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Jurnal Manajemen Pariwisata dan Perhotelan
Published by International Forum of Researchers and Lecturers
ISSN : 29864437     EISSN : 29863236     DOI : 10.59581
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Manajemen Pariwisata dan Perhotelan mempublikasikan hasil penelitian ilmiah, kajian konseptual, dan studi kasus yang berfokus pada pengelolaan dan pengembangan sektor pariwisata dan perhotelan. Jurnal ini menjadi wadah bagi akademisi, peneliti, dan praktisi untuk berbagi pengetahuan dan temuan terkini di tingkat nasional dan internasional. Fokus Jurnal Fokus jurnal meliputi kajian manajemen dan strategi dalam bidang: Manajemen pariwisata dan destinasi Manajemen perhotelan dan akomodasi Pemasaran pariwisata dan perhotelan Sumber daya manusia dan kualitas layanan Kewirausahaan, ekonomi kreatif, dan inovasi Kebijakan, tata kelola, dan keberlanjutan pariwisata Pemanfaatan teknologi dan digitalisasi pariwisata Ruang Lingkup Ruang lingkup jurnal mencakup, namun tidak terbatas pada: Pariwisata berkelanjutan dan berbasis masyarakat Industri perhotelan, MICE, dan usaha pariwisata terkait Perilaku dan kepuasan wisatawan Pengembangan produk, destinasi, dan pengalaman wisata Dampak ekonomi, sosial, dan lingkungan pariwisata Jurnal ini menerima artikel penelitian kuantitatif, kualitatif, metode campuran, serta kajian pustaka yang relevan dengan bidang manajemen pariwisata dan perhotelan.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Tourism, Leisure and Hospitality Management
Articles 181 Documents
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Analisis Efektivitas Pemasaran melalui Influencer terhadap Minat Kunjungan Wisata Alam di Gunung Tunak Lombok Tengah Nusa Tenggara Barat
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 3 No. 1 (2025): Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v3i1.4624

Abstract

In line with the development of social media use, the role of influencers in tourism marketing strategies has developed further. This research is aimed at analyzing marketing through influencers in increasing interest in visiting Mount Tunak tourism in Central Lombok. The purpose of this research is to the influence of trust given to influencers. Data was collected through an online survey to 50 respondents who visited the content promoted by influencers. Competition in the world of tourism today is very tight, therefore it is very important to use influencer-based digital marketing. Influencers already have and can personally and effectively reach audiences, so their relevance and credibility are important to research. The results of the research show that using influencer marketing has a significant impact on visitor interest, which is more dominant when there is trust in the influencer. This research is expected to provide guidance for tourism industry players to maximize strategies in digital marketing.
Analisis Musicscape terhadap Kepuasan Konsumen di Parewa Coffee Bandar Purus Padang Rahmat Mulia Qodri; Nidia Wulansari
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 3 No. 1 (2025): Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v3i1.4642

Abstract

This research is motivated by musicscape that affects consumer satisfaction at Parewa Coffee Bandar Purus Padang. This study aims to analyze musicscape on consumer satisfaction visiting Parewa Coffee Bandar Purus Padang. This type of research uses quantitative research with a causal associative approach method. The population in this study were consumers visiting Parewa Coffee Bandar Purus Padang with a sample of 117 consumers. The data collection technique used a google form questionnaire distributed via bar code scans that had been tested for validity and reliability. The data analysis used was the normality test, homogeneity test, and linearity test. Hypothesis testing used a simple linear test using SPSS. The results of this study found that musicscape was classified as good with a tcr result of 67.33%. For the consumer satisfaction variable, it was classified as good with a tcr result of 67.57%. Based on the results of the simple regression analysis test, the F count was 165.399 with a sig of 0.000, a regression coefficient of 0.365 with a sig value. 0.000. The R Square value is 0.590, meaning that the musicscape variable has a 59% effect on consumer satisfaction and 41% is influenced by other variables not examined in this study. This study provides insights to Parewa Coffee’s managementon the importance of musicscape optimazition to enhance consumer satisfaction. Additionally , the findings are expected to serve as a refrence for similar future studies and contribute to development of the coffee shop industry by maximizing the roleof music elements
Peran Pemerintah Desa dalam Pengembangan Desa Wisata Nagrog, Kecamatan Cipatujah, Kabupaten Tasikmalaya Smesta, Bagas Lanang; Khadijah, Ute Lies Siti; Pamungkas, Kasno
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 3 No. 1 (2025): Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v3i1.4653

Abstract

This research explores the role of the Nagrog Village Government in advancing the Nagrog Tourism Village located in Cipatujah District, Tasikmalaya Regency. Utilizing a qualitative approach with a case study method, data were gathered through in-depth interviews, direct observations, and literature reviews. The study's results indicate that the Nagrog Village Government holds a pivotal role in the tourism village's development by improving coordination with Pokdarwis and BUMDes, implementing Village Regulations (Perdes) as a legal framework, and enhancing tourism-related infrastructure. Despite these efforts, challenges persist, including the lack of long-term development plans, insufficient support for Micro, Small, and Medium Enterprises (MSMEs), and ineffective promotional strategies. While the management of Tonjong Canyon as the main attraction has positively influenced the local economy, its contribution to Village Original Income (PAD) remains minimal. To achieve sustainable tourism village development, it is crucial to strengthen strategic planning, maximize digital marketing efforts, and improve MSME support.
Analisis Faktor-faktor yang Mempengaruhi Kepuasan Pelanggan Hotel Merpati Urei Faisei Kabupaten Waropen
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 2 No. 4 (2024): November : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v2i4.4694

Abstract

The purpose of this study was to analyze the factors that influence customer satisfaction at Merpati Urei Faisei Hotel, Waropen Regency, associated with the quality of service and hotel facilities. The population in this study were all customers of Merpati Urei Faisei Hotel, Waropen Regency. This study used a sample of 100 respondents who were and had stayed as customers or guests at Merpati Urei Faisei Hotel in the past year, selected using purposive sampling techniques. The data collection technique used in this study was by distributing questionnaires and data analysis using multiple linear regression analysis techniques with the help of SPSS. The results of the study found that customer satisfaction at Merpati Urei Faisei Hotel, Waropen Regency was positively and significantly influenced by the service quality factor of 0.475, the influence of the hotel facility factor of 0.454. This study is expected to increase insight and knowledge about the quality of service and hotel facilities on customer satisfaction.
Strategi Public Relations dalam Meningkatkan Daya Saing Bisnis Perhotelan : (Studi Kasus pada Sahid Raya Hotel & Convention Yogyakarta)
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 3 No. 1 (2025): Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v3i1.4714

Abstract

This study aims to analyze the Public Relations (PR) strategies implemented by Sahid Raya Hotel & Convention Yogyakarta to enhance the competitiveness of the hospitality business. PR strategies play a crucial role in building a positive image, attracting new customers, and retaining customer loyalty. The method used is descriptive qualitative with a case study approach. Data were collected through interviews, observations, and document analysis. The results show that PR strategies involving social media, promotional events, and media relations have improved the hotel's visibility and image. Supporting factors include managerial support, strategic partnerships, and technological innovation. However, challenges such as budget constraints and digital literacy remain. This study provides recommendations to strengthen PR strategies, including the development of customer loyalty programs and regular evaluations.
Pengaruh Disiplin Kerja dan Fasilitas Kerja terhadap Produktivitas Kerja Karyawan Ibis Hotel Padang Arif Budiman; Nidia Wulansari
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 3 No. 1 (2025): Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v3i1.4720

Abstract

The research aims to analyze how far work discipline and work facilities influence the level of effectiveness of employee performance at Ibis Hotel Padang. The method applied in this research is a descriptive method with a quantitative approach. Data in the form of numbers was obtained through distributing questionnaires, and processed using SPSS version 26. The research results showed that work discipline and work facilities had an impact on employee effectiveness. Hypothesis testing using analysis with multiple linear regression results shows that the F value of 39.272 is greater than the F value of 3.15, with a significance level of 0.00 which is smaller than 0.05. This shows that the variables work discipline (X1) and work facilities (X2) have an effect on work productivity (Y), and the alternative hypothesis (H1) is accepted. Furthermore, the regression coefficient for variable X1 was obtained at 0.088 with a significance level of 0.019 (smaller than 0.05). Meanwhile, variable X2 has a regression coefficient of 0.654 with a significance level of 0.00 (smaller than 0.05). This indicates that an increase of one in work discipline may increase the effectiveness of employee performance by 0.088, while every increase of one in work facilities will increase the effectiveness of employee performance by 0.654. Multiple linear regression analysis shows that the influence of work discipline (X1) and work facilities (X2) on employee performance effectiveness (Y) is 55.7%.
Analisis Destination Image Stasiun Lambuang sebagai Objek Wisata Kuliner Kota Bukittinggi Genzia Aurela Joya Islami; Dwi Pratiwi Wulandari
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 3 No. 1 (2025): Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v3i1.4775

Abstract

This research was conducted because there are problems regarding the destination image at Stasiun Lambuang Bukittinggi. The aim of this research is to analyze the destination image of Stasiun Lambuang as a culinary tourist attraction in Bukittinggi City. This research uses quantitative descriptive methods, with observation techniques and distributing questionnaires to 130 visitors to Stasiun Lambuang obtained by non-probability sampling techniques, with judgment sampling type. The research instrument was a questionnaire which was analyzed using SPSS 25.00. The results showed that the destination image of Stasiun Lambuang was classified as very good with a respondent achievement level of 87.91%, due to the factors of Quality of Experiences, Tourist Attractions, Environment and Infrastructure, Entertainment and Outdoor Activities, Cultural Traditions, Tourism Resources, Facilities, Supporting Factors, Tourism Environment, Service Quality, Cognitive Image, Unique Image, and Affective Image as forming the positive image, on average are rated well by respondents.With improved facilities, services and a wider promotional strategy, Stasiun Lambuang has the potential to become increasingly developed as a leading culinary tourism destination in Bukittinggi City.
Kinerja Public Area Attendant dalam Menangani Kebersihan Public Area di Hotel Grand Mercure Solo Baru
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 3 No. 1 (2025): Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v3i1.4828

Abstract

This final project aims to determine: (1) Job desk of public area attendant in cleaning public areas at the Grand Mercure Solo Baru Hotel (2) Performance of public area attendant in handling public area cleanliness. This study uses a qualitative research method by obtaining data through interviews, observations, documentation and literature studies. The data analysis technique used in this study consists of four steps, namely data collection, data reduction, data presentation, and drawing conclusions. Based on the results of the research that has been conducted, it was concluded that the performance of the public area attendant is quite good in handling public area cleanliness because it is done every day with a daily checklist carried out on each shift, and with the job desk, the duties and responsibilities of the public area attendant in maintaining and preserving the cleanliness of hotel assets are clearly written. However, there are obstacles, namely, equipment and cleaning materials are not always available because staff do not conduct an inventory every month. Therefore, it is necessary to procure goods to improve the performance of the public area attendant in handling public area cleanliness at the Grand Mercure Solo Baru Hotel.
Exploring Sentence Types Between Hotel Receptionists and Foreign Guests I Komang Ardana; Putu Agus Murtono
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 3 No. 2 (2025): Mei : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v3i2.4921

Abstract

This study aims to analyze the syntactic structure of sentences in english interactions between hotel receptionists and foreign guests. Specifically, it focuses on identifying sentence types, levels of sentence complexity, and syntactic functions that support professional communication at the reception desk. The data were collected from transcripts of 10 authentic interactions and 10 simulated conversations involving five professional hotel receptionists and five foreign guests with intermediate to advanced english proficiency. A descriptive qualitative approach was employed, with audio recordings transcribed and analyzed to identify dominant syntactic patterns. The results revealed that simple and compound sentences were the most frequently used, particularly in greeting, offering assistance, and clarifying information. Complex sentences appeared more often in handling guest complaints and explaining hotel policies. These findings suggest that mastery of varied syntactic structures enhances communication effectiveness in hospitality services. The study’s results are expected to contribute to the development of teaching materials for reception courses and communication skills training for hotel receptionists in the hospitality industry.
Potensi dan Rencana Strategis Pengembangan Ekowisata Berkelanjutan di Kawasan Danau Sentani, Kabupaten Jayapura, Provinsi Papua
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 3 No. 2 (2025): Mei : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v3i2.5011

Abstract

Lake Sentani is an important ecosystem icon in Papua Province and plays a role in supporting social, economic, and ecological activities for the local community. Based on the Jayapura Regency Spatial Plan (RTRW) 2008-2028, Lake Sentani is categorized as a leading tourist attraction and main destination in Jayapura. This lake has great ecotourism potential, not only because of its natural charm, but also because of the aesthetic value of the historical heritage and the diversity of fauna found in the area. Ecotourism development can support conservation efforts while providing a significant direct economic impact on the local community, by considering three important aspects in its management, namely ecological, economic, and resource aspects. Sustainable ecotourism development in Lake Sentani will affect the interaction between the local community and the tourist area. This research was conducted in the Lake Sentani tourist destination area, Jayapura Regency, from April to May 2025. Data were obtained by conducting direct observations in the field, collecting documentation, distributing questionnaires, and conducting interviews to collect information about nature-based tourist attractions, supporting facilities, as well as community views and visitor interests. The data obtained were then analyzed using the SWOT approach to develop a strategic plan to advance ecotourism in the Lake Sentani area. Findings from the analysis indicate that the most appropriate strategy to implement is the SO (strengths and opportunities) strategy, on the grounds that the available ecotourism resources have great opportunities but have not been fully optimized.

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