cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Donant Alananto Iskandar
Contact Email
streaming.kalbis@outlook.com
Phone
+6281514309422
Journal Mail Official
streaming.kalbis@outlook.com
Editorial Address
http://ojs.kalbis.ac.id/index.php/streaming/about/editorialTeam
Location
Kota adm. jakarta timur,
Dki jakarta
INDONESIA
STREAMING Business Journal
Published by UNIVERSITAS KALBIS
ISSN : -     EISSN : 29882435     DOI : https://doi.org/10.53008
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
STREAMING Business Journal adalah jurnal akses terbuka akademik yang bertujuan untuk mempromosikan integrasi manajemen dan bisnis. Fokusnya adalah menerbitkan makalah tentang manajemen dan bisnis. Makalah yang dikirimkan akan ditinjau oleh komite teknis jurnal. Semua artikel yang dikirimkan harus merupakan artikel asli, hasil penelitian yang sebelumnya tidak pernah dipublikasikan, eksperimental atau teoritis, dan akan ditinjau oleh reviewer. Artikel yang dikirimkan ke jurnal harus memenuhi kriteria ini dan tidak boleh sedang dipertimbangkan untuk publikasi di tempat lain. Naskah harus mengikuti gaya jurnal dan dapat ditelaah dan diedit.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 12 Documents
 1   2 
Search results for , issue "Vol. 1 No. 2 (2022): STREAMING Business Journal" : 12 Documents clear
Pengaruh Social Media Marketing, Product Knowledge terhadap Keputusan Pembelian Ramen melalui Minat Sebagai Variabel Intervening Shifa, Adelin Audya; Nurjanah, Siti
STREAMING Vol. 1 No. 2 (2022): STREAMING Business Journal
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/streaming.v1i2.1436

Abstract

This study aims to determine the effect of social media marketing and product knowledge on purchase decisions of mika ramen kari with purchase intention as an intervening variable. There are four variables in this study, namely social media marketing, product knowledge, purchase decisions and purchase intention. This study uses quantitative methods using purposive sampling technique which is part of non-probability sampling. The questionnaire was distributed using google form with a sample of 180 respondents who were people who knew and had consumed mika ramen kari. The tests used in this research are validity test, reliability test, classical assumption test, hypothesis test and path analysis test. The results showed that the variables of social media marketing and product knowledge had an effect on purchasing decisions and buying interest. But the buying interest variable as an intervening variable does not mediate between the independent variable and the dependent variable.
Pengaruh Profitabilitas, Likuiditas, dan Kebijakan Dividen Terhadap Nilai Perusahaan Pada Perusahaan Healthcare Di BEI Nabilla, Tera Shalza; Dara, Siti Ruhana
STREAMING Vol. 1 No. 2 (2022): STREAMING Business Journal
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/streaming.v1i2.1455

Abstract

This study aims to determine the effect of profitability, liquidity, and dividend policy on firm value in healthcare sector companies listed on the Indonesia Stock Exchange for the 2017-2020 period. The sampling technique used purposive sampling and obtained a sample of 14 companies. This study uses quantitative methods with multiple regression analysis on panel data, namely classical assumption test, model feasibility test and hypothesis testing. The results show that: 1) profitability has no effect on firm value, 2) liquidity has no effect on firm value, 3) dividend policy affects firm value, 4) profitability, liquidity, and dividend policy simultaneously affect firm value.
Pengaruh Kualitas Produk, Promosi dan Harga Terhadap Keputusan Pembelian Produk Lacoco en Nature Agita, Nur; Meliana, Vina
STREAMING Vol. 1 No. 2 (2022): STREAMING Business Journal
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/streaming.v1i2.1456

Abstract

This study aims to determine the effect of product quality, promotion and price on purchasing decisions for Lacoco en Nature products. This study uses a quantitative approach. The sampling technique was purposive sampling through distributing questionnaires to 165 who had seen the content of local skincare brand Tiktok, and had used Lacoco en Nature stain or scar removal products. Data processing techniques in this study using multiple linear regression test. The results of the study indicate that product quality affects purchasing decisions, promotions affect purchasing decisions, and price affects purchasing decisions.
Pengaruh Likuiditas, Solvabilitas dan Aktivitas terhadap Nilai Perusahaan dengan Profitabilitas sebagai Variabel Intervening Sugandhi, Giovanni Vincent; Gisella, Verina; Dara, Siti Ruhana
STREAMING Vol. 1 No. 2 (2022): STREAMING Business Journal
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/streaming.v1i2.1466

Abstract

The purpose of the study was to determine the effect of liquidity, solvency and activity on firm value with profitability as intervening variables. The research population is the food and beverage companies listed on the IDX in 2016-2020. This study use quantitative methods with secondary data obtained from financial statements and use panel data. There are 23 samples from purposive sampling technique. The data analysis method is multiple regression analysis and path analysis. The results showed: liquidity have no effect on firm value, solvency have an effect on firm value, activities have an effect on firm value, liquidity have a significant effect on profitability, solvency have no effect on profitability, activity have a significant effect on profitability, profitability have an effect on firm value, profitability can mediate liquidity on firm value, profitability is not able to mediate solvency on firm value, and profitability can mediate activity on firm value.
Pengaruh Kualitas Produk, Content Marketing, Customer Engagement, dan Harga terhadap Keputusan Pembelian UMKM Zisallection Tertia, Nandinani Siti; Devanny, Indira; Afifah, Raulia Bunga; Meliana, Vina
STREAMING Vol. 1 No. 2 (2022): STREAMING Business Journal
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/streaming.v1i2.1594

Abstract

This study aims to determine the effect of product quality, content marketing, customer engagement and price on purchasing decisions of MSMEs Zisallection in Jabodetabek. This study uses quantitative methods and nonprobability sampling technique with purposive sampling method. The sample used 230 female respondents who had bought and followed Zisallection on Instagram. The analyzing technique of this research includes validity test, reliability test, classical assumption test, and hypothesis testing. The results showed that product quality has an effect on purchasing decisions, content marketing has an effect on purchasing decisions, customer engagement has an effect on purchasing decisions, and price has an effect on purchasing decisions. Product quality, content marketing, customer engagement, and price simultaneously effect on purchasing decisions.
Faktor–Faktor Yang Mempengaruhi Abnormal return Saham Pada Kinerja Jangka Panjang Penawaran Umum Perdana Hamonangan, Nelson; Ruhana Dara, Siti
STREAMING Vol. 1 No. 2 (2022): STREAMING Business Journal
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/streaming.v1i2.1596

Abstract

Studi ini berencana untuk memutuskan dampak Magnitude of undervaluing, Benhmark, Uang yang dikumpulkan, Harga pasar, ukuran perusahaan, usia perusahaan terhadap keuntungan saham aneh dari pameran penjualan pertama saham yang ditarik keluar. Fakta kecocokan langkah-langkah tersebut menjadikan model yang digunakan oleh para ilmuwan adalah teknik pengujian purposive, sehingga melalui 157 organisasi yang tercatat memimpin kontribusi publik mulai periode 2010 2019, dipilih 121 organisasi. Pemrograman SPSS 24 digunakan oleh para analis untuk memecah informasi menggunakan banyak kekambuhan langsung. Konsekuensi dari tinjauan masuk akal bahwa ukuran undervaluing, uang tunai yang dikumpulkan, harga pasar mempengaruhi pengembalian yang tidak biasa. Tolok ukur, ukuran perusahaan, usia perusahaan mempengaruhi pengembalian yang aneh.
Pengaruh Social Media Marketing, Product Knowledge terhadap Keputusan Pembelian Ramen melalui Minat Sebagai Variabel Intervening Shifa, Adelin Audya; Nurjanah, Siti
STREAMING Vol. 1 No. 2 (2022): STREAMING Business Journal
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/streaming.v1i2.1436

Abstract

This study aims to determine the effect of social media marketing and product knowledge on purchase decisions of mika ramen kari with purchase intention as an intervening variable. There are four variables in this study, namely social media marketing, product knowledge, purchase decisions and purchase intention. This study uses quantitative methods using purposive sampling technique which is part of non-probability sampling. The questionnaire was distributed using google form with a sample of 180 respondents who were people who knew and had consumed mika ramen kari. The tests used in this research are validity test, reliability test, classical assumption test, hypothesis test and path analysis test. The results showed that the variables of social media marketing and product knowledge had an effect on purchasing decisions and buying interest. But the buying interest variable as an intervening variable does not mediate between the independent variable and the dependent variable.
Pengaruh Profitabilitas, Likuiditas, dan Kebijakan Dividen Terhadap Nilai Perusahaan Pada Perusahaan Healthcare Di BEI Nabilla, Tera Shalza; Dara, Siti Ruhana
STREAMING Vol. 1 No. 2 (2022): STREAMING Business Journal
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/streaming.v1i2.1455

Abstract

This study aims to determine the effect of profitability, liquidity, and dividend policy on firm value in healthcare sector companies listed on the Indonesia Stock Exchange for the 2017-2020 period. The sampling technique used purposive sampling and obtained a sample of 14 companies. This study uses quantitative methods with multiple regression analysis on panel data, namely classical assumption test, model feasibility test and hypothesis testing. The results show that: 1) profitability has no effect on firm value, 2) liquidity has no effect on firm value, 3) dividend policy affects firm value, 4) profitability, liquidity, and dividend policy simultaneously affect firm value.
Pengaruh Kualitas Produk, Promosi dan Harga Terhadap Keputusan Pembelian Produk Lacoco en Nature Agita, Nur; Meliana, Vina
STREAMING Vol. 1 No. 2 (2022): STREAMING Business Journal
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/streaming.v1i2.1456

Abstract

This study aims to determine the effect of product quality, promotion and price on purchasing decisions for Lacoco en Nature products. This study uses a quantitative approach. The sampling technique was purposive sampling through distributing questionnaires to 165 who had seen the content of local skincare brand Tiktok, and had used Lacoco en Nature stain or scar removal products. Data processing techniques in this study using multiple linear regression test. The results of the study indicate that product quality affects purchasing decisions, promotions affect purchasing decisions, and price affects purchasing decisions.
Pengaruh Likuiditas, Solvabilitas dan Aktivitas terhadap Nilai Perusahaan dengan Profitabilitas sebagai Variabel Intervening Sugandhi, Giovanni Vincent; Gisella, Verina; Dara, Siti Ruhana
STREAMING Vol. 1 No. 2 (2022): STREAMING Business Journal
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/streaming.v1i2.1466

Abstract

The purpose of the study was to determine the effect of liquidity, solvency and activity on firm value with profitability as intervening variables. The research population is the food and beverage companies listed on the IDX in 2016-2020. This study use quantitative methods with secondary data obtained from financial statements and use panel data. There are 23 samples from purposive sampling technique. The data analysis method is multiple regression analysis and path analysis. The results showed: liquidity have no effect on firm value, solvency have an effect on firm value, activities have an effect on firm value, liquidity have a significant effect on profitability, solvency have no effect on profitability, activity have a significant effect on profitability, profitability have an effect on firm value, profitability can mediate liquidity on firm value, profitability is not able to mediate solvency on firm value, and profitability can mediate activity on firm value.

Page 1 of 2 | Total Record : 12

 1   2 

Filter by Year

2022 2022


Reset
Filter By Issues
All Issue Vol. 5 No. 1 (2026): STREAMING Business Journal Vol. 4 No. 2 (2025): STREAMING Business Journal Vol. 4 No. 1 (2025): STREAMING Business Journal Vol. 3 No. 2 (2024): STREAMING Business Journal Vol. 3 No. 1 (2024): STREAMING Business Journal Vol. 2 No. 2 (2023): STREAMING Business Journal Vol. 2 No. 1 (2023): STREAMING BUSINESS JOURNAL Vol. 1 No. 2 (2022): STREAMING Business Journal Vol. 1 No. 1 (2022): STREAMING Business Journal