ini merupakan seluruh pegawai selain pejabatstruktural maupun manajerial, yaitu pegawai officer dan analyst di PT Angkasa Pura I (Persero)dengan lokasi kerja kantor pusat - Jakarta. Jumlah sampel sebanyak 63 responden yang diambildengan menggunakan teknik purposive sampling. Metode analisis data yang digunakan adalahStructural Equation Model (SEM) dengan bantuan software WarpPLS. Dapat disimpulkan dari hasilpenelitian bahwa performance expectancy, effort expectancy, anxiety, social influence, danfacilitating conditions berpengaruh signifikan terhadap behavioral intention. Kemudian facilitatingconditions dan behavioral intention juga berpengaruh signifikan terhadap use behavior. Dari 3variabel moderator yang digunakan, hanya leadership yang signifikan memoderasi pengaruh anxietyterhadap behavioral intention, sedangkan age tidak signifikan memoderasi pengaruh performanceexpectancy terhadap behavioral intention, begitu juga experience tidak signifikan memoderasipengaruh effort expectancy terhadap behavioral intention.
PENGARUH MOBILE BANKING SERVICE DAN DIGITAL  MARKETING TERHADAP  CONSUMER  LOYALTY   MELALUI  BRAND  TRUST PADA PT BANK NEGARA INDONESIA CABANG CIBINONG Hairunnisa; Widyastuti, Sri; Thalib, Supriyadi
EKOBISMAN : JURNAL EKONOMI BISNIS MANAJEMEN Vol. 5 No. 1 (2020): AGUSTUS
Publisher : SEKOLAH PASCASARJANA PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/jeko.v5i1.1642

Abstract

PENGARUH MOBILE BANKING SERVICE DAN DIGITAL MARKETING TERHADAP CONSUMER LOYALTY MELALUI BRAND TRUST PADA PT BANK NEGARA INDONESIA CABANG CIBINONG Hairunnisa1, Sri Widyastuti2, Supriadi Thalib3 Sekolah Pascasarjana Universitas Pancasila123 nisabrghairunnisa77@gmail.com Customer loyalty is the peak achievement of banking business players. Satisfied and loyal customers will not hesitate to become spreaders of good news who always spread the goodness of the banking products they consume. This study aims to determine the effect of mobile banking services and digital marketing on brand trust, to determine the effect of mobile banking services and digital marketing on consumer loyalty and to determine the effect of brand trust on consumer loyalty. This type of research used in this study is causality research. While the research method used in this study is the verification method. The research results obtained are Mobile Banking Service has a positive effect on Customer Loyalty, digital marketing has a positive effect on brand trust, Mobile Banking Service has a positive effect on Customer Loyalty, Digital Marketing has a positive effect on Customer Loyalty and Brand Trust has a positive effect on Customer Loyalty. Keywords: Mobile Banking Service, Digital Marketing, Brand Trust, Consumer Loyalty.
PENGARUH PROMOSI PENJUALAN DENGAN PENDEKATAN TRANSAKSIONAL DAN PENDEKATAN NEURO LINGUISTIC PROGRAM TERHADAP MINAT DAN KEPUTUSAN DOKTER DALAM MEMILIH PRODUK DAN IMPLIKASINYA UNTUK PENULISAN RESEP Prihatini, Indri; Sumaryono, Wahono; Bahfen, Faiq
EKOBISMAN : JURNAL EKONOMI BISNIS MANAJEMEN Vol. 5 No. 1 (2020): AGUSTUS
Publisher : SEKOLAH PASCASARJANA PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Interests are regarded as an intermediary between motivational factors that influencebehavior and indicate how hard a person has a willingness to Interests shows howmuch effort a person is planning to do something in order to produce a decision.Purchasing decisions are a step in the decision-making process in which theconsumer actually makes a purchase. One of the factors that influence the interest ofdoctors to make decisions in prescribing drugs in the hospital is the approachbetween a medical representative with a doctor. This study aims to determine theeffect of promotion with a transactional approach and neuro linguistic approachprogram (NLP) to the decision of the physician in choosing a product and itsimplications for prescription writing. The sample in this research is doctors whowork in Hospital in Jakarta area, amount 80 responder determined by formula Slovin.The type of data used is the primary data taken through the questionnaire. Theanalysis method used is multiple linear regression with doctor's decision inprescribing as dependent variable, while the independent variable is sales promotionin transactional and sales promotion in NLP. The results showed that the mostinfluential factor on physician interest in decision making on prescription writingwas sales promotion in NLP with 33.2% contribution, compared to transactionpromotion transactional which only 5.3%. Therefore, NLP can be a good choice forsales promotion of physicians' interest and decisions in prescribing.

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