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E-Jurnal Ekonomi dan Bisnis Universitas Udayana
Published by Universitas Udayana
ISSN : -     EISSN : 23373067     DOI : https://doi.org/10.24843/EEB.2025.v14.i08
Core Subject : Economy, Science,
E-Jurnal Ekonomi dan Bisnis aims as a medium of exchange of information and scientific works among the teaching staff, alumni, students, practitioners and observers of science in accounting and business, science in management, business strategy and entrepreneurship and scientific papers with emphasis contents of the article on the use of quantitative analysis tools (econometrics, parametric and non-parametric statistics, descriptive statistics, input-output, CGE, etc.) in studies of economic and social. E-Jurnal Ekonomi dan Bisnis recognizes that informational problems are pervasive in financial markets and business organizations and that accounting plays an important role in resolving such problems. E-Jurnal Ekonomi dan Bisnis welcomes both theoretical and empirical contributions. Nonetheless, theoretical papers should yield novel testable implications, and empirical papers should be theoretically well-motivated. The Editors view management, business strategy and entrepreneurship as being closely related to economics and, as a consequence, papers submitted will often have theoretical motivations that are grounded in economics, however, also seeks papers that complement economics-based theorizing with theoretical developments originating in other social science disciplines or traditions. While many papers in E-Jurnal Ekonomi dan Bisnis use econometric or related empirical methods, the Editors also welcome contributions that use other empirical research methods. Although the scope of E-Jurnal Ekonomi dan Bisnis is broad, it is not a suitable outlet for highly abstract mathematical papers or empirical papers with inadequate theoretical motivation. Also, papers that study asset pricing, or the operations of financial markets, should have direct implications for one or more of preparers, regulators, users of financial statements, and corporate financial decision-makers, or at least should have implications for the development of future research relevant to such users.
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PENGARUH PERUBAHAN FREE-FLOAT TERHADAP LIKUIDITAS SAHAM DAN VOLATILITAS HARGA PADA PERUSAHAAN SEKTOR ENERGY YANG TERDAFTAR DI BEI TAHUN 2021-2024 Youkhe Aurel Regina P; Khansanah Sahara; Putri Awalina
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.15.NO.06.TAHUN.2026
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EEB.2026.v15.i06.p09

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh perubahan free-float terhadap likuiditas saham dan volatilitas harga saham pada perusahaan sektor energi yang terdaftar di Bursa Efek Indonesia (BEI) periode 2021–2024. Penelitian ini menggunakan pendekatan kuantitatif dengan data sekunder yang diperoleh dari laporan tahunan perusahaan dan data perdagangan saham. Metode analisis yang digunakan adalah regresi linear sederhana dengan pengujian hipotesis melalui uji t serta uji asumsi klasik, yang diolah menggunakan program SPSS. Hasil penelitian menunjukkan bahwa perubahan free-float tidak berpengaruh signifikan terhadap likuiditas saham. Selain itu, perubahan free-float juga tidak berpengaruh signifikan terhadap volatilitas harga saham, meskipun arah koefisien menunjukkan hubungan positif. Temuan ini mengindikasikan bahwa perubahan free-float bukan merupakan faktor utama yang memengaruhi likuiditas dan volatilitas harga saham sektor energi. Pergerakan saham pada sektor ini lebih dipengaruhi oleh faktor eksternal seperti harga komoditas energi global, kondisi makroekonomi, kebijakan pemerintah, dan sentimen pasar.
ORGANIZATIONAL CULTURE, COMPETENCE, AND SUPPORT INFLUENCES ON COMMITMENT AND PERFORMANCE: AN EMPIRICAL STUDY AT PTPN III Amran Hidayat; Agung Budi
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.15.NO.06.TAHUN.2026
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EEB.2026.v15.i06.p02

Abstract

This study aims to analyze the influence of organizational culture, competence, and perceived organizational support on organizational commitment and its implications for employee performance at PT Perkebunan Nusantara III. The population of this study consisted of 1,245 employees of PT Perkebunan Nusantara III. Using the Slovin formula with a 5 percent error level, 303 respondents were selected as research samples through proportionate random sampling. Data were collected using questionnaires and analyzed using Structural Equation Modeling (SEM) with AMOS. The results show that organizational culture, competence, and perceived organizational support have a positive and significant effect on organizational commitment. Furthermore, organizational commitment has a significant positive effect on employee performance. Organizational commitment also acts as a mediating variable in the relationship between organizational culture, competence, perceived organizational support, and employee performance. The limitation of this study lies in the use of cross–sectional data and the focus on a single company. Future research is recommended to involve multiple organizations and add other variables such as leadership style and job satisfaction.
FINANCIAL BEHAVIOUR MEDIATING THE RELATIONSHIP BETWEEN FINANCIAL LITERACY, FINANCIAL ATTITUDES, FINTECH, AND STUDENTS’ INVESTMENT INTEREST Sendilla Prisaura; Hamdani; Humairoh; Dhea Zatira
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.15.NO.06.TAHUN.2026
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EEB.2026.v15.i06.p10

Abstract

The ongoing expansion of financial technology along with the relatively low level of financial literacy among students, emphasizes the need to better understand the factors that shape their investment interest. The purpose of this study is to examine how much financial behavior influences students' interest in investing by acting as a mediating variable in the link between financial literacy, financial attitudes, and the usage of fintech. A quantitative research design was adopted by administering a survey to 230 students in Tangerang Regency. SEM-PLS with SmartPLS 4 was used to analyze the data in order to look at indirect as well as direct correlations between the variables. The findings demonstrate that students' financial behavior is positively and significantly impacted by financial knowledge, financial attitudes, and fintech usage. Furthermore, financial behaviour also has a positive and significant impact on investment interest. However, financial literacy, financial attitudes, and fintech usage do not directly affect investment interest, indicating that financial behaviour fully mediates these relationships. this research emphasizes the importance of financial behaviour as the main mechanism that connects these factors to students’ investment interest, while also providing practical implications for enhancing financial education and fintech-based financial strategies.
ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI TABUNGAN NASABAH DALAM PROGRAM BANK SAMPAH DI KECAMATAN KARANGASEM Ni Luh Putu Astri Purnami; Diah Pradnyadewi T.
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.15.NO.06.TAHUN.2026
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EEB.2026.v15.i06.p05

Abstract

Perbedaan capaian tabungan pada nasabah bank sampah menunjukkan bahwa keseragaman sistem layanan tidak selalu menghasilkan output ekonomi yang setara. Kondisi ini mengindikasikan adanya faktor internal yang memengaruhi kemampuan individu dalam mengelola sampah bernilai ekonomi secara optimal. Selain itu, variasi perilaku dan kapasitas pengetahuan juga berpotensi menentukan tingkat keberhasilan nasabah dalam memanfaatkan program bank sampah. Penelitian ini mengkaji pengaruh partisipasi, tingkat pendidikan, jumlah anggota keluarga, pengetahuan pengelolaan sampah, dan umur terhadap tabungan nasabah di Kecamatan Karangasem. Data diperoleh dari 81 responden melalui survei, observasi lapangan, dan wawancara semi terstruktur. Analisis dilakukan menggunakan regresi linier berganda dengan pendekatan semilog untuk mengidentifikasi hubungan antarvariabel. Hasil penelitian menunjukkan bahwa partisipasi, pendidikan, jumlah anggota keluarga, serta pengetahuan pengelolaan sampah memberikan pengaruh positif terhadap tabungan nasabah. Sebaliknya, umur tidak menunjukkan pengaruh yang signifikan. Temuan ini menegaskan bahwa aspek perilaku dan pengetahuan memiliki peran yang lebih dominan dibandingkan karakteristik demografis dalam menentukan capaian ekonomi. Oleh karena itu, penguatan partisipasi serta peningkatan literasi pengelolaan sampah menjadi langkah strategis dalam meningkatkan efektivitas program bank sampah secara berkelanjutan.Differences in savings outcomes among waste bank customers indicate that similar service systems do not always produce equivalent economic results. This condition suggests that internal factors influence individuals’ ability to manage waste with economic value effectively. In addition, variations in behavior and knowledge capacity may determine how successfully customers benefit from waste bank programs. This study examines the effects of participation, education level, family size, waste management knowledge, and age on customer savings in Karangasem District. Data were collected from 81 respondents through surveys, field observations, and semi-structured interviews. The analysis employed multiple linear regression with a semilog approach to identify relationships among variables. The findings reveal that participation, education, family size, and waste management knowledge positively influence customer savings, while age does not show a significant effect. These results highlight that behavioral and knowledge-related factors play a more dominant role than demographic characteristics in determining economic outcomes. Therefore, strengthening participation and improving waste management literacy are essential strategies to enhance the effectiveness and sustainability of waste bank programs.
PERAN BRAND IMAGE MEMEDIASI PENGARUH KUALITAS PRODUK DAN ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN Ayu Surasti Wijaya; Ni Luh Wayan Sayang Telagawathi; Ni Nyoman Yulianthini
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.15.NO.06.TAHUN.2026
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EEB.2026.v15.i06.p07

Abstract

Persaingan usaha berbasis budaya lokal menuntut pelaku UMKM untuk memahami faktor-faktor yang memengaruhi keputusan pembelian konsumen. Penelitian ini bertujuan untuk menganalisis pengaruh kualitas produk dan Electronic Word of Mouth (e-WOM) terhadap keputusan pembelian dengan brand image sebagai variabel mediasi pada Dedari Studio Jembrana. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei terhadap 100 responden yang pernah melakukan pembelian, yang dianalisis menggunakan Structural Equation Modeling–Partial Least Squares (SEM-PLS). Hasil penelitian menunjukkan bahwa kualitas produk dan e-WOM berpengaruh positif dan signifikan terhadap keputusan pembelian, baik secara langsung maupun tidak langsung melalui brand image. Brand image terbukti berperan penting sebagai variabel mediasi yang memperkuat pengaruh kualitas produk dan e-WOM terhadap keputusan pembelian. Temuan ini menunjukkan bahwa persepsi konsumen terhadap citra merek berbasis nilai budaya menjadi faktor strategis dalam mendorong keputusan pembelian produk kesenian Bali. Penelitian ini berimplikasi pada pentingnya peningkatan kualitas produk, pengelolaan e-WOM secara efektif, serta penguatan brand image berbasis budaya lokal untuk meningkatkan daya saing UMKM.The increasing competition among culture-based small and medium enterprises requires a deeper understanding of factors influencing consumer purchase decisions. This study aims to analyze the effect of product quality and electronic word of mouth (e-WOM) on purchase decisions with brand image as a mediating variable at Dedari Studio Jembrana. This research employed a quantitative approach using a survey method with 100 respondents who had made purchases, and the data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The results indicate that product quality and e-WOM have a positive and significant effect on purchase decisions, both directly and indirectly through brand image. Brand image is proven to play an important mediating role in strengthening the influence of product quality and e-WOM on purchase decisions. These findings suggest that consumers’ perceptions of a brand image rooted in cultural values are a strategic factor in encouraging purchase decisions for Balinese art products. This study implies that improving product quality, effectively managing e-WOM, and strengthening culture-based brand image are essential strategies to enhance the competitiveness of small and medium enterprises. 
ANALISIS DAYA SAING EKSPOR TEH INDONESIA KE TIGA NEGARA EROPA Ni Kadek Karina Gita Mulia; Ni Ketut Budiningsih
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.15.NO.06.TAHUN.2026
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EEB.2026.v15.i06.p06

Abstract

Indonesia merupakan salah satu negara pengekspor teh dunia, namun kinerja ekspornya ke pasar Eropa cenderung menurun akibat persaingan dengan negara eksportir utama seperti Kenya, Sri Lanka, India, dan China, serta meningkatnya tuntutan standar keamanan pangan, dan keberlanjutan lingkungan. Penelitian ini bertujuan menganalisis daya saing, posisi daya saing, dan potensi pengembangan ekspor teh Indonesia di pasar Jerman, Belanda, dan Inggris selama tahun 2005–2024 menggunakan metode Revealed Comparative Advantage (RCA), Export Product Dynamics (EPD), dan X-Model Potential Export Products. Hasil penelitian menunjukkan bahwa teh Indonesia masih memiliki keunggulan komparatif di Jerman, sedangkan di Belanda dan Inggris keunggulan tersebut melemah hingga berada di bawah satu pada akhir periode pengamatan. Analisis EPD menempatkan teh Indonesia pada posisi rising star ke tiga negara tujuan, sedangkan hasil X-Model mengategorikan Jerman sebagai pasar optimis, sementara Belanda dan Inggris bergeser dari kategori optimis menjadi potensial. Temuan ini menunjukkan bahwa peluang pengembangan ekspor teh Indonesia di pasar Eropa masih terbuka, namun memerlukan peningkatan produktivitas, kualitas, dan efisiensi agar mampu memperkuat daya saing dan memenuhi standar pasar Eropa yang semakin ketat.   Indonesia is one of the world’s leading tea exporters, but its export performance to European markets has been on a downward trend due to competition from major exporting countries such as Kenya, Sri Lanka, India, and China, as well as increasing demands for food safety standards and environmental sustainability. This study aims to analyze the competitiveness, competitive position, and export development potential of Indonesian tea in the German, Dutch, and British markets from 2005 to 2024 using the Revealed Comparative Advantage (RCA), Export Product Dynamics (EPD), and X-Model Potential Export Products methods. The results show that Indonesian tea still holds a comparative advantage in Germany, whereas in the Netherlands and the United Kingdom, this advantage weakened to below one by the end of the observation period. The EPD analysis classifies Indonesian tea as a “rising star” in all three destination countries, while the X-Model results categorize Germany as an “optimistic” market, with the Netherlands and the United Kingdom shifting from the “optimistic” to the “potential” category. These findings indicate that opportunities for expanding Indonesian tea exports to European markets remain open, but require improvements in productivity, quality, and efficiency to strengthen competitiveness and meet increasingly stringent European market standards.  
VALUASI EKONOMI MATA AIR NAO: MENGGABUNGKAN FUNGSI EKONOMI DAN NILAI BUDAYA KEARIFAN LOKAL Paulus Pontas; Laurentius Desy Wisnu Wardhana; Flora Evalina Ina Kleruk; Aah Ahmad Almuqu; Ika Kristinawanti
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.15.NO.06.TAHUN.2026
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EEB.2026.v15.i06.p04

Abstract

Penelitian ini bertujuan menganalisis distribusi pemanfaatan dan menghitung Nilai Ekonomi Total (NET) Mata Air Nao berbasis kearifan lokal Suku Wotol. Penelitian menggunakan pendekatan kuantitatif deskriptif dengan kerangka Nilai Ekonomi Total yang meliputi nilai guna langsung, nilai guna tidak langsung, dan nilai warisan. Data diperoleh dari 53 responden yang dipilih secara purposif, terdiri atas pengguna air rumah tangga, petani, pihak PDAM, dan tetua adat. Hasil penelitian menunjukkan total pemanfaatan air mencapai 795.900 m³/tahun dan didominasi oleh irigasi pertanian sebesar 89,79 persen. NET Mata Air Nao mencapai Rp1.750.614.183/tahun. Nilai terbesar berasal dari fungsi pengendali kekeringan sebesar 53,77 persen, diikuti irigasi pertanian 29,11 persen, pelanggan PDAM 14,78 persen, nilai warisan ritual Barong Wae Teku 1,70 persen, dan air baku rumah tangga 0,64 persen. Nilai warisan sebesar Rp29.800.000/tahun menunjukkan adanya kontribusi kolektif masyarakat dalam menjaga keberlanjutan mata air melalui praktik adat lokal. Nilai budaya dan kelembagaan adat perlu diintegrasikan dalam kebijakan pengelolaan sumber daya air berbasis masyarakat.   This study aimed to analyze water use distribution and estimate the Total Economic Value (TEV) of the Nao Spring by incorporating the local wisdom of the Wotol Tribe as a bequest value component. The study applied a descriptive quantitative approach using the Total Economic Value framework, which included direct use value, indirect use value, and bequest value. Data were collected from 53 purposively selected respondents consisting of household water users, farmers, PDAM representatives, and customary leaders. The results showed that total water utilization reached 795,900 m³/year and was dominated by agricultural irrigation at 89.79 percent. The Total Economic Value of the Nao Spring reached IDR 1.750.614.183/year. The largest component originated from the drought control function at 53.77 percent, followed by agricultural irrigation at 29.11 percent, PDAM customers at 14.78 percent, the Barong Wae Teku ritual bequest value at 1.70 percent, and household water use at 0.64 percent. The bequest value of IDR 29,800,000/year reflected collective community contributions to maintaining spring sustainability through local customary practices. Cultural values and customary institutions need to be integrated into community-based water resource management policies.    
PENGARUH PERCEIVED ORGANISATIONAL COMMITMENT OF CO-WORKERS TERHADAP NIAT KELUAR DENGAN MEDIASI KOMITMEN AFEKTIF ⁠I Gusti Ayu Widya Ari Cahyathi; Ni Putu Dhanan Kumaradewi M; Ida Bagus Gede Prabawa Putra Udiyana; Ni Putu Dera Yanthi
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.15.NO.06.TAHUN.2026
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EEB.2026.v15.i06.p08

Abstract

Gelombang pemutusan hubungan kerja yang melanda perusahaan rintisan di Indonesia mendorong meningkatnya pengunduran diri sukarela di kalangan karyawan yang tersisa, terutama pada perusahaan yang mengalami restrukturisasi pasca akuisisi. Penelitian ini bertujuan menganalisis pengaruh Perceived Organisational Commitment of Co-Workers (POCC) terhadap niat keluar karyawan, dengan komitmen afektif sebagai variabel mediasi. Studi dilakukan pada PT XYZ, sebuah perusahaan alih daya berbasis teknologi di Indonesia yang mengalami pemutusan hubungan kerja dalam tiga gelombang sepanjang tahun 2024. Pendekatan kuantitatif diterapkan melalui survei daring terhadap 160 responden yang dipilih menggunakan teknik purposive sampling. Analisis data menggunakan metode Structural Equation Modelling-Partial Least Squares (SEM-PLS) dengan perangkat lunak SmartPLS 4. Hasil pengujian menunjukkan bahwa POCC berpengaruh negatif dan signifikan terhadap niat keluar, serta komitmen afektif terbukti memediasi pengaruh tersebut secara parsial. Temuan ini menegaskan bahwa dinamika sosial di lingkungan kerja, khususnya persepsi terhadap loyalitas kolektif rekan kerja, memainkan peran penting dalam membentuk keterikatan emosional individu yang pada akhirnya menentukan keputusan untuk bertahan atau meninggalkan organisasi. Penelitian ini memberikan kontribusi pada pengembangan literatur turnover contagion dalam konteks industri alih daya di negara berkembang.Waves of layoffs affecting startup companies in Indonesia have triggered a surge in voluntary resignations among remaining employees, particularly in organizations undergoing post-acquisition restructuring. This study examines the effect of perceived organisational commitment of co-workers (POCC) on employees' turnover intention, with affective commitment as a mediating variable. The research was conducted at PT XYZ, a technology-based outsourcing company in Indonesia that carried out three rounds of layoffs throughout 2024. A quantitative approach was employed through an online survey of 160 respondents selected using purposive sampling. Data were analyzed using Structural Equation Modelling-Partial Least Squares (SEM-PLS) with SmartPLS 4. Results indicate that POCC has a significant negative effect on turnover intention, and affective commitment partially mediates this relationship. These findings confirm that workplace social dynamics, particularly employees' perceptions of coworkers' collective loyalty, play a critical role in shaping individual emotional attachment, which ultimately influences the decision to stay or leave the organization. This study contributes to the turnover contagion literature within the context of the outsourcing industry in developing countries.
DINAMIKA PENGANGGURAN DI BALI: PERAN KREDIT USAHA RAKYAT DAN VARIABEL EKONOMI MAKRO Cunda Yokosantha; Anak Agung Ketut Ayuningsasi
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.15.NO.06.TAHUN.2026
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EEB.2026.v15.i06.p03

Abstract

Penelitian ini menganalisis pengaruh Kredit Usaha Rakyat (KUR) terhadap Tingkat Pengangguran Terbuka (TPT) di Provinsi Bali. Namun, penelitian mengenai efektivitas KUR dalam menurunkan pengangguran dengan mempertimbangkan dinamika sebelum, selama, dan setelah pandemi Covid-19 masih terbatas. Penelitian ini bertujuan menguji pengaruh dinamis KUR satu tahun sebelumnya, pertumbuhan ekonomi, partisipasi angkatan kerja, pendidikan, pandemi COVID-19, dan periode pasca pandemi terhadap pengangguran. Data sekunder dari sembilan kabupaten/kota di Provinsi Bali selama periode 2017–2024 dianalisis menggunakan regresi data panel dengan Common Effect Model. Hasil penelitian menunjukkan bahwa KUR satu tahun sebelumnya berpengaruh negatif tetapi tidak signifikan terhadap TPT. Pertumbuhan ekonomi satu tahun sebelumnya dan Tingkat Partisipasi Angkatan Kerja berpengaruh negatif dan signifikan, sedangkan Rata-rata Lama Sekolah tidak berpengaruh signifikan. Pandemi COVID-19 dan periode pasca pandemi berpengaruh positif dan signifikan terhadap pengangguran. Variabel interaksi menunjukkan bahwa efektivitas KUR tidak berubah signifikan selama pandemi maupun pasca pandemi. Temuan ini menunjukkan bahwa pengangguran di Bali lebih dipengaruhi oleh kondisi makroekonomi dan dinamika pasar tenaga kerja daripada ekspansi kredit semata. Kebijakan pengurangan pengangguran perlu didukung oleh pertumbuhan ekonomi yang inklusif dan diversifikasi ekonomi di luar pariwisata.This study examines the effect of Kredit Usaha Rakyat (KUR) on the Open Unemployment Rate in Bali Province. However, empirical studies examining the effectiveness of KUR in reducing unemployment across the pre-pandemic, pandemic, and post-pandemic periods remain limited. The study aims to analyze the dynamic effect of lagged KUR, economic growth, labor force participation, education, the COVID-19 pandemic, and the post-pandemic period on unemployment. Secondary data from nine regencies/cities in Bali during 2017–2024 were analyzed using panel data regression with the Common Effect Model. The results show that lagged KUR has a negative but statistically insignificant effect on the Open Unemployment Rate. Lagged economic growth and labor force participation significantly reduce unemployment, while average years of schooling has no significant effect. The COVID-19 pandemic and the post-pandemic period significantly increase unemployment. The interaction terms indicate that the effectiveness of KUR does not change significantly during the pandemic or post-pandemic periods. These findings suggest that unemployment in Bali is driven more by macroeconomic conditions and labor market dynamics than by credit expansion alone. Policies to reduce unemployment should strengthen inclusive economic growth and economic diversification beyond tourism.
INVESTIGATING LOCAL MOTORCYCLISTS DECISION TO USE ELECTRIC MOTORCYCLES DOMINATED TRAFFIC ENVIRONMENT REGION I Made Dwi Budiana Penindra; Dewa Made Priyantha Wedagama; I Gusti Ngurah Priambadi; Anak Agung Istri Agung Sri Komaladewi; I Ketut Suarsana
E-Jurnal Ekonomi dan Bisnis Universitas Udayana VOLUME.15.NO.06.TAHUN.2026
Publisher : Fakultas Ekonomi dan Bisnis Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/EEB.2026.v15.i06.p01

Abstract

This study seeks to understand the factors that influence local motorcyclists in Bali to adopt electric motorcycles (e-MCs). Earlier research highlighted several research gaps, including differences in people's readiness to switch, inconsistent findings regarding the effects of environmental concern, and variations in the influence of government support across regions. Based on these gaps and local characteristics, the research looks at how motorcyclists in the SARBAGITA region in Bali view the idea of moving to e-MCs. By collecting data from local motorcyclists and using structural equation modeling (SEM), a model was created to analyze the behavior of adopting e-MCs, leading to nine hypotheses—eight of which were confirmed. The study results show motorcyclists in Bali are influenced by various factors when considering a switch to e-MCs, including government policies, risk perceptions, and pricing. Improved conditions and government support enhance switching intentions, while high effort expectations and perceived risks act as barriers. Interestingly, ease of use doesn't always lead to higher adoption rates, and environmental concerns have minimal impact. The study emphasizes the need for better infrastructure and pricing strategies, highlighting the importance of hedonic motivations in Bali's tourism context. Bali government subsidies could lower costs, and enhance charging facilities, while raissing public awareness can further encourage e-MC adoption. The findings highlight also the importance of contextual and psychological factors in technology adoption, suggesting that policy incentives alone are insufficient without supporting infrastructure and risk mitigation. The study is limited to local motorcyclists and does not include domestic or international tourists.

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