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Andri Putra Kesmawan
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Perumahan Sidorejo, Jl. Sidorejo Gg. Sadewa No.D3, Sonopakis Kidul, Ngestiharjo, Kapanewon Kasihan, Kabupaten Bantul, Daerah Istimewa Yogyakarta 55184
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INDONESIA
Journal of Economics, Bussiness and Management Issues
Published by Indonesian Journal Publisher
ISSN : -     EISSN : 30320178     DOI : 10.47134/jebmi
Core Subject : Economy,
Economics, Econometrics & Finance
Journal of Economics, Bussiness and Management Issues (JEBMI) is a double-blind peer-reviewed journal published by Indonesian Journal Publisher, Indonesia. The journal publishes research articles, conceptual articles, and book reviews on economics, bussiness, financial, and management issues (See Focus and Scope). The articles of this journal are published 4 times a year; March, June, September, and December.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 4 Documents
 1 
Search results for , issue "Vol. 3 No. 1 (2025): Desember" : 4 Documents clear
Pengaruh Kualitas Pelayanan, Kualitas Produk Dan Promosi Terhadap Keputusan Pembelian Di Kopi Kenangan Sihombing, Kevin Afriandi; Chodidjah, Suryani
Journal of Economics, Bussiness and Management Issues Vol. 3 No. 1 (2025): Desember
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jebmi.v3i1.821

Abstract

This study aims to analyze the influence of service quality, product quality, and promotion on consumer purchase decisions at Kopi Kenangan. Using a quantitative research approach, data were collected through questionnaires distributed to 100 respondents who are regular customers in Bekasi. The sampling method applied was simple random sampling, and the collected data were analyzed using multiple linear regression tests with SPSS 25 software. The results show that partially, product quality and promotion have a positive and significant effect on purchase decisions, while service quality does not have a significant effect. This indicates that consumers tend to prioritize product attributes—such as taste consistency and beverage quality—as well as the attractiveness of promotional offers when making purchasing decisions. However, simultaneously, the three variables together have a significant influence on consumer purchase decisions. These findings highlight that product quality and promotion play a dominant role in shaping consumer behavior at Kopi Kenangan. Therefore, the company should focus on maintaining superior product standards and developing innovative promotional strategies, while continuing to uphold service quality as a supporting factor to enhance customer satisfaction and loyalty.
Peran Kompetensi Dan Pengembangan Karir: Dampaknya pada Kinerja Karyawan Putri, Olivia Melinda; Paulus, Ardianus
Journal of Economics, Bussiness and Management Issues Vol. 3 No. 1 (2025): Desember
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jebmi.v3i1.888

Abstract

This study aims to investigate the influence of competence and career development on employee performance at PT Bumi Pembangunan Pertiwi Madiun, Building Materials Division. The research was conducted using a quantitative approach with a causal design. The population consisted of 90 employees, and due to the relatively small number, a saturated sampling technique was applied, resulting in 90 distributed questionnaires. From these, 75 valid responses were analyzed using multiple linear regression. The findings reveal that competence has a positive and significant effect on employee performance, as indicated by a regression coefficient of 0.206 and a significance level of 0.004. Similarly, career development demonstrates a stronger positive and significant effect, with a regression coefficient of 0.777 and a significance level of 0.000. The coefficient of determination (R²) of 0.60 indicates that competence and career development together explain 60% of the variance in employee performance, while the remaining 40% is influenced by other factors such as motivation, compensation, or organizational culture. These results emphasize that while competence is essential as a foundation for effective performance, career development plays a more dominant role in motivating employees and enhancing their contributions.
Pengaruh Kualitas Produk, Influencer Marketing dan Fomo terhadap Keputusan Pembelian Madmilk Japanese Bakery Assyifa, Nadira; Saragih, Darwin Raja Unggul
Journal of Economics, Bussiness and Management Issues Vol. 3 No. 1 (2025): Desember
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jebmi.v3i1.897

Abstract

This study aims to analyze the influence of product quality, influencer marketing, and the phenomenon of Fear of Missing Out (FOMO) on purchase decisions among consumers of Madmilk Japanese Bakery in the city of Casablanca. The research employs a quantitative approach with a survey method, involving 122 respondents selected using purposive sampling techniques. Data collection instruments utilized a questionnaire with a five-point Likert scale. Data analysis was conducted through classical assumption tests (normality, heteroscedasticity, autocorrelation, multicollinearity, and linearity) and multiple linear regression analysis to test the research hypotheses. The results indicate that product quality, influencer marketing, and FOMO significantly and positively affect consumer purchase decisions. These findings underscore the importance of strategies to enhance product quality, implement effective influencer marketing, and manage FOMO phenomena to increase purchase decisions in the food and beverage industry. The implications of this study suggest that business practitioners can adopt these findings to develop more effective marketing strategies that enhance consumer appeal and loyalty in today’s digital era.
Analyses on Economic and Trade Factors of Indonesia’s Export Value Wicaksono, Katon; Yuanfen, Tu; Darwishzada, Murtaza; Htay, Kyaw
Journal of Economics, Bussiness and Management Issues Vol. 3 No. 1 (2025): Desember
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jebmi.v3i1.946

Abstract

Examines the crucial significance of the Regional Comprehensive Economic Partnership (RCEP) and trade facilitation measures in improving Indonesia's export performance.This study aims to evaluate the impact of customs efficiency, infrastructure development, and strategic investment on export value in Indonesia from 2002 to 2021. The study utilizes panel regression analysis to examine the degree to which advancements in these areas have facilitated the Indonesia's export sector. Research indicates that augmenting customs efficiency, upgrading infrastructure quality, and boosting investment in trade-related sectors are essential for reducing trade costs and expanding supply chain integration. Indonesia's export competitiveness by diminishing the time and expenses related to overseas trade. The  fundamental importance of Indonesia's involvement in the RCEP, which offers distinctive potential for the nation to enhance its trade facilitation initiatives, invigorate economic growth, and achieve improved integration into regional and global value chains. Being the one of largest free trade agreement globally, enables Indonesia to gain from improved market access, superior trading conditions, and a more advantageous regulatory framework. Comprehensive trade facilitation policies aimed at enhancing customs procedures, infrastructure, and investment in critical industries to promote export development. By focusing on these aspects, Indonesia can improve its trade competitiveness and attain continuous economic growth.

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