Prosiding Seminar Nasional Ilmu Sosial dan Teknologi (SNISTEK)
SNISTEK adalah sebuah acara akademik yang prestisius dan berkualitas, yang diadakan setiap tahun dengan tujuan untuk mendukung pertukaran pengetahuan, ide, dan temuan terbaru dalam bidang ilmu sosial dan teknologi. Seminar ini merupakan platform ideal bagi para ilmuwan, peneliti, praktisi, dan akademisi untuk berbagi hasil penelitian terbaru, diskusi mendalam, dan memperluas jaringan profesional mereka. SNISTEK mengakomodasi berbagai topik dan disiplin ilmu dalam bidang ilmu sosial dan teknologi. Beberapa topik yang sering dibahas di SNISTEK meliputi, tetapi tidak terbatas pada: - Ilmu Sosial (Sosiologi, Psikologi, Antropologi, Ekonomi, dll.) - Teknologi dan Informatika - Manajemen dan Bisnis - Pendidikan - Kesehatan dan Kesejahteraan - Keberlanjutan dan Lingkungan - Kebijakan Publik dan Hukum - Teknologi Industri - Teknologi Pertanian dan Lingkungan dan banyak lagi.
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<![CDATA[Pengaruh Pengetahuan Sistem Informasi Akuntansi Dan Tingkat Pendidikan Terhadap Keberhasilan Usaha Mikro Kecil Dan Menengah Di Kota Batam ]]>
<![CDATA[Elsa Mailani Damanik]]>;
<![CDATA[Erni Yanti Natalia]]>
<![CDATA[ Prosiding Vol 5 (2023): SNISTEK ]]>
Publisher : <![CDATA[LPPM Universitas Putera Batam ]]>
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DOI: 10.33884/psnistek.v5i.8085
<![CDATA[The purpose of this study is to ascertain how the level of education and SIA knowledge affect the success of MSMEs. The sample for this study consists of MSME actors working in the food and beverage industry. One interpretation of quantitative research techniques is that they are positivism-based research techniques. The results of the hypothesis test were t count 2.100 > t table 1.660 and Sig 0.001. <0.05, so it can be concluded that the AIS Knowledge variable has a significant influence on business success. The education level variable obtained a t count value of 5.742 > Sig 0 point 000 > 0 point 05 and t table 1 point 660. Therefore, it can be said that a major factor affecting business success is the level of education. In light of this, it can be said that Ho is rejected and Ha is accepted, or, to put it another way, that the independent variables simultaneously have a significant impact on the dependent variable.]]>
<![CDATA[Penerapan Standar Akuntansi Keuangan UMKM Dalam Penyusunan Laporan Keuangan Pada Usaha Mikro Kecil Menengah Di Kota Batam ]]>
<![CDATA[Anggita Dwi Putri Ayu]]>;
<![CDATA[Haposan Banjarnahor]]>
<![CDATA[ Prosiding Vol 5 (2023): SNISTEK ]]>
Publisher : <![CDATA[LPPM Universitas Putera Batam ]]>
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DOI: 10.33884/psnistek.v5i.8086
<![CDATA[Micro, small and medium enterprises are businesses that have received attention from the Indonesian government. Financial reports are generally up to standard SAK EMKM, including notes on the statement of financial position, income statement and notes on financial statements. The main objective of the study is the accounting records of business actors in Batam City who have implemented financial accounting standards for micro, small and medium enterprises. Motivation for financial reports, socialization will be significantly related to the implementation of MSMEs. This approach uses qualitative interviews and questionnaires distributed to 100 respondents. Based on the data processing carried out on the variable financial statement variable (X1), the statement X1-X6 has a positive value. The conclusion is that the financial statements of micro, small and medium enterprises have a significant effect on SAK EMKM.]]>
<![CDATA[Definite and Indefinite Use in Ronaldo’s Interview ]]>
<![CDATA[Diffyanie Diffyanie]]>;
<![CDATA[Ambalegin Ambalegin]]>
<![CDATA[ Prosiding Vol 5 (2023): SNISTEK ]]>
Publisher : <![CDATA[LPPM Universitas Putera Batam ]]>
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DOI: 10.33884/psnistek.v5i.8087
<![CDATA[This qualitative research aimed to find out the errors of definite and indefinite in Ronaldo’s interview. The result of this research was displayed descriptively. The researchers used qualitative method for this research. The observational method and technique was a non-participant used to collect the data. While analyzing the data, identification was used as the method and competence in comparing was used as the technique. The script of Ronaldo’s interview was taken as the data and were analyzed narratively. Ronaldo as the speaker used “the” which he was not referring to a specific noun. He also used to talk about something that referred to a wide range of things then he suddenly used “the” when “the” only referred to something specific thing or a single thing or noun. This research used the theory of Hewings (2013). The results showed that 20 data errors of definite and indefinite use. It showed the errors of definite with 15 data and indefinite with 5 data.]]>
<![CDATA[Pengaruh Relationship Marketing Terhadap Loyalitas Konsumen Klinik Navaagreen Batam ]]>
<![CDATA[Inda Sukati]]>;
<![CDATA[Triana Ananda Rustam]]>
<![CDATA[ Prosiding Vol 5 (2023): SNISTEK ]]>
Publisher : <![CDATA[LPPM Universitas Putera Batam ]]>
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DOI: 10.33884/psnistek.v5i.8088
<![CDATA[The concept of relationship marketing emerged in the fields of services marketing and industrial marketing. Relationship marketing combines offline and online strategies to strengthen bonds between businesses and customers. In essence, it involves investing heavily in connections with customer.. The objective of this study is to investigate how he trust, commitment, communication, and conflict handling influence the customer loyalty. The data collection instrument used was a questionnaire which was administrated to a total sample of 100 consumers of Navaagreen Batam Clinic. The analyses involved statistical methods such reliability and validity tests and multiple regression. The results indicated that there are positive significant relationship between (a) trust, (b) commitment, (c) communication and consumer loyalty at Navaagreen Batam Clinic. The finding also indicated that there is negative insignificant relationship between Handling Customer Complaints/Conflicts and consumer loyalty at Navaagreen Batam Clinic. The study therefore recommends that Navaagreen Batam Clinic need to implement the strategy to maintain customer trust, commitment and communication. The current study also suggest to Navaagreen Batam Clinic for improving the customer’s complaint handling system as well as to show more care and concern when relating to their customers as all these give the consumers a seen as assurance and honor as revealed by the study result.]]>
<![CDATA[Analisis Faktor-Faktor Yang Mempengaruhi Kepatuhan Wajib Pajak Orang Pribadi Dalam Membayar Pajak Penghasilan ]]>
<![CDATA[Serlinda Afrinita Sari]]>;
<![CDATA[Hermaya Ompusunggu]]>
<![CDATA[ Prosiding Vol 5 (2023): SNISTEK ]]>
Publisher : <![CDATA[LPPM Universitas Putera Batam ]]>
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DOI: 10.33884/psnistek.v5i.8089
<![CDATA[Taxes are mandatory contributions for individuals or entities to the State that are coercive by law. The purpose of this study was to determine the effect of taxpayer knowledge, taxpayer awareness and tax sanctions on individual taxpayer compliance in paying income tax at KPP Pratama Batam Selatan. The population in this study amounted to 353,894 people with a sample using the slovin formula totaling 100 respondents. This study uses quantitative methods with data quality tests, classical assumption tests, multiple linear regression analysis and hypothesis testing using SPSS 25. From the research that has been done, the results show that using the t test the variables of taxpayer knowledge and taxpayer awareness have a significant effect on compliance taxpayers, while the variable tax sanctions have no significant effect on taxpayer compliance. Then in the f test variable knowledge of taxpayers, awareness of taxpayers and tax sanctions simultaneously affect taxpayer compliance in paying income tax.]]>
<![CDATA[Analisis Penerapan Akuntansi Biaya Bahan Baku Dan Biaya Tenaga Kerja Langsung Terhadap Peningkatan Hasil Produksi Pada PT Ghim Li Indonesia ]]>
<![CDATA[Baru Harahap]]>;
<![CDATA[Nur Isra Laili]]>;
<![CDATA[Muhammad Rahmat]]>
<![CDATA[ Prosiding Vol 5 (2023): SNISTEK ]]>
Publisher : <![CDATA[LPPM Universitas Putera Batam ]]>
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DOI: 10.33884/psnistek.v5i.8090
<![CDATA[The purpose of this study was to find out whether the cost of raw materials and direct labor costs had an effect on the increase in production. In this quantitative research two types of variables are used, namely the independent variable is Raw Material Cost, Direct Labor Cost and the dependent variable is Increased Production Results. Sampling is done by the technique used, namely purposive sampling. Data analysis using Classical Assumptions and Multiple Linear Regression methods. The results of the study were processed using SPSS 27, it can be seen that the Raw Material Cost has a tcount of 4.616 with a significance probability of 0.000, concluded that Raw Material Costs partially have a positive and significant effect on Increasing Production Cost of Direct Labor Costs has t count of 4.944 with a significance of 0,000 can be concluded that Direct Labor Costs partially have a positive and significant effect on Increasing Production Results. The F test shows the Fcount value of 71,270 and significance of 0,000b means that there is a significant effect between Raw Material Costs and Direct Labor Costs on Increasing Production Results.]]>
<![CDATA[Perancangan E-Commerce Pada Victory Collection Berbasis Web ]]>
<![CDATA[Narti Eka Putria]]>;
<![CDATA[Nurul Azwanti]]>
<![CDATA[ Prosiding Vol 5 (2023): SNISTEK ]]>
Publisher : <![CDATA[LPPM Universitas Putera Batam ]]>
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DOI: 10.33884/psnistek.v5i.8091
<![CDATA[Along with developments in technology, companies are increasingly required to use advanced technology as a tool or media to survive and win the competition. The impact on the aspect of competition is the formation of an increasingly strong competition. The purpose of this research is to know how to design sales system at Victory Collection using web system; And to know how to optimize the sales system more effectively and efficiently at Victory Collection; As well as to find out how the solution to increase sales using a manual into a web-based system at Victory Collection. By using Waterfall Process Model method, all the system details that have been running and the system that will be proposed will be arranged and implemented to optimize the promotion and sales of existing products at Victory Collection. The Waterfall Process approach or method is a systematic and sequential systematic development model that starts at the level and progress of the system in all stages such as analysis, design, code, testing, and maintenance. This model covers activities such as engineering and modeling of information systems, needs analysis, design, coding, maintenance, and testing. The design of this information system is limited only to the food and beverage sales system. The results of this system is expected to minimize damage and loss of sales data and ordering goods at Victory Collection; And this system is expected to help facilitate the search and presentation of goods data at Victory Collection; And this system is expected to increase the sales ratio at Victory Collection.]]>
<![CDATA[Penerapan Algoritma K-Means Untuk Pemetaan Penerimaan Bantuan Kesejahteraan Masyarakat di Kota Batam ]]>
<![CDATA[Nurul Azwanti]]>;
<![CDATA[Narti Eka Putria]]>
<![CDATA[ Prosiding Vol 5 (2023): SNISTEK ]]>
Publisher : <![CDATA[LPPM Universitas Putera Batam ]]>
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DOI: 10.33884/psnistek.v5i.8092
<![CDATA[2020 is a very difficult year for humans in this world, with a virus outbreak that has swept across the country, this outbreak is called Coronavirus Disease 2019 (Covid-19). Including in Indonesia with cases that continue to increase every day, until now there is no sign of this outbreak ending, with this incident the government issued a policy for large-scale social restrictions or known as PSPB in various regions that fall into the category of large case zones and According to data from the Riau Islands Covid-19 cluster, in Batam City itself, the number of Covid-19 cases continued to increase so that it exceeded the number of 2000. As a result of this protracted disaster, of course, human life has been disrupted, many jobs have been neglected, so that various types of businesses have had to go out of business because their turnover has been much reduced and this has caused business voters to have to lay off their employees. This situation received rapid attention from the government through the social service agency to provide welfare assistance for people affected by COVID-19, but the problem here is from observations while researchers are still many of the assistance that is not right on target, causing polemics for the community. This research will utilize one of the datamining techniques with the K means algorithm to determine the mapping or segmentation of government assistance to communities affected by COVID-19 in order to accelerate people's purchasing power with the aim that research results can be used by community leaders such as RT, RW to record citizens who need this assistance. The results of the analysis show that the clustering segmentation with the data analyzed is 30 data stating that there are priority recipients which are divided into 5 clusters with predetermined criteria.]]>
<![CDATA[Rancang Bangun Sistem Informasi Penjualan Berbasis Web Pada UMKM ZXID Di Kota Batam ]]>
<![CDATA[Arif Rahman Hakim]]>;
<![CDATA[Tukino Tukino]]>
<![CDATA[ Prosiding Vol 5 (2023): SNISTEK ]]>
Publisher : <![CDATA[LPPM Universitas Putera Batam ]]>
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DOI: 10.33884/psnistek.v5i.8093
<![CDATA[The development of technology is currently growing, one of them is the online development, which is very fast, many companies have started to offer their spare parts online in order to make the most profit, so the competition between companies is growing "spare parts" services. Company. This is why UMKM ZXID needs to create a web marketing information system so that consumers can easily access spare parts information as they can order directly և pay for spare parts through the website. The method used is the SDLC waterfall model, which consists of needs analysis, design, software coding, testing, marketing, and maintenance. The result of this research is a web-based marketing information system that allows consumers to easily order products to order spare parts and saves employees time and money.]]>
<![CDATA[Analisis Penentuan Harga Kamar Hotel Dengan Fuzzy Logic Metode Sugeno Berdasarkan Kebutuhan Pelanggan Di Kota Batam ]]>
<![CDATA[Anggia Dasa Putri]]>;
<![CDATA[Tukino Tukino]]>
<![CDATA[ Prosiding Vol 5 (2023): SNISTEK ]]>
Publisher : <![CDATA[LPPM Universitas Putera Batam ]]>
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DOI: 10.33884/psnistek.v5i.8094
<![CDATA[Determining the right hotel room pricing is a critical aspect of hotel management. In Batam City, a popular destination for both tourism and business, adjusting hotel room prices based on customer needs has become increasingly important. This research focuses on the utilization of Fuzzy Logic Sugeno Method to analyze and determine hotel room prices that can be tailored to the preferences and requirements of customers in Batam City. The Sugeno Method is a powerful technique in fuzzy logic that allows for qualitative modeling of customer preferences. This research integrates historical hotel room data, weather data, city event data, and customer preferences collected through surveys and sentiment analysis. Subsequently, this method is employed to generate membership functions that link input variables, such as weather, to the output variable, which is hotel room price. The research findings demonstrate that this approach can yield hotel room prices that are more aligned with customer preferences based on factors such as weather and city events. This aids hotels in Batam City in optimizing their revenue by offering competitive and enticing prices to potential customers. This research makes a significant contribution to the development of smarter pricing strategies in the hotel industry, with a focus on customer satisfaction and revenue enhancement.]]>
