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"Vol 4, No 2 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 2 Tahun 2017"
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<![CDATA[PENGARUH NILAI, KUALITAS PELAYANAN, PENGALAMAN PELANGGAN TERHADAP KEPUASAN DAN LOYALITAS PELANGGAN ]]>
<![CDATA[Timotius Hendra]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 2 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 2 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i2.1694
<![CDATA[The research aims examine and analyze the effect of perceived value, service quality, customer experience on customer satisfaction and customer loyalty, the research also examine and analyze effect of perceived value, service quality, customer experience on customer loyalty by mediate of customer satisfaction. This type of research is explanatory research while collecting primary data through distribution of questionnaires to customer in Giant Supermarket Sawojajar Malang as many as 120 customers. Sampling technique used is purposive sampling. In this case, the independent variable are perceived value, service quality, customer experience, as well as intervening variable is customer satisfaction. while dependent variable is customer loyalty. The data has been collected then analysed by using analysis of PLS (Partial Least Square). The result obtained are perceived value has effect on customer satisfaction, service quality has effect on customer satisfaction, customer experience has effect on customer satisfaction, customer satisfaction has effect on customer satisfaction, perceived value has effect on customer loyalty, service quality has effect on customer loyalty, customer experience has effect on customer loyalty, perceived value has effect on customer loyalty by mediate of customer satisfaction, service quality has effect on customer loyalty by mediate of customer satisfaction, customer experience has no effect on customer loyalty by mediate of customer satisfaction DOI : https://doi.org/10.26905/jbm.v4i2.1694]]>
<![CDATA[PENGARUH KEPEMIMPINAN, BUDAYA ORGANISASI, MOTIVASI TERHADAP KEPUASAN KERJA DAN KINERJA KARYAWAN PADA DINAS PEMERINTAHANAN DESA KABUPATEN LUMAJANG (PEMDES) ]]>
<![CDATA[Dihan Profita]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 2 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 2 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i2.1696
<![CDATA[The background of this reasearch is that there is effort from enterprises/companies to improve their employees’ performance as an objective of an enterprise/company. Performance strongly depends on the awareness of each employee. In order to improve the employees’ performance, the enterprise/company is required to maintain the establishment of human resource, by doing, for example, improving the efectiveness and efficiency so that employees feel satisfied, resulting improvement in employees’ performance. This research also uses analysis unit consisting of the employees of PEMDES service in Lumajang district with the employees’ population of 80 people and uses path analysis method as data analysis technique.According to the result and discussion, this research’s conclusions can be explained as the following: 1) leadership influences work satisfaction; 2) organization’s culture influences work satisfaction; 3) motivation influences work satisfaction; 4) leadership influences employees’ performance; 5) organization’s culture influences employees’ performance; 6) motivation influences employees’ performance; 7) work satisfaction influences employees’ performance, 8) leadership indirectly influences employee’s performance through work satisfaction; 9) organization’s culture indirectly influences employee’s performance through work satisfaction; and 10) motivation indirectly influences employee’s performance through work satisfaction at PEMDES service of Lumajang district. DOI : https://doi.org/10.26905/jbm.v4i2.1696]]>
<![CDATA[PENGARUH KOMPENSASI, GAYA KEPEMIMPINAN DAN KARAKTERISTIK TENAGA PEMASAR TERHADAP MOTIVASI DAN KINERJA TENAGA PEMASAR PADA PT. BANK RAKYAT INDONESIA (PERSERO) Tbk. CABANG JOMBANG ]]>
<![CDATA[Mokhamad Yanuar Pradita]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 2 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 2 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i2.1697
<![CDATA[The purpose of this research is to know: 1) the effect of compensation on work motivation, 2) the influence of leadership style on work motivation, 3) influence of marketer's characteristic to work motivation, 4) influence of work motivation to marketer performance, 5) influence of compensation to performance marketers, 6) influence of marketer's characteristic on sales force performance, 7) influence of leadership style on marketer's performance, 8) influence of compensation to marketer's performance through motivation, 9) influence of leadership style on marketer's performance through motivation, the characteristics of marketers to marketers' performance through motivation. The sample of the study was 136 respondents taken with purposive sampling technique. Data analysis technique is done by SEM analysis.The results of this study are as follows: 1) Compensation has a significant negative effect on work motivation. 2) Characteristics of individual marketers have a significant positive effect on work motivation. 3) Leadership style has a significant positive effect on work motivation. 4) Motivation has a significant positive effect on performance. 5) Compensation has a significant negative effect on performance. 6) Characteristics of individual marketers have a significant positive effect on performance. 7) Leadership style has a significant positive effect on performance. 8) Work motivation mediates between compensation for performance. 9) Work motivation mediates between leadership styles on performance. 10) Work motivation mediates between the individual characteristics of the marketer's force on performance. DOI : https://doi.org/10.26905/jbm.v4i2.1697]]>
<![CDATA[HUBUNGAN BAURAN PEMASARAN DENGAN KEPUASAN KONSUMEN ]]>
<![CDATA[I Gusti Bagus Susila]]>;
<![CDATA[Rosswidjajani Rosswidjajani]]>;
<![CDATA[Anandhayu Mahatma Ratri]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 2 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 2 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i2.1698
<![CDATA[Consumer satisfaction is a strategic aspect that must be created by marketers through the strategy it has set. Consumer satisfaction has a positive impact on the company's survival, because customer satisfaction can create a customer loyalty to the company or create a positive word-of-mouth relationship.Population in this research is consumer cafe Grow Malang counted 40 respondent by using non-probabillity sampling (saturated sampling). The method in this research is quantitative and descriptive research. Data that has met valitidas test and reliability, then through spearman rho analysis can be seen the following results; a) Product (X1) has a value of -0.57 which means having a very weak relationship with customer satisfaction, b) Price (X2) has a value of 0.463 which means the relationship price with consumer satisfaction is strong enough, c) Place (X3) has a value of 0.121, which means a place relationship with poor consumer satisfaction, d) Promotion (X4) has a value of -0.162, which means the relationship of promotion with consumer satisfaction is very weak. DOI : https://doi.org/10.26905/jbm.v4i2.1698]]>
<![CDATA[PENGARUH KUALITAS LAYANAN DAN KUALITAS PRODUK YANG DI MODERASI OLEH SUASANA TERHADAP KEPUASAN PELANGGAN ]]>
<![CDATA[Sari Atul Hilaliyah]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 2 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 2 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i2.1699
<![CDATA[The purpose of this study is: To examine and analyze the effect of service quality on costumer satisfaction, the effect of Product quality on costumer satisfaction the effect of service quality on costumer satisfaction moderated by atmosphere, the effect of product quality on costumer satisfaction moderated by atmosphere. This type of research is explanatory research. The population are Ria Djenaka Cafe Malang costumers. Methode Sampling technique used is the purposive sampling while collecting primary data through distribution of questionnaires to undergraduate student of costumer in Ria Djenaka Cafe Malang as many as 128 costumer. In this case there are two independent variabel, service quality and product quality, one of moderated variabel is atmosphere, while the dependent variable is costumer satisfaction. The data has been collected then analyzed by using analysis of PLS (Partial Least Square).The results obtained are (1) service quality has significant effect on costumer satisfaction, (2) product quality has significant effect on costumer satisfaction, (3) atmosphere has no moderated relationship between service quality on costumer satisfaction (4) atmosphere has no moderated relationship between product quality on costumer satisfaction. DOI : https://doi.org/10.26905/jbm.v4i2.1699]]>
<![CDATA[PENGARUH HEDONIC SHOPPING VALUE DAN ATMOSFER GERAI TERHADAP KEPUTUSAN PEMBELIAN IMPULSIF DENGAN DIMEDIASI REAKSI IMPULSIF ]]>
<![CDATA[Trecya Gita Maya Kartika]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 2 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 2 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i2.1700
<![CDATA[This study aims to find out and analyze the effect of hedonic shoping value and store atmosphere on impulsive reaction and decision making, the influence of impulsive reactions to impulsive buying decisions, and how the role of impulsive reactions in mediating the influence of hedonic shoping value and the outlet atmosphere against reaction and impulsive purchasing decisions. Target population in this study is consumers Matahari Department Store Malang with the number of samples of 170 respondents. The sample was taken using non probability technique, with purposive sample technique and then the data obtained from the sample were analyzed using Partial Least Square (PLS) with path analysis. The results showed that there is significant influence between hedonic shopping value on impulsive buying decision and impulsive reaction. Atmospheric outlets affect the impulse reaction and impulsive buying decisions. Impulsive reactions have an effect on impulsive purchasing decisions. Impulsive reactions act as partial mediation in the influence of hedonic shopping value on impulse buying decisions and store atmosphere to impulsive buying decisions, which indicate that hedonic shopping value and store atmosphere can influence impulsive buying decisions well with or without the support of impulsive reactions DOI : https://doi.org/10.26905/jbm.v4i2.1700]]>
<![CDATA[DETERMINAN PENGUNGKAPAN CSR DAN PENGARUHNYA TERHADAP NILAI PERUSAHAAN ]]>
<![CDATA[Yulia Yunita Yusuf]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 2 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 2 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i2.1701
<![CDATA[The purpose of this study to test whether the slack resources, the company's financial leverage, firm size, and board size can be said as the determinant of the disclosure of Corporate Social Responsibility (CSR), and its influence on the value of the company. Results of a study of manufacturing companies indicates that slack resources, firm size, and board size affect the disclosure of CSR that are detrimental to the disclosure of CSR, and the company's financial leverage does not affect the disclosure of CSR. The test results also show that the direct effect of slack resources, the company's financial leverage, firm size, board size, and disclosure of CSR affect the value of the company. Results of testing analysis does not directly support the indirect effect of slack resources, company size, and the board size to corporate value through CSR, but the CSR was not able to mediate the effect of leverage on firm value. The results of this study support the stakeholder theory, slack resource theory, and good corporate governance theory DOI : https://doi.org/10.26905/jbm.v4i2.1701]]>
<![CDATA[ANALISIS PENGARUH BRAND EXPERIENCE TERHADAP BRAND PERCEIVED VALUE, BRAND SATISFACTION, DAN BRAND LOYALTY ]]>
<![CDATA[I Gede Putu Pranadata]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 2 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 2 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i2.1702
<![CDATA[This research aims to analyze the influence of brand experience on brand perceived value, brand satisfaction, and brand loyalty in one stop carcare service industry in Malang City and also to analyze how the role of brand perceived value and brand satisfaction in mediating the influence of brand experience on brand loyalty in one stop carcare service industry in Malang. This type of research is an explanatory research and sampling method used is non probability sampling with sampling purposive sampling technique. The sample of research is 200 consumer of D2 Autocare and Autowash Malang and the data obtained is analyzed with Structural Equation Modeling (SEM) using Smart Modeling PLS version 3.0 program. The results show that brand experience directly does not significantly affect brand loyalty but brand experience significantly influence brand loyalty when mediated by brand perceived value and brand satisfaction that acts as a perfect mediation in this research. This indicates that the D2 should continue to improve brand experience, brand perceived value, and brand satisfaction to increase brand loyalty from consumers DOI : https://doi.org/10.26905/jbm.v4i2.1702]]>
<![CDATA[PENGARUH PERCEIVED QUALITY TERHADAP BRAND LOYALTY MELALUI MEDIASI BRAND IMAGE DAN BRAND TRUST ]]>
<![CDATA[Hironimus Hari Kurniawan]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 2 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 2 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i2.1703
<![CDATA[McDonald’s is one of the most popular fast food restaurant in Indonesia that faces a declining trend in the Top Brand Index continues. It happens while food and beverage industry is growing significantly, especially in Malang. The peak of this research is brand loyalty as the most strategic intangible asset in order to dominate market share while industry competition increase. The purpose of this research is to find the influence of perceived quality to brand image, brand trust and brand loyalty, the influence of brand image and brand trust to brand loyalty, then the mediation of brand image and brand trust in the relationship between perceived quality to brand loyalty. A sample of this research has taken online with purposive sampling method and it used 150 respondents. The collected data analyzed in PLS (Partial Least Square) technique with Smart PLS 3 software. The mediation variables, hypothesis tested with Sobel. The finding of this research indicates that perceived quality positive and significantly influence to brand image, brand trust and brand loyalty. Then brand image and brand trust positive and significant influence to brand loyalty. Brand image and brand trust found as mediating variables in the relationship perceived quality to brand loyalty. Brand image has the highest influence to McDonald’s brand loyalty, especially in Malang. DOI : https://doi.org/10.26905/jbm.v4i2.1703]]>
<![CDATA[PENGARUH KUALITAS LAYANAN DAN PERCEIVED VALUE TERHADAP LOYALITAS KONSUMEN YANG DIMEDIASI OLEH KEPUASAN KONSUMEN ]]>
<![CDATA[Aditya Dwi Yulianto]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 2 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 2 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i2.1704
<![CDATA[The research aims to to assess more in-depth of the influence of relations the quality of services and perceived value of loyalty consumers that is mediated by satisfaction in the coffee shop Cak Wang in the city Jember .Sample in this research were 141 respondents and they are consumers the coffee shop Cak Wang in three location .As for methods used in research this is a nonprobabilitas sampling ) .Data collection use a method of surveying directly with an instrument kuisioner .To be analyzed uses the method and techniques analysis partial least square ( pls ). The results of the study showed that the direct effect between variable positive and significant.The influence of the quality of services loyalty greater than the quality of services to satisfaction, while the influence of perceived value to satisfaction most the largest and satisfaction quite influencing to loyalty. Good service quality will make a positive influence through customer satisfaction and the creation of customer loyalty, value are customers in conformity with expectation customers able to give the impression that good against customers so customers will buy again in the coffee shop cak wang. Management the coffee shop cak wang can increase satisfaction of consumers through improving its service overall as increase facilities needed customers in experience drink coffee in a tavern that would give satisfaction and the creation of loyalty customers. DOI : https://doi.org/10.26905/jbm.v4i2.1704]]>
