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Jurnal Manajemen Pariwisata dan Perhotelan
Published by International Forum of Researchers and Lecturers
ISSN : 29864437     EISSN : 29863236     DOI : 10.59581
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Manajemen Pariwisata dan Perhotelan mempublikasikan hasil penelitian ilmiah, kajian konseptual, dan studi kasus yang berfokus pada pengelolaan dan pengembangan sektor pariwisata dan perhotelan. Jurnal ini menjadi wadah bagi akademisi, peneliti, dan praktisi untuk berbagi pengetahuan dan temuan terkini di tingkat nasional dan internasional. Fokus Jurnal Fokus jurnal meliputi kajian manajemen dan strategi dalam bidang: Manajemen pariwisata dan destinasi Manajemen perhotelan dan akomodasi Pemasaran pariwisata dan perhotelan Sumber daya manusia dan kualitas layanan Kewirausahaan, ekonomi kreatif, dan inovasi Kebijakan, tata kelola, dan keberlanjutan pariwisata Pemanfaatan teknologi dan digitalisasi pariwisata Ruang Lingkup Ruang lingkup jurnal mencakup, namun tidak terbatas pada: Pariwisata berkelanjutan dan berbasis masyarakat Industri perhotelan, MICE, dan usaha pariwisata terkait Perilaku dan kepuasan wisatawan Pengembangan produk, destinasi, dan pengalaman wisata Dampak ekonomi, sosial, dan lingkungan pariwisata Jurnal ini menerima artikel penelitian kuantitatif, kualitatif, metode campuran, serta kajian pustaka yang relevan dengan bidang manajemen pariwisata dan perhotelan.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Tourism, Leisure and Hospitality Management
Articles 183 Documents
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Eksplorasi Faktor-Faktor yang Mempengaruhi Preferensi Pelanggan terhadap Kaizen Heritage Bekasi
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 2 (2023): Mei : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i2.5766

Abstract

The development of the culinary industry and urban lifestyle in large cities like Bekasi is increasingly demonstrating competitive dynamics. Urban residents are not simply looking for places to eat and enjoy coffee, but also for social spaces that offer experiences, identity, and quality tailored to customer needs. Kaizen Heritage Coffee Bekasi presents itself as a destination and lifestyle space that embraces the concept of blending heritage values. To explore the factors influencing customer preference for Kaizen Heritage Coffee Bekasi, a series of methodological steps will be undertaken, including secondary data analysis, surveys and interviews, and quantitative and qualitative data analysis. Through this qualitative approach, the research seeks to explore the experiences and perspectives of visitors to Kaizen Heritage Coffee Bekasi in depth. In depth of interviews were conducted with the 30 respondents, providing insights into key elements such as service quality, the location's atmosphere, and the values ​​espoused by Kaizen Heritage Coffee Bekasi.
Analisis Kualitas Pelayanan Room Attendant dengan Standar Operasional Prosedur (SOP) di Lorin Hotel Solo Miftah Arrozaq, Muhammad; Yostitia, Made Prasta; Darmawan Ardi
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 4 No. 1 (2026): Februari : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v4i1.6102

Abstract

This study aims to analyze the quality of room attendant service based on Standard Operating Procedures (SOPs) at the Lorin Solo Hotel and identify factors influencing its implementation. The research method used a qualitative approach through interviews, observations, and analysis of guest reviews.The results indicate that the implementation of SOPs has been successful, particularly in terms of room cleanliness, linen changes, replenishment of amenities, checking facilities, and friendly service. However, during periods of high occupancy, obstacles were encountered such as limited staff, limited cleaning time, and delays in replenishing amenities. Internal factors (skills, training, work motivation) and external factors (occupancy rate, guest demand, facility condition) influence service quality.This study concludes that the implementation of SOPs at the Lorin Solo Hotel has been successful, but needs improvement in time management, additional staff during busy periods, and regular training to maintain consistent service quality. These recommendations are expected to help the hotel improve service standards and maintain guest satisfaction.
Analisis Efektivitas Promosi Digital Event Kemah Budaya dalam Meningkatkan Brand Awareness Desa Wisata Cikalahang Dian Fitriyana; Yuke Hernawati
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 4 No. 2 (2026): Mei: Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v4i2.6402

Abstract

Tourism is a vital sector in economic and social development; however, many regions face challenges in optimizing their tourism potential, especially in the digital era. Cikalahang Village in Cirebon Regency has several tourist attractions that have not been optimally marketed. Therefore, innovative strategies are needed to develop sustainable tourism by utilizing digital technology. This study aims to analyze the effectiveness of digital promotion of events in increasing the brand awareness of Cikalahang Tourism Village. The development of information technology encourages tourism destination managers to utilize digital media as an effective promotional tool, particularly in introducing tourism events to a wider audience. The Cultural Camp Event is one of the promotional strategies used to attract tourists and strengthen the image of the tourism village. The urgency of this research arises from several challenges, such as limited human resources, lack of training, and low utilization of digital media as a promotional tool for cultural events. The research method used is descriptive qualitative with data collection techniques through interviews, observations, and documentation. Informants in this study include tourism village managers and Pokdarwis (tourism awareness groups). Data analysis was carried out through data reduction, data presentation, and conclusion drawing. Nevertheless, there is significant potential for further development through social media-based marketing strategies, improving product quality, and strengthening local branding.

Page 19 of 19 | Total Record : 183

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