cover
Contact Name
Nia D Simanjuntak
Contact Email
genesissembiring@gmail.com
Phone
-
Journal Mail Official
admin@multitechpublisher.com
Editorial Address
Jl. Veteran Gg Cahaya No 103, Berastagi. Indonesia
Location
Kab. karo,
Sumatera utara
INDONESIA
International Journal of Economics, Business Management and Accounting
Published by MULTITECH PUBLISHER
ISSN : -     EISSN : 30326028     DOI : https://doi.org/10.59890/ijebma.v6i2
Core Subject : Economy, Science,
International Journal of Economics, Business Management and Accounting (IJEBMA) is a research journal in the discipline of economics, business, management, information management, and accounting which is aimed to contribute to a novelty or state-of-the-art academic development or real-world business applications or both. This journal encompasses original research articles, including Economics, Business, management, Accounting, Finance, Behavioral Accounting, Accounting Management, information management, business Ethics, and entrepreneurship. IJEBMA is published by Multitech Publisher twice a year (January and July).
Articles 5 Documents
Search results for , issue "Vol. 3 No. 2 (2021): July 2021" : 5 Documents clear
The Effect of Food Product and Service Quality Towards Customer Satisfaction Towards Online Satisfaction on Grab Online Application Audrey Larisa Fortunata; Cecilia Angel Monica; Clarissa Oktavia Fondra; Crysani Mutiara; Sylvie Wilvian
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 3 No. 2 (2021): July 2021
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v3i2.214

Abstract

In line with the current advancement of information and communication technology, everything goes to the internet in any part of the world. Following the evolution of information and communication in the business world, such as purchasing and selling goods or services that are now done online (Winda Halimah, Nurdin Hidayat, & Nadya Fadillah Fidhyallah., 2021). The modern digital era has the potential to create numerous options for business success. It is also possible that culinary entrepreneurs who are now thriving in Indonesia may take advantage of this opportunity by developing online dining ordering systems in their culinary businesses.  The participants in this study are active users of the Grab web application who have used the online service. Purposive sampling was utilized to identify respondents who have used the food service at least once in the previous three months. In this research we plan to describe the demographic characteristics of the participants, including age, gender, employment, and frequency of app usage. To achieve this, we intend to calculate frequencies, percentages, means, and standard deviations. These statistical measures will help provide a comprehensive understanding of the participant demographics. Frequency refers to the number of occurrences of each category within a variable
Tax Justice and Voluntary Compliance of the Taxpayers in Nigeria Oyeniyi Oluwafunmilayo Caroline; Okoughenu Sunday Azeita
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 3 No. 2 (2021): July 2021
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v3i2.451

Abstract

The study examined how tax justice could influence voluntary tax compliance among taxpayers in Nigeria in which the theoretical underpinning was expediency theory which establishes the practicability and feasibility of a tax administration to the extent of its formulation and collection. The work’s methodology was an ex-post facto research design where the authors were afforded an avalanche of secondary sources-oriented data between 1981 to 2020. The proxies of Tax justice were Petroleum Profit Tax (PPT), Companies Income Tax (CIT), Duties and (D) while the proxies of voluntary compliance before the advent of Voluntary Assets Income and Declaration Scheme (VAIDS) is the Gross Domestic Product (GDP) upon which tax was paid). The result of the study of the main objective posited a significant relationship between tax justice and voluntary tax compliance among taxpayers (0.03 @ 5% significance level). The result of the specific objectives also revealed a significant relationship between the explained and explanatory variables (0.02, 0.00 @ 5% significant level). In addition, the Analysis of Variance (ANOVA) result of 0.00 is significant at the 5% level. Also, Pearson’s result shows a positive correlation between GDP on one hand and PPT, CIT, and D on the other hand. The study, therefore, concluded that with a virile and formidable tax justice system many taxpayers will voluntary and promptly file returns to pay tax since they can now feel the impact of the tax regime
Developing a Comprehensive Library Marketing Strategy for Effective Outreach Sonal Umesh patil; Amita Sharma
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 3 No. 2 (2021): July 2021
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v3i2.708

Abstract

The promotion and marketing of the library and information sector is necessary in academic environments such as universities and colleges in order to raise awareness of the library services. Product marketing is crucial for businesses in order to improve sales and, ultimately, profit. The idea of promoting libraries and marketing library services is discussed in this essay. The collections of academic libraries are diverse. Marketing library products is essential to promoting the active collection. In this essay, methods and strategies for effectively marketing library services are suggested   
Assessing the Organizational Communication Style and its Effect on Employees' Performance in the Case of Wachemo University Endalkachew Desta; Zemede Chamiso
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 3 No. 2 (2021): July 2021
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v3i2.750

Abstract

In the case of Wachemo University, this paper looks into evaluating organizational communication style and how it affects employee performance. 261 sample respondents were given a standardized questionnaire as part of the study's survey methodology. The study's aims were achieved by combining the dependent variable, employee performance in the organization, with the independent variables completeness, correctness, consideration, clarity, conciseness, courtesy, and concreteness. Vice Presidents of Academic Affairs, Research and Community Service, and Administrative and Development are all involved in this investigation. The sample was chosen purposefully within each office: from the academic vice-president office, the colleges of business and economics, social science, and agricultural science were chosen; from the research and community service vice-president office, the following institutions were chosen: Community service directorate office, Research publication office, and Research directorate office.  The finance office and Student service office were chosen from the administrative and development vice-president office. Following collection, the data was analyzed using tables and graphs that use descriptive statistics. Additionally, a multiple linear regression model was employed to investigate how changes in each of the study's independent factors affected how well the employees performed. The results demonstrate that every independent variable has a favorable and significant impact on how well an organization's employees perform. Affective commitment and the communication surrounding work and organization were both favorably impacted by social and emotional subjects that were discussed between superiors and subordinates. The organization should build a fluid communication style between different departments in order for them to better coordinate and cooperate in order to achieve the overall organizational goals, according to the results and recommendations          
Marketing and Regulatory Issues for Functional Foods and Nutraceuticals Rehan Haider; Geetha Das
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 3 No. 2 (2021): July 2021
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v3i2.796

Abstract

Functional foods and nutraceuticals have gained substantial attention in recent years due to their potential to offer health benefits beyond basic nutrition. These products bridge the gap between food and pharmaceuticals, offering an appealing solution for health-conscious consumers. However, the marketing of functional foods and nutraceuticals is not without its challenges. One primary concern is regulatory compliance. These products often straddle the line between food and medicine, making it crucial to navigate complex regulatory requirements. Marketing claims, such as "heart-healthy" or "immunity-boosting," need to be substantiated by scientific evidence, and companies must ensure compliance with regional food and drug regulations to avoid legal repercussions. Consumer skepticism is another issue. Although functional foods and nutraceuticals are designed to improve health, consumers remain cautious about their effectiveness and safety. Overcoming this skepticism necessitates transparent and credible communication, backed by well-designed clinical studies and endorsements from healthcare professionals. Competitive differentiation is a constant challenge. The market is flooded with similar products, making it challenging to stand out. Companies must invest in branding, innovative product development, and unique marketing strategies to distinguish themselves from the competition. Price sensitivity is a critical factor. Functional foods and nutraceuticals tend to be more expensive than regular foods, which can deter price-conscious consumers. Marketing should focus on the long-term health benefits and value proposition to justify the premium pricing. Distribution and accessibility can be problematic. Functional foods and nutraceuticals are not always readily available in all regions, limiting market reach. Expansion strategies and partnerships with retailers are crucial to ensuring widespread accessibility. Educating both consumers and healthcare professionals is essential

Page 1 of 1 | Total Record : 5