In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism)
In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) is an electronic scientific journal in the scope of informatics, science, entrepreneurship, applied arts, social sciences and mathematics.
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<![CDATA[Hubungan Antara Karateristik Pekerjaan Dengan Motivasi Kerja Karyawan PT. Pionirbeton Plant Cimareme Bandung ]]>
<![CDATA[Dewi Puspasari]]>;
<![CDATA[Evi Sri Nurhastuti]]>;
<![CDATA[Pradiptya Septyanti Putri]]>
<![CDATA[ In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) Vol 20 No 1 (2021): In Search ]]>
Publisher : <![CDATA[LPPM UNIBI ]]>
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DOI: 10.37278/insearch.v20i1.389
<![CDATA[Which factors are low work ability, misguided work. Whether or not there is, the large or small existence between the numbers is very up to the perception of the perception of employees. This research aims to know about the tightness of the relationship between the work and farming staff of employees of PT Perintisbeton Indutri Plant Cimareme Bandung. The hypothesis behind this study is again the negative perception of employees about the function of their work, the lower the average work. The first variable in this study is work and work is also how it works. The measuring instrument that since for the characteristics of the work using JCS (Scale of Work Characteristics) was first born by Hackman and Oldham (1980) and then some were exiled by Maymanah, et al., (2018) as many as 12 items. And for variable mingling work, the instrument by which the construction of the measuring instrument is located kinlaw theory (1981), which the researchers did on its fumes, this scale contains 26 items. This research is a life research initiative. Life that is carried out in this research is the employees of PT Perintisbeton Indutri Plant Cimareme Bandungumber of 60 people. For those who know the relationship between variables jakarta using "Spearman Ranking Correlation Test". Data based on the results of processing, obtained that there is a positive relationship between the work and the average work of pt employees. Pioneerbeton Indutri Plant Cimareme Bandung. This is already there from the results of statistics, obtained thit > ttab with average level = 0.05 so that Ha0 and H1 caliber with rs = 0.726 which table according to Guilford (Harun Al-Rasyid,1994:46) is included in the criteria of high correlation degree means research hypothesis]]>
<![CDATA[Pengaruh Digital Marketing Melalui Instagram Dan Discount Seasonal Terhadap Impulsive Buying Pada Layanan Mcdelivery ]]>
<![CDATA[Hidayat Rizky Pratama]]>;
<![CDATA[Ratih Hadiantini]]>;
<![CDATA[Sabilla Saberina]]>
<![CDATA[ In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) Vol 20 No 1 (2021): In Search ]]>
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DOI: 10.37278/insearch.v20i1.390
<![CDATA[This study aims to see the state and influence of digital marketing through Instagram and seasonal discounts on impulsive purchases on McDelivery services. The data shows McDelivery is in third place with a proportion of 21% as the most frequently used fast food delivery, this is presumably due to promotional services carried out by McDelivery on Digital Marketing via Instagram, where McDelivery is only promoted on the official Instagram account @McDonaldsid which makes The promos on the McDelivery service are less focused because they integrate with other promos. The population in this study were all McDelivery Indonesia users with a total population of 17,609 which came from the number of McDelivery application downloads on the app store and play store with a sample size of 100 respondents. By using survey research methods, with descriptive and associative types of research that aims to determine the existence of independent variables and to determine whether the influence of the dependent variable on the independent variable. The results of the large trial of the effect of digital marketing (X1) on impulsive buying (Y) is 30.73%. The big influence of seasonal discount (X2) on impulsive buying (Y) is 20.76%. The effect of digital marketing (X1) and seasonal discounts (X2) on impulsive buying (Y) is 57.80%, of which 40.20% is outside research.]]>
<![CDATA[Pengaruh Pajak Dan Tunneling Incentive Terhadap Trasnfer Pricing ]]>
<![CDATA[Putri Gantine Lestari]]>
<![CDATA[ In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) Vol 20 No 1 (2021): In Search ]]>
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DOI: 10.37278/insearch.v20i1.391
<![CDATA[The Economic globalization had a huge impact on the development of international transactions. It is not uncommon for many companies to expand their business to foreign countries by forming multinational companies in several countries by making various investments and transactions on an international scale, one of which is by conducting transfer pricing. This study aims to see the effect of taxes and tunneling incentive on transfer pricing. This research method is quantitative research using multiple regression. The sample of this research is all multinational manufacturing companies listed on the Indonesia Stock Exchange 2017-2019 period, there 16 companies so that the total sample obtained is 48 samples. Based on the results of the research, it was found that taxation partially affected to transfer pricing and tunneling incentives had no effect on transfer pricing while simultaneously taxes and tunneling incentives had an effect on transfer pricing.]]>
<![CDATA[PENGARUH PENJUALAN, BEBAN POKOK PENJUALAN, DAN PAJAK PENGHASILAN TERHADAP LABA BERSIH (STUDI KASUS PERUSAHAAN DI BEI SEKTOR INDUSTRI MAKANAN DAN MINUMAN PERIODE 2014 – 2019) ]]>
<![CDATA[Eko Purwanto]]>
<![CDATA[ In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) Vol 20 No 1 (2021): In Search ]]>
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DOI: 10.37278/insearch.v20i1.392
<![CDATA[This study intends to examine the effect of sales, cost of goods sold, and income tax on company net income. Sales refer to income from the main results of the company's operations, cost of goods sold are all costs related to production and others for making a certain product at a certain amount, while income tax is a company's obligation to the state which is binding. The population in this study were all food and drink industry sector companies listed on the Indonesia Stock Exchange from 2014 to 2019. The sample selection was using a non-probability method with certain criteria in order to obtain 12 companies and 72 financial reports. The regression model is used in data analysis, it is found that sales results and cost of goods sold have no effect on net income, while taxes have an effect on company net income.]]>
<![CDATA[Pengaruh Leverage Terhadap Manajemen Laba ]]>
<![CDATA[Astari Dianty]]>
<![CDATA[ In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) Vol 20 No 1 (2021): In Search ]]>
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DOI: 10.37278/insearch.v20i1.393
<![CDATA[The main objective of this study is to obtain empirical evidence on the effect of leverage on earnings management in manufacturing companies in the basic industrial sector and chemicals listed on the Indonesian stock exchange. The data population was 63 manufacturing companies in the period 2015 - 2019. The sample was taken by purposive sampling, where only 6. The data analysis used in this study is testing classical assumptions and linier regression analysis. Research partially proves that leverage hasn’t an effect on earnings management.]]>
<![CDATA[Pengaruh Etos Kerja Dan Sistem Infomasi Manajemen Pegawai (SIMPEG) Terhadap Produktivitas Kerja Pegawai Yang Bekerja Secara WFH Pada Pusat Sains Dan Teknologi Atmosfer (PSTA) Lapan Bandung ]]>
<![CDATA[Adi Permana Sidik]]>;
<![CDATA[Sabilla Saberina]]>;
<![CDATA[Ratih Hadiantini]]>
<![CDATA[ In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) Vol 20 No 1 (2021): In Search ]]>
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DOI: 10.37278/insearch.v20i1.394
<![CDATA[This study aims to determine the effect of work ethic and Employee Management Information System (SIMPEG) and work productivity of employees who work in WFH at the Center for Atmospheric Science and Technology (PSTA) LAPAN Bandung. The method used in this research is descriptive and verification with a quantitative approach. The population used in this study were all employees of the Center for Atmospheric Science and Technology totaling 88 respondents using non-probability sampling techniques, saturated samples. Based on the research results that work ethic is in the low category, Employee Management Information System (SIMPEG) is in the low category and work productivity is in the low category with the magnitude of the influence of work ethic on work productivity by 3%, Employee Management Information System (SIMPEG) on productivity work amounted to 6%, and the effect simultaneously amounted to 12.2%. The results of the study partially show that work ethic has an effect on work productivity, Employee Management Information System (SIMPEG) has no effect on work productivity. Simultaneously work ethic and Employee Management Information System (SIMPEG) affect work productivity.]]>
<![CDATA[Perancangan Sistem Informasi Akuntansi Pembayaran Angsuran Kredit Usaha Kecil Menengah Kebawah (UKM) ( Studi Kasus Pada Koperasi Syari’ah Simpan Pinjam Baitut Tamwil Muhammadiyah Bina Insani Cabang Sukajadi Kota Bandung ) ]]>
<![CDATA[Titan Parama Yoga]]>
<![CDATA[ In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) Vol 20 No 1 (2021): In Search ]]>
Publisher : <![CDATA[LPPM UNIBI ]]>
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DOI: 10.37278/insearch.v20i1.395
<![CDATA[Koperasi as a forum for business activities that are close to the community are also required to keep up with developments in technology and business. This is related to improving services to its members. This demand is not without reason because it is also seen from the perspective of competition. The increase in services provided by koperasi can also be used by koperasi to develop their business fields so that they can better support the economy of members in particular and society in general. The Accounting Information System for small and medium business (UKM) loan installment payments which will be designed at the KSPS BTM Bina Insani has the aim not only of improving services but also transparency of management, distribution and even reporting of savings and loans which have been one of the business sectors of the BTM KSPS. Bina Insani. The method of designing an accounting information system for small and medium business (SME) loan installments uses the waterfall method which in each stage will be evaluated whether it is in accordance with the needs and desires of the KSPS BTM Bina Insani where the process will start from planning and analyzing needs for anything which will be designed in the accounting information system for small and medium business (UKM) credit installment payments, the design of each menu is continued with coding and ends with testing of the system whether it is running well and as needed so that the accounting information system for credit installment payments small and medium enterprises (UKM) which will be designed later can help the KSPS BTM Bina Insani to maximize the payment of credit installments for small and medium enterprises (UKM) with trust.]]>
<![CDATA[PENGARUH ELECTRONIC WORD OF MOUTH (EWOM) MELALUI AKUN INSTAGRAM @MARASOE.ID TERHADAP SIKAP KONSUMEN ]]>
<![CDATA[Mita Hendriyani]]>;
<![CDATA[Shinta Hartini Putri]]>;
<![CDATA[Faisal Reza]]>
<![CDATA[ In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) Vol 20 No 1 (2021): In Search ]]>
Publisher : <![CDATA[LPPM UNIBI ]]>
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DOI: 10.37278/insearch.v20i1.397
<![CDATA[Electronic word of mouth (EWOM) is a negative or positive statement made by actual, potential, or previous consumers who talk about this product and information is available to people via the internet media. One company that utilizes Electronic word of mouth (EWOM) is Marasoe by utilizing Instagram social media. The purpose of this study was to determine the effect of intensity, Valence of opinion and Content via Instagram @ Marasoe.id on consumer attitudes. The theory used is Theory Of Reasoned Action. The research method used is quantitative using a verification approach. The data were analyzed using the regression method to find the effect and the F test and the T test for simultaneous and partial hypothesis testing. The sampling technique used random sampling to 163 respondents. The results of this study indicate that simultaneously Electronic word of mouth (EWOM) through the Intagram account Marasoe.id affects consumer attitudes. Partially the intensity, Valence of opinion and Content through the Intagram account Marasoe.id affect consumer attitudes. The value of R is 0.794 and the coefficient of determination (R Square) is 0.631 which shows an effect of 63.1%, while the remaining 36.9% is explained by other causes. The regression coefficient for X is 0.410, indicating that every 1% increase in Electronic word of mouth (EWOM) units will increase consumer attitudes by 0.410.]]>
<![CDATA[Analisis Isi Pesan Colorism Pada Tayangan Channel Youtube Gitasav Berjudul "Ketika Warna Kulit Bikin Hidup Sulit" | Beropini Episode 59 ]]>
<![CDATA[Dessi Isnaeni]]>;
<![CDATA[Rachmawati Windyaningrum]]>;
<![CDATA[Faisal Reza]]>
<![CDATA[ In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) Vol 20 No 1 (2021): In Search ]]>
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DOI: 10.37278/insearch.v20i1.398
<![CDATA[Colorism is the different manner that a person gets based on skin color. This research aims to find out how many messages contain colorism messages on YouTube channel Gitasav entitled "Ketika Warna Kulit Bikin Hidup Sulit" | Beropini Episode 59. This research uses content analysis of the Holsty model theory and Lasswell theory. This research uses quantitative methods through descriptive content analysis design. This research uses descriptive statistics that aim to describe how many colorism messages appear on these impressions. The results of this research indicate that there are messages of colorism on YouTube channel Gitasav entitled "Ketika Warna Kulit Bikin Hidup Sulit" Beropini| Episode 59 with a total frequency of 227 times(100%). There are colorism messages in the lighter skin color message category with a total frequency of 73 times (32.1%). There are colorism messages in the whiter skin color message category with a total frequency of 40 times (17.6%). There are messages of colorism in the darker skin color message category with a total frequency of 45 times (20%). There are messages of colorism in the browner skin color message category with a total frequency of 22 times (9.7%). There are messages of colorism in the category of psychological and economic privilege messages for light skin with a total frequency of 35 times (15.4%). There are messages of colorism in the low social and economic hierarchical message category for dark skin with a total frequency of 12 times (5.2%). It can be concluded that there are messages colorism in each message category colorism on YouTube content Gitasav.]]>
<![CDATA[Prediksi Penjualan Dan Pengendalian Persediaan Tabung Gas LPG 3 Kg Menggunakan Metode Dekomposisi Dan Model Persediaan P (Studi Kasus : Pangkalan Gas Lpg Karanggan) ]]>
<![CDATA[Eman Lesmana]]>;
<![CDATA[Elis Hertini]]>;
<![CDATA[Salsabila Daradeyana]]>
<![CDATA[ In Search (Informatic, Science, Entrepreneur, Applied Art, Research, Humanism) Vol 20 No 1 (2021): In Search ]]>
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DOI: 10.37278/insearch.v20i1.399
<![CDATA[This paper discusses the prediction of sales and supply of 3 kg LPG gas at the Karanggan LPG base. This base needs the right policies to meet uncertain demand. Decomposition forecasting method is used to determine the prediction of sales of 3 kg LPG gas cylinders in the next period. Uncertain demand causes the inventory system to be probabilistic, so the inventory model P is used to manage the supply of 3 kg LPG cylinders with lost sales cases to obtain optimal time between orders and the total cost of inventory. Based on the research results, it is obtained forecasting results that increase every month until August 2020 and decrease in September and October 2020. The company must place LPG gas orders within 1 day intervals between orders. The total cost of selling 3 kg LPG gas using the inventory model with lost sales cases is IDR 44,122,831]]>
