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Puteri Andika Sari
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Banking & Management Review
Published by Sekolah Tinggi Ilmu Ekonomi EKUITAS
ISSN : 22528520     EISSN : 28284313     DOI : https://doi.org/10.52250/bmr
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Management and Banking Field (Financial Management, Marketing Management, Operations Management, Human Resources Management, Conventional Banking, and Sharia Banking).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 62 Documents
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The Role of Employer Branding in Employee Retention: A Bibliometric Perspective Nurhasanah, Intan; Qolby, Aufa Abiyya
Banking & Management Review Vol. 13 No. 1: Banking & Management Review
Publisher : STIE Ekuitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52250/bmr.v13i1.934

Abstract

Introduction/Main Objectives: Employer branding is a vital strategy in human resource management, addressing both talent attraction and retention. While its role in recruitment is well-documented, its impact on employee retention is underexplored, especially in the context of technological advancements and workforce diversity. Background Problems: Organizations face challenges in retaining employees due to evolving workforce expectations, hybrid work models, and increased competition for talent. How employer branding can mitigate turnover and foster loyalty remains a critical question for modern organizations. Novelty: This study integrates bibliometric analysis with practical insights, highlighting emerging trends such as hybrid work, diversity, and technology integration. It identifies research gaps in sector-specific branding strategies and the unique needs of gig economy workers and millennials, providing a more comprehensive understanding. Research Methods: A bibliometric analysis of 372 articles published from 2000 to 2024 was conducted using VOSviewer software. Data were categorized into themes such as employee engagement, job satisfaction, and digital transformation. Finding/Results: Employer branding improves employee retention by fostering engagement, promoting a positive work culture, and leveraging technology. Emerging themes like inclusivity and hybrid work reflect modern workforce needs, while gaps remain in sector-specific strategies. Conclusion: Strong employer branding reduces turnover and enhances competitiveness. Organizations must adopt holistic strategies aligning values with employee needs, fostering inclusivity, and utilizing technology. Future research should explore sector-specific and technology-driven branding strategies. 
Bibliometric Analysis: Emotional Intelligence on Leadership Permana, Yudha Aviv; Mahendra, Yudhistira Ihza
Banking & Management Review Vol. 13 No. 1: Banking & Management Review
Publisher : STIE Ekuitas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52250/bmr.v13i1.937

Abstract

Introduction/Main Objectives: This study explores research trends on Emotional Intelligence (EI) within transformational leadership. As EI increasingly emerges as a critical competency for effective leadership in dynamic organizational settings, examining its scholarly development is essential. Background Problems: Despite extensive EI research across disciplines, its integration into transformational leadership remains fragmented. Limited understanding persists regarding how EI supports leadership development across cultural and institutional contexts. This study addresses these gaps by analyzing global research trends and directions of EI within transformational leadership. Novelty: This paper presents a comprehensive bibliometric review mapping the global landscape of EI-related studies in leadership. It highlights underexplored dimensions such as cultural diversity, digital work environments, and leadership development programs—areas often overlooked in previous studies. Research Methods: Using the Scopus database, 1,428 documents were retrieved with the keyword “Emotional Intelligence,” restricted to the Business, Management, and Accounting field. Bibliometric analysis with VOSviewer examined co-authorship, keyword co-occurrence, publication trends, and geographical distribution. Finding/Results: Publications on EI have grown steadily between 1999 and 2024, peaking during 2005–2010 and 2016–2024. Thematic links connect EI with emotional regulation, motivation, empowerment, and innovation. The United States, United Kingdom, and Australia were identified as leading contributors, with influential scholars including Neal M. Ashkanasy and Ronald H. Humphrey. Conclusion: The findings reaffirm EI’s critical role in transformational leadership and highlight the need for further exploration in cross-cultural and digital contexts. The study offers insights for developing emotionally intelligent leadership frameworks to enhance adaptability and organizational performance.

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