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Riza Faishol
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riezha09@gmail.com
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+6282232114776
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abdikamijournal@gmail.com
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Jl. KH. Hasyim Asy'ari No. 1 Genteng Banyuwangi 68465 Telp. (0333) 845654
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INDONESIA
ABDI KAMI: Jurnal Pengabdian Kepada Masyarakat
Published by Universitas Islam Ibrahimy Banyuwangi
ISSN : 2654606X     EISSN : 26546280     DOI : https://doi.org/10.69552/abdi_kami
Core Subject : Religion, Economy, Humanities, Health, Science, Education, Agriculture, Social, Engineering,
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences
ABDI KAMI: Jurnal Pengabdian Kepada Masyarakat is a peer-reviewed journal that focuses on publishing scientific articles related to community service activities. The journal serves as a medium for sharing knowledge, experiences, and innovations in various fields of community engagement. It provides a platform for academics, practitioners, and community members to contribute to the development and implementation of community service projects that have a significant impact on improving the quality of life and addressing societal issues. The journal publishes articles in the following areas: Community Empowerment: Initiatives and programs aimed at empowering communities by enhancing their capacities, skills, and resources to improve social and economic conditions. Capacity Building: Efforts to strengthen the abilities of individuals, organizations, or communities to achieve sustainable development through training, education, and resource development. Social Welfare Improvement: Research and activities focused on improving the health, education, and economic well-being of marginalized or disadvantaged communities. Technology and Innovation: The application of scientific knowledge and technological innovations to solve real-world problems in communities, including rural and urban development projects. Sustainable Development: Community service projects that promote environmental sustainability, resource conservation, and the creation of long-term solutions for community resilience. Education and Community Outreach: Programs that focus on educating the community, raising awareness about important social issues, and promoting lifelong learning and personal development. Health and Well-being: Community health initiatives, public health programs, and activities aimed at improving the physical and mental health of communities. Article Types: ABDI KAMI accepts the following types of articles: Original research articles Case studies of community service activities Review articles on community engagement practices Reports on the implementation of community service projects Target Audience: The journal is intended for academics, researchers, community practitioners, policy-makers, and other professionals interested in the field of community service and development.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 143 Documents
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Workshop Branding Packaging sebagai Upaya Strategi Pemasaran pada Produk UMKM Komunitas LADAZA Aniza Octoviani; Afrida Sary Puspita; Medy Desma Fatwara
ABDI KAMI: Jurnal Pengabdian Kepada Masyarakat Vol. 8 No. 1 (2025): February 2025
Publisher : LPPM Institut Agama Islam (IAI) Ibrahimy Genteng Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69552/abdi_kami.v8i1.2968

Abstract

LADAZA (Al Fazza Trading Stall) is an MSME community consisting of sellers and customers in the Depok area, West Java. This community was founded in May 2023 and consists of parents (mothers) from the Al-Fazza school which is under the auspices of the Al Fazza Foundation. MSMEs play an important role in the Indonesian economy, being a tool to support the economy, so that the government encourages the development of MSMEs in Indonesia. One of the obstacles to the increasing popularity of MSMEs is the large number of similar products being sold, so it is necessary for MSMEs to carry out branding so that their products are at the top of people's minds. Branding can be done in an effort to increase sales and marketing. One way to carry out branding is with branding packaging. Branding is done by designing, selecting and determining packaging that has distinctive characteristics compared to similar products. This service is carried out with the aim of providing training to the LADAZA community so that they can carry out branding on the products offered. By first providing material related to marketing theory, then packaging design, and the use of technology in creating packaging that can help branding their products, the participants were able to understand the importance of branding as a strategic effort in facing competition in the market.
Bimbingan Teknis Penggunaan Teknologi Berbasis IoT dalam Upaya Perawatan Kawasan Wisata Setu Babakan Yuli Prasetya; Filda Angellia; Waskita Cahya; Astried Silvanie; Dwi Sidik Permana; Ari Kurniawan; Siti Madinah Ladjamuddin; Moh. Sanjiva Refi Hasibuan
ABDI KAMI: Jurnal Pengabdian Kepada Masyarakat Vol. 8 No. 1 (2025): February 2025
Publisher : LPPM Institut Agama Islam (IAI) Ibrahimy Genteng Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69552/abdi_kami.v8i1.2983

Abstract

This Abdimas activity aims to introduce Internet of Things (IoT)-based technology in the management of the Setu Babakan cultural tourism area, with a focus on creating an automatic plant watering device. The program involves area managers and local communities who are provided with training on the basics of IoT and the application of this technology in assembling a watering device that functions automatically based on soil moisture. The methods used include theoretical training, hands-on assembly practice, and field testing. The results of the activity show that the automatic watering device can improve the efficiency of plant management, reduce manual labor, and support environmental sustainability through more efficient water usage. Despite facing some technical challenges, participants were able to overcome them and gained a deeper understanding of the application of technology in tourism area management. This program also opens up opportunities for further development in the field of environmentally friendly technology that can be applied to other tourism areas. In conclusion, this community service provides a positive contribution to the management of Setu Babakan and can be further developed for broader application.
Pengembangan Strategi Komunikasi Simbolik untuk Branding Pengamen Misnan Misnan; Alfan Bachtiar; Rezzi Nanda Barizki; Nur Desilawati; Erita Riski Putri
ABDI KAMI: Jurnal Pengabdian Kepada Masyarakat Vol. 8 No. 1 (2025): February 2025
Publisher : LPPM Institut Agama Islam (IAI) Ibrahimy Genteng Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69552/abdi_kami.v8i1.2991

Abstract

Buskers in Lenteng Agung, South Jakarta, often face negative stigma from society, which perceives their activities as disturbing. The lack of effective communication strategies makes it difficult for them to build a more positive and professional image. To address this issue, this community engagement program aims to develop symbolic communication strategies to strengthen the branding of street musicians. The method employed in this program includes an initial survey to identify the musicians’ needs, followed by a two-day workshop covering theoretical and practical training in symbolic communication, visual identity development, and social media promotion strategies. After the workshop, participants receive individual consultation sessions to design a suitable branding strategy, which they implement daily. Monitoring and evaluation are conducted over one month to assess the effectiveness of the training. The program results indicate a significant improvement in the musicians' understanding and skills related to symbolic communication strategies and branding. Post-test results show a 90% increase in understanding of symbolic communication concepts, a 70% improvement in social media utilization for promotion, and an 80% enhancement in visual identity application. Additionally, participants’ confidence in building a more professional image increased by 80%. These findings suggest that the training successfully enhanced the symbolic communication skills of street musicians, transforming their negative stigma from being perceived as "disturbances" to being recognized as "entertainers."

Page 15 of 15 | Total Record : 143

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