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Jurnal Studi Seni Visual dan Desain: Les-Guet's
Published by Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar
ISSN : -     EISSN : 31095569     DOI : https://doi.org/10.25078/lg.v1i1.4733
Core Subject : Humanities, Art,
Arts Humanities
Journal aim is information and ideas about research and practice in the field of fine arts and visual communication design in the world globally. Journal scope is : Fine Arts, Visual Communication Design, Virtual Reality, Audience Engagement, Cultural Representation, Graphic Design, Illustration, Brand Identity, Visual Aesthetics, User Interface Design, Advertising Media and Contemporary Design
Arjuna Subject : Seni dan Humaniora - Seni dan Humaniora (Lain-Lain)
Articles 23 Documents
 1   2   3 
Absurdity-Identity Of Body And Culture In Contemporary Art Creation I Gede Jaya Putra; Vita Wulansari
Warna Komunikasi Vol 1 No 2 (2025): Journal of Visual Art and Design Studies: Les-Guet's
Publisher : Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/lg.v1i2.5492

Abstract

This paper discusses the creation of a contemporary artwork entitled Skibili, which emerges from the intersection between the global absurd phenomenon “Skibidi” and Balinese cultural identity. Digital anomalies such as Skibidi are understood as forms of brainrot, internet-born cultural products that are banal, repetitive, yet viral reflecting both entertainment strategies and mass consumption patterns in contemporary society. The presence of such anomalous culture collides with Balinese cultural identity rooted in sacredness and spirituality, thereby producing a new space of negotiation for the body and culture. The creative process employs the yajna approach as a symbolic, spiritual, and aesthetic method: beginning with the exploration of absurd phenomena, paying respect to traditional values, and culminating in the realization of a visual artwork using wood, charcoal, and plywood as mediums. The visualization of a human head emerging from a toilet, juxtaposed with the text “Kau yang berkata, aku yang merasa”, is read as a metaphor of a marginalized body that nevertheless retains its agency and resistance against external power. Theoretical references include Albert Camus on absurdity as a condition of meaninglessness, Michel Foucault on the body as the locus of power and discipline, and Jean Baudrillard on simulacra and hyperreality. Through this framework, Skibili is interpreted as both social critique and cultural irony: the Balinese body and identity, situated at the crossroads of sacredness and banality, threatened by absurd globalization yet simultaneously finding ways to endure through contemporary artistic expression.
Modern Aesthetics In Balinese Sculpture: A Case Study Of Wayan Jana I Putu Sinar Wijaya; I Wayan Gede Budayana
Warna Komunikasi Vol 1 No 2 (2025): Journal of Visual Art and Design Studies: Les-Guet's
Publisher : Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/lg.v1i2.5493

Abstract

Sculpture is one of the arts that requires special skills from a sculptor, sculptor or usually known as a sculpture craftsman. Usually makes works from rock and wood; nowadays, various materials can be used, such as temple stone or volcanic lava stone. Sculptors choose one material to be made into a statue, and it becomes a characteristic of their work. One of the young Balinese sculptors who continues to restlessly search for and find new ideas in sculpture is Wayan Jana. With aesthetic theory being the choice to dissect this sculpture, where beauty is the benchmark in examining this sculpture, starting from composition, proportion, and space, the sculpture that is used as the research material is a work with a modern style seems elastic and dynamic. The sculptures of artist I Wayan Jana have a very modern style, displaying the forms of living creatures such as humans and animals. The style displayed distorts the original form into the form of the artist's own imagination. With such compositions, the resulting sculptures are inseparable from the aesthetic values ​​​​presented in each work created. Although most of Jana's works this time talk about love, he is able to maintain the forms of his work so as not to become verbal. Jana's works that seem elastic and dynamic still provide space for the imagination of the viewer. The images that appear are very dependent on the experience and strength of the viewer's imagination.
Gadamer's Hermeneutic Analysis For Digital Illustration Barong & Rangda On Emba Jeans By Illustrator Monez Ni Nyoman Sri Witari; I Wayan Swandi; I Wayan Setem; Alit Kumala Dewi
Warna Komunikasi Vol 1 No 2 (2025): Journal of Visual Art and Design Studies: Les-Guet's
Publisher : Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/lg.v1i2.5500

Abstract

Emba Jeans products promoted in the July 2023 season are rich in Balinese tradition, transforming the figures of Barong and Rangda as objects of creativity. The reproduction of the meaning of the text contained in the illustrations is very unique and rich with interpretations This study aims to describe relevant interpretations and understandings to explore the meaning and aesthetic value of Monez's digital illustrations that compose Barong and Rangda as the main characters on Emba Jeans products with the theme "Chatarsist,  Music Turns Tragedy into Rhapsody" using Gadamer's hermeneutic theory approach. This research is important considering that Emba uses elements of Balinese cultural symbols as a source of creativity. The research method uses a qualitative approach, which is descriptive interpretive, with the research object of the characters of Barong and Rangda in the illustrations of Emba Jeans which are analyzed with four conceptual variables according to Gadamer's hermeneutics, namely historical analysis, dialectical analysis, prejudice analysis, and linguistic analysis. The results of the interpretation of the meaning obtained from this illustration are that Barong and Rangda are considered as symbols of catharsis, which is reflected by the activities of meditating and playing musical instruments as a representation of a means of human psychological reflection that is able to change negative things into great joy and enthusiasm.
Balinese Community Perceptions of The Use of Balinese Script on Merchandise Products: An Analysis of Aesthetics, Ethics, And Cultural Desacralization
Warna Komunikasi Vol 1 No 2 (2025): Journal of Visual Art and Design Studies: Les-Guet's
Publisher : Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/lg.v1i2.5685

Abstract

Balinese script is an intangible cultural heritage with historical, aesthetic, and spiritual value. In recent years, it has been utilized in merchandise design to strengthen Balinese cultural identity within the creative industry. However, its commercial use has sparked debates regarding ethics and public perception. This study examines public views on the use of Balinese script in merchandise design through surveys and interviews involving both younger and older generations of Balinese society. The findings show that the younger generation supports its use as a means of cultural preservation, while the older generation emphasizes ethical considerations, particularly concerning sacred characters such as Ongkara and Modre, which should not be used carelessly. The Balinese script is regarded as visually appealing but requires cultural education and respect for local norms. The study concludes that the Balinese script holds great potential in the merchandise industry if applied wisely
A Digital Comic on Lingkaran Pengider Bhuwana as the Source of Balinese Gamelan Tuning Systems I Gusti Ayu Pitriani; I Gusti Agung Ayu Alicia Pradnya Dewi; I Wayan Swandi; A.A. Gde Bagus Udayana
Warna Komunikasi Vol 1 No 2 (2025): Journal of Visual Art and Design Studies: Les-Guet's
Publisher : Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/lg.v1i2.5691

Abstract

Lingkaran Pengider Bhuwana, as the foundational source of Balinese gamelan tunings, embodies essential philosophical values of life balance. However, this cultural concept has become increasingly marginalized among the younger generation due to limited exposure and the lack of appealing media that introduces it in contemporary contexts. Addressing this urgency, this project presents a digital comic as an accessible and engaging medium for youth. The creative process employs the Gustami method, which involves exploring cultural phenomena and references, designing narrative and visual elements, and ultimately realizing the final digital artwork. The visual style adopts a cartoon aesthetic with dominant blue and purple tones to evoke a spiritual atmosphere, supported by the use of sacred script designs inspired by Lingkaran Pengider Bhuwana. The narrative employs a spiritual fantasy genre featuring teenage characters that symbolize the two primary Balinese gamelan tunings. This work contributes to the preservation of Balinese culture by utilizing a popular digital medium to convey cultural knowledge, encouraging young audiences to understand and appreciate the philosophical significance of Lingkaran Pengider Bhuwana.
A Social Semiotic Analysis of Tri Hita Karana Representation in the Contemporary Illustrations of Ayu Pitriani Ni Putu Anggi Pramesti; Sang Made Aditya Putra; I Wayan Tenda Juniarta
Warna Komunikasi Vol 1 No 2 (2025): Journal of Visual Art and Design Studies: Les-Guet's
Publisher : Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/lg.v1i2.5700

Abstract

Popular illustration serves as an effective medium for conveying local cultural values to younger audiences. This study aims to explain how Ayu Pitriani’s Tri Hita Karana illustration series represents the three relational pillars, including the connection between humans and the divine, the relationship among individuals, and the interaction between humans and the environment. The study also explores the ideologies embedded in the visual construction of the artworks. A qualitative and interpretative approach was applied using the social semiotic framework of Kress and van Leeuwen to analyze the visual grammar encompassing representational, interactive, and compositional meanings. This analysis was complemented by Barthes’ semiotic theory, which examines three layers of meaning: denotation, connotation, and myth. The data consist of five illustration panels analyzed through close reading. The analytical process included denotative description, visual element coding, mapping of Balinese cultural connotations, and identification of emerging myths. The findings reveal that simple visual strategies, such as the use of pastel colours, youthful characters, and vertical offering compositions, create layered meanings that connect sacredness with everyday life and harmony with conflict. The panel depicting a polluted river presents Tri Hita Karana as an ecological practice, while the land dispute scene highlights harmony as a result of social negotiation. These findings demonstrate the potential of contemporary illustration as a medium for cultural and environmental literacy and as a teaching resource in Visual Communication Design rooted in local wisdom.
VISUAL ANALYSIS OF UNIVERSITY ADMISSION POSTERS USING COMPUTER VISION AND VISUAL COMMUNICATION DESIGN APPROACH Primayani, Sang Ayu Putu; Sanjaya, I Gede Wahyu
Warna Komunikasi Vol 2 No 1 (2026): Journal of Visual Art and Design Studies: Les-Guet's
Publisher : Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/lg.v2i1.6318

Abstract

The increasing use of visual media in university admissions highlights the need for systematic evaluation of promotional poster design. However, existing assessments are largely subjective and lack measurable indicators. This study aims to analyze the visual and textual characteristics of a university admission poster using a computational approach. A quantitative–descriptive visual case study was conducted using Python-based image processing, including color histogram analysis, dominant color extraction, grayscale density measurement, edge detection, and Optical Character Recognition (OCR). The results show a grayscale density of 140.31, an edge density ratio of 9.16%, and a text area ratio of 11.85%, indicating moderate visual complexity and structured layout organization. The dominant color palette and OCR results (169 words; 1,179 characters) reflect a relatively high informational load. These findings represent visual features associated with communicative design and are interpreted as theoretical proxies rather than direct measures of communication effectiveness. The study provides a computational, theory-informed framework for analyzing promotional poster design in higher education contexts.
Vernacular Visual Aesthetics in Homestay Design in Rural Tourism Areas of Maluku Province Dananjaya, Ahmad Ghazy
Warna Komunikasi Vol 2 No 1 (2026): Journal of Visual Art and Design Studies: Les-Guet's
Publisher : Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/lg.v2i1.6347

Abstract

This study addresses the phenomenon of vernacular architecture marginalization in rural tourism accommodations, aiming to evaluate the influence of Local Architectural Elements (X1) and the Use of Natural Materials (X2) on Tourist Aesthetic Perception (Y) of homestays in rural Maluku. Amidst rapid modernization, preserving vernacular visual identity is crucial for maintaining a sense of place. Employing a mixed-method sequential explanatory strategy, data were collected from 199 tourist respondents using a 1-7 Likert scale questionnaire, supplemented by architectural facade visual analysis, and deepened through qualitative interviews. Multiple linear regression analysis revealed anomalous results rejecting general tourism architecture hypotheses. Tests showed that both simultaneously and partially, local architectural elements and natural materials had no significant influence on tourists' aesthetic perception (R²=0.016; Sig.>0.05). These findings indicate a shift in tourist visual preferences in Maluku, prioritizing modern functionality and visual cleanliness over poorly maintained visual authenticity. The study concludes that vernacular elements alone are insufficient to drive aesthetic preference without integration into modern standards. As an impact, this study recommends a hybrid design approach, integrating modern comfort with vernacular accents, as a new and effective visual strategy for regional tourism development. 
FROM SACRED OFFERING TO WEARABLE ART: RECONTEXTUALIZING SAMPIAN IN CONTEMPORARY FASHION PRACTICE Putra, I Gede Jaya; Wulansari, Vita
Warna Komunikasi Vol 2 No 1 (2026): Journal of Visual Art and Design Studies: Les-Guet's
Publisher : Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/lg.v2i1.6453

Abstract

Sampian is a ritual offering element integral to Hindu practices in Bali, carrying symbolic, philosophical, and aesthetic values beyond its devotional function. As contemporary society evolves, traditional objects such as sampian are increasingly explored beyond ritual contexts, entering the realms of art and fashion. This study examines the process of recontextualizing sampian from a sacred ritual object into wearable art within contemporary fashion, focusing on materiality, sustainability, and the transformation of meaning. Previous studies have addressed sampian primarily from the perspectives of ritual function, craft heritage, and traditional aesthetics; however, limited scholarly attention has been paid to its potential recontextualization within contemporary fashion discourse. This gap is significant given the intersection of cultural identity, ethical questions surrounding the use of sacred objects, and the growing discourse on sustainable fashion. Employing a qualitative, practice-based research approach, this study combines literature review, aesthetic and semiotic analysis—drawing on Bourriaud's Relational Aesthetics and Barthes' semiotic theory—and direct artistic production. Fieldwork and artwork creation were conducted in Bali between March and May 2022. The findings demonstrate that recontextualizing sampian produces distinct aesthetic forms combining woven janur, transparent textile, and bodily performance, while simultaneously expanding the object's cultural meaning rather than erasing it. The study argues that this transformation is ethically viable when grounded in cultural sensitivity, community engagement, and critical reflection, thus distinguishing responsible recontextualization from cultural appropriation.
KAJIAN HERMENIUTIKA PADA KARYA MAHAYASA DENGAN ARTIFICIAL INTELLIGENCE Wijaya, I Putu Sinar; Budayana, I Wayan Gede
Warna Komunikasi Vol 2 No 1 (2026): Journal of Visual Art and Design Studies: Les-Guet's
Publisher : Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/lg.v2i1.6462

Abstract

This study examines the meaning of Mahayasa's digital artworks produced with the aid of Artificial Intelligence technology through a hermeneutic approach. Mahayasa's works, which combine traditional Nusantara cultural values ​​with modern AI-based aesthetics, present complex and multi-layered interpretative dimensions. Through the hermeneutic framework of Gadamer and Ricoeur, this study highlights how the process of "horizon fusion" between the cultural context of the work and the experience of the viewer opens up a dynamic dialogue of meaning. In addition, works produced by AI algorithms are understood as the result of collaboration between machines and human creativity, forming a "digital hermeneutic circle" in which meaning continues to evolve. This study shows that although Artificial Intelligence technology facilitates the creation process, the interpretative aspects and aesthetic value still depend on the active role of the artist and the viewer. Thus, Mahayasa's AI-based works not only represent technological innovation in art but also maintain philosophical depth through an open and layered interpretative space.

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