cover
Contact Name
Olyvia Rosalia
Contact Email
nawalaedu@gmail.com
Phone
+6281374694015
Journal Mail Official
nawalaedu@gmail.com
Editorial Address
Jl. Raya Yamin No.88 Desa/Kelurahan Telanaipura, kec.Telanaipura, Kota Jambi, Jambi Kode Pos : 36122
Location
Kota jambi,
Jambi
INDONESIA
Nomico
ISSN : -     EISSN : 30466318     DOI : https://doi.org/10.62872/apwm7d39
Core Subject : Economy,
The journal publishes original articles on current issues and trends occurring internationally in accounting, financial accounting, public sector accounting, auditing, economics, economics education, development economics, economic statistics, monetary economics, international economics, microeconomics, macroeconomics, econometrics, public economics, economic sociology.
Articles 8 Documents
Search results for , issue "Vol. 2 No. 6 (2025): Nomico - July" : 8 Documents clear
Creative Economy and Its Contribution to National GDP: A Study on the Digital Content Sector Eva Purnamasari; Yusran Zainuddin; Sufnirayanti; Septi Wifasari
Nomico Vol. 2 No. 6 (2025): Nomico - July
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/vtpkeb17

Abstract

The digital content sector has emerged as one of the most dynamic components of Indonesia's creative economy, reflecting both economic potential and cultural innovation. Despite its rapid expansion, few studies have examined its quantitative impact on national economic indicators. This study aims to analyze the contribution of the digital content sector to Indonesia's Gross Domestic Product (GDP), while also identifying its development dynamics in terms of opportunities, challenges, and strategic policy directions. A mixed-method approach was employed, combining secondary quantitative data from 2019 to 2023 with qualitative insights gathered through interviews with stakeholders in government, industry, and academia. The findings show that the sector's contribution to the creative economy grew from 15.2% to 20.3%, with substantial increases in export value and employment. The results highlight the sector's growing importance in national economic development, driven by youth creativity and digital penetration. However, structural barriers such as limited access to funding, weak intellectual property enforcement, and digital infrastructure inequality persist. This study concludes that unlocking the sector's full potential requires coordinated policy efforts, including digital investment, local content promotion, and inclusive ecosystem support. The digital content industry thus stands as a strategic pillar for Indonesia's innovation-driven and culturally grounded economic future.
Understanding Generation Y Purchase Intentions: Mediating Effects of Uniqueness Needs and Experiential Marketing in MSME Snack Consumption Syahmardi Yacob; Ade Titi Nifita; Ade Perdana Siregar
Nomico Vol. 2 No. 6 (2025): Nomico - July
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/wem31z31

Abstract

Micro, small, and medium-sized enterprises (MSMEs) play a vital role in Indonesia’s economic resilience, particularly in responding to global health and economic challenges. Among these, the snack food sector in Jambi Province faces increasing pressure to meet the evolving preferences of Generation Y (Gen Y) consumers, who value status, uniqueness, and engaging experiences. This study examines the influence of Gen Y consumer status on purchase intention for MSME snack products, mediated by the need for uniqueness and experiential marketing. Data were collected from 150 MSME owners officially registered with the Jambi BPOM, using stratified random sampling across three regions: Kerinci Regency, Jambi City, and West Tanjung Jabung Regency. The analysis employed SmartPLS 3.0. The findings reveal that Gen Y consumer status significantly influences both the need for uniqueness and experiential marketing. In turn, these mediating variables positively affect purchase intention. Furthermore, the indirect effects of Gen Y status on purchase intention, through both mediators, are stronger than the direct effect. These results underscore the importance for MSMEs to understand and leverage Gen Y consumers’ psychological drivers status orientation, desire for uniqueness, and experience-seeking in designing effective marketing strategies. This study contributes to the consumer behavior literature by highlighting the mediating mechanisms underlying purchase intentions in an emerging market MSME context, and offers practical implications for MSME managers to enhance competitiveness by aligning their offerings with Gen Y’s distinctive preferences.
THE WAVE OF MILLENNIAL MUSLIM SHARIA LIFESTYLE AS AN OPPORTUNITY FOR SOREANG ISLAMIC SHARIA HOUSING ENDAH CHRISTIANINGSIH
Nomico Vol. 2 No. 6 (2025): Nomico - July
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/gfm7ra58

Abstract

As we've seen since early 2018, Bandung has become a hub for Islamic studies, popular among teenagers and adults aged 19 to 40, often referred to as the millennial generation. This social phenomenon emerged like a massive wave, bringing millennials, especially from Bandung and its surrounding areas, to enjoy the beauty of this social phenomenon. The ghiroh, or enthusiasm for seeking knowledge from monotheism to Islamic jurisprudence, has raised awareness among Bandung's youth to apply Islamic values in all aspects of their lives. This study aims to determine how the opportunities that arise from this social phenomenon for the Sharia Islamic Soreang (SIS) housing where the concept offered by SIS is an integrated Islamic residence with the tagline sakinah from home which researchers believe will be a special attraction for the Muslim millennial generation. The method in this study uses a descriptive qualitative method, namely a method that describes the situation based on existing facts with data obtained through interviews with key informants, direct and indirect observations and documentation. As for the selection of key informants, researchers classified them based on their roles in management and consumers based on age. The integrated Islamic housing concept promoted by Perumahan Sharia Islamic Soreang is considered a suitable choice for millennial Muslims, thus automatically presenting an opportunity for SIS. However, currently, management has not focused on seriously addressing this market potential. The gap between product prices and millennial Muslim purchasing power is acutely felt, necessitating a specific strategy to maximize this opportunity.
Social Media Use and Entrepreneurial Intention: The Role of Students' Entrepreneurial Self-Efficacy Nur Ika Effendi; Risni Nelvia; Yopi Eka Anroni; Isman Isman; Wahyu Faisa Rika Sandi
Nomico Vol. 2 No. 6 (2025): Nomico - July
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/ypqpx402

Abstract

Digitalization can change the mindset and the way students access information, as well as their desire to start a business or their interest in entrepreneurship. This study aims to determine the effect of social media on students' intention in entrepreneurship, with self-efficacy as an intervening variable, among students at Muara Bungo University. The study employed a quantitative approach, utilizing questionnaires to collect data from 101 students selected from all active students in the even semester of the 2024/2025 academic year, via proportionate stratified random sampling. Based on data processing Smart-PLS 4 statistical tool, the study found that social media and self-efficacy have a positive and significant effect on entrepreneurial interest, partial and simultaneous. Self-efficacy partially mediates the relationship between social media and entrepreneurial interest. It is hoped that universities, especially Muara Bungo University, can strengthen self-efficacy development programs and utilize social media as a learning tool to increase students' interest in entrepreneurship. This approach can help students create jobs in the future and increase economic growth in Bungo Regency.
The Role Of Green Accounting On Company Value Ronald N Girsang; Tommy Ferdian; Laula Dwi Marthika; Eryasi Daryati
Nomico Vol. 2 No. 6 (2025): Nomico - July
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/hpk93539

Abstract

This study aims to analyze the effect of green accounting on the value of mining sector companies listed on the Indonesia Stock Exchange (IDX) for the 2020–2023 period. The study population includes all mining companies on the IDX, with a sample of 16 companies that have complete annual reports and sustainability reports. A quantitative approach was used with the panel data regression analysis method and the Random Effect Model (REM) model, using EViews 13 software. Green accounting is measured using the PROPER rating, while company value is measured by Price to Book Value (PBV). The results show that green accounting has a positive and significant effect on company value. This finding supports the Signaling, Legitimacy, and Stakeholder theory, which states that good environmental performance is a positive signal for investors and strengthens the company's legitimacy in the eyes of the public.
Diamond Fraud Analysis In Detecting Fraud In Financial Reports Using The Beneish M-Score Model (Empirical Study of LQ-45 Companies Listed on the Indonesia Stock Exchange 2018-2022) Mairahni Dewi; Sri Wineh; Gita Suliska
Nomico Vol. 2 No. 6 (2025): Nomico - July
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/afjrzg59

Abstract

This study aims to determine the effect of diamond Fraud on the occurrence of financial statement fraud in the company. Independent variables used in this study are Financial targets, Financial Stability, External Pressure, Opportunity, Rationalization, and Capability. In this study, Financial Statement fraud was measured using Beneish M-Score Model. The population used in this study is companies classified in LQ-45 listed on the Indonesia Stock Exchange (IDX) during the period 2018-2022. The method of determining the sample used in this study is to use purposive sampling method, samples obtained by 20 companies. The Data used is secondary data in the form of financial statements. Data analysis using logistic regression analysis with the help of SPSS software 29. The results of this study showed that the financial Target, Financial Stability, Opportunity, and Rationalization variables had no effect on the potential for financial statement fraud. while external Pressure and Capability variables affect the potential for financial statement fraud.  
Pengathe Effect Of Human Resources Competence On Civil Servant Performance Mediated By Motivation At The Diskoperindag Of Bungo District Misra Yeni; Erick Muhammad Henriza; Ida Zuliyana; Amran Amran
Nomico Vol. 2 No. 6 (2025): Nomico - July
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/spv0sa44

Abstract

The purpose of this study is to analyze the influence of Human Resources (HR) Competence on Civil Servant (PNS) Performance mediated by Motivation at the Department of Cooperatives, SMEs, Industry and Trade of Bungo Regency. The research method used in this study is Descriptive Quantitative with a population and sample of 34 respondents (saturated sampling). Research data analysis was carried out using Partial Least Square (PLS) 4.0. The results of the study indicate that directly (direct effect) HR Competence has a significant effect on Performance HR Competence has a significant effect on Motivation Then Motivation has no significant effect on Performance While indirectly (Indirect Effect) obtained Motivation cannot mediate the influence of HR Competence on Civil Servant Performance at the Department of Cooperatives, SMEs, Industry and Trade of Bungo Regency.
Social Accountability in Non-Profit Institutions: The Stakeholder Theory Approach in Social Impact-Based Reporting Tommy Ferdian; Ronald N Girsang
Nomico Vol. 2 No. 6 (2025): Nomico - July
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/axsnew36

Abstract

Social accountability is a key foundation for the legitimacy and sustainability of non-profit organizations. However, participatory and impact-based social reporting practices have not been fully adopted systematically. This study aims to analyze the influence of a stakeholder approach on the quality of social impact-based reporting in non-profit organizations. Using a quantitative approach and the Partial Least Squares–Structural Equation Modeling (PLS-SEM) method, this study involved 127 respondents from various non-profit organizations in Indonesia that actively publish social reports. The analysis results show that a stakeholder approach that includes participation, dialogue, information disclosure, and responsiveness has a significant influence on the quality of social reporting (β = 0.681; p < 0.001; R² = 46.4%). This finding supports stakeholder theory and strengthens the argument that effective social reporting depends on the active involvement of stakeholders throughout the program management process. Practically, this study suggests the need to strengthen the capacity of participatory impact-based reporting and adopt stakeholder engagement mechanisms as part of organizational governance. Thus, social reporting is not only a technical instrument, but also a strategic means to build legitimacy, transparency, and sustainable relationships with the community.

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