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Nasib Marbun
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JUMEBIN : Journal of Management, Economics, Business, and Investment
Published by PT Katersi Minar Permata
ISSN : -     EISSN : 31100511     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
JUMEBIN: Journal of Management, Economics, Business, and Investment is a scientific journal committed to publishing high-quality articles resulting from research and conceptual studies in the fields of Management, Economics, Business, and Investment. Every manuscript published undergoes a Double Blind Peer Review process to ensure its authenticity, scientific relevance, and contribution to the development of knowledge in the relevant field. JUMEBIN is published twice a year, in June (Issue 1) and December (Issue 2). JUMEBIN has an E-ISSN: 3110-0511.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 7 Documents
 1 
Search results for , issue "Vol. 1 No. 2 (2025): December 2025" : 7 Documents clear
The Effect of Members' Interest in Credit and the Risk of Bad Debts on the Determination of Credit Limits at the Koperasi PPA Sejahtera Site BIB Suci Ulandari; Muliyani
JUMEBIN : Journal of Management, Economics, Business, and Investment Vol. 1 No. 2 (2025): December 2025
Publisher : PT Katersi Minar Permata

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Abstract

This study aims to analyze the effect of member credit interest and bad credit risk on credit ceiling setting at the Koperasi PPA Sejahtera Site BIB . Credit ceiling policy is an important instrument in financing management that serves to control credit risk. The setting of disproportionate ceilings often causes problems such as high credit risk, decreased liquidity, and an imbalance in the cooperative's cash flow. This study uses a quantitative method with data collection techniques through interviews, observation, and documentation of the cooperative's management and members. The data obtained was then analyzed to describe the relationship between the application of credit ceilings and indicators of member credit interest and credit default risk. The results of this study indicate that the application of an appropriate credit ceiling policy can increase the credit interest of cooperative members and improve the efficiency of fund distribution and reduce credit default risk.
Optimization of Crude Palm Oil (CPO) Transportation Costs at PT Pelita Jaya Using a Transportation Model Khayru Aqillah; Sartika Garingging; Ulul Azmi; Ahmad Albar Tanjung
JUMEBIN : Journal of Management, Economics, Business, and Investment Vol. 1 No. 2 (2025): December 2025
Publisher : PT Katersi Minar Permata

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Abstract

As a company engaged in the field of CPO transportation , PT Pelita Jaya is also present in carrying out expeditions from the loading location to the destination (unloading). The company faces challenges in allocating a total of 900 tons of CPO from three PKS PT PTPN IV (Bah Jambi, Dolok Hilir, Pabatu) to three destination depots (PT MNA, PT KPBN, PT SMART) to achieve the lowest cost. This study aims to optimize the cost of Crude Palm Oil (CPO) transportation at PT Pelita Jaya. The type of data used is primary data with data collection through interviews and observations field. Researchers use a transportation model as a quantitative approach from Operations Research. Solutions are sought using three methods: Northwest Corner (NWC), Vogel's Approximation (VAM), and Stepping-Stone. with POM QM for Windows as tool supporters data processing . The results identified the optimal allocation that minimizes total costs: Bah Jambi PKS (340 tons) is allocated entirely to PT MNA; Dolok Hilir PKS (260 tons) is allocated entirely to PT SMART (260 tons); and Pabatu PKS (300 tons) is allocated to PT MNA (60 tons), PT KPBN (200 tons) and PT SMART (40 tons). The application of this model has proven successful in providing strategic recommendations to minimize logistics costs and improve distribution efficiency at PT Pelita Jaya.
Transportation Model to Optimize Shipping Costs at PT Tiki Jalur Nugraha Ekakurir (JNE) Medan Fatwa Hillah Nasution; Helpitaria Br. Tarigan; Rizki Fadila Hanum; Ahmad Albar Tanjung
JUMEBIN : Journal of Management, Economics, Business, and Investment Vol. 1 No. 2 (2025): December 2025
Publisher : PT Katersi Minar Permata

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Abstract

This study aims to develop and analyze a transportation model to optimize the cost of shipping goods at PT Tiki Jalur Nugraha Ekakurir (JNE) Medan Branch Office which is driven by the challenges of cost management amidst the rapid growth of the logistics sector. The method used is a transportation model, specifically the initial solution approach North West Corner (NWC) and Vogel's Approximation Method (VAM), with the help of the POM QM application for Windows. The data processed includes the capacity of three large warehouses (gateways), namely Aceh, Kisaran, Pekanbaru and three small warehouses (dropcenters), namely Amplas, Gatot Subroto, Marelan, as well as the cost of shipping goods. The results of the initial allocation comparison show that both the NWC and VAM methods produce the same total transportation cost, namely Rp 5,477,900. However, this cost is not optimal. Furthermore, the calculation of the separate minimum driver wage using the Assignment Method resulted in a cost of Rp 578,000,- which is much lower than the total wage based on the NWC/VAM allocation of Rp 967,000,-. In conclusion, to achieve optimal operational cost efficiency, it is recommended that the allocation of goods distribution be integrated with the results of driver wage cost optimization.
Fundamental and Technical Analysis of PT Astra International Tbk's Financial Performance for the 2020-2024 Period Asri Sastiana; Rizki Fadila Hanum; Mulyani
JUMEBIN : Journal of Management, Economics, Business, and Investment Vol. 1 No. 2 (2025): December 2025
Publisher : PT Katersi Minar Permata

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Abstract

 The purpose of this study is to evaluate the financial performance of PT Astra International, Tbk in the 2020–2024 period through fundamental and technical analysis approaches. Data sources include annual financial reports and stock price history compiled from the Indonesia Stock Exchange (IDX). Fundamental analysis was conducted using profitability, liquidity, solvency, and activity ratios, while technical analysis was conducted using the moving average (MA) method. The results of the study indicate that PT Astra International Tbk has healthy financial performance and a positive stock price trend, including a 71% increase in EPS, a surge in dividend yield to 12.59% in 2024, and a post-pandemic profit recovery trend. Although stock prices have stagnated since 2022, technical analysis provides positive signals approaching mid-2025. This study provides a comprehensive overview for investors and management in making investment decisions.
Analysis of Fundamental and Technical at PT Industri Jamu dan Farmasi Sido Muncul Tbk Khayru Aqillah; Riski Yunimanto Daely; Muliyani
JUMEBIN : Journal of Management, Economics, Business, and Investment Vol. 1 No. 2 (2025): December 2025
Publisher : PT Katersi Minar Permata

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Abstract

This study aims to analyze the correlation between a company's financial performance and stock price fluctuations in the capital market. Using a qualitative descriptive approach, this study applies fundamental analysis to annual financial reports and technical analysis through Relative Strength charts to identify price trends. The research focuses on PT Industri Jamu dan Farmasi Sido Muncul Tbk, utilizing secondary data sourced from the issuer's annual report and stock movement data from the Indonesia Stock Exchange (IDX). Research data confirms the consistent stability and resilience of PT Industri Jamu dan Farmasi Sido Muncul Tbk (SIDO)’s financial performance from 2019 to 2023, with fundamental indicators such as ROA, ROE, EPS, and PER showing positive trends and market adjustments. Despite the company's strong fundamentals, the stock price experiences fluctuations and a downward trend due to internal and external factors, including market conditions and investor sentiment. Technical analysis using indicators such as MACD and RSI helps identify short-term trading opportunities and market entry and exit timing. The combination of fundamental and technical analysis is crucial for assessing the potential and risks of investing in SIDO stock, as well as for more informed and responsive decision-making in response to market conditions.
Personal Branding Strategy through TikTok in Increasing Interest in Purchasing MSME Products in Medan City Humairoh, Jihan; Tantia, Myrna Dwi; Regen
JUMEBIN : Journal of Management, Economics, Business, and Investment Vol. 1 No. 2 (2025): December 2025
Publisher : PT Katersi Minar Permata

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Abstract

The development of social media has driven the transformation of MSME marketing strategies, including the use of TikTok as an interactive, content-based digital promotion platform. This study aims to analyze the role of personal branding strategies through TikTok in increasing interest in purchasing MSME products in Medan City. The approach used is participatory assistance with stages of needs identification, training and content creation practice, implementation of personal branding strategies, and evaluation of the impact on consumer response. The research subjects are SME actors who actively use TikTok as a promotional medium. The results of the study show that the consistent, authentic, and communicative application of personal branding can increase audience engagement, strengthen the credibility of business actors, and encourage an increase in consumer purchasing interest. The change in communication patterns from one-way promotion to two-way interaction through the comment and live streaming features has proven to strengthen the emotional closeness between MSME actors and consumers. In addition, the increase in the digital literacy of participants also supports the optimization of TikTok features in reaching a wider market. This study concludes that personal branding is an effective digital marketing strategy in strengthening the competitiveness of MSMEs in the creative economy era. These findings have practical implications for MSME players to integrate personal identity into digital marketing strategies, as well as enriching social media-based entrepreneurship studies at the local level.
The Influence of Product, Location and Service Quality On Purchasing Decisions Donuts Baby Sungai Penuh Fauzan, Muhammad; Saputra, Rizky Indra; Setiono, Agus; Regen
JUMEBIN : Journal of Management, Economics, Business, and Investment Vol. 1 No. 2 (2025): December 2025
Publisher : PT Katersi Minar Permata

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Abstract

This study aims to determine: 1) Do product, location and service quality have partial and simultaneous influence on the decision to purchase baby donuts? 2). How big is the influence of product, location and service quality partially and simultaneously on the decision to buy baby donuts? The research methodology used is descriptive qualitative and descriptive quantitative approaches. The research results are; 1) Partially there is an effect of product on purchasing decisions, partially there is influence of location on purchasing decisions, partially there is no influence of service quality on purchasing decisions, and simultaneously there is influence of product, location, quality of service on purchasing decisions. 2) partially, the magnitude of the influence of the product on purchasing decisions is 17.18%., the magnitude of the influence of location on purchasing decisions is 12.83%, the magnitude of the influence of service quality on purchasing decisions is 1.71%. And Simultaneously the amount of influence between product, location and quality of service on purchasing decisions is 31.7%.

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