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IJBAE
Published by Icon Publisher
ISSN : -     EISSN : 30907837     DOI : 10.71154/465nvw26
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
International Journal Business and Entrepreneurship is a scientific journal that focuses on the global study of business and entrepreneurship, covering strategy, innovation, cross-cultural management, as well as social entrepreneurship and startups. This journal is published by CV. Malik Rizki Amanah which is engaged in the field of Journal and Article publication. The journal provides a platform for academics and practitioners to share knowledge on trends, challenges and opportunities in the international business world. With a multidisciplinary approach, the journal contributes to the development of theory and practice relevant to the global business community. The editorial board also welcomes innovative articles that redefine any field of business and management. The editorial board emphasizes that the authors of every article appearing in this journal are fully responsible for its content. International Journal Business and Entrepreneurship is published three times a year, in March, July, and November.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 30 Documents
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Revisiting Dynamic Capabilities in the Digital Era: Toward a Framework of Adaptive Strategic Resilience Meyer, Anna Sophie Meyer; Fischer, Mateo Fischer
International Journal Business and Entrepreneurship Vol 2 No 3 (2025): November
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/5pyj8y03

Abstract

The purpose of this conceptual paper is to revisit and extend the dynamic capabilities theory by integrating it with digital transformation and organisational resilience. Building on Teece’s (2007) foundational framework, this study synthesises recent literature (2018–2024) to conceptualise how sensing, seizing, and reconfiguring capabilities evolve within digitally enabled contexts. The analysis reveals that digital transformation accelerates capability renewal and enhances organisational resilience by fostering continuous learning, data-driven foresight, and adaptive reconfiguration. The paper advances the theoretical understanding that resilience is not a separate construct but an emergent outcome of dynamic processes embedded in digital ecosystems. From a managerial perspective, it highlights that digital infrastructures, leadership cognition, and ambidextrous culture are key enablers of adaptive advantage in volatile environments. This integration contributes to the redefinition of dynamic capabilities as predictive and generative mechanisms rather than reactive routines. The study concludes by proposing directions for future empirical validation, including the operationalisation of digital dynamic capabilities and resilience measures across industries. 
Revisiting Resource-Based View in the Digital Age: From Tangible Assets to Data Capital Harper, Emily Harper; Thompson, Liam Thompson
International Journal Business and Entrepreneurship Vol 2 No 3 (2025): November
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/8mawe266

Abstract

This conceptual paper revisits the Resource-Based View (RBV) in the context of the digital economy, arguing that data capital has become the primary foundation of competitive advantage. Traditional RBV assumptions about tangible and static resources no longer capture the dynamic nature of digital competition. Through theoretical synthesis and literature integration, the study explores how data-driven capabilities transform the processes of resource accumulation, orchestration, and renewal. The findings highlight that data capital — characterised by scalability, renewability, and relational embeddedness — demands a redefinition of the VRIN framework. Firms gain sustainable advantage not merely by owning data but by transforming it into knowledge through analytics, dynamic capabilities, and digital literacy. The study proposes a new conceptual model, the Data-Based View (DBV), integrating insights from dynamic capabilities theory and ecosystem logic. It contributes to theory by extending RBV into the digital context and offers managerial implications for building data-centric strategies, governance, and human–technology complementarities. While conceptual in nature, this study provides a foundation for future empirical research to measure data capital and test its impact on firm performance. Ultimately, it asserts that the strategic essence of the digital age lies not in asset ownership, but in data orchestration and capability amplification.
Reframing Stakeholder Salience in Digital Ecosystems: Toward Inclusive Corporate Decision-Making Alves, Larissa Monteiro Alves; Costa, Rafael Henrique da Costa
International Journal Business and Entrepreneurship Vol 2 No 3 (2025): November
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/1tm13k15

Abstract

The acceleration of digital transformation has profoundly reshaped stakeholder dynamics, challenging traditional assumptions of stakeholder salience theory. This conceptual paper revisits the classic framework of power, legitimacy, and urgency, proposing a reconceptualisation suited for digital ecosystems. It argues that digitalisation introduces new sources of stakeholder influence, including algorithmic visibility, data control, and network interconnectivity, which redefine salience hierarchies. Drawing upon interdisciplinary perspectives from stakeholder theory, digital governance, and organisational communication, the study develops the notion of digital salience—a dynamic construct reflecting the fluidity of influence in online environments. The paper further explores how inclusive corporate decision-making processes, grounded in transparency and participatory governance, can enhance organisational adaptability and legitimacy in data-driven contexts. The discussion highlights the need for ethical and collaborative frameworks capable of addressing power asymmetries inherent in digital ecosystems. Overall, this research provides theoretical and managerial insights into reframing stakeholder salience for the digital age, bridging classical stakeholder theory with contemporary realities of algorithmic governance and networked stakeholder engagement.
Reconstructing the Business Model Canvas to Promote Sustainability in Community-Based Businesses Soegesty, Nugraha Bagoes Soegesty; Akbar, Bintang Mukhammad Burhanudin Akbar
International Journal Business and Entrepreneurship Vol 2 No 3 (2025): November
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/m5p31q83

Abstract

The transformation of the national and regional economic structure has positioned micro, small, and medium enterprises (MSMEs) as key drivers of local economic growth; however, many still rely on conventional business models that neglect sustainability aspects. This study aims to reconstruct the Business Model Canvas (BMC) for tofu-based community industries in Depok and Bogor to integrate social and environmental dimensions within business practices. Using a descriptive qualitative approach and a case study design, data were collected through in-depth interviews, participatory observations, and focus group discussions with tofu producers, community leaders, and relevant stakeholders, complemented by secondary data from official reports and literature. The analysis employed thematic interpretation supported by the Triple Bottom Line framework to identify potential restructuring of BMC components. The findings reveal that existing tofu businesses focus mainly on production and direct sales with limited innovation, weak waste management, and dependence on imported soybeans. The reconstructed BMC emphasizes green partnerships, waste-to-product innovation, eco-branding, and digital marketing strategies that enhance economic resilience and social inclusion. The integration of environmental costs and benefits within the cost and revenue structure demonstrates that sustainability can generate new economic value rather than financial burdens. In conclusion, this study provides a strategic framework for sustainable community-based businesses, contributing to the development of inclusive and environmentally responsible local economies.
Transformational Leadership and Employer Branding with Job Satisfaction Mediation on Customer Loyalty Outcomes among MSMEs Hariyanto, Hendra Armadhan Hariyanto; Alirejo, Subroto Alirejo
International Journal Business and Entrepreneurship Vol 3 No 1 (2026): March
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/9famwa90

Abstract

This study examines how transformational leadership and employer branding influence customer loyalty through job satisfaction among MSMEs in Purwakarta. Using a quantitative design, data were collected from 205 MSME employees and analyzed with SEM-PLS. Results indicate that transformational leadership and employer branding significantly increase job satisfaction. Job satisfaction, in turn, has a strong positive effect on customer loyalty and mediates the effects of leadership and branding on loyalty. The model explains substantial variance in job satisfaction and moderate variance in customer loyalty, confirming the relevance of internal management practices for market outcomes. The findings support the Attitude–Behavior–Outcome framework by showing that organizational inputs shape employee attitudes that translate into customer responses. Practically, the study suggests that MSMEs can strengthen loyalty by investing in inspirational leadership and consistent employer branding that enhances employee satisfaction. These strategies are feasible for small firms because they rely more on interpersonal practices than on financial resources. This research extends leadership and employer branding literature to the MSME context and highlights job satisfaction as a key transmission mechanism between internal and external performance. Policy implications are relevant for local enterprise development programs in Indonesia contexts. 
Influencer Credibility, AI Personalization, and Authenticity Affect Trust, Purchase Intention, Loyalty among Brazilian Fintech Users Porto, Rafael; Ponchio, Mateus; Pereira, Claudimar Pereira da Veiga
International Journal Business and Entrepreneurship Vol 3 No 1 (2026): March
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/jwxah053

Abstract

This study examines how social media influencer credibility, AI-powered personalization, and brand authenticity shape customer trust and subsequent behavioral outcomes among Brazilian fintech users. Using survey data and structural equation modeling, the research tests a trust-centered framework linking three contemporary marketing drivers to purchase intention and brand loyalty through an intervening trust mechanism. The results indicate that all three antecedents significantly enhance customer trust, confirming the relevance of social, technological, and symbolic cues in digital financial services. Customer trust, in turn, strongly predicts both purchase intention and brand loyalty, highlighting its dual role in short-term adoption and long-term relationship formation. These findings demonstrate that fintech marketing effectiveness depends on the integration of credible social influence, intelligent personalization, and authentic brand communication. The study contributes theoretically by extending trust-based marketing models into fintech contexts and by clarifying how multiple digital signals converge to influence behavior. Managerially, the results suggest that fintech firms should prioritize influencer selection, invest in explainable AI personalization, and communicate transparent brand values to strengthen trust. Despite its contributions, the study is limited by its cross-sectional design and self-reported data. Future research may apply longitudinal approaches, compare countries, and incorporate actual usage behavior.
Digital Automation and Data-Driven Decisions through Lean Culture on Performance in Chinese-Owned Digital Retail Firms Zhongdong, Xiao; Jian, Li; Zhengwen, He
International Journal Business and Entrepreneurship Vol 3 No 1 (2026): March
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/a5e1f580

Abstract

This study examines how digital automation and data-driven decisions influence operational performance and service reliability through lean operations culture in Chinese-owned digital retail firms. A quantitative approach was applied using survey data collected from managers and supervisors responsible for operations and information systems. Structural equation modeling was employed to test the proposed relationships among the constructs. The results indicate that digital automation significantly strengthens lean operations culture, while data-driven decisions also show a positive and meaningful effect on the same mediator. Lean operations culture demonstrates a strong influence on both operational performance and service reliability, confirming its central role in translating technological resources into operational outcomes. These findings highlight that technology adoption alone is insufficient without a supporting cultural orientation toward waste reduction, continuous improvement, and disciplined execution. The study contributes to operations management literature by integrating technological and cultural perspectives within a single explanatory framework. From a managerial standpoint, the results suggest that leaders in Chinese-owned digital retail firms should align automation investments with data-based routines and lean values to achieve sustainable performance improvements and reliable service delivery globally.
Artificial Intelligence Adoption and Digital Financial Resilience Effects on Performance in Digital-Based Financial Institutions Australia Gerrans, Paul; Liu, Frank; Zhong, Rui
International Journal Business and Entrepreneurship Vol 3 No 1 (2026): March
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/z2y18k08

Abstract

This study examines the role of artificial intelligence adoption in shaping financial performance through digital financial resilience in digital-based financial institutions in Australia. A quantitative explanatory approach was employed using survey data collected from employees involved in digital and financial operations. Structural Equation Modeling with the Partial Least Squares technique was applied to test the proposed relationships. The results indicate that artificial intelligence adoption has a positive and significant effect on digital financial resilience. Digital financial resilience, in turn, positively influences liquidity, profitability, firm value, and risk management effectiveness. These findings demonstrate that technological capability enhances financial outcomes primarily through adaptive stability rather than through direct effects alone. The study highlights that institutions with stronger resilience are better able to sustain transaction continuity, manage financial risks, and maintain investor confidence. By integrating artificial intelligence adoption and digital financial resilience within a single framework, this research provides a more comprehensive explanation of how digital transformation affects financial sustainability. The findings suggest that successful digital finance strategies require not only advanced analytical systems but also organizational readiness to absorb digital disruptions. This study offers important insights for both scholars and practitioners seeking to understand performance dynamics in technology-driven financial institutions.
Hierarchical Framework for Determining E-Commerce Platforms for SMEs: AHP Approach Based on Marketing and Operational Perspectives Riandi, Nova; Farhan, Muhammad
International Journal Business and Entrepreneurship Vol 3 No 1 (2026): March
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/ewpxva45

Abstract

The rapid growth of digital commerce has created new opportunities for small and medium-sized enterprises (SMEs) to expand market reach and improve business efficiency through e-commerce platforms. However, the increasing number of available platforms makes the selection process more complex, as each platform offers different marketing and operational features. This study aims to develop a hierarchical decision-making framework to determine the most suitable e-commerce platform for SMEs by integrating marketing and operational perspectives. The research applies the Analytic Hierarchy Process (AHP) to evaluate multiple criteria and rank alternative platforms. The evaluation framework consists of two main perspectives—marketing and operational—with twelve sub-criteria derived from the literature on digital platforms and SME digitalization. Data were collected through expert judgments using pairwise comparison questionnaires and analyzed using the AHP method to determine criteria weights and platform priorities. The results show that the marketing perspective has a higher priority weight than the operational perspective, indicating that SMEs prioritize market reach, promotional tools, and customer engagement when selecting platforms. The final ranking reveals that Shopee is the most suitable platform for SMEs, followed by Tokopedia, TikTok Shop, and Lazada. This study provides a structured decision-support framework that can help SMEs evaluate and select e-commerce platforms more systematically. 
Inclusive Entrepreneurship and Sustainable Development in the Special Region of Yogyakarta: A Conceptual Study from the Perspective of Community Empowerment Agit, Alamsyah; Oktavianty
International Journal Business and Entrepreneurship Vol 3 No 1 (2026): March
Publisher : ICON Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71154/3zm50r47

Abstract

Inclusive entrepreneurship has developed as a strategic approach to addressing social and economic disparities by expanding access to entrepreneurial opportunities for marginalized groups. This study aims to conceptualize how inclusive entrepreneurship can be utilized as a pathway toward sustainable regional development in the Special Region of Yogyakarta, with a focus on community empowerment. Through a conceptual review based on a systematic selection of scientific publications from the past decade, this research synthesizes theoretical and empirical findings related to inclusive entrepreneurship, sustainable development, and local empowerment strategies. The analysis results show that inclusive entrepreneurship makes a significant contribution to improving local livelihoods by creating jobs, reducing income inequality, and encouraging grassroots innovation. Empowerment initiatives such as participatory training, financial inclusion, and institutional support have proven to strengthen community resilience and promote economic diversification. In addition, the integration of local cultural values into entrepreneurial practices enhances social cohesion and supports environmental sustainability. This study concludes that inclusive entrepreneurship is an important driver of long-term regional resilience and equitable development. It recommends the formulation of integrated policies that link education, local governance, and digital innovation with inclusive economic practices, while also opening directions for further empirical research on locally based entrepreneurial ecosystems.

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