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Diponegoro Journal of Management
Published by Universitas Diponegoro
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Media publikasi karya ilmiah lulusan S1 Prodi Manajemen Fakultas Ekonomika dan Bisnis Universitas Diponegoro yang memuat berbagai hasil penelitian maupun kajian mengenai manajemen keuangan, manajemen sumber daya manusia, manajemen pemasaran, manajemen strategik dan manajemen operasional.
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Articles 21 Documents
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Search results for , issue "Volume 12, Nomor 3, Tahun 2023" : 21 Documents clear
ANALISIS PENGARUH EFISIENSI ASET DAN FINANCIAL LEVERAGE TERHADAP SUSTAINABLE GROWTH RATE DENGAN PROFITABILITAS SEBAGAI VARIABEL INTERVENING Aida Aqila; Prasetiono Prasetiono
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT In conducting business activities, it is important for companies to measure and pay attention to their Sustainable Growth Rate (SGR) to assess the sustainability of the company, as the basis for planning, and for decision-making by managers. This study aims to analyze the influence of asset efficiency management, measured by Total Asset Turnover (TATO), and financial leverage, measured by short-term debt (STDL) and long-term debt (LTDL), on the Sustainable Growth Rate (SGR) of companies using profitability as a proxy with Return on Asset (RoA) as an intervening variable. The sample used in this study was collected from 24 manufacturing companies in Indonesia listed on the Indonesia Stock Exchange (IDX) with complete data on the research variables during the period 2017-2021. The sample was obtained using purposive sampling with secondary data obtained from the Bloomberg terminal. This study uses multiple linear regression analysis of panel data using IBM SPSS Statistics 25 software. The findings of this study provide an overview that asset efficiency has a significant positive influence on the Sustainable Growth Rate (SGR) both directly and through the intervening variable of Return on Asset (RoA). Meanwhile, only short term debt (STDL) of financial leverage was found to have significant effect on the Sustainable Growth Rate (SGR).
ANALISIS PENGARUH PERSEPSI KEMUDAHAN PENGGUNAAN DAN PERSEPSI RISIKO TERHADAP MINAT BELI ULANG KONSUMEN DENGAN KEPERCAYAAN SEBAGAI VARIABEL PERANTARA (STUDI PADA LAYANAN SHOPEE PAYLATER) Almanita Nurajizah; Farida Indriani
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT Shopee provides various payment options to make it easier for consumers to complete transactions, one of which is the Shopee Pay Later service. These more accessible payment options do not guarantee security for their users because there are still many problems regarding account hacking, fraud, and abuse of Pay Later balance limits experienced by consumers. This study aims to analyze the effect of perceived ease of use and perceived risk on consumer repurchase intentions using trust as an intermediary variable. This research was conducted using a quantitative method, using a questionnaire method, and using 130 respondents as a sample with a sampling technique called purposive sampling. The data analysis tool used in this study was AMOS 22 Structural Equation Modeling (SEM). The results of the analysis in this study show that: 1) Perceived ease of use has a positive and significant effect on trust. 2) Perceived risk does not affect Trust. 3) Trust has a positive and significant effect on Repurchase Intention. 4) Perceived Ease of Use has a positive and significant effect on Repurchase Intention. 5) Perceived Risk does not affect Repurchase Intention.
ANALISIS PENGARUH STOCK SPLIT, VARIABEL PASAR KEUANGAN DAN ECONOMIC VALUE ADDED (EVA) EMITEN TERHADAP RETURN SAHAM Jenna Tania; Wisnu Mawardi; Danes Quirira Octavio
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT This study examines stock splits, financial market variables, Economic Value Added (EVA) issuers which are likely to have an impact on stock returns. Financial market variables are: Earning per Share (EPS), Trading Volume Activity (TVA), market capitalization, and dividend yield. Data on 41 public companies that carried out corporate actions were collected based on financial reports, annual reports, and data output from bloomberg financial markets laboratory for a period of five years 2017- 2021. IBM SPSS Statistics 21 software is used to examine the relationship between variables: corporate actions, financial market variables, issuers' Economic Value Added (EVA) which are likely to have an impact on stock returns. The results show that most of the financial market variables have no effect on stock returns, except for Earning per Share which has a significant positive effect on stock returns. From this study, it was obtained that the variables used were only able to explain 21.6% of the factors that could affect stock returns. Thus, that there were still 78.4% of other aspects that could be further investigated. Based on the results of the discussion and conclusions, there are suggestions as follows: (1) Conduct research with a sample of issuers from certain sectors. (2) Adding other variables that are able to explain the effect on stock returns. (3) Future research should consider market risk factor as one of the variables.
ANALISIS PROFITABILITAS DALAM MEMEDIASI PENGARUH SOLVABILITAS DAN UKURAN PERUSAHAAN TERHADAP NILAI PERUSAHAAN USAHA PROPERTY DAN REAL ESTATE YANG TERDAFTAR DI BURSA EFEK INDONESIA TAHUN 2017-2021 Andriza Bintang Pramudya; Wisnu Mawardi
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT The purpose study is to analyze the magnitude effect of the mediating role called profitability on the effect of solvency and firm size on firm value. There is one dependent variable, firm value, while there are two pure independent variables: solvency and firm size, and one mediating variable, it is profitability.The number of samples in this study, a sum of all 196 samples of property and real estate companies listed on the Indonesia Stock Exchange (IDX), is determined using the census sampling method. This study uses secondary data sourced from IDX Statistics 2017, 2018, 2019, 2020 and 2021 on companies in that sector. There is also an analytical method used in this study is a multiple linear regression analysis in which the classical assumption is tested first, which includes the normality test, multicollinearity test, heteroscedasticity test, and autocorrelation test.The results expose that solvency (DER) has no significant negative effect on profitability (ROA). Firm size (Ln Assets) has a significant positive effect on profitability (ROA). Solvency (DER) has a significant positive effect on firm value (PBV). Firm size (Ln Assets) has a significant negative effect on firm value (PBV). Profitability (ROA) has no significant negative effect on firm value (PBV). Profitability (ROA) does not mediate the effect of solvency (DER) on firm value (PBV). Profitability (ROA) does not mediate the effect of firm size (Ln Assets) on firm value (PBV)
PENGARUH BRAND IMAGE DAN ONLINE CUSTOMER REVIEW TERHADAP MINAT BELI PRODUK ERIGO (STUDI PADA GENERASI Z KOTA SEMARANG) Yessin Laurent Illenia Hidayat; Yoestini Yoestini
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT The purpose of this research is to find out and test whether Brand Image and Online Customer Reviews simultaneously influence the purchasing intention of Erigo products. This research was conducted using descriptive and quantitative analysis methods, using questionnaires that had been tested for validity and reliability, statistical analysis using Multiple Linear Regression to measure Brand Image and Online Customer Review factors on their influence on purchasing intention for Erigo products. The results showed that brand image and online customer reviews had a significant positive effect on the intention to purchase Erigo products. This study was dominated by male respondents with an age range of 18-25 years. This study consists of 3 variables with 2 independent variables, namely brand image and online customer reviews, and 1 dependent variable, namely purchasing intention. This study consists of 2 hypotheses, where both hypotheses are accepted.
A MARKETING STRATEGY ANALYSIS: MARKET ENTRY PLAN OF FLOCUS TO INDONESIAN MARKET Valentino Nedya Kresno Aji; Harjum Muharam
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT Flocus is a textile company pioneering sustainable and regenerative textile solutions based on kapok fiber, and it has been creating a responsible supply chain for kapok since 2016. By doing what they can do best such as planting kapok trees in Indonesia to cover the increasing demand and planting kapok in areas where the desertification risk is high to help the poor and delicate ecosystem to find a new balance, testing and investing the wide range of applications of kapok, and building partnership with companies to help them using kapok for a wide range of products. Since Flocus has invested in Indonesia for its supply chain, the company is thinking of entering the Indonesian market by offering its Fibers, Yarns, Fabrics, and Non-Woven products with a B2B business model in order to increase its profit. Flocus wants to expand its operations and market in Indonesia by creating a new sustainable kapok supply chain in Semarang and trying to sell its products to the locals. This expansion would be in the hope of increasing their revenue and creating a better sustainable supply chain. This study examines the enter plan to Indonesia market, including market segmentation, market size, and market growth. These studies are critical for the Flocus entrance strategy to succeed. This paper also examines cultural variations that have a large impact on marketing techniques, such as people's ideas, behaviors, and communication. The research method that the researchers will use is primary and secondary data with SWOT and PESTLE analysis. The result shows that Flocus can get into the market by selling its product in massive volume or small volume, with massive volume it means that Flocus will sell its product to another company or manufacturer, and small volume means that Flocus will sell its product more towards the consumer. The strategy to compete in Indonesian market is to target middle to big company or manufacturer, why this is a better approach than targeting small company is because there is not a lot of big textile or garment manufacturer in Indonesia, and usually in Indonesia, the small company is buying product from big company instead of creating on their own this is because the machinery in Indonesia is costly and not a lot of small company can afford it. So, targeting middle to big company is better than targeting small company.
PENGARUH REKOMENDASI ANALIS, ORDER IMBALANCE, TRADING VOLUME ACTIVITY, DAN MOMENTUM TERHADAP RETURN SAHAM PADA PERUSAHAAN YANG TERDAFTAR DALAM INDEKS LQ45 PERIODE 2020-2021 Sigit Setyo Wicaksono; Erman Denny Arfinto; Nana Varian Januardi
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT Stocks present a promising investment opportunity, however, they also come with high risks due to their sensitivity to changes. As the number of stock investors in Indonesia increases, more and more securities analysts are providing recommendations on purchasing shares through various media. This research aims to explore the impact of Analyst Recommendations, Order Imbalance, Trading Volume Activity, and Momentum on Stock Returns for companies listed on the LQ45 Index during the period of 2020-2021. To carry out this study, secondary data was obtained from the Bloomberg Terminal and www.idx.co.id. The researchers utilized purposive sampling, which resulted in a sample of 35 companies that remained listed on the LQ45 Index during the period of 2020- 2021, producing a total of 521 data points. The data were analyzed using multiple linear regression and IBM SPSS Statistics 25 software, which passed all classic assumption tests. The findings suggest that Analyst Recommendations, Order Imbalance, and Trading Volume Activity have a significant positive effect on stock returns. On the other hand, Momentum has a significant negative impact on stock returns. These results highlight the importance of considering these factors when making investment decisions, especially for companies listed on the LQ45 Index.
ANALISIS PENGARUH CORPORATE GOVERNANCE TERHADAP FINANCIAL PERFORMANCE (Studi pada Bank Umum yang Terdaftar di Bursa Efek Indonesia Periode 2017-2021) Muhammad Fauzan; Endang Tri Widyarti
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT This study aims to analyze the effect of Corporate Governance on Financial Performance in commercial bank companies listed on the Indonesia Stock Exchange in the 2017-2021 period. This study uses ROA as the dependent variable. The independent variables used are Board size (BOD), Audit Committee (AC), Managerial Ownership (MO), Institutional Ownership (IO). This study uses secondary data obtained from annual reports of banking companies listed on the Indonesia Stock Exchange (IDX) during the 2017-2021 period. The number of samples used were 14 banking companies after purposive sampling, so that a total of 70 observations were obtained. This study uses multiple linear regression methods with the IBM SPSS 26 program which consists of the classical assumption test, the f statistic test, the t statistic test, and the coefficient of determination test (R2). During the observation period, it shows that the data in this study have passed the classical assumption test. This indicates that the data used has met the requirements to use the multiple linear regression equation model. The results of this study indicate that Board Size (BOD) and Audit Committee (AC) do not have a significant effect on ROA. Managerial Ownership (MO) has a significant negative effect on ROA. Institutional Ownership (IO) has a significant positive effect on ROA
PENGARUH LINGKUNGAN KERJA NON FISIK (NON-PHYSICAL WORK ENVIRONMENT) DAN DISIPLIN KERJA (WORK DISCIPLINE) TERHADAP KINERJA (JOB PERFORMANCE) DENGAN SEMANGAT KERJA (WORK SPIRIT) SEBAGAI VARIABEL INTERVENING (Studi pada Karyawan Bagian Produksi PT.Maxim Indowood Jepara) Ellena Vaganza June; Edy Raharja
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT The aim of this study was to analyze the effect of Non-Physical Work Environment, Work Discipline, and Work Spirit on Job Performance. Based on data on the performance of employees in the production department of PT Maxim Indowood Jepara, it shows that the company's targets have not been achieved properly and there has been a decrease in performance in 2020-2022. This phenomenon of decreased performance is what underlies this research. On the other hand, there are still inconsistencies in the results of previous studies regarding the influence of the non-physical work environment and work discipline on employee performance which are proven to have a significant and insignificant effect. This shows that efforts to improve employee performance through non-physical work environment factors and work discipline still cannot guarantee a harmonious relationship. The data used in this study are primary data in the form of questionnaires totaling 105 respondents of PT Maxim Indowood Jepara production employees. The sampling technique used in this research was purposive sampling. The analysis of this research uses Partial Least Square (PLS). Data processing in this study using SmartPLS software version 3.2.8. The results showed that (1) Non-Physical Work Environment has a positive and significant effect on Job Performance. (2) Non-Physical Work Environment has a positive and significant effect on Work Spirit (3) Work Discipline has a negative and insignificant effect on Job Performance (4) Work Discipline has a positive and significant effect on Work Spirit (5) Work spirit has a positive and significant effect on Job Performance.
THE FEASIBLE MARKETING STRATEGY FOR CATSWOPPR IN THE NETHERLANDS M Naufa Adifyanto N.P; Ismi Darmastuti; Aulia Vidya Almadana
Diponegoro Journal of Management Volume 12, Nomor 3, Tahun 2023
Publisher : Faculty of Economics and Business Diponegoro University

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ABSTRACT This research aims to determine a feasible strategy to increase brand and target market awareness as well as produce an appropriate and effective marketing strategy through social media to help launch their first service in the Netherlands. This strategy is expected to increase brand awareness and increase CatSwoppr's social media traffic. To produce an appropriate and effective strategy, complete and comprehensive information is required. This strategy is expected to increase brand awareness and increase CatSwoppr's social media traffic. To produce an appropriate and effective strategy, complete and comprehensive information is required. The author also collects research results and journals from various previously available sources, which include cats in Europe and social media in the Netherlands. Based on the results of the analysis, most of CatSwoppr's audience or target market is currently in the Netherlands, especially those in Amsterdam, Utrecht, Haarlem, Rotterdam, and The Hague with an average age between 25-34 years, followed by various other European countries and countries in Asia. In addition, this research also produces marketing strategies that are expected to be effective by trying to communicate with the target market through social media andwebsites. In the recommendations section, the author also describes the strategies and stepsthat must be taken by CatSwoppr to maximize the use of social media and websites as platforms for marketing

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